Place Bell
Place Bell is a 10,000+ seat multi-purpose entertainment and sports venue in Laval, Quebec, serving as the home arena for the Rocket de Laval (AHL) and hosting concerts, sporting events, and corporate functions.
- Company typePrivate
- Founded2017
- HeadquartersLaval, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Place Bell does
Place Bell is a multi-purpose entertainment and sports venue located in Laval, Quebec, Canada, that opened in 2017. The facility has a seating capacity exceeding 10,000 and serves as the home arena for the Rocket de Laval, an AHL hockey team affiliated with the Montreal Canadiens. Beyond its anchor hockey tenancy, the venue hosts concerts, other sporting events, and corporate or private functions, positioning it as a major regional entertainment venue in the Greater Montreal area.
The venue is operated through a network of partners that collectively handle event promotion, ticketing, naming, and operational support. evenko serves as the event-promotion and ticketing partner; Ville de Laval is a municipal stakeholder; Bell is a naming/sponsoring partner; and Enclav and Tricolore Sports are additional operational partners. The lean in-house team of 11-50 employees indicates that much of the venue's functional execution — promotion, ticketing, and likely concessions — is delivered through these partners rather than through a large internal staff.
Place Bell's revenue mechanics are built on three streams: ticketing (driven by the anchor hockey season and one-off events), venue rental for corporate and private events, and food and beverage concessions during events. The combination of a long-tenor anchor tenant, episodic high-attendance events, and corporate/private rentals creates a utilization-dependent revenue profile that is sensitive to the anchor tenant's performance and to the local event calendar.
Place Bell firmographics
Firmographics- Name
- Place Bell
- Legal name
- Place Bell
- Website
- https://placebell.ca
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Place Bell is a 10,000+ seat multi-purpose entertainment and sports venue in Laval, Quebec, serving as the home arena for the Rocket de Laval (AHL) and hosting concerts, sporting events, and corporate functions.
- Ownership category
- akta.pro rank
Place Bell industry classification
Industry- Product category
- Live Entertainment Venue
- NAICS
- Spectator Sports (7112), Food Services and Drinking Places (722)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Arenas & Indoor Sports Centers (MPAKAEAB)
Keywords
Where Place Bell is headquartered
LocationHeadquarters
- HQ city
- Laval
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Place Bell business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Event ticketing: Revenue generated from ticket sales for concerts, sporting events, and other performances. Ticketing is handled through evenko, the venue's event promotion partner.
- Venue rental: The venue is available for rental for corporate events, private functions, and other occasions. Interested parties can submit rental inquiries via email or phone.
- Food and beverage: On-site restaurants and commercial food counters serve attendees during events, generating revenue through food and beverage sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Venue rental pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Place Bell product offering
Product offeringCore offering
Place Bell is a multi-purpose entertainment and sports complex located in Laval, Quebec, with seating capacity of 10,000+. It hosts concerts, family shows, and sporting events (including home games of the Rocket de Laval AHL hockey team), operates on-site restaurants and commercial food counters, and rents its facilities to corporate and private clients for events of various types.
Product overview
Place Bell is a multi-purpose entertainment and sports venue located in Laval, Quebec, functioning as a unified platform offering event hosting services. The core product is the Place Bell venue itself, which serves as the official home of the Rocket de Laval hockey team. The venue's portfolio includes the core venue facility, supplemented by Premium Experiences (customizable premium event spaces), Rental Services (venue rental for events), and Restaurants & Commercial Spaces (dining and retail options). Together, these products provide a comprehensive event experience combining sports, entertainment, hospitality, and commercial services.
Differentiator
Problem solved
Functional benefit
Brands
- Rocket de Laval: Official home arena and partner - home of the Laval Rocket AHL hockey team
Products and services
- Place Bell Venue
- Premium Experiences
- Venue Rental Services
- Restaurants and Commercial Spaces
Companies that use Place Bell
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Place Bell technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Place Bell partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- evenkocoreevenko is the event promotion and ticketing partner for Place Bell. All events hosted at the venue are promoted and ticketed through the evenko platform.
- Rocket de LavalcoreRocket de Laval is the primary sports tenant and official home team of Place Bell. The venue serves as the home arena for this AHL hockey team (affiliated with Montreal Canadiens).
- Ville de LavalminorThe City of Laval is a partner/municipal supporter of Place Bell, which is located in Laval, Quebec.
- EnclavminorEnclav is listed as a partner organization associated with Place Bell.
- Tricolore SportsminorTricolore Sports is listed as a partner, likely related to the Rocket de Laval sports operations.
- BellminorBell (Bell Canada) is listed as a partner/sponsor of Place Bell, appearing in the partner logo section of the website.
Scale indicators1 record
Recent moves5 records
Expansion highlights2 records
Place Bell competitors and assessment
Company assessmentBroad incumbents
- Scotiabank Arena: Toronto's flagship arena (home of the Toronto Maple Leafs/Raptors). A larger incumbent in the broader live entertainment and sports venue space, providing a benchmark for premium arena economics and concert routing.
- Rogers Arena: Vancouver arena home to the Vancouver Canucks. A broader incumbent across the same category of large-scale sports and concert venues, useful for capital and operating benchmarks for a 10,000+ seat arena.
- TD Garden: Boston multi-purpose arena home to the Bruins (NHL) and Celtics (NBA). A broad incumbent in the same arena category, providing operating benchmarks for an NHL-anchored multi-purpose venue.
Direct peers
- Coca-Cola Coliseum: Toronto arena home to the Toronto Marlies (AHL, similar to the Rocket de Laval). Direct peer in the AHL-hockey-anchored arena model, with comparable mid-size capacity and concert/event programming.
- Bell Centre: Large-scale arena in downtown Montreal and home of the Montreal Canadiens (NHL). It is the most direct comparable in the same metropolitan area, competing for the same touring concerts and large-event market, but at a larger NHL scale.
- Abbotsford Centre: Abbotsford, BC arena hosting the Abbotsford Canucks (AHL). Direct peer in the AHL-anchored mid-size arena model, with similar programming mix of hockey, concerts, and community events.
- CAA Arena: Belleville, Ontario arena home to the Belleville Senators (AHL). Closely comparable to Place Bell as an AHL-anchored multi-purpose arena in a smaller Canadian market, with a similar mix of sports and live entertainment.
- Centre Vidéotron: Multi-purpose arena in Quebec City hosting the Remparts (QMJHL) and concerts. Comparable to Place Bell as a Canadian mid-size arena with a sports anchor tenant and concert programming, though serving a different regional market.
Emerging players
- Place des Arts: Montreal performing arts complex that overlaps with Place Bell's live entertainment programming for concerts and shows. It is a partial peer focused on performing arts rather than sports, but competes for the same Greater Montreal live-event audience.
Others
- evenko: Quebec-based event promoter and ticketing partner of Place Bell. While not a venue peer, it is the most strategically connected counterparty, controlling Place Bell's ticketing and concert programming.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Place Bell social profiles
Digital presencePlace Bell financial estimates
Financial estimateRevenue estimate
Valuation estimate
Place Bell leadership team
Management profileNumber of profiles
Place Bell funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Place Bell M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Place Bell
What does Place Bell do?
Place Bell is a multi-purpose entertainment and sports complex located in Laval, Quebec, with seating capacity of 10,000+. It hosts concerts, family shows, and sporting events (including home games of the Rocket de Laval AHL hockey team), operates on-site restaurants and commercial food counters, and rents its facilities to corporate and private clients for events of various types.
Is Place Bell a public or private company?
Place Bell is a private company. It is classified as unknown and is currently operating.
When was Place Bell founded?
Place Bell was founded in 2017. It employs 11 to 50 people.
Where is Place Bell based?
Place Bell is headquartered in Laval, Canada, in the North America region.
How does Place Bell make money?
Three revenue lines are on record. Event ticketing is the primary driver. The others are venue rental and food and beverage.
Who are Place Bell's main competitors?
Broad incumbents on record are Scotiabank Arena, Rogers Arena and TD Garden. Direct peers are Coca-Cola Coliseum, Bell Centre, Abbotsford Centre, CAA Arena and Centre Vidéotron. Place des Arts is listed as an emerging player. evenko is listed as an others.
Does Place Bell have an API?
No public API is recorded for Place Bell.
What industry is Place Bell in?
Place Bell's product category is Live Entertainment Venue. Its primary akta.pro industry code is MPAKAEAB, Arenas & Indoor Sports Centers. Its NAICS code is 7112 and its SIC code is 7900.