Future Food Studio
Future Food Studio is a privately held, founder-led creative studio founded in 2014 that designs immersive experiences, retail spaces, and food-driven products for global consumer brands including PepsiCo, Coca-Cola, Toyota, and Stella Artois, operating across North America, Asia, and the Middle East.
- Company typePrivate
- Founded2014
- HeadquartersToronto, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Future Food Studio does
Future Food Studio is a privately held, founder-owned creative studio founded in 2014 that designs and delivers strategy-led immersive experiences, retail spaces, and food-adjacent products for global consumer brands. The studio positions itself at the intersection of food, design, and technology, with a portfolio spanning museum-scale cultural phenomena, brand activations, retail concept development, and one-off record-setting events. Its most prominent credit is a founding-team role on the Museum of Ice Cream (NYC, 2016), which sold 30,000 tickets in five days against a 250,000-person waitlist and subsequently expanded to Los Angeles, Miami, San Francisco, Shanghai, Singapore, Chicago, and Austin.
The studio operates as a project-based professional services business, with each engagement executed through bespoke collaborations rather than a recurring platform model. Documented projects include Sensorium and Le Savoir for Stella Artois, Fizz/Bubblz for PepsiCo (with Pepsi Design Studio), Valley of the Moon for Toyota, the Coca-Cola Taste the Feeling campaign, New Zealand Natural brand work with Later and Anagrama, Geopops at Palazzo Versace Dubai, a Guinness World Record event for DiLusso at Madison Square Park, and work with Wndr Museum, Food Loves Tech (with Vayner Media and Edible Magazine), and BevLab. The studio is led by Dr. Irwin Adam, whose personal brand and relationships appear central to client acquisition and project staffing.
Commercially, the company relies on portfolio reputation, founder-led outreach, and direct client engagement as its go-to-market motion, with marketing support limited to an Instagram presence and a founder-run Substack newsletter. There are no disclosed funding rounds, no parent company, no institutional investors, and no headcount or revenue figures in the public record. Geographic execution spans North America, Asia Pacific (China), Southeast Asia (Singapore), and the Middle East (UAE). Pricing is entirely custom per engagement, with no public rate cards, retainers, or productized offerings.
Future Food Studio firmographics
Firmographics- Name
- Future Food Studio
- Legal name
- Future Food Studio
- Website
- https://futurefoodstudio.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Future Food Studio is a privately held, founder-led creative studio founded in 2014 that designs immersive experiences, retail spaces, and food-driven products for global consumer brands including PepsiCo, Coca-Cola, Toyota, and Stella Artois, operating across North America, Asia, and the Middle East.
- Ownership category
- akta.pro rank
Future Food Studio industry classification
Industry- Product category
- Experiential Design Services
- NAICS
- Caterers (722320), Special Food Services (7223)
- akta.pro primary industry
- Mobile / On-Site Catering (Food Trucks for Events, Pop-Ups) (THAFAIAJ)
Keywords
Where Future Food Studio is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Markets served
Future Food Studio business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Project-Based Studio Services: Revenue generated through custom project engagements including immersive experience design, retail space creation, and product development for clients globally
Go-to-market motion1 record
Marketing channels2 records
Future Food Studio product offering
Product offeringCore offering
Future Food Studio is a project-based creative studio that designs and delivers strategy-led immersive experiences, retail spaces, and innovative food products for global brands. The studio operates through custom client engagements, combining food expertise, design thinking, and technology to produce category-defining cultural experiences executed across 8+ major cities.
Product overview
Future Food Studio is a food, design, and technology studio that creates strategy and foresight-driven immersive experiences, retail spaces, and products around the globe. The studio operates as a single unified offering with individual projects that span experiential activations including the flagship Museum of Ice Cream (a founding team member), Edible Clouds (internal project), and client collaborations with brands such as Guinness World Record, New Zealand Natural, Sensorium for Stella Artois, Valley of the Moon for Toyota, Food Loves Tech, Fizz/Bubblz for PepsiCo, Geopops for Palazzo Versace Dubai, BevLab, Wndr Museum, Le Savoir with Sid Lee, and Coca-Cola Taste the Feeling. The portfolio is project-based rather than a platform-plus-modules architecture.
Differentiator
Problem solved
Functional benefit
Products and services
- Immersive Experience Design
Quantifiable outcome
- 30,000 tickets sold in 5 days with 250,000 person waitlist for Museum of Ice Cream
Companies that use Future Food Studio
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Future Food Studio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Future Food Studio partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Museum of Ice CreamcoreFounding team member and collaborative partner on the Museum of Ice Cream immersive experience project that became a cultural phenomenon.
- TH Outdoor & Events LLCminorCollaborated on Guinness World Record event for world's most layered sandwich at Madison Square Park.
- Later (Toronto)minorDesign agency collaborator on New Zealand Natural brand project.
- Anagrama (Mexico City)minorDesign agency collaborator on New Zealand Natural brand project.
- Mosaic (Toronto)minorCollaborator on Sensorium immersive experience.
- Common Good (Toronto)minorCollaborator on Sensorium immersive experience.
- Chef Richie FarinaminorCulinary collaborator on Sensorium and Valley of the Moon projects.
- Vayner MediaminorCollaborator on Food Loves Tech event/experience.
- Edible MagazineminorCollaborator on Food Loves Tech event/experience.
- Pepsi Design StudiominorCulinary team collaboration on Fizz/Bubblz project for PepsiCo.
- Palazzo Versace DubaiminorHost venue and partner for Geopops experiential project.
- The Theatre Centre (Toronto)minorVenue collaborator for BevLab project.
- Sid LeeminorAgency collaborator on Le Savoir project.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Future Food Studio competitors and assessment
Company assessmentEmerging players
- MKG: MKG is an independent experience marketing and creative agency working with brands on immersive campaigns and live experiences — a comparable independent peer to FFS at smaller scale.
- Studio Elsewhere: Studio Elsewhere creates immersive, multi-sensory experiences blending art, wellness, and technology for brands and cultural venues — an emerging independent peer comparable to FFS in multidisciplinary immersive design.
- Artechouse: Artechouse operates permanent and traveling immersive digital art venues in multiple cities, comparable to FFS in the cultural-phenomenon immersive venue category, though more art-tech than food-centric.
Direct peers
- teamLab: teamLab creates large-scale immersive digital art installations and experiences that travel globally, directly comparable to FFS in the immersive cultural-phenomenon category with global multi-city rollout capability.
- Bompas & Parr: Bompas & Parr is a London-based food-focused experiential design studio specializing in immersive culinary installations and brand collaborations — the closest food-centric experiential studio peer to FFS.
- Moment Factory: Moment Factory is a Montreal-based multimedia studio that designs and produces immersive experiences and nighttime destinations for cities, brands, and cultural institutions — comparable to FFS in combining design, technology, and place-based storytelling for global brand clients.
- BRC Imagination Arts: BRC Imagination Arts is a long-established immersive experience and brand storytelling agency for museums, attractions, and global brands — comparable to FFS in delivering large-scale immersive cultural experiences for enterprise clients.
- Meow Wolf: Meow Wolf creates large-scale immersive, narrative-driven art experiences — the closest direct peer to FFS in the immersive experience creation category, with proven ability to scale cultural-phenomenon venues across multiple U.S. cities.
Broad incumbents
- Jack Morton Worldwide: Jack Morton is a large global brand experience agency inside IPG, offering experiential marketing, events, and brand activations for Fortune 500 clients — a broader incumbent that competes for the same enterprise experiential budgets FFS targets.
- Sparks: Sparks is a global experiential agency producing brand experiences, exhibits, and events for major corporate clients — a broad incumbent comparable to FFS in serving large brand experiential briefs.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Future Food Studio social profiles
Digital presenceFuture Food Studio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Future Food Studio leadership team
Management profileNumber of profiles
Profiles1 record
Future Food Studio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Future Food Studio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Future Food Studio
What does Future Food Studio do?
Future Food Studio is a project-based creative studio that designs and delivers strategy-led immersive experiences, retail spaces, and innovative food products for global brands. The studio operates through custom client engagements, combining food expertise, design thinking, and technology to produce category-defining cultural experiences executed across 8+ major cities.
Is Future Food Studio a public or private company?
Future Food Studio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Future Food Studio founded?
Future Food Studio was founded in 2014. It employs 1 to 10 people.
Where is Future Food Studio based?
Future Food Studio is headquartered in Toronto, Canada, in the North America region.
How does Future Food Studio make money?
One revenue line is on record: project-Based Studio Services.
Who are Future Food Studio's main competitors?
Emerging players on record are MKG, Studio Elsewhere and Artechouse. Direct peers are teamLab, Bompas & Parr, Moment Factory, BRC Imagination Arts and Meow Wolf. Broad incumbents are Jack Morton Worldwide and Sparks.
Does Future Food Studio have an API?
No public API is recorded for Future Food Studio.
What industry is Future Food Studio in?
Future Food Studio's product category is Experiential Design Services. Its primary akta.pro industry code is THAFAIAJ, Mobile / On-Site Catering (Food Trucks for Events, Pop-Ups). Its NAICS code is 722320.