Tarifomat
- Company typePrivate
- Founded2012
- HeadquartersPrague, Czechia
- Headcount501–1,000
- GTM typeB2C
- OfferingDigital Commerce or Content
Tarifomat firmographics
Firmographics- Name
- Tarifomat
- Legal name
- Tarifomat, s.r.o.
- Website
- https://tarifomat.cz
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Where Tarifomat is headquartered
LocationHeadquarters
- HQ city
- Prague
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Tarifomat business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Commission from service providers: Tarifomat generates revenue through commissions paid by mobile operators, internet service providers, and energy suppliers for each contract brokered through the platform. Customers pay nothing for the service. The company has negotiated preferential conditions with providers for its clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free comparison and brokerage for consumers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Tarifomat product offering
Product offeringCore offering
Tarifomat operates a free Czech consumer-facing comparison and brokerage platform that aggregates and compares offers from telecommunications and energy providers. The platform covers mobile tariffs, fixed internet, IPTV (internet television), electricity, and natural gas, surfacing both public and exclusive non-public pricing from certified operator relationships. Customers input their consumption and location parameters via online calculators, receive tailored offers, and Tarifomat handles full contract execution including termination of existing contracts with previous providers.
Product overview
Tarifomat is a consumer-facing comparison and brokerage platform that aggregates and compares offers from telecommunications and energy providers in the Czech Republic. The platform operates as a multi-vertical aggregator covering four core product lines: mobile tariff comparison (mobilní tarify), fixed internet comparison (pevný internet), internet television (internetová televize/IPTV), and energy utilities (elektřina a plyn for electricity and gas). The platform includes a service bundling feature that allows users to combine mobile, internet, and TV services for savings. Additionally, the platform provides supporting tools such as the OKU code guidance for number portability. As a free comparison service, Tarifomat earns revenue through commissions from providers whose contracts are facilitated through the platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Tariff Comparison (Mobilní tarify) Comparison and brokerage service for mobile phone plans from T-Mobile, O2, Vodafone, and virtual operators in the Czech Republic, with free assistance in switching providers and accessing non-public offers.
- Fixed Internet Comparison (Pevný internet)
Quantifiable outcome
- Up to 70% better pricing than walk-in retail stores
- +2 more outcomes
Companies that use Tarifomat
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Tarifomat technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Tarifomat partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core, major and minor.
- T-Mobile Czech RepubliccoreCertified advisor and distributor relationship. Tarifomat has access to special and non-public offers from T-Mobile, including Magenta TV tariff bundles promoted on the platform. T-Mobile is a major Czech mobile operator owned by Deutsche Telekom AG.
- O2 Czech RepubliccoreCertified advisor and distributor. Tarifomat promotes O2 mobile tariffs, fixed internet, and the Oneplay IPTV platform. O2 is the oldest Czech mobile operator (Eurotel legacy, 1991) owned by PPF Group.
- Vodafone Czech RepubliccoreCertified advisor and distributor. Tarifomat offers Vodafone TV and mobile tariffs. Vodafone Czech Republic, owned by Vodafone Group, acquired UPC in 2019 and operates cable and optical networks.
- Magenta TV (T-Mobile)coreMagenta TV IPTV bundles (S Plus, M Plus, L Plus, XL tiers) are featured prominently as part of the TV comparison offering. These are T-Mobile branded products brokered through the platform.
- Vodafone TVcoreVodafone TV (base package + Sport, Cinema, Family add-on bundles) is featured as a key IPTV option on the platform.
- Oneplay (O2)coreOneplay IPTV platform (Komfort, Extra Zábava, Extra Sport tiers) from O2 is featured as a TV comparison option, created from the merger of O2 TV and Voyo streaming service.
- ČEZ ProdejmajorČEZ Prodej (part of the ČEZ Group, the largest energy company in the Czech Republic) is featured as a major electricity and gas supplier in the energy comparison tool. ČEZ serves 6+ million electricity and 2.7 million gas connection points in the Czech Republic.
- innogy (RWE Energie)majorinnogy, successor to RWE in the Czech Republic, is one of the largest suppliers of gas and electricity (1.6 million delivery points). Featured prominently in the energy comparison tool with extensive branch network.
- Pražská plynárenskámajorTraditional Czech energy supplier with over 100 years of history, offering gas and electricity. Branches located only in Prague; featured in the energy comparison and branch finder tool.
- E.ON (Czech Republic)majorPart of the German E.ON energy conglomerate, active in the Czech Republic since 2004, supplying electricity and gas nationwide. Featured in the energy comparison calculator. Logo appears on the electricity comparison page.
- YellominorModern digital electricity supplier adapted from German Yello Strom concept. Logo appears on the electricity comparison page. All services are provided online without physical branches.
- CentropolminorOne of the largest alternative energy suppliers in the Czech Republic, active since 2002. Featured in the supplier database with nationwide coverage and branch offices.
- Armex EnergyminorEnergy supplier active since 2005, serving 80,000 delivery points including households, businesses, and municipalities. Part of the Armex group (Top 100 Czech companies per CZECH TOP 100).
- epetminorOne of the largest alternative energy suppliers in the Czech Republic with more than 170,000 customers since 2005. Part of the EPH (Energetický hold) group with 70 companies across electricity generation, gas distribution, and heat supply.
- PRE (Pražská energetika)minorOne of the oldest Czech electricity suppliers with over 120 years of history. Supplies electricity and gas nationwide. Featured in the supplier database and electricity comparison tool.
- O2 Czech Republic (internet)coreO2 offers optical internet (up to 1,000 Mb/s), DSL, cable, and wireless 5G/4G internet. Profiled as a major fixed internet provider on the internet provider overview page. Address: Za Brumlovkou 266/2, 140 00 Prague 4.
- T-Mobile Czech Republic (internet)coreT-Mobile offers optical internet (up to 2,000 Mb/s), cable, xDSL, and wireless internet. Profiled as a major fixed internet provider. Address: Tomíčkova 2144/1, 148 00 Prague 4.
- Vodafone Czech Republic (internet)coreVodafone offers cable internet (following UPC acquisition in 2019), expanding optical network, and wireless internet. Profiled as a major fixed internet provider. Address: Náměstí Junkových 2, 155 00 Prague 5.
- Tesco MobileminorLargest virtual mobile operator in the Czech Republic with ~1% active SIM market share. Joint venture of Tesco Stores ČR and O2 Czech Republic (50/50). Uses O2 network infrastructure. Featured in the operators overview.
- Mobil od ČEZminorSecond strongest virtual operator in the Czech Republic, backed by the ČEZ Group. Uses O2 network infrastructure. Offers one of the cheapest unlimited tariffs on the market. Featured in operators overview.
- BLESKmobilminorFirst virtual mobile operator in the Czech Republic, launched in 2012. Uses O2 network infrastructure. Owned by Czech News Center a.s. Featured in operators overview.
- GoMobilminorVirtual operator active since 2013 (split into independent company GoMobil s.r.o. in 2019). Uses T-Mobile infrastructure. Notably also offers internet and TV services beyond mobile. Address: Planá 67, 370 01 Planá.
- Klik.cz groupcoreParent corporate group containing Tarifomat, Klik.cz & ePojisteni.cz s.r.o., Elephant Orchestra s.r.o., and portals Srovnejto.cz, epojisteni.cz, porovnej24.cz, cenyenergie.cz, t-nabidka.cz, uspory.cz, pujcky.cz. Since 2020, Tarifomat services are also available on Srovnejto.cz.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Tarifomat competitors and assessment
Company assessmentBroad incumbents
- Check24 (Germany): Germany's largest independent comparison portal, covering telecom, energy, insurance, banking, and travel. Closest at-scale European analog to Tarifomat's multi-vertical comparison+brokerage model, including the same certified-advisor positioning with major operators.
- Verivox (Germany): Leading German price comparison portal for energy, telecom, and insurance. Operates a near-identical broker-facilitated switching model with energy utilities and telecom operators, providing a strong regional incumbent comparable for Tarifomat's energy+telecom bundle.
- Uswitch (UK): UK household-facing comparison and switching service covering energy, broadband, mobile, and insurance. Comparable in vertical mix (energy + telecom + broadband) and consumer acquisition motion to Tarifomat, though at a much larger market scale.
Direct peers
- ePojisteni.cz: Another Klik.cz group comparison portal, focused on insurance. Operates the same Czech consumer comparison-and-brokerage motion as Tarifomat, just in a different vertical (insurance vs. telecom/energy), making it a closely comparable business model.
- Selectra: Pan-European (France-led) comparison and subscription-switching specialist focused on energy, telecom, and internet offers. Closely comparable to Tarifomat's household-focused, multi-category comparison engine with switching-handling service.
- Top-pojisteni.cz: Czech comparison and brokerage platform with overlap in telecom and energy verticals. Competes on the same organic-search-driven consumer acquisition motion and similar provider-supplier commission economics.
- Srovnejto.cz: Sister brand within the Klik.cz group since 2020; offers energy, mobile, and internet comparison in the same Czech market with overlapping supplier panel and very similar broker-facilitated model. Directly comparable as a same-group alternative funnel.
- Ušetřeno.cz: Lead Czech price comparison portal for energy, telecom, and banking products, operated by Net Finance s.r.o. Directly competes with Tarifomat in mobile tariff and energy comparison, with a comparable commission-based brokerage model for Czech households.
- cenyenergie.cz: Sister portal in the Klik.cz group focused on Czech electricity and gas comparison. Same ownership, same energy broker model, and overlapping supplier list, making it a direct internal comparable for Tarifomat's energy vertical.
Others
- Heureka Group (Czech Republic): Czech price comparison leader for e-commerce/retail rather than telecom or energy. Adjacent in business model (CPC/CPA-based price comparison) and shares the same Czech consumer search-driven acquisition channel, but operates in a different vertical.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Tarifomat social profiles
Digital presenceTarifomat financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tarifomat leadership team
Management profileNumber of profiles
Profiles1 record
Tarifomat funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tarifomat M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tarifomat
What does Tarifomat do?
Tarifomat operates a free Czech consumer-facing comparison and brokerage platform that aggregates and compares offers from telecommunications and energy providers. The platform covers mobile tariffs, fixed internet, IPTV (internet television), electricity, and natural gas, surfacing both public and exclusive non-public pricing from certified operator relationships. Customers input their consumption and location parameters via online calculators, receive tailored offers, and Tarifomat handles full contract execution including termination of existing contracts with previous providers.
Is Tarifomat a public or private company?
Tarifomat is a private company. It is classified as corporate owned and is currently operating.
When was Tarifomat founded?
Tarifomat was founded in 2012. It employs 501 to 1,000 people.
Where is Tarifomat based?
Tarifomat is headquartered in Prague, Czechia, in the Europe region.
How does Tarifomat make money?
One revenue line is on record: commission from service providers.
Who are Tarifomat's main competitors?
Broad incumbents on record are Check24 (Germany), Verivox (Germany) and Uswitch (UK). Direct peers are ePojisteni.cz, Selectra, Top-pojisteni.cz, Srovnejto.cz, Ušetřeno.cz and cenyenergie.cz. Heureka Group (Czech Republic) is listed as an others.
Does Tarifomat have an API?
No public API is recorded for Tarifomat.