Postium
Postium Korea Co., Ltd., founded in 1999, manufactures professional broadcast LCD monitors (7" to 55", SD to 8K) with HDR and IP protocol support. The company serves television broadcasters, OB van operators, and film studios globally through 28+ authorized resellers across five continents.
- Company typePrivate
- Founded1999
- HeadquartersSeocho, South Korea
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Postium does
Postium Korea Co., Ltd., founded in 1999 and headquartered in Goyang-si, Gyeonggi-do, South Korea, is a privately-held manufacturer of professional broadcast monitoring equipment. The company designs, engineers, and manufactures LCD broadcast monitors for television broadcast stations, outside broadcast (OB) van operators, and film/movie production studios. Its product portfolio spans the OBM series of broadcast monitors from 7" to 55" supporting SD through 8K resolutions, the PRM series multi-channel rack monitors, signal processing devices (HLB-4K, PICS-L, 4K-VDA), teleprompters (RT-2100), and calibration software and accessories. Named reference customers include Korean broadcasters JTBC and MBC, and the company's monitors are deployed in studio production, control rooms, and mobile production environments worldwide.
Postium's core technology centers on broadcast-grade monitoring with HDR support across EOTFs for PQ (SMPTE ST 2084), Hybrid Log Gamma, and S-Log3, and wide color gamut compliance with DCI-P3 and ITU-R BT.2020. The OBM-4K IP Series supports modern IP-based broadcast infrastructure with dual SFP28 25GbE interfaces and compliance with ST 2110-20/30/40, ST 2022-7 redundancy, and NMOS IS-04/IS-05 control protocols. The OBM-8K/4K Series accepts signals up to 7680x4320 at 60p through 4x 12G SDI inputs with active loop-outs, HDMI 2.0, and SFP cages. The PRM series delivers multi-channel rack-mounted monitoring in 2RU and 3RU form factors with up to triple 5" or dual 7" LCDs at 1000 cd/m² brightness. An integrated calibration ecosystem built on the Postium Color Controller software and Klein K10-A tristimulus colorimeter provides consistent color management across installed monitor fleets.
The company operates a hardware-centric revenue model, generating primary revenue from professional broadcast monitor sales and secondary revenue from accessories, calibration tools, and signal processing devices. Pricing is not publicly disclosed; transactions are structured as quoted sales through a global network of 28+ authorized resellers across North America, South America, Europe, Asia, Africa, and Oceania, with direct sales for enterprise customers. The company has 11-50 employees, no disclosed institutional investment, no parent company, and no public listing.
Postium firmographics
Firmographics- Name
- Postium
- Legal name
- Postium Korea Co., Ltd.
- Website
- https://postium.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Postium Korea Co., Ltd., founded in 1999, manufactures professional broadcast LCD monitors (7" to 55", SD to 8K) with HDR and IP protocol support. The company serves television broadcasters, OB van operators, and film studios globally through 28+ authorized resellers across five continents.
- Ownership category
- akta.pro rank
Postium industry classification
Industry- Product category
- Professional Broadcast Monitors
- NAICS
- Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (334220), Audio and Video Equipment Manufacturing (3343)
- SIC
- Radio & Tv Broadcasting & Communications Equipment (3663)
- akta.pro primary industry
- 4K/5K/8K & High-Resolution Monitors (HDACADAH)
Keywords
Where Postium is headquartered
LocationHeadquarters
- HQ city
- Seocho
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
Postium business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Professional Broadcast Monitor Hardware Sales: Postium generates revenue primarily through the sale of professional broadcast monitoring equipment including LCD rack monitors, studio monitors, and related devices. Products are sold as complete hardware units with varying specifications for different broadcast and production applications.
- Accessories and Calibration Tools: Secondary revenue stream from bundled and standalone accessories including colorimeters (Klein K10-A), calibration software (Postium Color Controller), and device peripherals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Professional broadcast monitor product lines |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Postium product offering
Product offeringCore offering
Postium Korea Co., Ltd. manufactures and sells professional broadcast and studio monitoring hardware, including 8K/4K HDR LCD monitors, IP-based broadcast monitors supporting ST 2110 protocols, multi-channel rack monitors, quad-split multi-viewers, calibration software (Postium Color Controller), and complementary broadcast signal devices. Products are sold primarily to television broadcasters, outside broadcast (OB) van operators, and film/movie production studios through a global network of authorized resellers and direct enterprise sales.
Product overview
Postium is a manufacturer of professional broadcast monitors and related equipment, founded in Seoul in 1999. The product portfolio centers on LCD broadcast monitors available in various series (OBM-8K/4K, OBM-4K IP, OBM-4K Quad, OBM-W, OBM-N, OBM-L, OBM-H, OBM-Q, OBM-R) ranging from 7" to 55" for SD, HD, 4K, and 8K production. Supporting the monitor lineup are rack-mounted solutions (PRM Series), calibration software (Postium Color Controller), broadcast devices (HLB-4K, PICS-L, 4K-VDA, RT-2100 Prompter), and color measurement equipment. The ecosystem integrates broadcast IP standards (ST 2110, ST 2022-7, NMOS IS-04/05) and supports HDR workflows with wide color gamuts.
Differentiator
Problem solved
Functional benefit
Brands
- OBM Series: Professional broadcast monitor product lines including OBM-8K/4K Series, OBM-4K IP Series, OBM-4K Quad Series, OBM-W Series, OBM-N Series, OBM-L Series, OBM-H Series, OBM-Q Series, and OBM-R Series
- PRM Series
- Postium Color Controller
Products and services
- OBM-8K/4K Series
Companies that use Postium
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Postium technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Postium partnerships and signals
Strategic signalPartnerships
28 partnerships are on record, tiered regional.
- Burst CommunicationsregionalAuthorized reseller for Postium products in the USA (Colorado region). Provides local sales, technical support, and integration services for broadcast monitoring equipment.
- Cinesys – OceanaregionalAuthorized reseller for Postium products in the USA (Houston, TX region). Provides broadcast equipment sales and integration services.
- JOSEPH-ELECTRONICSregionalAuthorized reseller for Postium products in the USA (Niles, Illinois). National broadcast equipment distributor serving the professional video industry.
- Kamera Tools, Inc.regionalAuthorized reseller for Postium products in California, USA. Provides broadcast equipment sales and support services.
- Key Code MediaregionalAuthorized reseller for Postium products in Burbank, California. Specialized in broadcast and production equipment for the entertainment industry.
- Solotech – Las VegasregionalAuthorized reseller for Postium products in Las Vegas, Nevada. Part of the Solotech group serving the North American broadcast and AV markets.
- Solotech – QuebecregionalAuthorized reseller for Postium products in Quebec, Canada. Provides broadcast and professional audio/video equipment distribution.
- APY – MontrealregionalAuthorized reseller for Postium products in Montreal, Quebec, Canada. Professional broadcast equipment distributor.
- TSD VideoregionalAuthorized reseller for Postium products in Quebec, Canada. Professional video equipment and integration services.
- Technology Group SRLregionalAuthorized reseller for Postium products in Argentina. Provides broadcast equipment distribution for the South American market.
- Postium Pte LtdregionalAuthorized reseller and regional representative for Postium products in Hong Kong SAR, India, Japan, Malaysia, Philippines, Singapore, Taiwan, and Vietnam. Contact: Poh Cheng Yong, +65-6715-7357.
- ASTRODESIGN, IncregionalAuthorized reseller for Postium products in Japan. Located in Tokyo, Japan. Professional broadcast equipment distributor.
- ROAD TECHNOLOGYregionalAuthorized reseller for Postium products in Seoul, South Korea. Local broadcast equipment distributor.
- Advance Digital Tech Group Co., LtdregionalAuthorized reseller for Postium products in Thailand. Located in Bangkok, Thailand.
- ITV COMMUNICATIONSregionalAuthorized reseller for Postium products in Serbia and Bosnia and Herzegovina. Broadcast and communications equipment distributor.
- VISUALCOMM Ltd.regionalAuthorized reseller for Postium products in Czech Republic. Professional broadcast equipment distributor.
- OBV.TVregionalAuthorized reseller for Postium products in France. Located in Boulogne Billancourt, France. Specialized in broadcast monitoring solutions.
- LOGIC media solutions GmbHregionalAuthorized reseller for Postium products in Germany. Located in Bickenbach, Germany. Professional broadcast equipment solutions provider.
- VIDEO SIGNAL S.r.l.regionalAuthorized reseller for Postium products in Italy. Offices in Milano and Roma. Professional broadcast equipment distributor.
- CENTRON RomaniaregionalAuthorized reseller for Postium products in Romania. Located in Bucharest, Romania.
- Centron Slovakia S.R.O.regionalAuthorized reseller for Postium products in Slovakia. Located in Bratislava, Slovakia.
- PROVITEC Instalaciones y Sistemas S.L.regionalAuthorized reseller for Postium products in Spain. Located in Barcelona, Spain.
- AVC-SYSTEMS AGregionalAuthorized reseller for Postium products in Switzerland. Located in Einsiedeln, Switzerland.
- Bilgipark Goruntu ve İletşim San ve Tic, A.ŞregionalAuthorized reseller for Postium products in Turkey. Located in Istanbul, Turkey.
- Ateksis Dis Tic. Ltd. Sti.regionalAuthorized reseller for Postium products in Turkey. Located in Istanbul, Turkey.
- Cache Media Ltd.regionalAuthorized reseller for Postium products in United Kingdom. Located in Newbury, Berkshire, UK.
- Engineer-Service Ltd.regionalAuthorized reseller for Postium products in Ukraine. Located in Kiev, Ukraine.
- Zimele Broadcasting ServicesregionalAuthorized reseller for Postium products in South Africa. Located in Johannesburg, South Africa. Contact: Mr. Leon Labuschagne.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Postium competitors and assessment
Company assessmentEmerging players
- Atomos: Australian manufacturer specializing in monitor-recorders for video production. While focused on production rather than broadcast infrastructure, Atomos competes in adjacent professional monitor categories with products like Shogun and Neon series.
- Blackmagic Design: Australian broadcast and post-production equipment manufacturer whose SmartView and SmartScope monitors compete with Postium in broadcast monitoring. Blackmagic's broader ecosystem of cameras, switchers, and editing products creates both competition and partnership opportunities.
- SmallHD: US-based professional monitor manufacturer (owned by Creative Solutions) known for production-focused monitors. SmallHD competes with Postium in production monitoring use cases, particularly in OB van and on-set applications.
Broad incumbents
- JVCKENWOOD (Professional Video): JVCKENWOOD's DT-V and DT-U series professional monitors compete with Postium in broadcast monitoring. As part of a broader electronics conglomerate, JVC offers broader broadcast and professional video product portfolios.
- Panasonic Professional Displays: Panasonic's professional display and broadcast monitor lineup competes with Postium in studio and control room applications. As a diversified incumbent, Panasonic offers broader broadcast solutions including cameras and switchers alongside its monitor business.
- Ikegami: Japanese broadcast equipment manufacturer with a long history in professional monitors, cameras, and broadcast infrastructure. Ikegami's HLM series monitors compete with Postium in broadcast monitoring applications.
- Sony Professional Monitors: Sony's BVM and PVM series master/reference monitors are the gold standard in professional broadcast monitoring. Sony competes directly with Postium's flagship 4K monitors while offering a much broader broadcast equipment portfolio including cameras, switchers, and infrastructure.
Direct peers
- TVLogic: South Korea-based manufacturer of professional broadcast and cinema reference monitors. TVLogic is the closest direct competitor to Postium, offering overlapping 4K/HDR monitor product lines (LUM Series, F-5A, etc.) targeting the same broadcast, OB van, and post-production customer base.
- Flanders Scientific (FSI): US-based manufacturer of professional broadcast and post-production reference monitors. FSI's DM and XM series compete directly with Postium's 4K/HDR offerings in color-critical monitoring applications for broadcast, film, and post-production.
- Boland Communications: US-based broadcast monitor manufacturer specializing in professional broadcast and production displays. Boland's product lines directly compete with Postium's mid-range broadcast monitor offerings for control room and studio applications.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Postium social profiles
Digital presencePostium financial estimates
Financial estimateRevenue estimate
Valuation estimate
Postium leadership team
Management profileNumber of profiles
Postium funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Postium M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Postium
What does Postium do?
Postium Korea Co., Ltd. manufactures and sells professional broadcast and studio monitoring hardware, including 8K/4K HDR LCD monitors, IP-based broadcast monitors supporting ST 2110 protocols, multi-channel rack monitors, quad-split multi-viewers, calibration software (Postium Color Controller), and complementary broadcast signal devices. Products are sold primarily to television broadcasters, outside broadcast (OB) van operators, and film/movie production studios through a global network of authorized resellers and direct enterprise sales.
Is Postium a public or private company?
Postium is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Postium founded?
Postium was founded in 1999. It employs 11 to 50 people.
Where is Postium based?
Postium is headquartered in Seocho, South Korea, in the Asia region.
How does Postium make money?
Two revenue lines are on record. Professional Broadcast Monitor Hardware Sales are the primary driver. The others are accessories and Calibration Tools.
Who are Postium's main competitors?
Emerging players on record are Atomos, Blackmagic Design and SmallHD. Broad incumbents are JVCKENWOOD (Professional Video), Panasonic Professional Displays, Ikegami and Sony Professional Monitors. Direct peers are TVLogic, Flanders Scientific (FSI) and Boland Communications.
Does Postium have an API?
No public API is recorded for Postium.
What industry is Postium in?
Postium's product category is Professional Broadcast Monitors. Its primary akta.pro industry code is HDACADAH, 4K/5K/8K & High-Resolution Monitors. Its NAICS code is 334220 and its SIC code is 3663.