Terrafix
- Company typePrivate
- Founded1983
- HeadquartersStoke-on-trent, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Terrafix does
Terrafix Limited is a UK-based, privately held supplier of mission-critical ICT and mobile data systems to emergency services, government agencies, and select commercial fleet operators. Founded in 1983 in Stoke-on-Trent, the company designs and manufactures in-house a tightly integrated stack comprising in-vehicle hardware (the Terrafix Vehicle Router/TVR, TVC4000+ in-vehicle computer, and T.AGG multi-network aggregator) and software (the National Mobilisation Application/NMA, TerraPACE electronic patient record system, TerraTRACK fleet tracking platform, and RFID asset management). All solutions are built on the Terrafix Mobile Environment (TME), a modular architecture supporting Windows and Android with cross-platform interoperability, ESN compatibility, and legacy Airwave/TETRA support, with hosted infrastructure operated from two geographically separated Crown Data Centres.
The company is the incumbent supplier on the UK Department of Health and Social Care (DHSC) Ambulance Radio Programme, holding both the National Mobilisation Software contract (worth £8.5M over five years from December 2017) and the National Ambulance In-Vehicle Hardware Contract (MP5, awarded 2020/2023 via a Terrafix-Centerprise consortium). It is also delivering a £23 million Mobile Data Vehicle Solution (MDVS) to the Welsh Ambulance Service NHS Trust across ~800 ambulances (2023-2024), and previously held a £3.5 million Phase 1 Ambulance Telehealth contract with the Scottish Ambulance Service (January 2015, 500+ vehicles). Other named customers include the Ministry of Defence, Home Office, HMRC, UK Police Forces, UK Security Services, the Royal Oman Police (since 1988), and commercial fleet operators.
Terrafix monetises through a mix of hardware sales (routers, computers, ruggedised tablets, RFID), multi-year software licensing and support (typically 5-year terms with extension options), recurring hosted/managed services from its Crown Data Centre infrastructure, and professional services for system design, integration, and training. The go-to-market is exclusively direct enterprise sales to government and NHS procurement bodies, with no consumer or self-serve channels. Pricing is bespoke and negotiated through competitive tender processes tied to specific deployments. The company is independently owned with no disclosed institutional investors, employs over 70 staff (with an active apprenticeship programme), and is led by Managing Director Chris Green.
Terrafix firmographics
Firmographics- Name
- Terrafix
- Legal name
- Terrafix Limited
- Website
- https://terrafix.co.uk
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Terrafix industry classification
Industry- Product category
- Mission-critical mobile data and in-vehicle communications for emergency services
- NAICS
- Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)
- SIC
- Search, Detection, Navagation, Guidance, Aeronautical Sys (3812), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF)
- akta.pro secondary industry
- Geofencing, Security & Theft Recovery (TLABAJAJ)
Keywords
Where Terrafix is headquartered
LocationHeadquarters
- HQ city
- Stoke-on-trent
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Terrafix business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Supply Chain, Operations, Infrastructure
Revenue model
- Hardware Sales: Sale of mission-critical in-vehicle hardware including the Terrafix Vehicle Router (TVR), TVC4000+ in-vehicle computer, T.AGG aggregator, ruggedised tablets (e.g., Panasonic Toughbook, Getac T800), TerraTRACKER devices, and RFID equipment. Hardware sold as part of total turnkey systems to ambulance trusts and emergency services.
- Software Licensing and Support: Licensing and ongoing support of mobilisation software (NMA, TerraPACE), fleet tracking software (TerraTRACK), and embedded software. Contracts typically multi-year (e.g., 5-year initial term with 2-year extension options). Revenue is recurring over contract periods, often government framework agreements.
- Hosted/Managed Services: Recurring managed services revenue from hosted cloud environments providing real-time tracking, monitoring, alert management, and reporting. Customers include commercial fleet operators and emergency services using Terrafix's hosted platform. Revenue is recurring based on service agreements.
- Professional Services and System Integration: Implementation, system design, configuration, and integration services as part of total turnkey system delivery. Includes installation (e.g., in-vehicle hardware fitting by partners), commissioning, training, and bespoke system customisation for individual customer requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Government/Emergency Services — bespoke contract pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Terrafix product offering
Product offeringCore offering
Terrafix designs, manufactures and supports mission-critical in-vehicle mobile data systems and software for UK emergency services and government agencies. The offering combines proprietary hardware (vehicle routers, in-vehicle computers, cellular aggregation hubs) with software applications (mobilisation, electronic patient records, fleet tracking) delivered as total turnkey solutions via direct sales and government procurement frameworks.
Product overview
Terrafix provides an integrated mobile data and vehicle computing platform serving emergency services, security, and commercial sectors. The product portfolio consists of hardware infrastructure (TVR router, TVC4000+ vehicle computer, T.AGG aggregator) combined with software applications (NMA mobilisation, TerraPACE patient records) and tracking solutions (TerraTRACK fleet management, TerraTRACKER devices, RFID asset management). The Terrafix Ambulance System platform integrates these components to deliver end-to-end mission-critical communications, dispatch, navigation, and electronic patient reporting for ambulance and emergency services across the UK.
Differentiator
Problem solved
Functional benefit
Brands
- TerraTRACK: Web-based fleet tracking solution for real-time tracking, messaging and status reporting of vehicles/assets.
- Terrafix Ambulance System
- NMA - National Mobilisation Application
- TVR - Terrafix Vehicle Router
- TVC4000+
- T.AGG - Terrafix Aggregator
- TerraTRACKER
- TerraPACE
- RFID
Products and services
- TVR - Terrafix Vehicle Router Next-generation in-vehicle smart router providing seamless integration of wired and wireless data communication systems for emergency services vehicles, with dual independent LTE cellular modems, ESN/Airwave support, dual Wi-Fi, Bluetooth, CANBus telematics, RFID and Blue-Light system reporting.
- TVC4000+ - Terrafix Vehicle Computer In-vehicle server forming the core of the Terrafix Mobile Environment (TME), with dual independent LTE modems, dual-screen capability, Bluetooth, Gigabit Ethernet, RS232 serial ports, CANBus telematics, RFID, Blue-Light reporting, encrypted communications and ESN compatibility.
- T.AGG - Terrafix Aggregator Standalone vehicle-based communications management hub with integrated GPS that aggregates up to four cellular networks for broadband data communications, with optional satellite or point-to-point radio interfaces; provides resilient connectivity in challenging environments.
- NMA - National Mobilisation Application Cross-platform ambulance mobilisation software for Windows and Android providing AVLS tracking, integrated satellite navigation with Ordnance Survey mapping, CAD integration, status messaging, two-way messaging, text-to-speech, configurable voice activation and a crew emergency button, with AES256 encryption.
- TerraPACE Electronic Patient Report System
- TerraTRACK Fleet Tracking Platform
- TerraTRACKER Tracking Device
- RFID In-Vehicle Asset Management System
- Terrafix Ambulance System
Quantifiable outcome
- £8.5M contract value over 5 years secured from DHSC for National Ambulance Mobilisation Software (December 2017)
- +3 more outcomes
Companies that use Terrafix
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
Terrafix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature8 records
Terrafix partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and major.
- Welsh Ambulance Service NHS Trust (WAST)coreWAST is the primary customer and deployment partner for Terrafix's £23M Mobile Data Vehicle Solution (MDVS) programme in Wales. The collaboration involves Terrafix designing and supplying the in-vehicle TVR router and NMA mobilisation software, with WAST's own teams and partners (Telent, Panasonic) involved in installation and configuration across ~800 Welsh ambulances. WAST's Director of Digital has publicly endorsed the partnership.
- Panasonic ToughbookcorePanasonic Toughbook supplies ruggedised Toughbook tablets as part of the MDVS solution deployed in Welsh ambulances. Devices are manufactured at Panasonic's European Configuration and Service Centre in Cardiff, with components sourced from suppliers across Wales. Terrafix's TVR and NMA software run on the Panasonic hardware, creating an integrated in-vehicle platform.
- TelentmajorTelent is the engineering partner responsible for installing MDVS equipment (Panasonic Toughbook tablets and Terrafix vehicle routers) in Welsh ambulances at a rate of approximately 6 vehicles per day. Telent's Head of Operations (Ambulance Radio Programme) leads the installation programme, working on-site at WAST facilities in Amlwch and Cardiff.
- Ordnance Survey (OS)majorOrdnance Survey provides the mapping data integrated into Terrafix's NMA software, including highly accurate OS Highways road data, OS vector mapping with 3D buildings and off-road details, and OS AddressBase Plus location gazetteer. Mapping updates are streamed directly to ambulance vehicles rather than requiring manual updates. OS's Managing Director of National Mapping Services has endorsed the partnership.
- Ambulance Radio Programme (ARP)coreARP is the government programme (funded by DHSC) responsible for replacing mobile communication systems for all ambulance Trusts in England and Wales. ARP has selected Terrafix as the system designer and supplier for both the mobilisation software (NMA) and in-vehicle hardware (TVR) components of the MDVS. ARP's Director Duncan Bray has publicly praised the Terrafix-led deployment.
- Centerprise InternationalcoreTerrafix and Centerprise International formed a consortium awarded by DHSC (summer 2020) for the National Ambulance In-Vehicle Hardware Contract (MP5). The consortium was chosen by competitive tender as the group best meeting requirements for delivery of a resilient and reliable mission-critical in-vehicle mobile data solution. Centerprise's Director Government Jon Elliott endorsed the partnership, noting it complements Terrafix's in-house capability.
- Getac UKmajorGetac UK supplied Getac T800 ruggedised tablets for the Scottish Ambulance Service Ambulance Telehealth Programme (January 2015). Terrafix's T.AGG aggregator was paired with Getac T800 tablets (one front vehicle for mobilisation/routing, one rear for electronic patient records). Getac's President Peter Molyneux described the T800 as fitting perfectly into the Terrafix solution.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
Terrafix competitors and assessment
Company assessmentDirect peers
- Quartix: UK-focused fleet telematics and vehicle tracking provider serving SMEs and public-sector fleets. Closely comparable to Terrafix's commercial fleet offering and TerraTRACK platform.
- Trakm8: UK-based telematics and fleet management provider offering vehicle tracking, dashcams and connected-car solutions. Direct competitor to TerraTRACK/TerraTRACKER in the UK fleet and commercial-vehicle market.
- ImageTrend: US-based specialist in EMS electronic patient care reporting (ePCR) and pre-hospital data systems, directly comparable to Terrafix's TerraPACE electronic patient record solution for ambulance services.
Broad incumbents
- Masternaut (Webfleet): Major European fleet telematics and connected-vehicle platform with UK public-sector and commercial fleet exposure. Comparable to Terrafix's TerraTRACK and TVR/TVC4000+ offering for fleet tracking and in-vehicle connectivity.
- Motorola Solutions: Dominant supplier of UK emergency-services critical communications (Airwave network, ESN prime) and broader mission-critical mobile data solutions. Highly comparable as the strategic prime in the same UK blue-light communications ecosystem that Terrafix operates within.
- MiX Telematics: Global fleet and asset management provider with significant UK and European public-sector exposure. Overlaps with Terrafix's commercial fleet and TerraTRACK/TVC4000+ telematics offering.
- Verizon Connect: Large-scale global fleet management and telematics platform (incorporating Fleetmatics) with growing UK and European footprint. Comparable to Terrafix's integrated tracking, telematics and managed services stack.
- Geotab: Global leader in fleet telematics with a strong UK and European presence, including government and public-sector deployments. Competes with Terrafix in vehicle tracking, telematics, and integrated fleet data platforms.
Emerging players
- Samsara: US-headquartered IoT fleet management platform expanding into European public-sector and emergency-services markets. Comparable in delivering ruggedised in-vehicle hardware paired with a cloud fleet/asset platform.
- ZOLL (Asahi Kasei): Manufacturer of defibrillators and EMS clinical/operational software already integrated with Terrafix's TerraPACE. Comparable as an adjacent technology supplier embedded in the same UK ambulance clinical workflow.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Terrafix social profiles
Digital presenceTerrafix compliance and trust
Trust signalCompliance1 record
Terrafix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Terrafix leadership team
Management profileNumber of profiles
Profiles1 record
Terrafix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Terrafix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Terrafix
What does Terrafix do?
Terrafix designs, manufactures and supports mission-critical in-vehicle mobile data systems and software for UK emergency services and government agencies. The offering combines proprietary hardware (vehicle routers, in-vehicle computers, cellular aggregation hubs) with software applications (mobilisation, electronic patient records, fleet tracking) delivered as total turnkey solutions via direct sales and government procurement frameworks.
Is Terrafix a public or private company?
Terrafix is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Terrafix founded?
Terrafix was founded in 1983. It employs 11 to 50 people.
Where is Terrafix based?
Terrafix is headquartered in Stoke-on-trent, United Kingdom, in the Europe region.
How does Terrafix make money?
Four revenue lines are on record. Hardware Sales are the primary driver. The others are software Licensing and Support, hosted/Managed Services and professional Services and System Integration.
Who are Terrafix's main competitors?
Direct peers on record are Quartix, Trakm8 and ImageTrend. Broad incumbents are Masternaut (Webfleet), Motorola Solutions, MiX Telematics, Verizon Connect and Geotab. Emerging players are Samsara and ZOLL (Asahi Kasei).
Does Terrafix have an API?
No public API is recorded for Terrafix.
What industry is Terrafix in?
Terrafix's product category is Mission-critical mobile data and in-vehicle communications for emergency services. Its primary akta.pro industry code is BPAMANAF, Fleet, Asset Tracking & Telematics Location Platforms, with a secondary code of TLABAJAJ, Geofencing, Security & Theft Recovery. Its NAICS code is 334511 and its SIC code is 3812.