Bradfield's
Vision Data Center (dba Vision Business Products) is a US Value Added Reseller and national IT services provider delivering data center infrastructure, storage, backup, virtualization, and managed cloud services to enterprise, mid-market, and government clients through premier partnerships with Dell, Rubrik, Quantum, Wasabi, APC, and others.
- Company typePrivate
- Founded1977
- HeadquartersPeoria, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Bradfield's does
Vision Data Center, operating as a trade name of Vision Business Products, is a privately held US Value Added Reseller (VAR) and national IT services provider headquartered in Baltimore with additional offices in Washington DC, Phoenix, and Pittsburgh. The company distributes best-of-breed data center infrastructure solutions from leading manufacturers across five core solution areas: power and cooling (APC, Vertiv, Eaton), data storage and archiving (Quantum, Dell EMC), business continuity and disaster recovery (Rubrik, ExaGrid), data center infrastructure management (Sunbird DCIM), and virtualization and networking (Dell VxRail, VMware vSAN, Nutanix). Cloud storage is offered via Wasabi's hot cloud storage platform at $5.99/TB/month with no egress or API fees.
Bradfield's firmographics
Firmographics- Name
- Bradfield's
- Legal name
- Vision Business Products
- Website
- https://visiondatacenter.com
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vision Data Center (dba Vision Business Products) is a US Value Added Reseller and national IT services provider delivering data center infrastructure, storage, backup, virtualization, and managed cloud services to enterprise, mid-market, and government clients through premier partnerships with Dell, Rubrik, Quantum, Wasabi, APC, and others.
- Ownership category
- akta.pro rank
Bradfield's industry classification
Industry- Product category
- IT Infrastructure Services
- NAICS
- Computer Systems Design and Related Services (54151), Computer Facilities Management Services (541513)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Network, Infrastructure & Data Center Integration (BPAEAAAK)
- akta.pro secondary industry
- Data Center Operations & Managed Services (Remote Hands, NOC/SOC) (HDABANAA)
Keywords
Where Bradfield's is headquartered
LocationHeadquarters
- HQ city
- Peoria
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Bradfield's business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Value Added Reseller (VAR) - Product Sales: Resells products from technology partners including APC, Dell Technologies, Quantum, Rubrik, Wasabi, VxRail, Sunbird DCIM, and others. Revenue generated from hardware and software product sales with margin markup.
- Professional Services: Consulting and implementation services including assessments (power & cooling, network, storage, security, VDI), technology integration, data center optimization, BC/DR planning, and migration services.
- Managed Services: Ongoing managed services including public/private/hybrid cloud management, co-location, and managed hosting services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | Wasabi Pay-as-you-go Storage - Hot Cloud Storage at $0.0059/GB/mo |
| Subscription | Multi-year contract | Wasabi Reserved Capacity Storage - 1, 3, or 5 year terms |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Bradfield's product offering
Product offeringCore offering
Vision Data Center operates as an experienced value-added reseller and national IT services provider that distributes best-of-breed data center infrastructure products from manufacturers including APC, Dell Technologies, Quantum, Rubrik, Wasabi, Sunbird, VMware, and Nutanix. The company also delivers professional services (assessments, integration & migration, BC/DR planning, data center optimization) and managed services (public/private/hybrid cloud, co-location, and managed hosting) to enterprise and government customers.
Product overview
Vision Data Center (Vision Business Products) operates as an experienced value-added reseller and national IT services provider offering best-of-breed technologies for data center solutions. The company provides a comprehensive portfolio of storage, protection, infrastructure management, and professional services through partnerships with Wasabi, Rubrik, Quantum, Dell Technologies, APC, Sunbird, and ExaGrid. The product portfolio centers on cloud storage services (Wasabi hot cloud storage with pricing tiers from pay-as-you-go to reserved capacity), data protection platforms (Rubrik Cloud Data Management with Polaris SaaS layer), scale-out storage and tape libraries (Quantum Scalar, Lattus, DXi, StorNext Pro Solutions, Xcellis, Artico), hyperconverged infrastructure (Dell VxRail), and power solutions (APC Symmetra). Professional services include network/storage/security/VDI assessments, power and cooling assessments, data center optimization, BC/DR planning, and integration/migration services. Managed services cover public/private/hybrid cloud, co-location, and managed hosting. The company maintains offices in Baltimore, Washington DC, Phoenix, and Pittsburgh.
Differentiator
Problem solved
Functional benefit
Products and services
- Wasabi Hot Cloud Storage
- Rubrik Cloud Data Management
- Quantum Scale-Out Storage, Tape, and Workflow Solutions
- APC Power Solutions (Symmetra PX and related)
- Dell Technologies Infrastructure (PowerEdge and Dell EMC)
- Dell VxRail Hyper-Converged Infrastructure
- Sunbird DCIM Software
- ExaGrid Deduplication Backup Appliances
- Technology Assessment Services
- Power & Cooling Assessment
- Data Center Optimization Services
- Business Continuity & Disaster Recovery Planning Services
- Integration & Migration Services
- Public/Private/Hybrid Cloud Managed Services
- Co-location Managed Services
- Managed Hosting
Quantifiable outcome
- Disk-to-disk deduplication reduces storage footprints by 10-30x
- +2 more outcomes
Companies that use Bradfield's
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
Bradfield's technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature3 records
Bradfield's partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, key and supporting.
- APC (Schneider Electric)corePremier partner for power protection and management solutions ranging from home to data center to industrial environments. Products include Symmetra PX high-performance three-phase power protection.
- Dell TechnologiescorePartner for PowerEdge servers, client computing (Chromebooks, OptiPlex, Precision, Latitudes), VxRail hyper-converged infrastructure, and Dell EMC storage solutions.
- QuantumcorePartner for scale-out storage, archive, deduplication appliances (DXi), tape libraries (Scalar i3/i6/i500/i6000), object storage (Lattus), QXS hybrid storage, StorNext workflow storage solutions, and Q-Cloud Protect.
- RubrikcorePartner for cloud data management, backup, recovery, disaster recovery, ransomware protection, and Rubrik Polaris SaaS platform for data governance.
- WasabicorePartner for hot cloud storage at $5.99/TB/month with no egress or API charges. Products include Wasabi Ball Transfer Appliance, Direct Connect, and File Acceleration.
- Sunbird (DCIM)keyPartner for second-generation DCIM solutions for remote management. Award-winning, customer-driven, best-in-class DCIM software.
- VMwarecoreVxRail hyper-converged infrastructure powered by VMware VSAN. Virtualization and consolidation solutions.
- NutanixkeyPartner for hyperconverged infrastructure and cloud computing solutions. Company participates in Nutanix NEXT events.
- VertivkeyPartner for power and cooling solutions including Liebert UPS systems, lithium-ion battery options, and thermal management.
- ExaGridkeyPartner for deduplication backup appliances with industry-leading data deduplication and protection against data loss.
- SecureworkskeyPartner for Dell Technologies Managed Detection and Response powered by Secureworks Taegis XDR for 24/7 security monitoring.
- FileCatalystsupportingTechnology partner powering Wasabi File Acceleration (WFA) for accelerated file transfer up to 10 Gbps. FileCatalyst is an Emmy award-winning pioneer in managed file transfers.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Bradfield's competitors and assessment
Company assessmentDirect peers
- SHI International: One of the largest privately held national IT VARs and solution providers in the US, offering hardware, software, cloud, and professional/managed services. Closely mirrors Vision Data Center's reseller-plus-services model and Fortune 1000 customer base.
- Connection (PC Connection): National IT solutions provider selling enterprise hardware, software, and services through direct sales and a public-sector division. Directly comparable business model and customer mix to Vision Data Center, at slightly larger scale.
- Softchoice: North American IT solutions and managed services provider selling hardware, software, cloud, and data center services. Comparable mid-to-large VAR with similar enterprise customer mix.
- Mainline Information Systems: Mid-sized national IT VAR and managed services provider focused on enterprise infrastructure, networking, and storage. Closely comparable in scale and VAR-plus-services positioning to Vision Data Center.
Regional players
- Carahsoft Technology: Large US public-sector IT VAR specializing in federal, SLED, and healthcare verticals with broad vendor portfolio. Comparable to Vision in reseller-plus-services model but anchored to government rather than commercial customers.
Broad incumbents
- CDW Corporation: Public, multi-billion-dollar national IT VAR providing data center, networking, security, and cloud solutions plus managed services. Overlaps directly with Vision's VAR/SI motion but at vastly greater scale and procurement leverage.
- World Wide Technology (WWT): Large private global IT solutions provider with deep data center, networking, and AI infrastructure practices. Overlaps with Vision in data center and storage solutions, but competes at a different scale and breadth.
- Insight Enterprises: Public global IT solutions integrator reselling hardware, software, and cloud alongside services. Competes head-on with Vision for enterprise data center infrastructure deals but at meaningfully larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Bradfield's compliance and trust
Trust signalCompliance3 records
Bradfield's financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bradfield's leadership team
Management profileNumber of profiles
Bradfield's funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bradfield's M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bradfield's
What does Bradfield's do?
Vision Data Center operates as an experienced value-added reseller and national IT services provider that distributes best-of-breed data center infrastructure products from manufacturers including APC, Dell Technologies, Quantum, Rubrik, Wasabi, Sunbird, VMware, and Nutanix. The company also delivers professional services (assessments, integration & migration, BC/DR planning, data center optimization) and managed services (public/private/hybrid cloud, co-location, and managed hosting) to enterprise and government customers.
Is Bradfield's a public or private company?
Bradfield's is a private company. It is classified as unknown and is currently operating.
When was Bradfield's founded?
Bradfield's was founded in 1977. It employs 11 to 50 people.
Where is Bradfield's based?
Bradfield's is headquartered in Peoria, United States, in the North America region.
How does Bradfield's make money?
Three revenue lines are on record. Value Added Reseller (VAR) - Product Sales are the primary driver. The others are professional Services and managed Services.
Who are Bradfield's's main competitors?
Direct peers on record are SHI International, Connection (PC Connection), Softchoice and Mainline Information Systems. Carahsoft Technology is listed as a regional player. Broad incumbents are CDW Corporation, World Wide Technology (WWT) and Insight Enterprises.
Does Bradfield's have an API?
No public API is recorded for Bradfield's.
What industry is Bradfield's in?
Bradfield's's product category is IT Infrastructure Services. Its primary akta.pro industry code is BPAEAAAK, Network, Infrastructure & Data Center Integration, with a secondary code of HDABANAA, Data Center Operations & Managed Services (Remote Hands, NOC/SOC). Its NAICS code is 54151 and its SIC code is 7370.