Artez Interactive

What Artez Interactive does

Artez Interactive (operating as FrontStream) is a cloud-based nonprofit fundraising SaaS company headquartered in Lexington, Massachusetts, founded in 1999. The company provides an all-in-one platform for charities, schools, and educational institutions to run charity auctions, galas, peer-to-peer events, online donation campaigns, and donor management workflows. Its product portfolio spans the core FrontStream platform plus acquired sub-brands BiddingForGood (charity auctions), ApproveForGood (corporate giving), Workplace (workplace fundraising), and FrontStream Payments (integrated payment processing), with access to a 4.4 million-member donor community and an API for third-party integrations.

The underlying technology is a cloud-hosted SaaS suite with drag-and-drop donation page builders, integrated payment processing supporting cards, Apple Pay, QR codes, and SMS, donor CRM with segmentation and automated communications, and virtual/in-person/hybrid auction hosting. The platform is GDPR-compliant and serves 31,000+ nonprofits and schools, with notable customers including Shriners Hospital for Children, Special Olympics, YMCA, American Cancer Society, SickKids Foundation, Habitat for Humanity, United Way, Salvation Army, and Royal Caribbean. The $600M+ raised through the BiddingForGood community and 45,000+ hosted auctions serve as operational scale indicators.

The business model combines three revenue streams: SaaS subscription/licensing fees for platform access (typically annual contracts, quote-based pricing), payment processing transaction fees on donations, and platform fees or take-rates on auctions and events. GTM is hybrid: a product-led growth motion with free resources, templates, and a product tour for SMB and self-serve prospects, combined with an enterprise field sales motion via "Request Demo" and "Contact Sales" CTAs and a 1-800 sales line for larger organizations. Geographic focus is North America with global brand applicability.

Name

Artez Interactive

Legal name

FrontStream Holdings, LLC

Website

https://artez.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Short description

Artez Interactive (operating as FrontStream) is a cloud-based nonprofit fundraising SaaS platform serving 31,000+ charities, schools, and corporate giving programs with integrated auctions, events, donation pages, donor CRM, and payment processing.

Ownership category

akta.pro rank

Headquarters

HQ city

Lexington

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Platform Subscription/Licensing: Software-as-a-service platform fees for access to fundraising tools, donor management, and payment processing features. Billed typically on annual or multi-year contracts.
2. Payment Processing Fees: Transaction fees on donations and payments processed through the platform. Integrated payment processing for cards, Apple Pay, and other digital payment methods.
3. Event and Auction Management: Platform fees or transaction take-rate on charity auctions, galas, golf tournaments, peer-to-peer events, and workplace fundraising campaigns.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Artez Interactive, operating through its FrontStream platform, provides a software-as-a-service (SaaS) suite for nonprofit and corporate fundraising. Its products cover charity auctions (BiddingForGood), corporate giving and employee engagement (ApproveForGood, Workplace), donation pages, donor management, and integrated payment processing (FrontStream Payments). The offerings target charities, nonprofits, schools, and corporations that need to manage fundraising events, accept donations, and process payments online.

Product overview

FrontStream is an all-in-one nonprofit fundraising platform comprising the core FrontStream product plus sub-brands BiddingForGood, ApproveForGood, and Workplace. The platform provides integrated modules for charity auctions, fundraising events, donation pages, donor management, and payment processing, serving over 31,000 nonprofits and schools with access to a 4.4 million-member donor community.

Differentiator

Problem solved

Functional benefit

Brands

• BiddingForGood: Charity auction platform that has helped raise over $600M for schools and charities
• ApproveForGood
• FrontStream Payments
• Workplace

Products and services

• FrontStream Cloud-based SaaS platform for nonprofits, charities, schools, and corporations to manage fundraising events, online auctions, donation pages, donor relationships, and payment processing in a unified environment.
• BiddingForGood Online charity auction software that allows nonprofits to host silent and live auctions, manage bidding, and process auction-related donations.
• ApproveForGood Corporate giving software that enables companies to manage employee donations, matching gift programs, and workplace philanthropy initiatives.
• Workplace Employee engagement and workplace giving platform that helps corporations run giving, volunteering, and engagement programs for their workforce.
• FrontStream Payments Payment processing service that enables nonprofits and corporate customers to accept donations, event payments, and auction transactions through the FrontStream platform.

Quantifiable outcome

• 27% more funds raised on average
• +3 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bloomerang: Bloomerang is a leading donor CRM and fundraising platform for small-to-mid-sized nonprofits, offering donor management, email marketing, event management, and online giving. It is a directly comparable peer given overlapping target customers (US nonprofits) and overlapping product surface (donor CRM + online fundraising tools).
• Qgiv: Qgiv provides online donation forms, event registration, peer-to-peer fundraising, and auction tools for nonprofits. It directly competes with FrontStream's auction, donation page, and event management capabilities for the same mid-market nonprofit audience.
• Funraise: Funraise is a nonprofit fundraising platform offering donation forms, event management, peer-to-peer campaigns, and CRM functionality for mid-market and enterprise nonprofits. It is a directly comparable modern peer competing for the same FrontStream customer segment.
• DonorPerfect: DonorPerfect provides fundraising software, donor management, and online donation tools for nonprofits, schools, and religious organizations. Directly competes with FrontStream in the same mid-market nonprofit segment with similar subscription-based SaaS pricing and feature set.
• Classy (GoFundMe Pro): Classy, now part of GoFundMe Pro, is a peer-to-peer and online fundraising platform serving mid-market and enterprise nonprofits. Comparable to FrontStream's BiddingForGood and event/peer-to-peer fundraising capabilities, with similar target customer profile.

Emerging players

• Double the Donation: Double the Donation specializes in corporate matching-gift software, directly adjacent to FrontStream's Corporate Giving module and ApproveForGood sub-brand. Comparable as a specialist peer in the matching-gift and workplace giving subsegment FrontStream addresses.
• Givebutter: Givebutter is a fast-growing, modern fundraising platform offering donation forms, events, peer-to-peer, auctions, and CRM with a free-tier PLG model. It competes with FrontStream particularly in the SMB and digitally-native nonprofit segment and represents a newer UX-first challenger.
• Keela: Keela is a Canadian nonprofit CRM and fundraising platform focused on donor management, email automation, and online donations for small and mid-sized nonprofits. Comparable to FrontStream's donor CRM and donation pages with a modern, SMB-friendly positioning.

Broad incumbents

• Salesforce Nonprofit Cloud (NPSP): Salesforce's Nonprofit Success Pack (NPSP) and Nonprofit Cloud are the dominant enterprise nonprofit CRM and fundraising platforms, especially for large nonprofits. They compete broadly with FrontStream's donor management and CRM functionality at the high end of the market.
• Network for Good / Bonterra: Bonterra (formerly Network for Good, Social Solutions, and others) is a broad incumbent in nonprofit software, spanning fundraising, CRM, case management, and grants management. It overlaps with FrontStream on fundraising but addresses a much wider portfolio of nonprofit use cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/artezonline
• Facebookfacebook.com/frontstreamintl
• LinkedInlinkedin.com/company/frontstream

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Artez Interactive