Play Tennis

What Play Tennis does

Play Tennis is a US-based mobile-first community platform founded in 2024 in Los Angeles that helps recreational tennis players find hitting partners, coaches, and available courts. The product is delivered through a responsive web platform at joinplaytennis.com and native iOS and Android apps, and it organizes the experience around 25+ city-specific landing pages covering major US metros from Atlanta to Seattle. Core technology comprises skill-, location-, and availability-based partner matching, a Court Directory with real-time availability tracking, a Tennis Ladders competitive play system with leaderboards, a King of the Court feature for location-based challenges, and a Coach Discovery module that connects players with instructors for private, group, and youth lessons.

The company's customer base is segmented primarily around recreational tennis players across all skill levels, with secondary segments for tennis coaches/instructors seeking students and competitive players interested in ladder-based league play. Go-to-market is product-led and community-led: users self-onboard via app store downloads or web signup, encounter city-localized content and partner ecosystems (e.g., Buster Pro, Ace The Moon, Racket Doctor, Tennis Ace, Westside Tennis), and are converted through free access during a beta/growth phase. The team consists of 1-10 employees and operates as a private, bootstrapped entity with no disclosed institutional funding, no parent company, and no subsidiaries.

Play Tennis currently runs a freemium model — the service is free through at least June 2026 with a roadmap to introduce a low monthly subscription alongside a generous free trial — making it pre-revenue at the time of writing. Marketing is anchored by content/SEO on city-specific topics, direct comparison content against Reddit, Facebook groups, PlayYourCourt, TennisPAL, and Meetup, and app-store presence. The only disclosed quantitative engagement metric is 453+ new matches created daily in the Atlanta market, with 56 courts listed there and thousands of players active across the network.

Name

Play Tennis

Legal name

PlayTennisLA

Website

https://joinplaytennis.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Play Tennis is a US mobile-first platform founded in 2024 in Los Angeles that helps recreational tennis players find hitting partners, coaches, and courts across 25+ cities via iOS/Android apps and a localized web experience. It operates freemium and serves primarily individual tennis enthusiasts of all skill levels.

Ownership category

akta.pro rank

Product category

Sports Community Platform

NAICS

Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

akta.pro secondary industry

Tennis Leagues & Team Competitions (MPAKAAAJ)

Keywords

• Tennis partner matching
• Sports community platform
• Court directory listings
• Tennis coach discovery
• Competitive tennis ladders

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure

Revenue model

1. Current Free Access: Platform currently offered free of charge while in growth phase. The company plans to introduce a low monthly subscription fee in the future alongside a generous free trial period.
2. Future Subscription Model: Planned low monthly subscription fee for continued platform access with enhanced features.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Play Tennis operates a mobile-first tennis community platform available on iOS, Android, and web that helps players find hitting partners, discover nearby tennis courts with real-time availability, and connect with local coaches for private or group lessons. The platform uses skill-, location-, and availability-based matching and operates across 25+ US metropolitan areas with city-specific landing pages. It is currently offered free during the growth phase with a planned low-cost monthly subscription.

Product overview

Play Tennis is a unified tennis partner matching platform that connects players with hitting partners, coaches, and courts. The core product includes a web platform and mobile apps (iOS/Android) that enable skill-based matching, real-time court availability, and coach booking. Additional features include a Court Directory for finding and booking tennis facilities, a Tennis Ladders league system for competitive play, and King of the Court for location-based challenges. The platform operates across multiple U.S. cities including Los Angeles, Atlanta, New York, and others, with city-specific landing pages and content.

Differentiator

Problem solved

Functional benefit

Products and services

• Play Tennis Web Platform Responsive web application at joinplaytennis.com enabling users to find tennis hitting partners by skill level, location, and availability; browse a court directory; discover tennis coaches; and join city-specific tennis communities. Targeted at individual recreational and competitive tennis players across 25+ US cities.
• Play Tennis Mobile App (iOS and Android) Native iOS and Android applications delivering the full Play Tennis experience on mobile devices, including partner matching, court discovery, match scheduling, and city-specific community features. Targeted at individual tennis players seeking on-the-go access to the platform.

Quantifiable outcome

• 453 new matches created daily in Atlanta market alone
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered minor.

• Buster ProminorOthersFeatured partner in the Play Tennis LA ecosystem. Buster Pro is a tennis equipment retailer/store in Los Angeles area. Listed as a trusted community partner providing equipment services to Play Tennis users.
• Ace The MoonminorOthersFeatured partner in the Play Tennis LA ecosystem. Tennis-related business featured as part of the trusted community partners section on the platform.
• Racket DoctorminorOthersFeatured partner providing tennis racket stringing and repair services. Located in Los Angeles area, serving Play Tennis community members with equipment maintenance needs.
• Tennis AceminorOthersFeatured partner in Los Angeles. Tennis Ace is a tennis facility/instruction service in Studio City, featured as part of the trusted community partners ecosystem.
• Westside TennisminorOthersFeatured partner - a tennis facility in the Los Angeles area. Listed among trusted community partners on the Play Tennis platform.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Meetup: General-interest community platform hosting thousands of tennis groups. Competes with Play Tennis for partner discovery via free group-based coordination and is explicitly named in Play Tennis's competitive content.
• Babolat: Global tennis equipment and connected-racket brand. Adjacent to Play Tennis through the racquet ecosystem and relevant as a potential sponsor or hardware-software integration partner.
• USTA: United States Tennis Association operates leagues, rankings, and tournaments nationally. Represents the institutional incumbent in tennis competition and a potential partnership channel for ladder and league features.

Direct peers

• TopCourt: Tennis instruction and video platform connecting players with coaches and learning content. Overlaps on the coach discovery use case that Play Tennis has built into its marketplace.
• PlayYourCourt: Tennis community and coaching marketplace offering lessons, partner matching, and event organization. Competes for the same recreational tennis players and offers overlapping marketplace features.
• Universal Tennis (UTR): Tennis rating and tournament platform serving competitive players across the US. Compares on skill-based matchmaking, ladder-style rankings, and tennis-specific competitive features.
• TennisPAL: Tennis partner matching app focused on connecting recreational players by skill level and location. Directly comparable to Play Tennis in core matchmaking functionality and target customer.
• Pickleheads: Pickleball community app with partner matching, court directory, and event discovery. Mirrors the Play Tennis product playbook in an adjacent racquet sport and represents both a competitive model and a potential expansion path.

Emerging players

• CourtReserve: Court booking and facility management software used by tennis clubs and parks. Overlaps with Play Tennis's Court Directory feature and could become a B2B integration partner or competitor on the booking layer.
• SwingVision: AI-powered tennis video analysis app for players and coaches. Targets the same coaching and player-improvement use case that Play Tennis addresses through its coach marketplace.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/Play Tennis LA

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Play Tennis