Cenzo
- Company typePrivate
- Founded1994
- HeadquartersPurmerend, Netherlands
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Cenzo does
Cenzo B.V., operating under the trade name Centraal Netwerk Zorg, is a Dutch quality franchise organization founded in 1994 and headquartered in Purmerend, Netherlands. The company functions as a platform connecting self-employed GZ-psychologists and other registered healthcare professionals to deliver psychological care, mental coaching, group training, occupational health services, company scans, health checks, care mediation, and conflict resolution across the Netherlands. Cenzo maintains contractual relationships with employers, GPs, company doctors, and health insurers, enabling affiliated practitioners to receive referrals and B2B contracts without individual sales effort, while clients access services via the Mijn Cenzo digital portal.
The business model is rooted in franchise/affiliation economics: Cenzo provides administrative, operational, and contracting infrastructure to self-employed GZ-psychologen and registerpsychologen A&G/A&O NIP, who run their own practices under the Cenzo brand umbrella. Revenue is generated through healthcare provider contracts with Dutch insurers (in the Generalistische Basis GGZ setting), employer occupational health agreements, and affiliation fees. The company complements clinical services with the Cenzo-academie, an NIP-accredited training program and A&G-registratietraject that supplies a credentialing pipeline for new affiliated practitioners. Cenzo holds ISO 9001 certification and the Netwerk Keurmerk 2025, signaling adherence to Dutch healthcare quality standards.
Cenzo serves four primary customer segments: employers and case managers seeking occupational health and vitality programs, GPs and company doctors referring patients, individual clients accessing psychological care or coaching directly, and affiliated healthcare professionals operating within the franchise network. The organization operates exclusively in the Netherlands with no disclosed international footprint, no external funding rounds, and no M&A activity, suggesting an organically grown, founder-led private company with stable but undisclosed financial scale.
Cenzo firmographics
Firmographics- Name
- Cenzo
- Legal name
- Cenzo B.V.
- Website
- https://cenzo.nl
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Cenzo industry classification
Industry- Product category
- Mental Healthcare Services
- NAICS
- Offices of Mental Health Practitioners (except Physicians) (621330)
- SIC
- Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Behavioral & Mental Health Virtual Care (EAP/Teletherapy) (HLALADAB)
Keywords
Where Cenzo is headquartered
LocationHeadquarters
- HQ city
- Purmerend
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Cenzo business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Psychological Care Services: Cenzo provides psychological care services through affiliated GZ-psychologists to clients referred via GPs, company doctors, employers, and insurers. The organization operates within the Dutch healthcare system, delivering services in both occupational health (bedrijfszorg) and regular mental healthcare (Generalistische Basis GGZ). Revenue is generated through healthcare provider contracts with insurers and employer service agreements.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels2 records
Cenzo product offering
Product offeringCore offering
Cenzo B.V. is a quality franchise organization founded in 1994 that supports self-employed GZ-psychologists and other healthcare professionals in delivering psychological care, mental coaching, and occupational health services. The organization provides clinical psychological care in the Generalistische Basis GGZ (Basic Mental Health Care) setting, corporate health services including company scans and health checks, group training, care mediation, and conflict mediation. Cenzo contracts with employers, referrers, insurers, and healthcare professionals to enable optimized mental healthcare delivery across the Netherlands.
Product overview
Cenzo is a quality franchise organization founded in 1994 that connects independent healthcare professionals, primarily GZ-psychologists, to deliver mental healthcare services. The company operates as a unified platform offering psychological care, mental coaching, and group training alongside corporate health services (bedrijfszorg) including company scans and health checks. Additional services include care mediation, mediation, and triage/intake services. The portfolio is supported by the Cenzo-academie, which provides NIP-accredited training programs and an A&G-registration trajectory for psychologists seeking to join the network.
Differentiator
Problem solved
Functional benefit
Products and services
- Psychologische zorg (Psychological care) Clinical psychological care services delivered by registered GZ-psychologists in the Generalistische Basis GGZ (Basic Mental Health Care) setting, provided to clients referred via GPs, company doctors, employers, and insurers.
- Mental coaching
Companies that use Cenzo
Customer profileSegments4 records
Ideal customer profiles4 records
Cenzo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cenzo partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- OEEC B.V.minorOEEC B.V. is listed as a Cenzo partner specializing in coaching services. The partnership expands Cenzo's service offering by providing coaching capabilities to complement their psychological care and mental health services.
- CHAP® Happiness InstituteminorCHAP® Happiness Institute is listed as a Cenzo partner. The partnership provides access to happiness and well-being expertise that complements Cenzo's mental health and vitality care services.
Scale indicators2 records
Recent moves1 record
Expansion highlights5 records
Cenzo competitors and assessment
Company assessmentEmerging players
- Mindler: European digital-first mental health provider active in the Netherlands and Nordics, offering tele-psychology with employer and insurer partnerships. Comparable in serving Dutch employer and insurer demand for mental healthcare, but competing via a fully digital rather than in-person franchise model.
- Calm: Consumer and employer mental wellness subscription app focused on meditation, sleep, and resilience. Comparable only at the level of preventive mental well-being content sold to employers, not clinical care delivery.
- Headspace: Global mental wellness and therapy platform (including via the Ginger/Headspace Care integration) selling B2B employer subscriptions. Comparable in targeting employer well-being budgets, but with a content-and-digital focus rather than clinical psychology delivery.
Broad incumbents
- Spring Health: Employer-sponsored precision mental health platform serving global workforce clients. Comparable in selling mental health benefits to enterprises and integrating in-person provider networks with digital tools, though at far greater scale.
- Modern Health: Global employer mental health platform combining therapy, coaching, and digital self-serve tools. Comparable in serving employer benefit programs for mental health and well-being, with broader geographic reach and deeper technology investment than Cenzo.
- Lyra Health: US-based employer mental health benefits platform providing in-person and virtual therapy to workforce clients. Comparable employer-sponsored behavioral health GTM at much larger scale and with a more developed technology stack than Cenzo.
Direct peers
- Mentaal Beter: Dutch mental healthcare provider operating a multi-location network of psychologists and psychiatrists serving GGZ-referred and employer clients. Closely comparable franchise/multi-site provider model in the same Dutch market and same Generalistische Basis GGZ reimbursement context.
- iPractice: Dutch psychology practice chain offering in-person and online psychological care, often working with employer and insurer contracts. Comparable in its network-based delivery of psychological care to referred and self-paying Dutch clients.
- OpenUp: Dutch-founded B2B mental health platform offering employer-sponsored access to psychologists, coaches, and meditation tools. Directly comparable to Cenzo's employer and occupational health GTM, though OpenUp leads with a digital-first delivery model versus Cenzo's in-person franchise network.
Regional players
- ArboNed / HumanCapitalCare: Large Dutch occupational health services provider (arbodienst) employing company doctors and offering workplace mental health programs. Comparable in addressing Dutch employer demand for occupational mental health, but operating at far larger scale and with employed (rather than affiliated) clinicians.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Cenzo social profiles
Digital presenceCenzo compliance and trust
Trust signalCompliance2 records
Cenzo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cenzo leadership team
Management profileNumber of profiles
Profiles1 record
Cenzo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cenzo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cenzo
What does Cenzo do?
Cenzo B.V. is a quality franchise organization founded in 1994 that supports self-employed GZ-psychologists and other healthcare professionals in delivering psychological care, mental coaching, and occupational health services. The organization provides clinical psychological care in the Generalistische Basis GGZ (Basic Mental Health Care) setting, corporate health services including company scans and health checks, group training, care mediation, and conflict mediation. Cenzo contracts with employers, referrers, insurers, and healthcare professionals to enable optimized mental healthcare delivery across the Netherlands.
Is Cenzo a public or private company?
Cenzo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cenzo founded?
Cenzo was founded in 1994. It employs 51 to 100 people.
Where is Cenzo based?
Cenzo is headquartered in Purmerend, Netherlands, in the Europe region.
How does Cenzo make money?
One revenue line is on record: psychological Care Services.
Who are Cenzo's main competitors?
Emerging players on record are Mindler, Calm and Headspace. Broad incumbents are Spring Health, Modern Health and Lyra Health. Direct peers are Mentaal Beter, iPractice and OpenUp. ArboNed / HumanCapitalCare is listed as a regional player.
Does Cenzo have an API?
No public API is recorded for Cenzo.
What industry is Cenzo in?
Cenzo's product category is Mental Healthcare Services. Its primary akta.pro industry code is HLALADAB, Behavioral & Mental Health Virtual Care (EAP/Teletherapy). Its NAICS code is 621330 and its SIC code is 8090.