Rainmaker Platform

What Rainmaker Platform does

Rainmaker Platform, legally Rainmaker Digital Services, LLC, is a fully managed content-marketing and online-business SaaS platform that originated in 2014 from the Copyblogger content-marketing publication and was wholly acquired by Dallas-based Nimble Worldwide on May 1, 2019. The product consolidates website creation, email marketing (RainMail), membership sites (MemberPress), online courses (Rainmaker LMS or LearnDash), e-commerce (WooCommerce), podcasting, SEO, analytics, marketing automation, and payment processing into a single subscription built on WordPress with a proprietary Andromeda platform layer that handles hosting, security, backups, and distributed caching.

The company targets small and mid-sized content-driven online businesses — content marketers, course creators, bloggers, podcasters, and solopreneurs — that need professional marketing infrastructure without dedicated technical staff. Pricing is structured as three tiered packages (DIY at $249 setup + $147/month, QuickStart at $499 setup + $197/month, Standard at $995 setup + $197/month), with additional site licenses, volume/agency/annual discounts, and per-subscriber pricing for RainMail above 999 contacts. Distribution is direct-to-customer via self-serve 14-day free trial and demo-driven inside sales, with the platform positioning itself as a replacement for an aggregate stack of plugins, hosting, security, email, and LMS vendors that would otherwise cost over $1,000 per month.

The platform has served over 1,000 organizations worldwide across markets including the United States, United Kingdom, Australia, Canada, and India. Customers are predominantly SMB and individual creators (e.g., music/media publishers, business coaches, copywriters, real estate professionals, course creators), with no large-enterprise logos disclosed in the available data. Operational claims include a 99.9% uptime SLA, 19,000+ concurrent user capacity, daily backups, Sucuri-backed security, and bundled premium add-ons (MemberPress $249/year, Beaver Builder $99, Social Warfare, Yoast SEO) included at no incremental cost.

Name

Rainmaker Platform

Legal name

Rainmaker Digital Services, LLC

Website

https://rainmakerplatform.com

Company type

Private

Founded year

2014

Operating status

Operating

Short description

Rainmaker Platform, operated by Rainmaker Digital Services, LLC and owned by Nimble Worldwide, is a fully managed SaaS built on WordPress that consolidates websites, email, membership, courses, e-commerce, podcasting, and SEO into a single subscription targeting SMBs and solopreneur content marketers.

Ownership category

akta.pro rank

Product category

Content Marketing Platform

NAICS

Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

App Monetization & Subscription Management Platforms (BPAMADAI)

Keywords

• Content marketing platform
• Membership site software
• Email marketing automation
• Online course creation
• Managed WordPress hosting

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Platform Subscription: Monthly recurring subscription for platform access, hosting, security, updates, and support. Three tiers: DIY ($147/mo), QuickStart ($197/mo), Standard ($197/mo). Additional site licenses required per site.
2. Setup/Onboarding Fees: One-time setup fees: DIY ($249), QuickStart ($499), Standard ($995). Includes managed deployment, theme customization, and marketing consultation depending on tier.
3. RainMail Email Service: First 999 subscribers free. Charged per subscriber above threshold - no per-email fees. Integrated email marketing with no separate provider needed.
4. Professional Services: Additional custom development, design services, and technical discovery projects available for purchase. Volume and annual discounts available.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Rainmaker Platform is a fully managed all-in-one SaaS content marketing and online business solution built on WordPress with a proprietary Andromeda platform layer. It consolidates website building, email marketing (RainMail), membership sites (MemberPress), online courses (Rainmaker LMS), e-commerce (WooCommerce), podcasting, SEO/content optimization, marketing automation, A/B testing, and analytics into a single subscription service accessed via web browser, eliminating the need for customers to manage hosting, plugins, security updates, or software installation.

Product overview

Rainmaker Platform is a fully managed all-in-one content marketing and digital sales SaaS platform built on a customized version of WordPress. The core platform (Rainmaker Platform) is a single integrated product that consolidates website building, email marketing (RainMail), online courses (Rainmaker LMS), podcasting, membership sites (MemberPress), e-commerce (WooCommerce), SEO and content optimization, analytics, and marketing automation into one managed service. The platform is offered in three pricing tiers: DIY ($249 one-time + $147/month), QuickStart ($499 one-time + $197/month), and Standard ($995 one-time + $197/month). Built-in add-ons include the Rainmaker Forms builder, Landing Page Builder, A/B Testing, Social Scheduler, Editorial Calendar, Keyword Research Tools, User Forums, Content Optimization (patented), Affiliate Marketing tools, Outreach tools, and a Results Dashboard with Google Analytics 4 integration. Third-party add-ons (Social Warfare, Popup Maker, Easy Testimonials, Envira Gallery, All In One Schema Rich Snippets, Subscribe to Comments Reloaded) are included at no extra cost. Payment processing is integrated via Stripe, PayPal, Braintree, and Authorize.Net. Additional third-party integrations via API include major email service providers (MailChimp, AWeber, ConvertKit, Infusionsoft, Constant Contact, GetResponse, Mad Mimi).

Differentiator

Problem solved

Functional benefit

Brands

• RainMail: Fully integrated email marketing service built into the Rainmaker Platform, including first 999 subscribers free.
• MemberPress
• Rainmaker LMS
• WooCommerce

Products and services

• Rainmaker Platform A fully managed all-in-one content marketing, digital marketing, and online business SaaS platform built on WordPress with the proprietary Andromeda platform layer. Consolidates website building, email marketing (RainMail), membership sites (MemberPress), online courses (Rainmaker LMS/LearnDash), e-commerce (WooCommerce), podcasting, SEO/content optimization, marketing automation, and Google Analytics 4 reporting into a single managed subscription service accessible via web browser. Designed for content marketers, course creators, membership site operators, podcasters, and small e-commerce sellers who want to avoid managing hosting, plugins, security updates, or software installation.

Quantifiable outcome

• 400% faster email list building with registration-required content library (Copyblogger case study)
• +4 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration28 records

AI capability9 records

Feature8 records

Partnerships

14 partnerships are on record, tiered core.

• MemberPresscoreTechnology or IntegrationIndustry-leading all-in-one membership plugin for WordPress. Included with Rainmaker Platform at no additional charge ( $249/year value). Powers the membership side of every new Rainmaker site with support for partial content access, taste-tests, and subscription management.
• WooCommercecoreTechnology or IntegrationWeb's most popular e-commerce platform integrated into Rainmaker Platform Andromeda. Enables selling physical products, services, and building complete online stores with extensive customization options.
• StripecoreTechnology or IntegrationLeading payment processing provider integrated for seamless payment acceptance. Part of simple payment setup including PayPal, Authorize.net, and Braintree.
• PayPalcoreTechnology or IntegrationPayment gateway option for processing transactions. Simple integration with Rainmaker Platform.
• Authorize.netcoreTechnology or IntegrationPayment processor option integrated for merchant account payments.
• BraintreecoreTechnology or IntegrationPayment processing gateway option included in Rainmaker's payment solutions.
• Beaver BuildercoreTechnology or IntegrationDrag-and-drop visual page builder optimized for all Rainmaker themes. 100% mobile friendly with vast page templates. Retail value $99 included free with Rainmaker Platform.
• Yoast SEOcoreTechnology or IntegrationLeading WordPress SEO plugin integrated for content optimization, meta descriptions, and search engine visibility.
• Social WarfarecoreTechnology or IntegrationPowerful social sharing plugin with great-looking share buttons that don't impact site performance. Includes Popular Posts widget and social network optimization.
• SucuricoreTechnology or IntegrationSecurity provider working with Rainmaker Platform to ensure sites are protected and security issues are eradicated as they arise.
• LearnDash LMScoreTechnology or IntegrationLearning Management System available as alternative to Rainmaker LMS. Customers can choose the solution that best fits their needs for creating online courses.
• Ninja FormscoreTechnology or IntegrationDynamic forms plugin integrated into Rainmaker Platform for lead generation and contact forms.
• Google AnalyticscoreTechnology or IntegrationPlatform integrates Google Analytics 4 with custom dashboard views. Makes analytics data instantly useful without manual configuration.
• Nimble WorldwidecoreOthersDallas-based parent company that acquired Rainmaker Digital Services, LLC as of May 1, 2019. Brian Clark and Copyblogger are no longer affiliated with or maintain ownership in RMDS.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kajabi: Kajabi is the closest direct competitor — an all-in-one SaaS for course creators, coaches, and online businesses that bundles websites, email, memberships, courses, and payments into a single subscription. Targets the same SMB-to-mid-market creator audience as Rainmaker with a similar monthly subscription pricing model.
• Thinkific: Thinkific is a direct competitor in online course creation and selling, with built-in websites, email, and community tools. Competes for the same creator/educator cohort and offers comparable subscription tiers.
• Podia: Podia is a direct competitor offering an all-in-one platform for creators to sell courses, webinars, downloads, and memberships with built-in email and website tools. Sells to the same entrepreneurial/content-creator SMB segment Rainmaker targets with comparable pricing tiers.
• Teachable: Teachable is a direct competitor focused on course creation and selling, with added coaching and digital-download features. Overlaps heavily with Rainmaker's LMS, membership, and landing-page offerings for the same SMB course-creator audience.
• ConvertKit (Kit): ConvertKit is a direct competitor in the email-and-automation layer of Rainmaker, with creator-focused features including landing pages, commerce, and now a full creator suite. Many Rainmaker customers use ConvertKit-like flows, making it a benchmark for email ARPU and creator workflows.

Emerging players

• MemberPress: MemberPress is bundled inside Rainmaker as the membership engine, but is also sold standalone as a WordPress membership plugin. The standalone offering competes with Rainmaker whenever customers prefer to self-host on plain WordPress rather than use the managed platform.
• Circle: Circle is an emerging player in community and membership platforms with courses and payment features. Targets the same creator and knowledge-business audience as Rainmaker's membership/LMS modules and is often a substitute purchase for Rainmaker's higher-tier offerings.

Broad incumbents

• Mailchimp: Mailchimp is the broad-incumbent email marketing platform, integrated with Rainmaker via API but also offered standalone with broader marketing automation and CRM features. Competitively benchmarks RainMail across deliverability, A/B testing, and automation depth.
• Squarespace: Squarespace is a broad-incumbent website builder for SMBs and creators, with added email, scheduling, and commerce features. Competes with Rainmaker for design-led SMB creators but lacks a comparable LMS, membership, or content optimization suite.
• Wix: Wix is a broad-incumbent website builder with bundled business tools, commerce, email, and booking for SMBs. Targets the same content-creator/SMB segment at lower price points but with less depth in course/membership/email automation than Rainmaker.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/new-rainmaker

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rainmaker Platform