Searim
Searim is a privately held French residential real estate developer founded in 1998, headquartered in Marseille, that builds and sells new-build apartments and villas under VEFA contracts across the Provence region, serving first-time buyers, individual investors, and institutional social-housing partners through direct sales and co-promotion joint ventures.
- Company typePrivate
- Founded1998
- HeadquartersMarseille, France
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Searim does
Searim is a privately held French residential real estate developer (promoteur immobilier) founded in 1998 by Philippe Roux and headquartered at 21 Rue Gaston Castel, 13016 Marseille. The company develops, markets, and delivers new-build apartment and villa programs under French VEFA (off-plan sale) contracts, primarily serving first-time homebuyers (primo-accédants), individual buy-to-let investors using the Pinel dispositif, and — increasingly — institutional clients via partnerships with social housing operators such as Foncière Logement. Active and recently delivered programs include Villa Jade (10 units, Aix-en-Provence), L'Eissero (36 units plus commercial space, Vitrolles, with an 800m² Miyawaki micro-forest) and Villa Léonie (11 beachside units in Saint-Aygulf, Var, priced from €325,000 to €499,000).
The underlying technology is conventional French residential construction with contemporary architectural design and compliance with current regulatory standards (RT 2020, DPE), supplemented by membership in the BDM (Bâtiment Durable Méditerranéen) sustainability framework. There is no proprietary software, AI, or digital platform — the business is operationally a project-based developer. Distribution is multi-channel: direct sales from the Marseille HQ, third-party commercializers such as Angeli Immobilier, public tender competitions for social housing, and co-promotion joint ventures with other regional developers including OGIC (Clos Médicis, 88 units), AVEC+ (Le Candide, 21 units), and SAIGI (Le Plaza Talabot, 52 units in Marseille; La Romana in Puyricard).
Searim is founder- and family-controlled with a share capital of €1,260,000 and a headcount of 11–50. The leadership team comprises founder Philippe Roux (Gérant fondateur, 40+ years industry experience including Bouygues Immobilier, Cogedim, and Générale des Eaux), Director General Olivier Roux (joined 2004, holds governance seats at FPI Provence, BDM, and Acteurs Immo), Technical Manager Omar Sammari, and Program Manager Charlotte Dereix de Laplane. There is no disclosed external institutional ownership, no parent entity, and no subsidiaries.
Searim firmographics
Firmographics- Name
- Searim
- Legal name
- Searim
- Website
- https://searim.fr
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Searim is a privately held French residential real estate developer founded in 1998, headquartered in Marseille, that builds and sells new-build apartments and villas under VEFA contracts across the Provence region, serving first-time buyers, individual investors, and institutional social-housing partners through direct sales and co-promotion joint ventures.
- Ownership category
- akta.pro rank
Where Searim is headquartered
LocationHeadquarters
- HQ city
- Marseille
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Searim business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- New property sales (VEFA - Vente en État Futur d'Achèvement): Primary revenue stream from selling new residential apartments and houses to individual buyers (primo-accédants) and investors under off-plan sale contracts. Also includes commercial unit sales within mixed-use residences.
- Land acquisition and development: Company purchases land for development, either through direct acquisition or dation (partial reinvestment of land sale proceeds into the operation).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Villa Léonie - T2 apartments |
| Unit Pricing | Pay-as-you-go | Villa Léonie - T3 apartments |
| Unit Pricing | Pay-as-you-go | Villa Léonie - T4 apartments |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Searim product offering
Product offeringCore offering
Searim is a residential real estate developer (promoteur immobilier) that builds and sells new-construction apartments and houses in the Provence-Alpes-Côte d'Azur region of France, primarily under VEFA (off-plan sale) contracts. The company delivers projects ranging from small residential programs to mixed-use developments with commercial space, and participates in social housing and urban renewal initiatives. Active and delivered programs include Villa Jade (Aix-en-Provence), Villa Léonie (Saint-Aygulf), and L'Eissero (Vitrolles).
Product overview
Searim operates as a real estate developer offering residential property programs across the Provence region. The company specializes in new construction apartments and villas for first-time buyers and investors. Current active programs include Villa Jade (Aix-en-Provence, delivered March 2023), Villa Léonie (Saint-Aygulf, under construction), and L'Eissero (Vitrolles, delivered March 2023). The portfolio encompasses co-promotion projects with partners OGIC, AVEC+, and SAIGI, as well as social housing developments with Foncière Logement.
Differentiator
Problem solved
Functional benefit
Products and services
- Villa Jade Residential development in Aix-en-Provence comprising 10 apartments (T2-T4) with private gardens or terraces, delivered March 2023. Features include heat pump, air cooling, video intercom, and secure parking.
- Villa Léonie Beachside residential development in Saint-Aygulf (Var) with 11 apartments, featuring contemporary architecture with white facades, south-facing terraces, and amenities including heat pump, air cooling, electric shutters, and Italian showers. Prices from €325,000 (T2) to €499,000 (T3/T4).
- L'Eissero Residential complex in Vitrolles comprising 36 apartments (T2-T5) and a commercial activity space, delivered March 2023. Features include basement parking, video intercom, pre-fibered residence, and an 800m² Miyawaki micro-forest.
Quantifiable outcome
- Delivered over 20 residential projects across Provence region including mixed-use developments
- +1 more outcomes
Companies that use Searim
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Searim technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Searim partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Foncière LogementcoreSocial housing operator for whom Searim won a public competition to develop L'Eissero (36 housing units + commercial space in Vitrolles). Searim designated as laureat for urban renewal project. Ongoing collaboration on social rental housing initiatives including forest/nature projects.
- OGICcoreCo-promotion partner for Clos Médicis project (88 housing units in Aix-en-Provence, Architect AT2A). Strategic collaboration on large-scale residential developments.
- AVEC +coreCo-promotion partner for Le Candide project (21 housing units). Joint development of residential property.
- SAIGIcoreCo-promotion partner for Le Plaza Talabot project (52 housing units in Marseille) and association for La Romana project in Puyricard.
- FPI Provence (Fédération des Promoteurs Immobiliers de Provence)minorIndustry federation where both Philippe Roux and Olivier Roux hold leadership positions. Platform for sustainable development initiatives (Bâtiments Durables Méditerranéen) and affordable housing advocacy.
- BDM (Bâtiment Durable Méditerranéen)minorRegional association promoting ecological and sustainable construction methods. Olivier Roux serves as vice-president suppléant.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Searim competitors and assessment
Company assessmentBroad incumbents
- Nexity: France's largest real estate developer with national coverage across residential, commercial, and serviced residences. Competes head-to-head with Searim on VEFA new-build apartments in major metros including Marseille, with substantially larger marketing budgets and pipeline visibility.
- Kaufman & Broad: Major French residential homebuilder with national footprint producing comparable apartment and house programs for individual buyers and investors. Operates in the same VEFA regulatory framework and competes for similar buyer segments across major French metros.
- Cogedim (Altarea Group): Major national French residential developer (part of Altarea) where Philippe Roux also previously worked. Same VEFA sales model, same primary buyer segments (primo-accédants, Pinel investors), and same regulatory exposure to French housing programs — but operating at national scale with broader product range.
- Groupe Pichet: Family-controlled French residential developer of similar modest scale, with comparable mid-market buyer focus and geographic diversification across French regions. A useful scale and ownership-structure comparable for Searim.
- Vinci Immobilier: National residential developer (part of Vinci Group) with comparable new-build apartment and managed residence offerings. Serves the same buyer segments and operates under the same VEFA regulatory framework across France.
- Bouygues Immobilier: One of France's largest residential developers, where founder Philippe Roux previously served as agency director. Operates nationally across the same VEFA off-plan model targeting first-time buyers and investors — directly comparable product, customer base, and regulatory environment, but at vastly greater scale.
- Eiffage Immobilier: National French residential developer (subsidiary of Eiffage Group) offering comparable new-build apartment programs. Targets the same first-time buyer and investor segments across France including in Provence.
Direct peers
- OGIC: Confirmed co-promotion partner of Searim on the Clos Médicis project (88 housing units in Aix-en-Provence). Marseille-based regional residential developer with comparable Provence focus, comparable project sizes, and identical product offering — the most directly comparable peer.
- SAIGI: Confirmed co-promotion partner of Searim on Le Plaza Talabot (52 housing units in Marseille) and the La Romana project in Puyricard. Marseille-based residential developer with directly comparable regional scope, project size, and product offering.
Regional players
- Groupe Arc (Arc Promotion): Provence-based regional residential developer operating across the same geography as Searim. Comparable mid-market apartment programs for first-time buyers and investors, primarily active in the same southern French market rather than nationwide.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Searim social profiles
Digital presenceSearim financial estimates
Financial estimateRevenue estimate
Valuation estimate
Searim leadership team
Management profileNumber of profiles
Profiles4 records
Searim funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Searim M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Searim
What does Searim do?
Searim is a residential real estate developer (promoteur immobilier) that builds and sells new-construction apartments and houses in the Provence-Alpes-Côte d'Azur region of France, primarily under VEFA (off-plan sale) contracts. The company delivers projects ranging from small residential programs to mixed-use developments with commercial space, and participates in social housing and urban renewal initiatives. Active and delivered programs include Villa Jade (Aix-en-Provence), Villa Léonie (Saint-Aygulf), and L'Eissero (Vitrolles).
Is Searim a public or private company?
Searim is a private company. It is classified as family owned and is currently operating.
When was Searim founded?
Searim was founded in 1998. It employs 11 to 50 people.
Where is Searim based?
Searim is headquartered in Marseille, France, in the Europe region.
How does Searim make money?
Two revenue lines are on record. New property sales (VEFA - Vente en État Futur d'Achèvement) is the primary driver. The others are land acquisition and development.
Who are Searim's main competitors?
Broad incumbents on record are Nexity, Kaufman & Broad, Cogedim (Altarea Group), Groupe Pichet, Vinci Immobilier, Bouygues Immobilier and Eiffage Immobilier. Direct peers are OGIC and SAIGI. Groupe Arc (Arc Promotion) is listed as a regional player.
Does Searim have an API?
No public API is recorded for Searim.