ALKHEMY
- Company typePrivate
- Founded2007
- HeadquartersSouth Melbourne, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
ALKHEMY firmographics
Firmographics- Name
- ALKHEMY
- Legal name
- Alkhemy (doMorePtyLtd) Pty Ltd
- Website
- https://alkhemy.co
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
ALKHEMY industry classification
Industry- Product category
- Outsourced Sales Services
- NAICS
- Telemarketing Bureaus and Other Contact Centers (561422), Telephone Call Centers (56142), Advertising Agencies (541810), All Other Business Support Services (561499)
- SIC
- Services-Advertising (7310), Services-Management Services (8741), Services-Management Consulting Services (8742)
- akta.pro primary industry
- B2B Appointment Setting & SDR/BDR Outsourcing (BPAAADAA)
- akta.pro secondary industries
- Telesales & Inside Sales Outsourcing (B2B/B2C) (BPAAADAE), Appointment Setting & Sales Development (SDR/BDR) Services (BPAFAKAD), B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)
Keywords
Where ALKHEMY is headquartered
LocationHeadquarters
- HQ city
- South Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
ALKHEMY business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Sales as a Service: Fully outsourced sales team model where Alkhemy embeds their team into client operations. Handles lead generation, lead management, and sales execution. Pricing likely based on service scope and team size.
- B2B Appointment Setting: Generates appointments and qualified meetings for client sales teams. Cold calling and lead reheating services.
- Field Sales: Manages field sales teams on behalf of clients, removing logistics and people management burden.
- Consulting: Sales function audits, vendor/system evaluation, people/process evaluation, and implementation support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom pricing based on service scope and team size |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels4 records
ALKHEMY product offering
Product offeringCore offering
ALKHEMY provides outsourced sales team services to B2B clients across Australia, embedding its Australian-based sales professionals into client operations to handle lead generation, lead management, appointment setting, and full sales execution. Its four core offerings are Sales as a Service (full outsourced sales function), B2B Appointment Setting, Field Sales, and Consulting (sales audits and optimization). Delivery is supported by proprietary analytics including a CX Dashboard, Call Quality Monitoring, Productivity Reporting, and Agent Reporting.
Product overview
Alkhemy is a sales outsourcing and consulting firm operating as a unified platform with four core service offerings: Sales as a Service (full outsourced sales team), B2B Appointment Setting, Field Sales, and Consulting. The platform is supported by proprietary analytics and reporting tools including CX Dashboard, Call Quality Monitoring, Productivity Reporting, and Agent Reporting. The company was founded in 2007 and evolved from an education marketplace (doMore) through enrolmentLAB to its current Sales as a Service model. Services include lead generation, lead management, CRM setup, cloud telephony implementation, and sales team management, with case studies demonstrating success in education, finance, and vocational training sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Sales as a Service Full outsourced sales team service in which ALKHEMY embeds its Australian-based sales professionals into client operations to handle staff recruitment, onboarding, training, data sourcing, lead generation, lead management, and customer acquisition. Designed for B2B clients needing complete sales execution without building internal infrastructure.
- B2B Appointment Setting Service that generates qualified appointments with valuable B2B customers for client sales teams to close, including cold calling and reheating existing leads to fill sales pipelines. Targeted at B2B companies whose internal sales teams need support filling the top of the funnel.
- Field Sales Managed field sales service covering customer relationship building through face-to-face interactions, with activity visibility, meeting tracking, and customer-experience measurement. Removes the burden of recruiting, managing, and providing logistics for client field sales teams.
- Consulting Sales function audit and optimization service evaluating vendors, systems, people, and processes, then implementing improvements including new systems, training, and streamlined workflows. Targeted at organizations seeking to diagnose and fix sales-funnel blockages.
Quantifiable outcome
- 10x conversion rate improvement for SMB education clients
- +6 more outcomes
Companies that use ALKHEMY
Customer profileNamed customers14 records
Segments3 records
Ideal customer profiles3 records
ALKHEMY technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
ALKHEMY partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Isobar AustraliaminorIsobar Australia is a leading digital agency. Konrad Spilva, co-founder of Isobar (originally Visual Jazz in 2001), is listed on Alkhemy's board. Isobar has grown to employ 500 people across five separate businesses. The relationship appears to be advisory/board-level connection rather than commercial partnership.
Scale indicators16 records
Recent moves8 records
Expansion highlights5 records
ALKHEMY competitors and assessment
Company assessmentDirect peers
- SalesRoads: B2B outsourced SDR and appointment-setting firm offering cold calling and pipeline-building services. Closely matches Alkhemy's B2B Appointment Setting product in target customer (B2B sales teams needing pipeline) and delivery model.
- MarketStar: US-based outsourced sales, marketing and customer success provider serving B2B tech and enterprise clients. Directly comparable to Alkhemy's Sales as a Service and B2B appointment setting model, with similar focus on measurable revenue outcomes.
- Televerde: B2B demand generation, lead qualification and inside sales outsourcing firm. Directly comparable to Alkhemy's appointment setting and sales-as-a-service offerings, with a similar focus on measurable pipeline outcomes for enterprise clients.
- Belay: US-based outsourced staffing firm providing virtual sales, marketing and operations support. Comparable to Alkhemy's outsourced delivery model, including seasonal scalability and remote workforce delivery.
Broad incumbents
- Concentrix: Global, multi-billion-dollar customer experience and B2B sales outsourcing firm. Overlaps with Alkhemy's full range of services but at vastly greater scale and with global delivery footprint, representing both a competitor and a potential acquirer.
- Teleperformance: Largest global contact center and outsourced CX/sales provider. Directly competes in the outsourced sales and lead generation category with the scale and pricing power Alkhemy cannot match on enterprise RFPs.
- TTEC: Global CX technology and B2B sales/BPO services firm. Overlaps with Alkhemy's Sales-as-a-Service and lead generation offerings while operating across many more verticals and geographies.
Emerging players
- OutboundView: Boutique B2B outbound sales and SDR-as-a-service firm. Comparable in size and service scope to Alkhemy's appointment-setting practice, though operating in North America rather than APAC.
Regional players
- Salmat: Australian BPO and contact center operator historically focused on sales, customer service and lead generation. Direct regional competitor to Alkhemy in the Australian market with overlapping outsourced sales capabilities.
- Probe Group: Australian-owned BPO providing customer experience, sales and contact center services. Comparable to Alkhemy in geography and service mix, though Probe operates at materially larger scale across Australia and offshore.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ALKHEMY social profiles
Digital presenceALKHEMY financial estimates
Financial estimateRevenue estimate
Valuation estimate
ALKHEMY leadership team
Management profileNumber of profiles
Profiles7 records
ALKHEMY funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ALKHEMY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ALKHEMY
What does ALKHEMY do?
ALKHEMY provides outsourced sales team services to B2B clients across Australia, embedding its Australian-based sales professionals into client operations to handle lead generation, lead management, appointment setting, and full sales execution. Its four core offerings are Sales as a Service (full outsourced sales function), B2B Appointment Setting, Field Sales, and Consulting (sales audits and optimization). Delivery is supported by proprietary analytics including a CX Dashboard, Call Quality Monitoring, Productivity Reporting, and Agent Reporting.
Is ALKHEMY a public or private company?
ALKHEMY is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ALKHEMY founded?
ALKHEMY was founded in 2007. It employs 11 to 50 people.
Where is ALKHEMY based?
ALKHEMY is headquartered in South Melbourne, Australia, in the Oceania region.
How does ALKHEMY make money?
Four revenue lines are on record. Sales as a Service is the primary driver. The others are B2B Appointment Setting, field Sales and consulting.
Who are ALKHEMY's main competitors?
Direct peers on record are SalesRoads, MarketStar, Televerde and Belay. Broad incumbents are Concentrix, Teleperformance and TTEC. OutboundView is listed as an emerging player. Regional players are Salmat and Probe Group.
Does ALKHEMY have an API?
No public API is recorded for ALKHEMY.
What industry is ALKHEMY in?
ALKHEMY's product category is Outsourced Sales Services. Its primary akta.pro industry code is BPAAADAA, B2B Appointment Setting & SDR/BDR Outsourcing, with a secondary code of BPAAADAE, Telesales & Inside Sales Outsourcing (B2B/B2C). Its NAICS code is 561422 and its SIC code is 7310.