CanTrack
CanTrack is a UK-based GPS vehicle and asset tracking provider, operating as a brand within Radius Telematics since its 1990 founding, serving fleets, construction, agricultural and SME customers with subscription telematics, vehicle cameras, and a former-police stolen-asset recovery unit.
- Company typePrivate
- Founded1990
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What CanTrack does
CanTrack is a UK-based provider of GPS-based vehicle and asset tracking solutions, operating since 1990 as a retained brand within Radius Telematics, a division of Radius Limited (registered in Crewe, UK). The company serves UK businesses requiring telematics, fleet visibility, driver safety monitoring and stolen-asset recovery. Core offerings include vehicle tracking (fleet, van, truck and company car), asset tracking (construction, agricultural and trailer equipment), HD vehicle cameras (forward-facing and dual-facing dashcams under the Vision range), and a specialised stolen-asset recovery service operated by the Radius Investigations Unit — a team of former police officers reporting a 96% recovery rate and over £25 million in returned stolen assets.
The underlying technology stack is a proprietary GPS-based telematics platform with advanced homing beacon hardware that the company states outperforms conventional tracking methods. CanTrack is migrating its installed base from the legacy Osprey platform to the next-generation Kinesis Pro platform (launched in 2024), which introduces a modern interface, enhanced performance, improved data security and an ongoing feature-delivery model. Primary revenue is generated through monthly subscription-based telematics contracts supplemented by hardware sales of camera systems; pricing is quote-based via direct sales rather than publicly listed. The go-to-market is sales-led, combining direct phone-based enterprise sales, an online self-service portal for existing customers, and cross-sell through the parent Radius group's channels spanning fuel cards, EV charging, telecoms, insurance and vehicle leasing.
Customer segmentation is vertical-led, with the two primary segments being Fleet & Transport Businesses (HGVs, trucks, trailers, route optimisation) and Construction Industry (plant machinery, excavators, dumpers), plus secondary segments in Agriculture and SMEs with mixed vehicle fleets. While the broader Radius group serves over 470,000 businesses across five continents across its full product suite, CanTrack's commercial footprint is described as UK-domestic for telematics specifically. The company employs 11–50 staff, has no disclosed funding rounds, and generates undisclosed revenue.
CanTrack firmographics
Firmographics- Name
- CanTrack
- Legal name
- Radius Limited
- Website
- https://cantrack.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CanTrack is a UK-based GPS vehicle and asset tracking provider, operating as a brand within Radius Telematics since its 1990 founding, serving fleets, construction, agricultural and SME customers with subscription telematics, vehicle cameras, and a former-police stolen-asset recovery unit.
- Ownership category
- akta.pro rank
CanTrack industry classification
Industry- Product category
- Vehicle Telematics
- akta.pro primary industry
- Equipment & Tool Tracking (Powered/Non-Powered) (TLABAJAD)
- akta.pro secondary industry
- Insurance, Risk & Claims Telematics Integrations (TLAEAFAM)
Keywords
Where CanTrack is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
CanTrack business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Telematics Subscription Services: Subscription-based vehicle and asset tracking services providing real-time location monitoring, fleet visibility, driver safety, and security features.
- Vehicle Camera Systems: Sale and monitoring of forward-facing and in-cab vehicle cameras for HD footage capture and incident documentation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Contact for pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
CanTrack product offering
Product offeringCore offering
CanTrack provides GPS-based vehicle and asset tracking solutions for UK businesses, encompassing telematics software subscriptions, GPS tracking hardware, HD vehicle camera systems, and a stolen asset recovery service. Core offerings cover Vehicle Tracking (fleet, van, truck, company car) and Asset Tracking (equipment, construction, agricultural, trailers), delivered through the legacy Osprey platform and the next-generation Kinesis Pro platform, with specialized recovery handled by the Radius Investigations Unit.
Product overview
CanTrack, now part of Radius Telematics, provides a comprehensive vehicle and asset tracking portfolio consisting of core tracking products and specialized sub-products. The core offerings include Vehicle Tracking (covering fleet, van, truck, and company car tracking) and Asset Tracking (covering equipment, construction, agricultural, and trailer tracking). Add-on modules include the Vision range of vehicle cameras (front-facing and dual-facing dash cams) and the Stolen Asset Recovery Service operated by the Radius Investigations Unit. The product suite is delivered through software platforms, transitioning from the legacy Osprey platform to the new Kinesis Pro platform. CanTrack has operated since 1990 and is trusted by over 470,000 customers globally through the Radius group.
Differentiator
Problem solved
Functional benefit
Brands
- Osprey: Legacy telematics platform for tracking, reporting and management services.
- Kinesis Pro
- Radius Investigations Unit
Quantifiable outcome
- 96% stolen asset recovery rate
- +2 more outcomes
Companies that use CanTrack
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
CanTrack technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
CanTrack partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
CanTrack competitors and assessment
Company assessmentEmerging players
- Fleetio: Modern fleet management SaaS platform combining vehicle tracking, maintenance, and fuel management. Comparable in addressing SME/mid-market fleet needs but with a software-first, lower-hardware model.
Broad incumbents
- Samsara: US-headquartered IoT telematics platform with strong UK operations, providing vehicle GPS, dash cams, asset tracking, and recovery workflows. Comparable product surface but operates at significantly larger scale.
- Geotab: Global fleet telematics leader with extensive UK presence, offering GPS tracking, driver behavior, and integrations. Overlaps CanTrack's vehicle tracking but at much greater scale and broader feature set.
- Verizon Connect: Global fleet management telematics provider with UK coverage, offering vehicle and asset tracking, fleet optimization, and dispatch services. Comparable broadly to CanTrack but with a much larger enterprise go-to-market.
- Trimble Transportation: Global telematics and fleet management provider serving commercial transportation and logistics. Broader portfolio but overlaps CanTrack on fleet tracking, asset visibility, and driver safety.
Direct peers
- Ram Tracking: UK-based telematics provider focused on vehicle tracking, asset tracking, and fleet management for SMEs. Directly comparable on geography, customer segment, and core product offering.
- Webfleet (Bridgestone): European fleet telematics platform (formerly TomTom Telematics) offering vehicle tracking, dash cams, and fleet management across the UK and EU. Directly comparable in product offering and target segments to CanTrack.
- Masternaut: UK-focused fleet telematics and asset tracking provider serving commercial fleets with vehicle tracking, driver behavior, and compliance solutions — a direct comparable in geography and product mix.
- Rewire Security: UK vehicle and asset tracking specialist offering GPS tracking and stolen vehicle recovery services. Closely comparable to CanTrack on niche focus, geography, and recovery-service angle.
- Quartix: UK-headquartered telematics provider offering GPS vehicle tracking for fleets, vans, and trucks with subscription pricing. Highly comparable to CanTrack on geography, customer base (SME fleets), and product scope.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
CanTrack social profiles
Digital presenceCanTrack financial estimates
Financial estimateRevenue estimate
Valuation estimate
CanTrack leadership team
Management profileNumber of profiles
CanTrack subsidiaries and ownership
Company hierarchySubsidiaries2 records
CanTrack funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CanTrack M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CanTrack
What does CanTrack do?
CanTrack provides GPS-based vehicle and asset tracking solutions for UK businesses, encompassing telematics software subscriptions, GPS tracking hardware, HD vehicle camera systems, and a stolen asset recovery service. Core offerings cover Vehicle Tracking (fleet, van, truck, company car) and Asset Tracking (equipment, construction, agricultural, trailers), delivered through the legacy Osprey platform and the next-generation Kinesis Pro platform, with specialized recovery handled by the Radius Investigations Unit.
Is CanTrack a public or private company?
CanTrack is a private company. It is classified as corporate owned and is currently operating.
When was CanTrack founded?
CanTrack was founded in 1990. It employs 11 to 50 people.
Where is CanTrack based?
CanTrack is headquartered in London, United Kingdom, in the Europe region.
How does CanTrack make money?
Two revenue lines are on record. Telematics Subscription Services are the primary driver. The others are vehicle Camera Systems.
Who are CanTrack's main competitors?
Fleetio is listed as an emerging player. Broad incumbents are Samsara, Geotab, Verizon Connect and Trimble Transportation. Direct peers are Ram Tracking, Webfleet (Bridgestone), Masternaut, Rewire Security and Quartix.
Does CanTrack have an API?
No public API is recorded for CanTrack.
What industry is CanTrack in?
CanTrack's product category is Vehicle Telematics. Its primary akta.pro industry code is TLABAJAD, Equipment & Tool Tracking (Powered/Non-Powered), with a secondary code of TLAEAFAM, Insurance, Risk & Claims Telematics Integrations.