Fokus MSP
Fokus MSP GmbH is a German IT distributor and SaaS provider serving over 1,300 Managed Service Providers and system houses in the DACH region, distributing third-party software and operating the MSP Marketplace platform for multi-vendor subscription, customer, and ERP management.
- Company typePrivate
- Founded-
- HeadquartersCelle, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Fokus MSP does
Fokus MSP GmbH is a German IT distributor and SaaS platform provider headquartered in Hannover with a registered office in Celle, serving Managed Service Providers (MSPs) and traditional IT system houses (Systemhäuser) across the DACH region (Germany, Austria, Switzerland). The company operates a two-sided model: it distributes third-party software products (security, backup, email, RMM/PSA, ERP) on behalf of vendors to its network of over 1,300 partners, and it runs the MSP Marketplace, a SaaS platform that aggregates multi-vendor subscription management, customer administration, ERP synchronization (Weclapp, Odoo, sevDesk, Autotask), Microsoft 365 license handling via Crayon CloudIQ, and a white-label customer portal for partners to resell managed services to their end customers. As of the latest disclosed metrics, the platform tracks 127,000 end customers under partner administration and 432 active subscriptions across 23+ supported products.
The company monetizes primarily through software distribution markups and recurring SaaS fees on the MSP Marketplace, supplemented by professional services for MSP transformation consulting (helping traditional system houses transition to recurring-revenue managed service models). Go-to-market is sales-led and event-driven: partners self-register via msp-marketplace.eu or are engaged through a direct sales team that offers personal account management. Fokus MSP also distributes an own-branded product (M365 Cockpit) and is preparing to launch octoja, an RMM solution "made in Germany," in July 2026. The firm is privately held by co-founders Matthias Mahnel (Founder & Managing Director) and Stefan Steuer (Managing Director), with no disclosed institutional investors, parent company, or external funding rounds.
Operationally, Fokus MSP is a small team (11-50 employees, structured across Sales, Marketing, Support, and Development) generating an MRR of approximately €45.2K on the marketplace platform as disclosed in scale commentary, while the broader distribution business is not separately quantified. The company has received consecutive Kununu Top Company employer awards (2024, 2025) and maintains an active partner event calendar including webinars, roadshows, and the planned MSP Konferenz 2027.
Fokus MSP firmographics
Firmographics- Name
- Fokus MSP
- Legal name
- Fokus MSP GmbH
- Website
- https://fokus-msp.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fokus MSP GmbH is a German IT distributor and SaaS provider serving over 1,300 Managed Service Providers and system houses in the DACH region, distributing third-party software and operating the MSP Marketplace platform for multi-vendor subscription, customer, and ERP management.
- Ownership category
- akta.pro rank
Fokus MSP industry classification
Industry- Product category
- IT Distribution Platform
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Management Services (8741)
- akta.pro primary industry
- Vendor Management System (VMS) & MSP-Led Contractor Programs (BPACAGAF)
- akta.pro secondary industries
- Service Catalog, Request Fulfillment & Self-Service Portals (BPAEAJAI), Enterprise Case Management & Request Fulfillment Platforms (HDAEALAJ), CRM Managed Services & Support (BPAEAGAD)
Keywords
Where Fokus MSP is headquartered
LocationHeadquarters
- HQ city
- Celle
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Fokus MSP business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Software Distribution: Fokus MSP acts as an IT distributor for MSPs and Systemhäuser, distributing software solutions from vendor partners. Revenue is generated through markups or commissions on software products sold through the marketplace.
- MSP Transformation Services: Support services for MSP transformation including consulting, process automation guidance, and Best Practices for transitioning from traditional IT service provider to Managed Service Provider model.
- Subscription Management Platform: SaaS platform fees for MSP Marketplace providing multi-vendor subscription management, ERP synchronization, and white-label customer portal capabilities.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Fokus MSP product offering
Product offeringCore offering
Fokus MSP GmbH operates the MSP Marketplace, a SaaS platform that enables Managed Service Providers and IT system houses to centrally manage customers, subscriptions across multiple software vendors (Acronis, Bitdefender, Keeper, Domotz, NinjaOne), and ERP synchronization with systems like Weclapp, Odoo, sevDesk, and Autotask. The company distributes third-party software solutions across managed services, security, backup, email, and business applications while providing a white-label customer portal for end customers. Additionally, Fokus MSP offers MSP transformation consulting to help traditional IT service providers transition to recurring-revenue managed service models.
Product overview
Fokus MSP is a specialized IT distributor for Managed Service Providers (MSPs) and system houses in the DACH region, serving over 1,300 partners. The company's product portfolio centers on the MSP Marketplace SaaS platform, which serves as a unified portal enabling customer management, subscription management across multiple vendors (Acronis, Bitdefender, Keeper, Domotz, NinjaOne, IRONSCALES, etc.), ERP synchronization with Weclapp/Odoo/sevDesk/Autotask, and white-label customer portals. The MSP Marketplace includes integrated features for Microsoft 365 management (GDAP, NCE orders via Crayon), DNS/security checks, backup documentation generation, audit logging, and REST API/webhooks for custom automations. Beyond the platform, Fokus MSP distributes vendor products across Managed Services (RMM, PSA, automation), Managed Security (EDR, XDR), Managed Backup & Disaster Recovery, Managed E-Mail Security & Archiving, and Systemhouse Software (ERP, CRM). The company also offers its own branded M365 Cockpit tool for Microsoft 365 management.
Differentiator
Problem solved
Functional benefit
Brands
- MSP Marketplace: A SaaS platform providing centralized customer management, subscription management, ERP synchronization, and a white-label customer portal for IT service providers and MSPs.
Products and services
- MSP Marketplace
Quantifiable outcome
- 95% reduction in errors through automated billing and synchronization
- +2 more outcomes
Companies that use Fokus MSP
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Fokus MSP technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature6 records
Fokus MSP partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- Microsoft 365coreIntegration of Microsoft 365 services including GDAP integration, license overview, and NCE orders via Crayon CloudIQ. Part of the MSP Marketplace platform for subscription management.
- AcroniscoreAcronis backup and disaster recovery solutions available through the MSP Marketplace platform for subscription management.
- BitdefendercoreBitdefender security solutions integrated into the MSP Marketplace for managed security subscriptions.
- Keeper SecuritycoreKeeper password management and security solutions available through the MSP Marketplace platform.
- NinjaOnecoreNinjaOne RMM and SaaS Backup solutions offered through the MSP Marketplace for MSP subscription management.
- WeclappcoreERP synchronization partner for automatic contract billing. Weclapp integration enables seamless billing workflows for MSPs.
- OdoocoreERP synchronization partner integrated with MSP Marketplace for automated billing and contract management.
- sevDeskcoresevDesk ERP integration for automated billing synchronization with the MSP Marketplace platform.
- AutotaskcoreAutotask PSA integration for comprehensive MSP workflow management and billing synchronization.
- DomotzcoreDomotz network monitoring solutions available through the MSP Marketplace for MSP subscription management.
- Crayon CloudIQcoreCrayon CloudIQ integration for Microsoft 365 NCE ordering within the MSP Marketplace platform.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
Fokus MSP competitors and assessment
Company assessmentRegional players
- Exclusive Networks: Exclusive Networks is a global cybersecurity specialist distributor serving VARs and MSPs. Comparable to Fokus MSP's MSP security distribution motion (Bitdefender, Keeper, IRONSCALES, ThreatDown), particularly relevant for the European mid-market.
- Nuvias (formerly Westcon-Comstor Europe): Nuvias was a European value-add distributor with security and networking focus serving MSPs and resellers across EMEA. Comparable vendor portfolio curation and channel enablement model to Fokus MSP, though primarily security/networking tilt.
Broad incumbents
- ALSO Group: ALSO is one of Europe's largest IT distributors with strong DACH presence, operating the ALSO Cloud Marketplace for managed services and subscription billing. Competes head-to-head with Fokus MSP for the same regional MSP partner base, though at much broader portfolio scale.
- Ingram Micro: Ingram Micro is the world's largest IT distributor with a deep cloud marketplace and MSP-focused offerings. Direct adjacency to Fokus MSP's distribution and white-label customer portal proposition, with global reach that could eventually encroach on DACH.
- TD SYNNEX: TD SYNNEX is a global IT distributor with extensive cloud and MSP enablement capabilities following the Tech Data merger. Comparable distribution and marketplace capabilities versus Fokus MSP at vastly greater scale, including StreamOne cloud platform for European partners.
- Sherweb: Sherweb is a North American-focused cloud marketplace and managed services distributor with deep Microsoft and security vendor integrations. Comparable to Fokus MSP in serving MSPs with curated vendor portfolios, white-label portals, and NCE ordering, but at materially larger scale.
- Pax8: Pax8 is the global leader in cloud commerce for Managed Service Providers, providing a marketplace, subscription management, and partner enablement. It is the most direct large-scale analog to Fokus MSP's marketplace/distribution model, though it operates at much greater scale and global reach.
- ArrowSphere: Arrow Electronics' ArrowSphere is a cloud marketplace built for MSPs and resellers, providing subscription management, billing, and multi-vendor distribution. Closest conceptual analog to Fokus MSP's MSP Marketplace platform, though backed by a Fortune 500 distributor.
Direct peers
- Also Cloud Marketplace (Cloud Depot): ALSO's Cloud Marketplace is the most direct marketplace competitor in DACH, offering subscription management, multi-vendor catalogs, and partner billing workflows. Functionally aligned to Fokus MSP's MSP Marketplace on product capabilities.
- Orbit365 (local DACH MSP tool): Orbit360 is a German MSP platform offering PSA, RMM, and customer portal capabilities to Systemhäuser transitioning to managed services. Directly comparable niche to Fokus MSP on serving German IT service providers with MSP transformation tooling.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Fokus MSP social profiles
Digital presenceFokus MSP financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fokus MSP leadership team
Management profileNumber of profiles
Profiles2 records
Fokus MSP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fokus MSP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fokus MSP
What does Fokus MSP do?
Fokus MSP GmbH operates the MSP Marketplace, a SaaS platform that enables Managed Service Providers and IT system houses to centrally manage customers, subscriptions across multiple software vendors (Acronis, Bitdefender, Keeper, Domotz, NinjaOne), and ERP synchronization with systems like Weclapp, Odoo, sevDesk, and Autotask. The company distributes third-party software solutions across managed services, security, backup, email, and business applications while providing a white-label customer portal for end customers. Additionally, Fokus MSP offers MSP transformation consulting to help traditional IT service providers transition to recurring-revenue managed service models.
Is Fokus MSP a public or private company?
Fokus MSP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fokus MSP founded?
Fokus MSP was founded in -1. It employs 11 to 50 people.
Where is Fokus MSP based?
Fokus MSP is headquartered in Celle, Germany, in the Europe region.
How does Fokus MSP make money?
Three revenue lines are on record. Software Distribution is the primary driver. The others are MSP Transformation Services and subscription Management Platform.
Who are Fokus MSP's main competitors?
Regional players on record are Exclusive Networks and Nuvias (formerly Westcon-Comstor Europe). Broad incumbents are ALSO Group, Ingram Micro, TD SYNNEX, Sherweb, Pax8 and ArrowSphere. Direct peers are Also Cloud Marketplace (Cloud Depot) and Orbit365 (local DACH MSP tool).
Does Fokus MSP have an API?
Yes. REST API and Webhooks for individual custom automations. The MSP Marketplace offers API access enabling partners to build custom integrations and automate workflows.
What industry is Fokus MSP in?
Fokus MSP's product category is IT Distribution Platform. Its primary akta.pro industry code is BPACAGAF, Vendor Management System (VMS) & MSP-Led Contractor Programs, with a secondary code of BPAEAJAI, Service Catalog, Request Fulfillment & Self-Service Portals. Its NAICS code is 54151 and its SIC code is 7370.