Fully Charged
Fully Charged is a UK-based independent media and events company covering electric vehicles and clean energy through YouTube video, podcasts, and the Everything Electric live expo circuit across the UK, Australia, and Canada.
- Company typePrivate
- Founded2010
- HeadquartersBristol, United Kingdom
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Fully Charged does
Fully Charged is a UK-based independent media and live events company focused exclusively on electric vehicles and clean energy. Founded in 2010 by actor-broadcaster Robert Llewellyn, the company has built a multi-format platform anchored by the Fully Charged YouTube channel (700+ archived episodes), a weekly podcast distributed across Apple, Google, Spotify and Stitcher, written blog/insights content, an A-Z reference directory, and a merchandise store hosted at everythingelectric.store. The underlying technology stack is conventional digital media publishing (YouTube hosting, podcast feeds, WordPress-based website at fullycharged.show) with no proprietary AI, software products, or APIs disclosed.
The company operates a dual-brand architecture: 'Fully Charged' for media content and 'Everything Electric' for the live exhibition portfolio. The Everything Electric expo circuit is the primary commercial engine, currently spanning three UK venues in 2026 (Great Yorkshire Event Centre for NORTH, Cheltenham Racecourse for WEST, Twickenham Stadium for GREATER LONDON), plus Everything Electric SYDNEY at Sydney Showground and a prior Canadian event in Vancouver. Each event delivers 16,000-18,000 attendees with thousands of EV test drives, B2B programming, and a tiered sponsor structure.
Revenue mechanics are diversified across five streams: YouTube AdSense, Patreon and YouTube Memberships (subscriptions £2-£10/month), live event ticketing and sponsorships (transaction and headline/partnership deals), merchandise sales, and A-Z directory listing fees from companies seeking visibility in the free, ad-free reference tool. The customer base is primarily consumer (male-skewing, 25-54, with ~30% EV ownership and 78% intending next vehicle to be electric) with growing B2B traction via the CheltenhamZero council partnership and dedicated B2B EV Days targeting fleet electrification.
Fully Charged firmographics
Firmographics- Name
- Fully Charged
- Legal name
- Fully Charged Show Ltd
- Website
- https://fullycharged.show
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Fully Charged is a UK-based independent media and events company covering electric vehicles and clean energy through YouTube video, podcasts, and the Everything Electric live expo circuit across the UK, Australia, and Canada.
- Ownership category
- akta.pro rank
Fully Charged industry classification
Industry- Product category
- Electric Vehicle Media and Events
- SIC
- Services-Motion Picture & Video Tape Distribution (7822)
- akta.pro primary industry
- EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG)
- akta.pro secondary industry
- EV Charging Infrastructure & Management (EDALAKAI)
Keywords
Where Fully Charged is headquartered
LocationHeadquarters
- HQ city
- Bristol
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Fully Charged business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- YouTube AdSense Revenue: Revenue generated from Google AdSense on YouTube video content. The company states that revenue generated via Google AdSense, along with occasional sponsorship and Patreon, historically kept the company afloat.
- Patreon / YouTube Memberships: Monthly crowdfunding contributions from community members. Patreon contributions range from $2 to $10 per month. YouTube Memberships also provide monthly recurring revenue. This is described as the primary source of funding making the company 100% independent.
- Live Event Ticketing and Sponsorship: Revenue from ticket sales to Everything Electric live expo events and commercial sponsorship packages. Events feature headline sponsors (e.g., Hankook Tire as headline partner for 2026 UK events), exhibitor fees, and paid visitor tickets. Sponsorship emails go to [email protected].
- Merchandise / Store: The company operates an Everything Electric Store selling merchandise. Store page references 2025 merchandise lineup.
- A-Z Listing Fees: Companies can pay a fee to be listed in the A-Z of Everything directory. This enables the company to keep the website free from banner adverts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Patreon community support |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels10 records
Fully Charged product offering
Product offeringCore offering
Fully Charged (operating as Fully Charged Show Ltd) produces and distributes original video, podcast, and written content about electric vehicles and clean energy across YouTube, its website, and podcast apps. The company also operates the Everything Electric live expo series in the UK, Australia, and Canada, combining consumer EV test drives, expert panel discussions, exhibitor showcases, and a dedicated B2B EV Day for fleet electrification.
Product overview
Fully Charged is a media company operating across multiple content formats—video episodes on YouTube, a weekly podcast, live events, and written blog content—all focused on electric vehicles, clean energy, and the energy transition. The core product is the Fully Charged Show / Everything Electric video channel producing hundreds of episodes covering EV reviews, news, home energy technologies, and sustainability topics. The Everything Electric Podcast delivers weekly audio content on electrification topics. The company also organizes and hosts live events under the Everything Electric brand, including regional UK events (NORTH, WEST, GREATER LONDON) and international events (SYDNEY), featuring EV test drives and expert discussions. Additional offerings include EV reviews, a blog/insights section, and an A-Z reference archive. The business model relies on YouTube memberships, Patreon crowdfunding, advertising revenue, and event ticketing.
Differentiator
Problem solved
Functional benefit
Products and services
- Fully Charged Show / Everything Electric Video Content Original video content platform covering electric vehicle reviews, clean-energy explainers, home energy technology, news episodes, and event coverage. Distributed primarily through the Fully Charged Show and Everything Electric YouTube channels and the fullycharged.show website. Target audience: UK and international consumers interested in EVs and clean energy.
- Everything Electric Podcast
Quantifiable outcome
- 17,765 attendees and 5,000+ test drives at a single event (Everything Electric WEST 2026)
- +3 more outcomes
Companies that use Fully Charged
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Fully Charged technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Fully Charged partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core, flagship and supporting.
- Kwik FitcoreKwik Fit partnered with Hankook Tire at Everything Electric WEST to operate free EV tyre check stations in the event car park. Qualified Kwik Fit technicians provided complimentary tyre inspections, expert advice on tyre maintenance, and guidance on EV-specific tyre requirements. The partnership combined Hankook's EV tyre technology with Kwik Fit's nationwide service expertise, offering exclusive event discounts on Hankook iON tyres (15% off for four tyres, 10% off for two).
- Hankook Tire & TechnologyflagshipHankook Tire & Technology is the Headline Partner of all three Everything Electric UK events in 2026: NORTH (Great Yorkshire Event Centre), WEST (Cheltenham Racecourse), and GREATER LONDON (Twickenham Stadium). The partnership also includes a co-activation with Kwik Fit providing free EV tyre health checks at events. Hankook positions the partnership as elevating its iON brand, the world's first full line-up EV-exclusive tyre brand, and reinforcing its position in the rapidly growing EV market. Hankook has supported UK Expos in previous years and stepped up to Headline Partner level in 2026.
- Big Motoring WorldcoreBig Motoring World sponsored the EV test drive programme at Everything Electric WEST 2026, delivering more than 4,500 consumer test drive experiences across the two-day event. The sponsorship provided attendees with the opportunity to test drive a wide range of electric vehicles from multiple manufacturers.
- PolestarcorePolestar is GIGA Theatre Sponsor and EV display partner at Everything Electric SYDNEY 2026 (18-20 September, Sydney Showground). Previous partnership included the Fully Charged Electric Drive-In Cinema association.
- AusgridsupportingAusgrid serves as Home Energy Expert Sponsor at Everything Electric SYDNEY 2026, providing expertise on home energy solutions as part of the event's content and exhibitor programme.
- NSW GovernmentsupportingNSW Government is the Energy & Climate Change Partner at Everything Electric SYDNEY 2026, supporting the event as a government partner focused on electrification and clean energy transition.
- CheltenhamZerocoreCheltenhamZero, an initiative of Cheltenham Borough Council, partnered with Everything Electric WEST to support local B2B networking on 12 June 2026, facilitate knowledge-sharing on sustainability, and engage the Gloucestershire business community. Two council colleagues spoke on panels about integrating EVs and cleantech into businesses and the Warm Homes Plan. CheltenhamZero supports 240+ local businesses with net zero goals.
- Cheltenham Borough CouncilsupportingCheltenham Borough Council partners with Everything Electric through the CheltenhamZero initiative. The council supports local businesses in achieving net zero by 2030 and participates in Everything Electric WEST events, with council representatives speaking on sustainability panels.
- BYD UKcoreBYD UK participated in a headline fireside discussion 'Breaking Barriers to Electric: How BYD is Making the Case for Battery EVs' with Robert Llewellyn at Everything Electric WEST 2026. Steve Beattie, Deputy Country Manager at BYD UK, explored BYD's growth from battery manufacturer to global EV leader. BYD also had a stand at the event with games and their entire EV range available for test drives.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Fully Charged competitors and assessment
Company assessmentEmerging players
- EV Pulse: Growing EV-focused media outlet covering news, reviews, and consumer education. A more narrowly EV-focused emerging player with comparable content and audience overlap.
Direct peers
- CleanTechnica: Clean energy and EV news publication with a comparable editorial mission to accelerate the transition to sustainable transport. Overlaps heavily on clean energy, EV reviews, and policy coverage aimed at enthusiasts.
- Transport Evolved: YouTube-led EV media channel covering electric cars, bikes, and clean transport. Competes for the same independent, enthusiast-driven audience in the EV video content category.
- InsideEVs: Major EV news, reviews, and community site with strong YouTube presence focused on electric vehicles. Competes directly for EV-researching consumers and OEM/tyre sponsorship dollars.
- Electrek: Leading EV-focused digital media outlet covering electric vehicles, clean energy, and transportation electrification. Direct competitor for the same EV-curious consumer audience via news, reviews, and YouTube content.
- The Driven: Australian EV and clean energy news outlet serving the same Everything Electric SYDNEY audience. Direct competitor in the Australasian market for EV-curious readers and event sponsorship.
Regional players
- Goodwood Festival of Speed: UK-based premium automotive and motorsport event with increasing electric vehicle showcases. Comparable as a UK live automotive event, but serves a broader enthusiast audience rather than an electrification-only one.
Broad incumbents
- Top Gear: Established global automotive media brand with growing EV coverage. A broad incumbent with overlapping audience but a much wider auto-industry remit than Fully Charged's electrification focus.
- Autocar: UK-based automotive publication with deep EV review and feature coverage. Direct geographic overlap in the UK but operates as a broad auto title rather than an electrification specialist.
- Green Car Reports: Long-running green and electric vehicle news site serving eco-conscious car buyers. Comparable content scope on EVs and clean energy, but without Fully Charged's live event business.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Fully Charged social profiles
Digital presenceFully Charged financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fully Charged leadership team
Management profileNumber of profiles
Profiles6 records
Fully Charged funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fully Charged M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fully Charged
What does Fully Charged do?
Fully Charged (operating as Fully Charged Show Ltd) produces and distributes original video, podcast, and written content about electric vehicles and clean energy across YouTube, its website, and podcast apps. The company also operates the Everything Electric live expo series in the UK, Australia, and Canada, combining consumer EV test drives, expert panel discussions, exhibitor showcases, and a dedicated B2B EV Day for fleet electrification.
Is Fully Charged a public or private company?
Fully Charged is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fully Charged founded?
Fully Charged was founded in 2010. It employs 101 to 250 people.
Where is Fully Charged based?
Fully Charged is headquartered in Bristol, United Kingdom, in the Europe region.
How does Fully Charged make money?
Five revenue lines are on record. YouTube AdSense Revenue is the primary driver. The others are patreon / YouTube Memberships, live Event Ticketing and Sponsorship, merchandise / Store and A-Z Listing Fees.
Who are Fully Charged's main competitors?
EV Pulse is listed as an emerging player. Direct peers are CleanTechnica, Transport Evolved, InsideEVs, Electrek and The Driven. Goodwood Festival of Speed is listed as a regional player. Broad incumbents are Top Gear, Autocar and Green Car Reports.
Does Fully Charged have an API?
No public API is recorded for Fully Charged.
What industry is Fully Charged in?
Fully Charged's product category is Electric Vehicle Media and Events. Its primary akta.pro industry code is TLAKAMAG, EV Charging Network Management & Software Services (CPMS, Monitoring, Billing), with a secondary code of EDALAKAI, EV Charging Infrastructure & Management. Its SIC code is 7822.