Italian Insurtech Association (IIA)

What Italian Insurtech Association (IIA) does

Italian Insurtech Association (IIA) is a Milan-based non-profit association (associazione senza scopo di lucro) founded on January 13, 2020, that operates as the central convener of Italy's insurtech ecosystem. It brings together the full insurance value chain — insurance and reinsurance companies, brokers and intermediaries, banks and financial intermediaries, technology providers, startups, and individual professionals — currently totaling 223 members as of mid-2025 (152 corporate + 35 startups as of 2024, with the remainder senior individual members). The association serves as an institutional voice before IVASS and the Ministry of Innovation and addresses Italy's significant insurance under-penetration (premiums at 7% of GDP versus 12% in France/Germany and 16% in the UK) by promoting digital distribution, embedded insurance, and insurtech investment.

IIA's product and service surface is organized as a platform of interconnected member services rather than a single product. Core offerings include the members-only Data Repository and the F4I – Fida4Insurance data intelligence service; the Sigillo IIA quality certification; the Compliance Desk regulatory advisory; ESG services delivered with Ecomate; corporate welfare via Pluxee; the TEA – Tech Education Academy online learning platform; the Master InsurTech executive program; and the Borsa di Studio Alfredo Scotti scholarship fund with Metrica Investimenti. The association also convenes flagship events — the annual Italian Insurtech Summit (6th edition in November 2025, 500+ in-person participants) and Insurtech Day — alongside eight-category Italian Insurtech Awards and Ecosystems Awards programs, ten thematic working groups (Health Tech, Digital Bancassurance, Anti-frode e Cyber Security, Startup, Open & Embedded Insurance, Investimenti, Regtech, La Tecnologia e i Dati, L'offerta e la distribuzione, Best Practice Internazionali), and a content library (Manifesto publications, white papers, the IIA Podcast series 'Breaking Insurance', and the EGEA-published book 'Insurance Inclusion'). Research partnerships with Capgemini, CRIF, EY, BIME Consulting, MBS Consulting, and Join Business Consulting feed this content engine.

Revenue is generated exclusively through tiered annual membership dues paid by organizations and individuals, supplemented by event sponsorship (Generali Platinum Sponsor, Be Shaping The Future Main Sponsor at the 2025 Summit). Membership tiers range from €1,250 (start-ups) and €2,500/€3,500/€5,000 (corporates sized by employee count) to €12,000 for Socio Senior individuals, with admission reviewed by the Board of Directors. IIA is governed by a board that includes senior executives from Generali, UnipolSai/Leithà, Reale Group, Yolo Group, Wide Group, Chubb, Sara Assicurazioni, Net Insurance, EY, CRIF, expert.ai, and Telepass Assicura, with Simone Ranucci Brandimarte as President and co-founder, Gerardo Di Francesco as Vice President, and Liliana Troaca as Secretary General and COO. The association's go-to-market is community-led, growing primarily through events, chapter activities, content, referrals, and its website registration portal.

Name

Italian Insurtech Association (IIA)

Legal name

Italian Insurtech Association – IIA

Website

https://insurtechitaly.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Italian Insurtech Association (IIA) is a Milan-based non-profit association founded in 2020 that convenes 223+ members across Italy's insurance value chain — insurers, reinsurers, brokers, banks, tech providers, startups, and senior professionals — offering research, training, regulatory guidance, certification, and flagship events to drive digital transformation.

Ownership category

akta.pro rank

Product category

Insurance Industry Association Services

NAICS

Other Insurance Related Activities (52429)

SIC

Services-Membership Organizations (8600), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Data, Analytics & AI for Insurance (Risk, Pricing, Personalization) (FSAGAGAE)

akta.pro secondary industry

Embedded Insurance & Affinity Distribution Platforms (FSAGAGAL)

Keywords

• Insurance technology association
• Insurtech ecosystem network
• Industry research services
• Professional training programs
• Insurance inclusion advocacy

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Membership Dues: IIA generates revenue exclusively through annual membership fees paid by corporate entities (insurance companies, brokers, banks, tech providers, marketing firms) and individual members. The association is explicitly constituted as 'senza scopo di lucro' (non-profit). Membership tiers are structured by company size and employee count, with annual fees ranging from €1,250 (start-ups) to €5,000 (large corporations with 2,000+ employees). No other revenue streams are mentioned.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Italian Insurtech Association (IIA) is a non-profit membership association that brings together insurers, reinsurers, brokers, banks, technology providers, and insurtech startups to promote digital transformation of the Italian insurance industry. It delivers value through tiered corporate and individual membership, exclusive research and data access, training programs, certification services, regulatory compliance support, ESG advisory, flagship events (Italian Insurtech Summit, Insurtech Day), awards programs, and institutional representation before regulators such as IVASS.

Product overview

Italian Insurtech Association (IIA) is a non-profit association serving as the central hub for the Italian insurtech ecosystem, bringing together 223+ member companies including insurers, brokers, banks, technology providers, and startups. IIA does not offer a single unified product but rather operates as a platform of interconnected services: it provides members with exclusive data and analytics tools (Data Repository, F4I-Fida4Insurance), compliance and certification services (Compliance Desk, Sigillo IIA), sustainability solutions (ESG-Ecomate), and corporate welfare partnerships (Pluxee). The association drives education through its TEA Tech Education Academy platform offering online courses, the Master InsurTech executive program, and the Alfredo Scotti scholarship. IIA organizes major industry events including the annual Italian Insurtech Summit, Insurtech Day conferences, and the Italian Insurtech Awards program. It publishes research through white papers, annual Manifesto documents, and market reports, while the IIA Podcast provides ongoing thought leadership. Chapter programs enable focused collaboration on specific themes including health tech, embedded insurance, cybersecurity, and regtech.

Differentiator

Problem solved

Functional benefit

Products and services

• IIA Membership (Socio Ordinario / Start-Up / Socio Senior) Annual membership in the Italian Insurtech Association providing corporate and individual members access to the full portfolio of IIA services including research, training, events, networking, and institutional representation. Tiered pricing: Socio Ordinario Large Corporate (€5,000), Mid Corporate (€3,500), Small Corporate (€2,500), Start-Up (€1,250), and Socio Senior (€12,000).
• Data Repository (Content Room) Exclusive members-only database of technological and academic insurtech content, including reports, research, market data, video archives, and podcast episodes for tracking industry developments.
• F4I – Fida4Insurance Data intelligence service providing insurance market data and analytics for members to support strategic decision-making in the Italian insurance market.
• Sigillo IIA IIA quality certification mark awarded to insurance market players meeting IIA standards, promoting trust and fraud prevention in the insurtech ecosystem.
• Compliance Desk Regulatory compliance support service helping members navigate insurance regulations and maintain compliance standards, including IVASS and EU AI Act matters.
• ESG – Ecomate Partnership Service ESG (Environmental, Social, Governance) sustainability services helping members implement and report on sustainable practices through the Ecomate partnership.
• Welfare Aziendale – Pluxee Corporate welfare solutions offered in partnership with Pluxee, enabling member companies to provide employee benefit programs.
• TEA – Tech Education Academy Online learning platform offering technology and insurance-focused courses, including scholarships, for professional development in insurtech.
• Master InsurTech Executive master's program in insurtech offered in partnership with academic institutions, providing advanced training for insurance professionals.
• Borsa di Studio Alfredo Scotti Scholarship program established in collaboration with Metrica Investimenti and Silvia Cariati, honoring IIA co-founder Alfredo Scotti, offering 5 scholarships for online masters on the TEA platform.
• Italian Insurtech Summit Annual flagship conference bringing together insurers, startups, institutions, banks, telcos, retailers, and utilities to discuss digital transformation in insurance. Features awards, workshops, and networking sessions.
• Insurtech Day Annual industry event focused on insurance ecosystems, digital innovation, and networking, with multiple sessions covering different themes like mobility, health, and life insurance.
• Italian Insurtech Awards Annual awards program recognizing excellence in 8 categories representing insurance digitalization, including Digital Transformation Excellence, Customer Experience Innovation, and Insurance Product Innovation.
• Insurance Inclusion Book Published book titled 'Insurance Inclusion – Più polizze, per tutti, ovunque', addressing how technology, innovation, and culture can converge to build a more equitable, accessible, and sustainable insurance system. Co-authored by Simone Ranucci Brandimarte and Liliana Troaca, published by EGEA Edizioni.

Quantifiable outcome

• Insurance penetration gap: Italy 7% of GDP vs France/Germany 12% and UK 16%, with less than 5% of SMEs covered against catastrophic events and only a quarter of households having adequate home coverage
• +5 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

34 partnerships are on record, tiered minor and core.

• AssofintechminorOthersKnowledge Partner of IIA. Listed among institutional partners supporting the association's knowledge creation and dissemination activities.
• EcomateminorOthersESG-focused Knowledge Partner of IIA. Supports the association's sustainability agenda and ESG research.
• Le Village (by Crédit Agricole)coreOthersKnowledge Partner and event venue partner. Le Village by Crédit Agricole hosts IIA's Insurtech Day events in Milan, providing co-working and event space for the insurtech community.
• Open and Embedded Insurance ObservatorycoreTechnology or IntegrationKnowledge Partner providing research and market intelligence on open insurance and embedded insurance trends, a key focus area of IIA's agenda.
• University of CambridgeminorOthersInternational network partner — academic institution collaborating with IIA on research and knowledge sharing in insurtech.
• InsurTech AlliancecoreStrategic or Co-development PartnerInternational network partner — global insurtech alliance connecting IIA with peer associations worldwide for best practice exchange and cross-border collaboration.
• Digital Insurance AgendaminorStrategic or Co-development PartnerInternational network partner — global insurtech event platform connecting IIA with the broader international insurtech community.
• Reuters EventsminorGTM or Marketing PartnerInternational network partner — Reuters Events supports IIA's visibility and marketing reach through its global insurance event platform.
• InsurTech IsraelminorStrategic or Co-development PartnerInternational network partner connecting IIA with the Israeli insurtech ecosystem for knowledge exchange and partnership development.
• InsurTechNYminorStrategic or Co-development PartnerInternational network partner connecting IIA with the New York insurtech hub for cross-border collaboration.
• India InsurTechminorStrategic or Co-development PartnerInternational network partner connecting IIA with the Indian insurtech market.
• Swiss InsurTech HubminorStrategic or Co-development PartnerInternational network partner connecting IIA with the Swiss insurtech ecosystem.
• Swiss ReminorOthersInternational network partner — major global reinsurer Swiss Re is listed as a partner, supporting IIA's mission.
• Silicon Valley CenterminorStrategic or Co-development PartnerInternational network partner connecting IIA with Silicon Valley's insurtech and technology ecosystem.
• InsurZineminorGTM or Marketing PartnerMedia partner of IIA providing coverage and visibility for the association's activities and events.
• Le FontiminorGTM or Marketing PartnerMedia partner of IIA — Italian financial media outlet covering insurance and innovation news.
• DealflowerminorGTM or Marketing PartnerMedia partner of IIA — Italian news outlet covering fintech and insurtech investments.
• FinTech DistrictminorStrategic or Co-development PartnerMarket partner — Italian fintech ecosystem hub in Milan, collaborating with IIA on cross-sector innovation events.
• ANRAminorStrategic or Co-development PartnerMarket partner — Associazione Nazionale Ricercatori e Analisti (ANRA), collaborating on research and industry analysis.
• Risorsa UomocoreImplementation/ SI/ Consulting PartnerExclusive training partner offering IIA members 30–50% discounts on coaching and training programs (Sales Revolution, AI & Digital Master, Skills Transfer pathways). This partnership is a key component of IIA's Academy Insurtech mission, delivering experiential and practical training to insurance professionals.
• Smile.CX Academy (Covisian)coreImplementation/ SI/ Consulting PartnerAcademic partner for the Master Covisian executive program on AI governance in enterprise and regulated environments. IIA acts as academic partner; program runs September–December 2026 with 4 sessions of 4.5 hours each at Smile.CX Academy, Via Valtorta 47, Milan. Certification issued jointly by IIA and Smile.CX Academy.
• CapgeminicoreStrategic or Co-development PartnerResearch partner contributing the annual 'Open and Embedded Insurance: Italia' research report to IIA's Content Room. Part of the broader research agenda at the Italian Insurtech Summit.
• CRIFcoreStrategic or Co-development PartnerESG Values Partner and research collaborator. CRIF developed the 'ESG in Insurance: competitive advantage or regulatory cost?' research presented at Insurtech Day 2025, analyzing correlations between ESG scores and insurance loss ratios using 150+ ESG indicators.
• EYcoreStrategic or Co-development PartnerResearch and knowledge partner publishing 'Elementi trasformativi nel settore assicurativo' and 'Il futuro delle Commercial Lines' reports with IIA. EY Partner Marco Concordati serves on the IIA Board.
• BIME ConsultingcoreStrategic or Co-development PartnerResearch partner producing 'Assicurazioni Vita e Salute: Integrazione Pubblico e Privato' and 'Intelligenza artificiale e sanità' research with IIA. Founder Paolo Meciani is IIA Partner for Health.
• MBS ConsultingcoreStrategic or Co-development PartnerResearch partner contributing AI Ethics research in insurance ('L'impatto dell'AI Ethics nelle assicurazioni', November 2025) to IIA's Content Room.
• Join Business ConsultingminorStrategic or Co-development PartnerResearch partner with support from Reale Mutua, producing the 'Il Consumatore Assicurativo Digitale' research presented at the Summit.
• Be Shaping The FuturecoreStrategic or Co-development PartnerMain Sponsor of the Italian Insurtech Summit 2025 and co-promoter of the event. Strategic partner collaborating on event organization and research.
• EGEA (Bocconi University Press)coreOthersPublisher of IIA's book 'Insurance Inclusion – Più polizze, per tutti, ovunque' by Simone Ranucci Brandimarte and Liliana Troaca, published in 2024.
• Yolo GroupcoreStrategic or Co-development PartnerYolo Group is the company co-founded by IIA President Simone Ranucci Brandimarte. It is a member of IIA and represents the embedded insurance and digital distribution space within the association. Gianluca De Cobelli, Co-Founder and CEO of Yolo Group, also serves on the IIA Board.
• Wide GroupcoreStrategic or Co-development PartnerWide Group, co-founded by IIA Vice President Gerardo Di Francesco, is a key member and board participant. Gerardo Di Francesco serves as Vice President of IIA and leads the Wide Group, which provides insurance distribution and consulting services.
• Reale GroupcoreStrategic or Co-development PartnerReale Group, through Andrea Birolo (Head of Corporate Venture Capital), is represented on the IIA Board. Reale Group is a major Italian insurance group and active IIA member, also hosting the Insurtech Summit jury for awards.
• GeneralicoreStrategic or Co-development PartnerGenerali is a Platinum Sponsor of the Italian Insurtech Summit 2025. Danilo Raponi (Group Head of Innovation) serves on the IIA Board. Generali's Welion subsidiary won the ECOSYSTEM VITA & SALUTE award in 2025.
• UnipolSai / LeithàcoreStrategic or Co-development PartnerUnipol Group entities represented on IIA Board through Renzo Giovanni Avesani (CEO Leithà and Chief Innovation Officer UnipolSai). Leithà provides AI and technology solutions for the group.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Regional players

• FinTech District: Milan-based fintech ecosystem hub. Listed as IIA's market partner; comparable in geographic focus (Milan/Italy) and in hosting innovation events, but covers the broader fintech ecosystem rather than insurance specifically.

Direct peers

• InsurTech NY: U.S.-based insurtech community and event organization focused on New York's insurance innovation ecosystem. Listed as IIA's international network partner; operates the same community/conference model for a different geography with similar carrier-startup-institution mix.
• Swiss InsurTech Hub: Swiss insurtech industry hub connecting insurers, startups, and institutions. Listed as IIA's international network partner; comparable structure and value proposition focused on a specific national market.
• InsurTech Alliance: Global insurtech alliance connecting national insurtech communities. IIA is a member; comparable in mission to convene insurance innovation ecosystems but operating at a global level across multiple national associations.
• Digital Insurance Agenda: Global insurtech event and community platform. IIA's international network partner; comparable focus on insurance digital transformation events and thought leadership, but operating at international rather than national level.
• InsurTech Israel: Israeli insurtech community organization promoting insurance innovation in Israel. IIA's international network partner; directly comparable in mission (ecosystem building, events, member services) and structure (non-profit/association) but serving a different geography.
• India InsurTech: Indian insurtech industry organization. IIA's international network partner; directly comparable community-led, membership-based model serving a specific country's insurance innovation ecosystem.

Broad incumbents

• Insurance Europe: European insurance and reinsurance federation representing national insurance associations across Europe. Larger, established incumbent at the supranational level that includes ANIA among members; provides regulatory advocacy and industry data that complements IIA's narrower national focus.
• ANIA (Associazione Nazionale fra le Imprese Assicuratrici): Italian national insurance carriers' association representing the traditional insurance industry. Broad incumbent in the same Italian insurance space as IIA, but with a much larger, established membership and broader remit (regulatory representation, industry statistics), lacking IIA's specific insurtech/innovation focus.

Emerging players

• Assofintech: Italian fintech industry association. Sister ecosystem organization to IIA in the broader Italian fintech/insurtech space; IIA lists Assofintech as a knowledge partner. Comparable community-driven model but covering fintech broadly rather than insurtech specifically.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/italian-insurtech-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Italian Insurtech Association (IIA)