Leniwce HR

What Leniwce HR does

Leniwce HR is a privately held, bootstrapped Polish HR conference organizer founded in 2023 and operated by a three-person founding team (Kasia Ubysz, Jarek Jarzębowski, and Marta Jakubczak) based in Wrocław. The company produces an annual two-day in-person conference held at Concordia Design on Wyspa Słodowa, bringing together HR specialists, managers, directors, and C-level executives to discuss business-oriented HR practice, modern HR technology, recruitment marketing, employer branding, and people analytics. There is no proprietary technology product; the offering is a curated live event with 18+ presentations, organized networking, and a hangout party, supported by a strict "zero sales, pure substance" content policy enforced via a Call 4 Papers vetting process. The company differentiates from vendor-heavy Polish HR conferences through content quality, intimate scale (~200 attendees per edition), and editorial discipline. Editions are confirmed for 2023, 2026, and 2027.

The business model combines direct ticket sales with sponsorship revenue. Tickets are sold through the company website (leniwcehr.pl) in three tiers — PRO Leniwiec (individual full access), Całe stado (15% group discount for teams of 3+), and Service Provider (for HR solution vendors) — at prices marked TBA, with early-bird tiered pricing (I/II/III tura). Sponsorship is structured into Gold, Silver, Bronze, Ecosystem, and Media tiers, with 16+ named partners for the most recent cycle including UP Bonus (Gold), eRecruiter, Karolina Niedzielska, Kognita (Silver), Calamari, Traffit, SPHR (Ecosystem), and Praca.pl, HR Espresso (Media). Demand generation relies primarily on organic LinkedIn activity, an owned email newsletter, cross-promotion via co-founder Jarek Jarzębowski's HR espresso podcast (90+ episodes), and partner referral networks. The company has no app, no public API, no disclosed funding, no parent organization, and operates exclusively within Poland.

Name

Leniwce HR

Legal name

Leniwce HR

Website

https://leniwcehr.pl

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Leniwce HR is a bootstrapped Polish events company that organizes an annual two-day HR conference in Wrocław for HR professionals, managers, and C-level executives, monetizing through ticket sales and a tiered sponsorship ecosystem.

Ownership category

akta.pro rank

Headquarters

HQ city

Wroclaw

HQ country

Poland

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Conference ticket sales: Primary revenue stream from selling tickets to the annual two-day HR conference. Offers individual tickets (PRO Leniwiec tier) and group discounts (Całe stado - 15% off for 3+ attendees). Also offers Service Provider tickets for non-HR companies.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Leniwce HR organizes and sells tickets to an annual two-day HR conference held in Wrocław, Poland, at Concordia Design. The program features 18+ vetted presentations from leading HR and business voices, organized networking, and a hangout party, with tiered ticket offerings (individual PRO Leniwiec, group Całe Stado discount, Service Provider) supported by partnership sponsorships from HR technology and service vendors.

Product overview

Leniwce HR is an HR conference organizer that runs an annual two-day conference event in Wrocław, Poland. The core offering is the Leniwce HR Conference, which serves HR professionals, managers, and business leaders. The company offers tiered ticket packages including PRO Leniwiec (individual full access), Całe Stado (group discount for teams of 3+), and Service Provider packages. The conference focuses on business-oriented HR topics with 18+ presentations, networking sessions, and social events.

Differentiator

Problem solved

Functional benefit

Products and services

• Leniwce HR Conference Annual two-day HR conference held in Wrocław, Poland, bringing together HR professionals, HR managers, HR directors, and C-level executives to discuss business-oriented HR practices including modern HR technologies, recruitment marketing, employer branding, and people analytics. The format features 18+ vetted presentations selected through a Call 4 Papers process, organized networking sessions, and a hangout party, with a strict no-sales content policy.

Quantifiable outcome

• 200+ participants per edition
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered flagship, core and minor.

• UP BonusflagshipGTM or Marketing Partner · 1 January 2025Gold tier partner for Leniwce HR conference. UP Bonus is a Polish HR/employee benefits company.
• eRecruitercoreGTM or Marketing Partner · 1 January 2025Silver tier partner. eRecruiter is an applicant tracking system (ATS) provider for HR recruitment processes.
• CalamariflagshipGTM or Marketing Partner · 1 January 2025Ecosystem partner and sponsor of additional event activities (Pizza party). Calamari is an HR time tracking and leave management platform. Team member Kasia Ubysz is Product Marketing Manager at Calamari.
• TraffitcoreGTM or Marketing Partner · 1 January 2025Ecosystem partner. Traffit is a recruitment management system/ATS provider.
• SPHRcoreGTM or Marketing Partner · 1 January 2025Ecosystem partner. SPHR appears to be an HR consulting or services company.
• Praca.plcoreGTM or Marketing Partner · 1 January 2025Media partner. Praca.pl is a major Polish job board and recruitment platform.
• HR EspressocoreGTM or Marketing Partner · 1 January 2025Media partner. HR Espresso is an HR content platform/podcast. Team member Jarek Jarzębowski is the creator of the HR espresso podcast.
• HumanPartnerminorGTM or Marketing Partner · 1 January 2025Event partner for the conference.
• KKZminorGTM or Marketing Partner · 1 January 2025Event partner for the conference.
• Jutt AIminorGTM or Marketing Partner · 1 January 2025Event partner showcasing AI solutions for HR.
• HR PanoramaminorGTM or Marketing Partner · 1 January 2025Ecosystem partner. HR Panorama is an HR analytics and consulting platform.
• Coffee DeskminorGTM or Marketing Partner · 1 January 2025Partner providing coffee services for the conference.
• Karolina Niedzielska (Kwadrans z HR)coreGTM or Marketing Partner · 1 January 2025Silver tier partner. Karolina Niedzielska is an HR content creator and consultant with the Kwadrans z HR (15 minutes with HR) brand.
• KognitacoreGTM or Marketing Partner · 1 January 2025Silver tier partner. Kognita appears to be an HR training or consulting company.
• TutoreminorGTM or Marketing Partner · 1 January 2025Bronze tier partner. Tutore appears to be an HR or training platform.
• GuideMeminorGTM or Marketing Partner · 1 January 2025Bronze tier partner. GuideMe appears to be a career guidance or onboarding platform.
• Pinya HRminorGTM or Marketing Partner · 1 January 2025Bronze tier partner. Pinya HR appears to be an HR consulting services company.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Others

• Evenea: Polish event ticketing and registration platform used by many Polish event organizers. Comparable as enabling infrastructure for Polish events, although not a direct competitor in event organization.
• Praca.pl: Major Polish job board and current media partner of Leniwce HR. Comparable as a Polish HR/recruitment ecosystem player that touches similar audiences.
• Bulldogjob: Polish tech community and job platform that runs its own meetups and events. Comparable as a Polish professional community organizer with employer branding and HR-adjacent content.
• HR Espresso: Polish HR podcast run by Leniwce HR co-founder Jarek Jarzębowski. Directly related media brand providing year-round content and audience pipeline for the conference.

Regional players

• ITwiz: Polish IT industry event organizer running conferences and meetups. Comparable as a regional Polish B2B event operator with similar content-curated conference format, though focused on IT rather than HR.
• Marketing Day: Major Polish marketing conference in a different vertical. Comparable as a regional Polish event organizer operating with similar sponsor-ticketed conference model, though focused on marketing rather than HR.

Direct peers

• European HR Tech Summit: European HR technology conference with curated content and vendor exhibits. Similar to Leniwce HR in format (multi-day event, HR focus, vendor partnerships), though at a larger international scale.
• Disrupt HR: Global HR event series organizing short-format, curated HR talks in cities worldwide. Comparable to Leniwce HR in target audience (HR professionals), curated speaker process, and intimate networking format.
• HR Business Partner Forum: B2B event series for senior HR leaders focused on strategic HR topics. Directly comparable to Leniwce HR's positioning of HR-as-business-partner content and senior practitioner audience.

Emerging players

• Kwadrans z HR (Karolina Niedzielska): Polish HR content creator and consultant who is a Silver-tier partner of Leniwce HR. Comparable as an emerging HR content/brand that overlaps with the same Polish HR professional audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/leniwcehr
• Facebookfacebook.com/leniwcehr

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leniwce HR