Eworx
Eworx is a privately held Austrian IT firm operating the eworx Marketing Suite (email, WhatsApp, and event marketing SaaS), managed IT services for Microsoft 365 and infrastructure, and certified Austrian datacenter hosting, primarily serving enterprise and public-sector customers in the DACH region.
- Company typePrivate
- Founded2000
- HeadquartersLinz, Austria
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Eworx does
Eworx Network & Internet GmbH is a privately held Upper Austrian IT and marketing-software firm operating from Rohrbach-Berg with offices in Linz and Vienna and a dedicated data center in Perg (via wholly owned subsidiary eworx Datacenter GmbH). The company runs three reporting lines: (1) the eworx Marketing Suite, a modular SaaS platform combining email (Mailworx), WhatsApp (eworx Messaging) and event management (eworx Events / Event-Pilot) with API connectors and AI-assisted send-time optimization; (2) IT Services, a managed-services offering covering Microsoft 365 deployment, hosting, cloud backup and tiered support (Standard/Advanced/Enterprise, the latter providing 24/7 coverage); and (3) Datacenter services delivered from certified Austrian facilities marketed on DSGVO compliance and data residency. The customer base is concentrated in Austria and the broader DACH region, with named enterprise and public-sector references including voestalpine, Zurich Insurance, Raiffeisen Bank International, Austrian Airlines, Energie AG Oberösterreich, VERBUND, WKO, SPORT 2000 and Ski Austria.
Eworx generates revenue through monthly subscriptions for the Marketing Suite (quote-based, tiered around the Standard/Advanced/Enterprise support model), recurring managed-services retainers for IT infrastructure, and recurring hosting/housing/cloud fees from the Datacenter subsidiary. Pricing is not publicly disclosed and is delivered through personalized consultation and live demos rather than self-service sign-up. Go-to-market is sales-led, enterprise-focused, and supported by a monthly newsletter to 6,000+ marketing professionals, a content/resource library, case-study driven demand generation, and direct engagement from offices across Austria. The company is founder/management-led under CEO Mario Engleder, with no external venture or private-equity funding disclosed in the source data.
The platform's technical differentiation rests on three pillars: integrated email/WhatsApp/event marketing in a single suite, AI-assisted campaign optimization (notably send-time recommendations and generative copy), and a European GDPR-compliant stack hosted on certified Austrian data centers with Microsoft 365 interoperability. With disclosed headcount of 1-10 employees, operations are clearly small-scale relative to the marquee enterprise logos served, implying a high-touch services-and-software hybrid model rather than a scaled SaaS business.
Eworx firmographics
Firmographics- Name
- Eworx
- Legal name
- eworx Network & Internet GmbH
- Website
- https://eworx.at
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Eworx is a privately held Austrian IT firm operating the eworx Marketing Suite (email, WhatsApp, and event marketing SaaS), managed IT services for Microsoft 365 and infrastructure, and certified Austrian datacenter hosting, primarily serving enterprise and public-sector customers in the DACH region.
- Ownership category
- akta.pro rank
Where Eworx is headquartered
LocationHeadquarters
- HQ city
- Linz
- HQ country
- Austria
- HQ region
- Europe
Offices4 records
Markets served
Eworx business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales
Revenue model
- eworx Marketing Suite Subscriptions: SaaS subscription model for the Marketing Suite platform providing email, WhatsApp, and event marketing capabilities. Recurring subscription revenue with tiered support levels (Standard, Advanced, Enterprise).
- IT Services: Comprehensive IT infrastructure services including full maintenance (Vollwartung), hosting, consulting, and Microsoft 365 optimization. Monthly retainer model with flexible service tiers.
- Datacenter Services: Hosting, housing, and cloud services from certified Austrian data centers. Infrastructure services with recurring monthly billing based on service tiers.
- Professional Services: Consulting, training, custom programming, and implementation services billed at hourly rates or fixed project fees. Regular support hours included; additional services charged separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | eworx Marketing Suite - Subscription model with customized pricing |
| Subscription | Monthly | IT Services Support Tiers - Standard, Advanced, Enterprise |
| Subscription | Monthly | Datacenter Services - Hosting, Housing, Cloud |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Eworx product offering
Product offeringCore offering
Eworx operates two primary business lines. The first is the eworx Marketing Suite (eMS), a SaaS platform combining email marketing, WhatsApp newsletters, and event management modules with automation and AI-powered campaign optimization. The second is IT Services (Vollwartung) providing complete IT infrastructure management, including Microsoft 365 optimization, hosting, cloud backup, and consulting, delivered alongside its certified Austrian datacenter operations (eworx Datacenter GmbH).
Product overview
Eworx is a software specialist for digital marketing communication and IT services provider based in Austria. The company operates two main business divisions: (1) the eworx Marketing Suite (eMS) — a unified marketing platform combining email marketing (Mailworx), WhatsApp messaging, and event management (eworx Events, eworx Messaging) modules with AI-powered campaign automation, along with Integration Services and Connectors for third-party system connectivity; and (2) IT Services (Vollwartung) — offering complete IT infrastructure management including hosting, Microsoft 365 services, cloud backup, and consulting. Additionally, Eworx operates a dedicated Datacenter division (eworx Datacenter GmbH) providing certified hosting, housing, and cloud services. The Marketing Suite is sold as a modular platform where customers can access email, WhatsApp, and event marketing capabilities either together or as individual modules.
Differentiator
Problem solved
Functional benefit
Brands
- Mailworx: E-Mail marketing solution within the eworx Marketing Suite
- eworx Events
- eworx Messaging
- eworx Event-Pilot
Products and services
- eworx Marketing Suite (eMS)
Quantifiable outcome
- 12,000+ employees reached across 50 global locations for voestalpine corporate culture initiative
- +2 more outcomes
Companies that use Eworx
Customer profileNamed customers19 records
Segments5 records
Ideal customer profiles3 records
Eworx technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature6 records
Eworx partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Eworx competitors and assessment
Company assessmentDirect peers
- GetResponse: European-origin (Poland) email marketing and marketing-automation platform offering comparable email, automation and webinar/event features to the eworx Marketing Suite.
- Inxmail: German email-marketing SaaS with deep enterprise and CRM-integration capabilities, overlapping with eworx on transactional and newsletter use cases in DACH.
- Evalanche: German enterprise email-marketing platform (by SC-Networks) with strong DACH mid-market presence, directly competing for the same regulated-industry customers eworx serves.
- CleverReach: German-headquartered email marketing platform with explicit GDPR/data-residency positioning, overlapping directly with eworx Mailworx in DACH mid-market accounts.
- KlickTipp: German email-marketing and automation platform focused on European SMEs and data-protection compliance, closely overlapping with eworx Mailworx.
- Rapidmail: German email-marketing SaaS provider, also DACH-focused and GDPR-aligned, competing for the same SMB and mid-market newsletter customers as Mailworx.
- Brevo (formerly Sendinblue): French email marketing and marketing-automation SaaS provider with a similar European, GDPR-conscious positioning and comparable SMB/mid-market feature set across email, SMS and WhatsApp campaigns.
Broad incumbents
- HubSpot: Broad CRM and marketing-automation suite including email, workflows and events; addresses the same enterprise marketing use cases but at materially larger scale and with broader feature set.
- Mailchimp (Intuit): Global SMB-focused email-marketing and automation incumbent; competes broadly with the eworx Marketing Suite in Austria though it lacks EU data-residency positioning.
Emerging players
- ActiveCampaign: Mid-market email-marketing and CRM-automation platform with comparable AI-driven send-time and automation features that overlap with the eworx Marketing Suite's value proposition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Eworx social profiles
Digital presenceEworx financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eworx leadership team
Management profileNumber of profiles
Profiles1 record
Eworx subsidiaries and ownership
Company hierarchySubsidiaries1 record
Eworx funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eworx M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eworx
What does Eworx do?
Eworx operates two primary business lines. The first is the eworx Marketing Suite (eMS), a SaaS platform combining email marketing, WhatsApp newsletters, and event management modules with automation and AI-powered campaign optimization. The second is IT Services (Vollwartung) providing complete IT infrastructure management, including Microsoft 365 optimization, hosting, cloud backup, and consulting, delivered alongside its certified Austrian datacenter operations (eworx Datacenter GmbH).
Is Eworx a public or private company?
Eworx is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Eworx founded?
Eworx was founded in 2000. It employs 51 to 100 people.
Where is Eworx based?
Eworx is headquartered in Linz, Austria, in the Europe region.
How does Eworx make money?
Four revenue lines are on record. eworx Marketing Suite Subscriptions are the primary driver. The others are IT Services, datacenter Services and professional Services.
Who are Eworx's main competitors?
Direct peers on record are GetResponse, Inxmail, Evalanche, CleverReach, KlickTipp, Rapidmail and Brevo (formerly Sendinblue). Broad incumbents are HubSpot and Mailchimp (Intuit). ActiveCampaign is listed as an emerging player.
Does Eworx have an API?
Yes. The eworx Marketing Suite offers APIs and connectors (Konnektoren) for integration with third-party systems. The platform supports automated mailings from Drittsysteme (third-party systems) and provides Integration Services for connecting CRM, e-commerce, and other enterprise systems.