Northward

Digital Marketing Servicesnorthward.io

Northward is a private, 1-10 employee digital marketing agency based in Santa Rosa, California, offering SEO, PPC, and web design services to small and medium-sized businesses. It operates as a services business with no disclosed proprietary technology.

Company typePrivate
Founded-
HeadquartersSanta Rosa, United States
Headcount1–10
GTM typeB2B
OfferingServices

Northward firmographics

Firmographics

Name: Northward
Website: https://northward.io
Company type: Private
Headcount range: 1–10 employees
Short description: Northward is a private, 1-10 employee digital marketing agency based in Santa Rosa, California, offering SEO, PPC, and web design services to small and medium-sized businesses. It operates as a services business with no disclosed proprietary technology.
Ownership category
akta.pro rank

Northward industry classification

Industry

Product category: Digital Marketing Services
NAICS: Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183), Media Buying Agencies (541830)
SIC: Services-Advertising (7310)
akta.pro primary industry: Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA)
akta.pro secondary industries: Search Engine Marketing (SEM) / Paid Search (PPC) Management (MPAAACAB), Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting) (BPAFACAL)

Keywords

Digital marketing services
SEO services
PPC advertising
Web design services
Small business marketing

Where Northward is headquartered

Location

Headquarters

HQ city: Santa Rosa
HQ country: United States
HQ region: North America

Markets served

Northward business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales

Northward product offering

Product offering

Core offering

Northward is a digital marketing agency that provides search engine optimization (SEO), pay-per-click (PPC) advertising management, and web design services. The agency delivers these offerings to small and medium-sized businesses seeking to improve their online visibility, paid search performance, and website presence.

Differentiator

Problem solved

Functional benefit

Products and services

Search Engine Optimization (SEO) Ongoing SEO service for small and medium-sized businesses aimed at improving organic search visibility and rankings.
Pay-Per-Click (PPC) Advertising Paid search advertising management (PPC) for small and medium-sized businesses to drive paid traffic and lead generation.
Web Design Website design service for small and medium-sized businesses to build or refresh their online presence.

Companies that use Northward

Customer profile

Ideal customer profiles1 record

Northward technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Northward competitors and assessment

Company assessment

Direct peers

OuterBox: Digital marketing and web design agency built around SEO, PPC, and eCommerce site builds for SMB/mid-market brands — comparable full-funnel service stack to Northward.
Directive: B2B-focused digital marketing agency delivering SEO, PPC, and content services; overlaps with Northward on the core SEO/PPC service lines, though skews more enterprise.
Coalition Technologies: Performance-focused digital agency delivering SEO, PPC, and web design to SMB and eCommerce clients, with comparable service packaging and customer profile.
Thrive Internet Marketing Agency: Full-service digital marketing agency offering SEO, PPC, and web design primarily to small and medium-sized businesses — almost identical service mix and customer segment to Northward, making it the closest direct peer.
SmartSites: Digital agency focused on web design, SEO, and PPC for SMBs and mid-market clients; the bundled design-plus-performance-marketing model and SMB target closely mirror Northward's offering.
Disruptive Advertising: PPC and digital advertising agency known for paid media management and SEO for SMB and mid-market clients, matching Northward's performance-led positioning.
LYFE Marketing: Social media and digital marketing agency serving small and medium-sized businesses with social ads, SEO, and web design — almost identical SMB focus and service breadth.
KlientBoost: Specialist PPC and SEO agency serving SaaS and SMB clients with a conversion-focused methodology; overlaps directly with Northward's paid-search and organic offerings.
Big Leap: Digital marketing agency providing SEO, PPC, and conversion-focused web services to SMB and mid-market clients, comparable on both offering and customer profile.

Broad incumbents

WebFX: Large US digital marketing agency providing SEO, PPC, and web design across a wide portfolio of SMB and mid-market clients; a scaled-up incumbent version of Northward's service stack.

Market position

Customer concentration

Northward financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Northward leadership team

Management profile

Number of profiles

Northward funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Northward M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northward

What does Northward do?

When was Northward founded?

Northward was founded in -1. It employs 1 to 10 people.

Where is Northward based?

Northward is headquartered in Santa Rosa, United States, in the North America region.

Who are Northward's main competitors?

Direct peers on record are OuterBox, Directive, Coalition Technologies, Thrive Internet Marketing Agency, SmartSites, Disruptive Advertising, LYFE Marketing, KlientBoost and Big Leap. WebFX is listed as a broad incumbent.

Does Northward have an API?

No public API is recorded for Northward.

What industry is Northward in?

Northward's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFACAA, Search Engine Marketing (SEM) / Paid Search (PPC), with a secondary code of MPAAACAB, Search Engine Marketing (SEM) / Paid Search (PPC) Management. Its NAICS code is 5418 and its SIC code is 7310.