StarMeUp OS

What StarMeUp OS does

StarMeUp OS is a cloud-based HR and employee experience platform, branded as a 'talent empowerment' system, that unifies employee engagement, performance management, and people analytics into a single integrated product. Its core modules cover Engagement (surveys, pulses, recognition, communication, photos and videos), Performance (feedback, goal setting, evaluation, promotions), and People Analytics, with an Integrations layer for connecting to existing enterprise software. The platform is built around a methodological framework called 'StarMeUp Fundamentals,' consisting of four pillars: Intentional Inclusion, Layered Listening, Dynamic Development, and Culture LAB — the last being the analytics layer designed to quantify and visualize organizational culture. The company markets to Chief Human Resources Managers, HR Managers, and Culture and Learning Leaders at mid-to-large enterprises, citing quantified customer outcomes of a 94% increase in retention, 41% improved engagement, and 74% boost in productivity.

The business operates as enterprise SaaS on a subscription basis, with no publicly disclosed pricing tiers and a consultative 'Book a demo' sales motion as the primary conversion mechanism. Distribution is direct enterprise sales, supported by a content marketing engine spanning blog, webinars, eBooks, and a presence across LinkedIn, Facebook, Twitter, Instagram, and Medium. The platform is 'powered by Globant,' indicating a strategic technology partnership with Globant, the Argentina-based global IT services firm, which likely provides technical infrastructure and delivery scale. StarMeUp claims a customer base of over 100 forward-thinking companies globally, with named enterprise customers including Banco Galicia, BCI, Latam Airlines, Scania, AA2000, Accion Point, Endeavour Group, and Skyloom, spanning banking, airlines, automotive, airport operations, professional services, diversified investment, and technology services verticals. Operating geographies span LATAM (Argentina, Chile) and Northern Europe (Sweden), with website support in English, Spanish, and Portuguese.

The firmographic record lists 10,000+ employees and a 2015 founding date, but the 10,000+ headcount figure is almost certainly an artifact of the Globant affiliation rather than StarMeUp's direct employee base, given the disclosed 100+ customer scale and product-line positioning. No funding rounds, revenue figures, management team details, patents, certifications, or explicit AI/ML capability disclosures are present in the source material, which constrains independent verification of scale, capitalization, and technical depth.

Name

StarMeUp OS

Legal name

StarMeUp

Website

https://os.starmeup.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

StarMeUp OS is a cloud-based HR and employee experience platform unifying engagement surveys, performance management, and people analytics for HR and people leaders at mid-to-large enterprise organizations globally, operating as a Globant-backed subscription SaaS.

Ownership category

akta.pro rank

Product category

Human Resources / Employee Experience Software

NAICS

Computer Systems Design and Related Services (5415)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Employee Experience (EX) & Digital Experience Monitoring Support (BPAEAJAO)

Keywords

• Employee experience platform
• HR engagement software
• People analytics SaaS
• Performance management system
• Talent empowerment platform

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Subscription: StarMeUp operates as a cloud-based SaaS platform providing HR and employee experience software on a subscription basis. The 'Book a demo' sales motion and enterprise-focused positioning suggest annual or multi-year subscription contracts with enterprise pricing.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Core offering

StarMeUp OS is a cloud-based HR and employee experience platform that unifies employee engagement, performance management, and people analytics into a single talent empowerment ecosystem. The platform delivers Surveys, Pulses, Recognition, Communication, Feedback, Goal Setting, Evaluation, Promotions, and connected people insights, structured around the StarMeUp Fundamentals framework (Intentional Inclusion, Layered Listening, Dynamic Development, and Culture LAB) to help enterprises measure culture, improve retention, and boost productivity.

Product overview

StarMeUp OS is a unified talent empowerment platform comprising multiple integrated modules. The core platform includes the Engagement Module (Surveys, Pulses, Recognition, Communication, Photos & Videos), Performance Module (Feedback, Goal Setting, Evaluation, Promotions), People Analytics, and Integrations. Built on StarMeUp Fundamentals, the platform features Culture LAB for analytics and intelligence, Intentional Inclusion for belonging, Layered Listening for engagement feedback, and Dynamic Development for professional growth—all designed to create company cultures that put people first and drive measurable business outcomes (94% increase in retention, 41% improved engagement, 74% boost in productivity).

Differentiator

Problem solved

Functional benefit

Brands

• Culture LAB: People analytics module that integrates data and unifies talent experience to provide practical intelligence for strengthening engagement, improving retention, and boosting business performance.

Products and services

• Engagement Module

Quantifiable outcome

• 94% increase in retention
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

One partnership is on record.

• GlobantcoreTechnology or IntegrationStarMeUp is powered by Globant, indicating a strategic technology partnership where Globant provides the technical infrastructure and development capabilities for the StarMeUp platform. This relationship positions StarMeUp within Globant's ecosystem of talent and technology solutions.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Workday: Largest cloud HCM and enterprise HR platform, offering core HR, talent, recruiting, learning, and (via Peakon) engagement. As a broad incumbent, Workday bundles overlapping functionality that competes with StarMeUp's modules at enterprise accounts.
• SAP SuccessFactors: Enterprise HR suite covering core HR, performance, learning, and succession. Competes indirectly with StarMeUp where large enterprises seek single-vendor HR consolidation.

Direct peers

• Achievers: Employee recognition and engagement platform with global enterprise deployments. Overlaps directly with StarMeUp's recognition and engagement capabilities within its Engagement Module.
• Glint: Employee engagement and people analytics platform acquired by LinkedIn (Microsoft). Direct competitor in engagement surveys and people insights, particularly strong with Microsoft/LinkedIn ecosystem customers.
• Culture Amp: Leading employee engagement and performance management SaaS platform serving mid-market and enterprise customers globally. Direct competitor to StarMeUp's engagement surveys, performance, and people analytics modules, with comparable horizontal EX positioning.
• 15Five: Continuous performance management and employee engagement platform featuring pulse surveys, OKR tracking, recognition, and manager feedback. Direct peer in the EX/performance software category.
• Workday Peakon: Employee engagement platform (originally Peakon) acquired by Workday, now bundled with the Workday HCM suite. Direct competitor in engagement surveys and people listening, especially for enterprises standardizing on Workday.
• Lattice: Performance management and employee engagement platform combining goal setting, performance reviews, feedback, and engagement surveys. Closely overlaps with StarMeUp's Performance Module and Engagement Module feature set.

Emerging players

• BambooHR: Cloud HR platform for SMB and mid-market focused on core HR, performance, and (more recently) engagement. Adjacent competitor serving a smaller segment than StarMeUp's enterprise target.
• Kudos: Employee recognition and engagement platform focused on peer recognition, surveys, and culture analytics. Niche competitor to StarMeUp's recognition and culture-measurement capabilities, primarily in mid-market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/StarMeUpOS
• Facebookfacebook.com/starmeupos
• LinkedInlinkedin.com/company/starmeup
• Instagraminstagram.com/StarMeUpOS

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StarMeUp OS