MyParcel Asia
MyParcel Asia is a Malaysian self-serve logistics aggregator platform that enables e-commerce and social commerce sellers to compare rates and book deliveries from 15+ courier partners, with e-commerce integrations, prepaid credit packages, COD, same-day delivery, and loyalty rewards.
- Company typePrivate
- Founded2018
- HeadquartersPetaling Jaya, Malaysia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What MyParcel Asia does
MyParcel Asia Sdn Bhd is a Malaysian logistics aggregator platform that enables e-commerce sellers, social commerce merchants, and high-volume shippers to compare rates and book deliveries from 15+ courier partners through a single web-based interface. The platform targets online merchants selling on Shopee, Lazada, Shopify, and other marketplaces, plus sellers operating via WhatsApp, Instagram, Facebook, and Telegram, and serves both domestic Malaysia and international shipments to 200+ countries. The core technology is a web-based booking platform with multi-courier integration, Excel-based bulk upload (up to 100 shipments per batch), a quote-and-book price comparison engine, and native e-commerce store integrations (Shopify, WooCommerce, Magento, OpenCart, Ordersini). The platform is private, bootstrapped, headquartered in Malaysia, and operates with no disclosed institutional funding.
The business model is a self-serve product-led growth model. Revenue is generated primarily through prepaid credit top-up packages (MPA20 to MPA20000, RM20 to RM20,000) where higher tiers unlock better per-shipment rates and free flyer incentives, plus transactional fees including COD (RM7 or 4% of content value, whichever is higher), SMS notifications (RM0.15 per shipment), custom consignment note branding (RM0.10–RM0.15 per parcel), and parcel protection via XpressCover (up to RM5,000 per parcel). A loyalty layer (UNICOIN, 1 coin per RM1 spent) and an in-platform supplies marketplace (MPA Store) deepen engagement. Value-added services include same-day delivery within Klang Valley, cash-on-delivery remittance, and a Buy Now Pay Later option for top-up credit (launched February 2023, 0% interest, 4-month, Shariah-compliant). The company holds PDPA (Malaysia Personal Data Protection Act 2010) and PCI-DSS compliance, and runs a referral program for word-of-mouth acquisition. There is no disclosed headcount, no reported revenue, and no listed investor base, suggesting a lean, founder-led operating model.
MyParcel Asia firmographics
Firmographics- Name
- MyParcel Asia
- Legal name
- MyParcel Asia Sdn Bhd
- Website
- https://myparcelasia.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MyParcel Asia is a Malaysian self-serve logistics aggregator platform that enables e-commerce and social commerce sellers to compare rates and book deliveries from 15+ courier partners, with e-commerce integrations, prepaid credit packages, COD, same-day delivery, and loyalty rewards.
- Ownership category
- akta.pro rank
MyParcel Asia industry classification
Industry- Product category
- Logistics Aggregation Services
- NAICS
- Freight Transportation Arrangement (488510), Freight Transportation Arrangement (48851), Couriers and Express Delivery Services (4921), Support Activities for Transportation (488)
- akta.pro primary industry
- Marketplace & Merchant Cross-Border Enablement (Platform Logistics) (TLACAKAI)
- akta.pro secondary industries
- Cross-Border E-commerce Parcel (DDP/Delivered Duty Paid) (TLAAANAD), Cross-Border E-commerce Parcel (DDU/Delivered At Place—Duties Unpaid) (TLAAANAE), Cross-Border Parcel Consolidators & Injectors (Linehaul + Destination Injection) (TLAAANAF), E-commerce Cross-Border Air Parcel Forwarding (DDP/DDU, De Minimis) (TLACAAAJ)
Keywords
Where MyParcel Asia is headquartered
LocationHeadquarters
- HQ city
- Petaling Jaya
- HQ country
- Malaysia
- HQ region
- Asia
Offices1 record
Markets served
MyParcel Asia business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Shipping Credit Top-ups: Users purchase credit packages (RM20 to RM20,000) to access discounted shipping rates. Higher top-up amounts unlock better rates. Credits expire after 6 months (MPA20) or 1 year (MPA50+). Revenue comes from the spread between wholesale rates from courier partners and the exclusive rates offered to customers.
- COD Handling Fees: Cash on Delivery service with a fee of RM7 or 4% of content value (whichever is higher) charged to sellers for collecting payments upon delivery.
- SMS Notification Service: Optional SMS service to automatically send tracking numbers to recipients at a flat rate of RM0.15 per shipment.
- Custom Branding on Consignment Notes: Sellers can add custom banners or messages to printed consignment notes. RM0.10 for text, RM0.15 for image per parcel.
- MPA Store Purchases: Sale of shipping supplies including flyers and packaging materials purchased using platform credits.
- UNICOIN Redemption: Loyalty points earned on top-ups can be redeemed for rewards, electronics, packaging materials, and vouchers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | MPA20 - Entry level package |
| Subscription | Multi-year contract | MPA50 - Basic package |
| Subscription | Multi-year contract | MPA100 - Standard package |
| Subscription | Multi-year contract | MPA300 - Mid-tier package |
| Subscription | Multi-year contract | MPA500 - Mid-high tier |
| Subscription | Multi-year contract | MPA800 - High volume package |
| Subscription | Multi-year contract | MPA2000 - Premium package |
| Subscription | Multi-year contract | MPA5000 - Enterprise package |
| Subscription | Multi-year contract | MPA10000 - High-volume enterprise |
| Subscription | Multi-year contract | MPA20000 - Maximum volume package |
| Unit Pricing | Pay-as-you-go | SMS Tracking Service |
| Unit Pricing | Pay-as-you-go | Custom Branding |
| Transaction based/ take rate | Pay-as-you-go | Cash on Delivery Fee |
| Unit Pricing | Pay-as-you-go | Same Day Delivery |
| Usage-based | Pay-as-you-go | Additional Coverage (XpressCover) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
MyParcel Asia product offering
Product offeringCore offering
MyParcel Asia is a Malaysian logistics aggregation platform that enables e-commerce sellers to compare and book courier services from multiple delivery partners in a single interface. The platform offers domestic, international, same-day, and cash-on-delivery shipping with features such as bulk upload, instant price comparison, and direct integrations with e-commerce stores. Customers sign up for free and purchase prepaid top-up credit packages (MPA20 to MPA20000) to access exclusive discounted shipping rates across 15+ courier partners.
Product overview
MyParcel Asia is a logistics aggregation platform that operates as a single gateway for e-commerce sellers to access multiple courier services. The core platform offers Single Shipment and Bulk Upload features for booking domestic, international, same-day, and cash-on-delivery shipments, with a Quote & Book price comparison engine and Parcel Tracking system. Add-on modules include XpressCover (Additional Coverage) for shipment protection up to RM5,000, MyClaims for claim submission, the UNICOIN Rewards loyalty program, and the MPA Store for purchasing shipping supplies. E-commerce integrations with Shopify, WooCommerce, Magento, OpenCart, and Ordersini enable automated workflow, while Social Address Link facilitates customer address collection via messaging platforms.
Differentiator
Problem solved
Functional benefit
Brands
- MyClaims: Official claim submission mechanism for users to escalate shipment-related issues and submit compensation claims
- MPA Store
- UNICOIN Rewards
- XpressCover
Products and services
- MyParcel Asia Platform Core logistics aggregation platform enabling e-commerce sellers to compare rates, book shipments, and track parcels across 15+ courier partners for domestic and international deliveries. Customers sign up for free and access the platform via myparcelasia.com and app.myparcelasia.com.
- Cash On Delivery (COD) Service Standalone COD collection and remittance service for e-commerce sellers enabling payment collection upon delivery, with a fee of RM7 or 4% of content value (whichever is higher) charged to the seller.
- Same-Day Delivery Service Express delivery service available within Klang Valley from 9am to 5pm with rider pickup and delivery completed within 4 hours.
- XpressCover (Additional Coverage) Optional shipment protection service covering parcels against loss and damage during delivery, with coverage up to RM5,000 per parcel for eligible items. Excludes prohibited items, fragile goods, food, and valuable papers.
- MPA Store E-commerce feature enabling registered users to purchase shipping supplies including stationery, flyers, and packaging materials using MyParcel Asia credits. Ships from Selangor/Kuala Lumpur distribution point.
- UNICOIN Rewards Program Loyalty reward program where users earn 1 UNICOIN per RM1 spent on top-up packages, redeemable for gadgets, packaging materials, discount vouchers, and merchandise.
- Top-Up Packages Prepaid credit packages (MPA20 to MPA20000) offering exclusive shipping rates, free flyers redemption eligibility, and validity periods of 6 months (MPA20) or 1 year (MPA50+). Higher top-up amounts unlock better rates.
Quantifiable outcome
- Rates from RM5 for parcels up to 3kg (domestic Peninsular Malaysia)
- +3 more outcomes
Companies that use MyParcel Asia
Customer profileSegments3 records
Ideal customer profiles3 records
MyParcel Asia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature6 records
MyParcel Asia partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core and standard.
- Pos LajucoreNational postal service courier partner providing domestic and international shipping services. Coverage includes all Malaysia states with varying operating hours. Part of the courier options available on MyParcel Asia platform.
- J&T ExpresscoreMajor e-commerce focused courier service available for domestic and international shipments. Known for competitive rates and wide coverage. Available on MyParcel Asia with rates from RM5 for up to 3kg.
- DHL eCommercecoreInternational express delivery partner with global reach. Provides international shipping services from Malaysia to destinations worldwide. Part of Deutsche Post DHL Group.
- Ninja VancoreSoutheast Asia focused logistics partner providing domestic and international delivery services. Known for last-mile delivery excellence in the region.
- Flash ExpressstandardThailand-based courier service available on MyParcel Asia for Malaysian shipments. Drop-off service now available at drop-off points.
- AramexcoreGlobal logistics and transportation solutions provider. Available for domestic and international shipments through MyParcel Asia with commercial invoice requirements for international.
- JaniostandardAsia-focused logistics partner providing international shipping to destinations including Australia and New Zealand. Available on MyParcel Asia for international shipments.
- AirParcelstandardAir cargo parcel delivery service available for international shipments. Requires proper customs declaration at checkout.
- EMS (Express Mail Service)standardInternational express postal service available through MyParcel Asia. Requires proper customs declaration at checkout.
- QxpressstandardCross-border e-commerce logistics provider. Note: Pick service for Qxpress was temporarily unavailable as of May 2023.
- LalamovestandardOn-demand delivery platform available for same-day and urgent deliveries. Part of courier options on MyParcel Asia.
- FMX / e-FMXstandardFreight and logistics service provider available on MyParcel Asia. Covers all Malaysia including Peninsular and East Malaysia.
- Best ExpressstandardExpress delivery service provider available for domestic shipments across Malaysia.
- LEX (Lazada Express)standardLazada-owned express delivery service. Available on MyParcel Asia for sellers not exclusively on Lazada platform.
- SPX ExpressstandardExpress delivery service available on MyParcel Asia. Note: Lost SPX parcels have specific 5 working day reporting deadline.
- ShopifycoreE-commerce platform integration allowing Shopify sellers to connect their stores and manage shipments directly from the Shopify dashboard.
- WooCommercecoreWordPress e-commerce plugin integration. WooCommerce store owners can integrate with MyParcel Asia for automated shipping management.
- MagentocoreEnterprise e-commerce platform integration for Magento users to connect their online stores with MyParcel Asia shipping services.
- OrderSinistandardOrder management system integration for streamlined e-commerce fulfillment workflow.
- OnPaystandardPayment platform integration for seamless transaction processing.
- FedExcoreInternational express delivery partner providing worldwide shipping from Malaysia. Standard coverage up to USD20 per kg or USD100 per shipment.
- City-Link ExpressstandardDomestic express delivery service. Note: City-Link Express requires commercial invoice for Sabah & Sarawak shipments.
- Redly ExpressstandardExpress delivery service available for domestic and international shipments. Requires customs declaration for international shipments.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
MyParcel Asia competitors and assessment
Company assessmentDirect peers
- Shippo: US-based multi-carrier shipping platform offering discounted rates, label generation, and e-commerce platform integrations for SMB sellers. Same aggregator positioning and customer base.
- EasyPost: US-based shipping API aggregator providing multi-carrier rate, label, and tracking APIs to e-commerce platforms and sellers. Comparable aggregator/developer-integration model.
- Shiprocket: India-headquartered multi-courier e-commerce shipping aggregator offering rate comparison, NDR management, and integrations with Shopify, WooCommerce, and marketplaces. Closest analog to MyParcel Asia's model in a larger geography.
- ShipStation: US-based multi-carrier shipping software for SMB e-commerce sellers with carrier rate shopping, batch label printing, and marketplace integrations. Comparable product surface and target customer segment.
Broad incumbents
- J&T Express: Leading regional e-commerce courier operating in Malaysia and a Core MPA partner. Has resources to build or acquire competing aggregator capabilities.
- Ninja Van: Major Southeast Asia last-mile courier and a Core partner on MyParcel Asia. Larger scale, asset-owning incumbent whose direct seller tools could compete with MPA.
- Pos Malaysia: Malaysian national postal operator (parent of Pos Laju), a Core courier partner on MPA. State-linked incumbent whose direct seller services could pressure MPA.
Emerging players
- Janio: Singapore-based cross-border logistics provider for SEA merchants shipping to ANZ and other regions; listed as a courier partner on MyParcel Asia, illustrating overlap on cross-border parcel services in SEA.
- ParcelPerform: Singapore-headquartered logistics visibility and orchestration platform for global parcel shippers. Adjacent (post-shipment) capability that overlaps with MPA's tracking and multi-carrier orchestration.
- Locad: Singapore-based e-commerce fulfillment and logistics aggregator targeting SEA brands selling across multiple channels. Comparable cross-border seller focus and aggregator model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
MyParcel Asia social profiles
Digital presenceMyParcel Asia compliance and trust
Trust signalCompliance2 records
MyParcel Asia financial estimates
Financial estimateRevenue estimate
Valuation estimate
MyParcel Asia leadership team
Management profileNumber of profiles
MyParcel Asia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MyParcel Asia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MyParcel Asia
What does MyParcel Asia do?
MyParcel Asia is a Malaysian logistics aggregation platform that enables e-commerce sellers to compare and book courier services from multiple delivery partners in a single interface. The platform offers domestic, international, same-day, and cash-on-delivery shipping with features such as bulk upload, instant price comparison, and direct integrations with e-commerce stores. Customers sign up for free and purchase prepaid top-up credit packages (MPA20 to MPA20000) to access exclusive discounted shipping rates across 15+ courier partners.
Is MyParcel Asia a public or private company?
MyParcel Asia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MyParcel Asia founded?
MyParcel Asia was founded in 2018. It employs 11 to 50 people.
Where is MyParcel Asia based?
MyParcel Asia is headquartered in Petaling Jaya, Malaysia, in the Asia region.
How does MyParcel Asia make money?
Six revenue lines are on record. Shipping Credit Top-ups are the primary driver. The others are COD Handling Fees, SMS Notification Service, custom Branding on Consignment Notes, MPA Store Purchases and UNICOIN Redemption.
Who are MyParcel Asia's main competitors?
Direct peers on record are Shippo, EasyPost, Shiprocket and ShipStation. Broad incumbents are J&T Express, Ninja Van and Pos Malaysia. Emerging players are Janio, ParcelPerform and Locad.
Does MyParcel Asia have an API?
No public API is recorded for MyParcel Asia.
What industry is MyParcel Asia in?
MyParcel Asia's product category is Logistics Aggregation Services. Its primary akta.pro industry code is TLACAKAI, Marketplace & Merchant Cross-Border Enablement (Platform Logistics), with a secondary code of TLAAANAD, Cross-Border E-commerce Parcel (DDP/Delivered Duty Paid). Its NAICS code is 488510.