Moceanic
Moceanic operates The Fundraisingology Lab, a subscription-based online education platform that delivers on-demand fundraising courses, coaching, and a private community to nonprofit fundraising professionals across 30+ countries.
- Company typePrivate
- Founded2016
- HeadquartersCurrumbin, Australia
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Moceanic does
Moceanic operates The Fundraisingology Lab, a subscription-based online education platform that delivers on-demand fundraising courses, workshops, live Q&A sessions, downloadable tools, and a private community to nonprofit fundraising professionals. The platform offers more than 30 courses covering donor acquisition, direct mail, major gifts, monthly giving, bequests, storytelling, digital fundraising, and nonprofit communications, with over 115 CFRE-accredited continuing education credits, and is complemented by a separate Coaching+ service providing one-on-one strategic guidance to nonprofit organizations. The underlying technology is a standard web-based learning management system with video courses, downloadable resources, and an integrated members-only Facebook community rather than a proprietary AI-driven platform.
The business model is built on individual and team subscription revenue (US$49/month or US$450/year for individuals; US$1,245/year for a five-seat team plan, with custom pricing up to 100+ seats) layered on top of project-based Coaching+ engagements. Distribution is primarily self-serve and community-led through direct website enrollment, free webinars, content marketing, and word-of-mouth, with scarcity mechanics (enrollment open only a few times per year) and a 30-day money-back guarantee supporting conversion. Customers span thousands of fundraisers across 30+ countries including the USA, Australia, New Zealand, the UK, Italy, Austria, Israel, and Japan.
The company is privately held by co-founders Sean Triner and Christiana Stergiou (founded 2016 in Australia), with no disclosed external institutional investment. Core operations are run by a small team of fewer than 10 people including General Manager Kate Graham and Fundraisingologists Jeff Brooks and James Herlihy. Legal entities include Better World Communication Limited (Hong Kong) and Moceanic Pty Ltd (Australia), with a US mailing address in Seattle.
Moceanic firmographics
Firmographics- Name
- Moceanic
- Legal name
- Better World Communication Limited
- Website
- https://moceanic.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Moceanic operates The Fundraisingology Lab, a subscription-based online education platform that delivers on-demand fundraising courses, coaching, and a private community to nonprofit fundraising professionals across 30+ countries.
- Ownership category
- akta.pro rank
Moceanic industry classification
Industry- Product category
- Nonprofit Fundraising Training and Education
- NAICS
- Educational Support Services (611710), Professional and Management Development Training (611430), Exam Preparation and Tutoring (611691)
- SIC
- Services-Educational Services (8200), Services-Membership Organizations (8600)
- akta.pro primary industry
- Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI)
- akta.pro secondary industries
- Certification & Credentialed Creator Programs (MPACALAI), MOOC & Open Course Platforms (EDAFAIAA), Fundraising & Annual Giving (EDALAOAB)
Keywords
Where Moceanic is headquartered
LocationHeadquarters
- HQ city
- Currumbin
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Moceanic business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Individual Membership Subscription: Monthly or annual subscription providing access to all courses, workshops, resources, community, and live Q&A sessions. Monthly at $49/month or annual at $450/year (24% savings).
- Team Membership Subscription: Annual team subscription at $1,245/year for 5 seats, offering 44% savings versus individual plans. Plans available for groups of 6-100+.
- Coaching+ Program: One-on-one personalized coaching services tailored to organizations' specific challenges. Features strategy expertise, fundraising creative direction, and ongoing mentorship. First consultation call is free; full program is a paid investment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Individual Monthly subscription for solo fundraisers |
| Subscription | Annual | Individual Annual subscription with 24% savings |
| Subscription | Annual | Team Annual subscription for 5 seats with 44% savings |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
Moceanic product offering
Product offeringCore offering
Moceanic operates The Fundraisingology Lab, a subscription-based online learning platform providing 30+ on-demand courses and workshops that train nonprofit fundraisers on donor acquisition, direct mail, monthly giving, bequests, major gifts, digital fundraising, and nonprofit storytelling. The company also delivers Coaching+, a one-on-one personalized fundraising advisory service, alongside a members-only community and CFRE-accredited continuing education.
Product overview
Moceanic is an online fundraising training company offering The Fundraisingology Lab as its core membership-based platform, which provides 30+ on-demand courses and workshops covering all aspects of nonprofit fundraising including donor acquisition, retention, major gifts, bequests, direct mail, digital fundraising, storytelling, and nonprofit communications. The platform also offers Coaching+ (one-on-one personalized coaching), live Q&A sessions, a members-only community, and over 115 CFRE continuing education credits. Courses are taught by expert fundraisers including Jeff Brooks, Sean Triner, Tom Ahern, and guest industry experts. The platform operates on a subscription model with individual monthly (US$49/month) and annual plans (US$450/year), plus team pricing (US$1,245/year for 5 seats).
Differentiator
Problem solved
Functional benefit
Brands
- The Fundraisingology Lab: The primary membership platform offering on-demand fundraising courses, workshops, live Q&A sessions, step-by-step success paths, and an exclusive community for nonprofit fundraisers. Features over 30 courses with 100+ CFRE credits available.
Products and services
- The Fundraisingology Lab A membership-based online learning platform providing 30+ on-demand fundraising courses, workshops, live Q&A sessions, downloadable tools, and a members-only community for nonprofit professionals to improve fundraising skills and raise more money. Includes 115+ CFRE continuing education credits.
- Coaching+ One-on-one personalized coaching program pairing nonprofit organizations with expert Fundraisingologists for strategic guidance on specific fundraising challenges, including strategy expertise, fundraising creative direction, and ongoing mentorship.
Quantifiable outcome
- 40% increase in annual appeal results (from $68,127 to $95,378)
- +7 more outcomes
Companies that use Moceanic
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles2 records
Moceanic technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Moceanic partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Moceanic competitors and assessment
Company assessmentDirect peers
- Nonprofit Hub: Nonprofit Hub delivers online training, conferences, books, and resources for nonprofit professionals, including fundraising tracks — overlapping directly with Moceanic's audience and course-based delivery model.
- CharityHowTo: CharityHowTo produces webinars and online courses specifically for nonprofit fundraisers, with a similar content-led, subscription-and-event business model targeting the same audience as Moceanic's Fundraisingology Lab.
Emerging players
- Network for Good: Network for Good offers donor management software alongside fundraising guides, webinars, and learning resources for nonprofits — a partial overlap with Moceanic's content/coaching layer, though their primary product is software.
- DonorPerfect: DonorPerfect is a long-standing donor management software provider that publishes fundraising guides, webinars, and resource libraries targeted at the same nonprofit fundraiser audience as Moceanic.
- Funraise: Funraise is a modern fundraising platform for nonprofits that also produces educational content, webinars, and a podcast for fundraisers, partially overlapping with Moceanic's content mission while competing primarily on software.
- Bloomerang: Bloomerang is a donor management SaaS provider that also publishes substantial fundraising educational content, webinars, and a podcast; it competes with Moceanic for the attention and training budgets of the same small-to-mid nonprofit fundraiser persona.
Broad incumbents
- Classy (GoFundMe Pro): Classy, now part of GoFundMe Pro, is a leading online fundraising platform that also publishes fundraising resources and educational content for nonprofits — a broader incumbent that overlaps with Moceanic on training content while competing on tooling.
- The Fund Raising School (Indiana University Lilly Family Philanthropy): The Fund Raising School at Indiana University offers professional fundraising certificate programs and courses — directly comparable to Moceanic's certification and curriculum offering, but delivered through an academic institution with credentialed faculty rather than practitioner-experts.
- Candid (formerly Foundation Center + GuideStar): Candid provides research, educational resources, and training for the nonprofit sector including fundraising professionals — comparable to Moceanic's audience and education-focused mission but at much larger scale and institutional scope.
- Blackbaud (Blackbaud Institute): Blackbaud, the largest software provider to nonprofits, also runs the Blackbaud Institute offering educational resources, webinars, and credentialing for fundraisers — a broad incumbent competing for the same professional-development budget that funds Moceanic subscriptions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Moceanic social profiles
Digital presenceMoceanic compliance and trust
Trust signalCompliance1 record
Moceanic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Moceanic leadership team
Management profileNumber of profiles
Profiles6 records
Moceanic subsidiaries and ownership
Company hierarchySubsidiaries2 records
Moceanic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Moceanic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Moceanic
What does Moceanic do?
Moceanic operates The Fundraisingology Lab, a subscription-based online learning platform providing 30+ on-demand courses and workshops that train nonprofit fundraisers on donor acquisition, direct mail, monthly giving, bequests, major gifts, digital fundraising, and nonprofit storytelling. The company also delivers Coaching+, a one-on-one personalized fundraising advisory service, alongside a members-only community and CFRE-accredited continuing education.
Is Moceanic a public or private company?
Moceanic is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Moceanic founded?
Moceanic was founded in 2016. It employs 1 to 10 people.
Where is Moceanic based?
Moceanic is headquartered in Currumbin, Australia, in the Oceania region.
How does Moceanic make money?
Three revenue lines are on record. Individual Membership Subscription is the primary driver. The others are team Membership Subscription and coaching+ Program.
Who are Moceanic's main competitors?
Direct peers on record are Nonprofit Hub and CharityHowTo. Emerging players are Network for Good, DonorPerfect, Funraise and Bloomerang. Broad incumbents are Classy (GoFundMe Pro), The Fund Raising School (Indiana University Lilly Family Philanthropy), Candid (formerly Foundation Center + GuideStar) and Blackbaud (Blackbaud Institute).
Does Moceanic have an API?
No public API is recorded for Moceanic.
What industry is Moceanic in?
Moceanic's product category is Nonprofit Fundraising Training and Education. Its primary akta.pro industry code is EDAFAIAI, Course Bundle Subscriptions & Learning Membership Marketplaces, with a secondary code of MPACALAI, Certification & Credentialed Creator Programs. Its NAICS code is 611710 and its SIC code is 8200.