Insights Psychology
Insights Psychology is a Minnesota-based multidisciplinary mental health practice founded in 2017, offering individual, couples, and family therapy, psychological evaluations, and medication management across two Twin Cities clinics and via telehealth in 43 US states.
- Company typePrivate
- Founded2017
- HeadquartersMinnesota City, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Insights Psychology does
Insights Psychology, LLC is a privately held, multidisciplinary mental health practice founded in 2017 by Dr. Hina Siddiqui, PsyD, ABPP, and based in Minnesota. The practice delivers individual, couples, and family therapy, psychological evaluations (ADHD, autism, learning disability, health psychology, disability, and forensic), trauma-focused treatment using EMDR, ART, CBT, and CPT, and psychiatric medication management for adults. Services are delivered in person at two clinic locations (Woodbury at 6043 Hudson Road, Suite 350 and Bloomington at 8120 Penn Avenue South, Suite 140) and via HIPAA-compliant telehealth across 43 US states under the PSYPACT interstate compact, using Google Meet, Doxy.me, and the Theranest client portal for scheduling and intake.
The clinical roster combines board-certified and licensed psychologists (including ABPP-certified supervisors), licensed therapists (LICSW, LMFT, LPCC), a board-certified psychiatrist with addiction medicine credentials, advanced post-doctoral residents, and pre-doctoral psychology interns, providing services across the lifespan from age 6 through older adults. The practice differentiates on clinical breadth (trauma, eating disorders, LGBTQ+, neurodivergence, perinatal, forensic), bilingual capacity in English, Spanish, Hindi, and Urdu, and a documented clinical training pipeline with APA-accredited supervision.
The business model is fee-for-service professional services: per-session therapy at $200-$300, sliding scale for affordability, insurance reimbursement from in-network payers, and self-pay for non-covered evaluations such as forensic assessments. Patient acquisition is direct-to-consumer via website forms, Zocdoc, Psychology Today, phone, and content marketing across the practice's blog and social channels (LinkedIn, Facebook, Instagram). The practice is bootstrapped — there is no disclosed funding, parent company, or institutional ownership, and Dr. Siddiqui remains the owner and clinical leader.
Insights Psychology firmographics
Firmographics- Name
- Insights Psychology
- Legal name
- Insights Psychology, LLC
- Website
- https://insightspsychology.org/
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Insights Psychology is a Minnesota-based multidisciplinary mental health practice founded in 2017, offering individual, couples, and family therapy, psychological evaluations, and medication management across two Twin Cities clinics and via telehealth in 43 US states.
- Ownership category
- akta.pro rank
Insights Psychology industry classification
Industry- Product category
- Mental Health Services
- NAICS
- Offices of Mental Health Practitioners (except Physicians) (621330), Outpatient Mental Health and Substance Abuse Centers (621420)
- SIC
- Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Crisis Support, Suicide Prevention & Acute Behavioral Triage Platforms (HLALAEAI)
- akta.pro secondary industries
- Couples & Family Therapy Teletherapy Platforms (HLALAEAG), Neurodevelopmental & Behavioral Therapy Platforms (ADHD/Autism/Behavioral Coaching) (HLALAEAJ)
Keywords
Where Insights Psychology is headquartered
LocationHeadquarters
- HQ city
- Minnesota City
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Insights Psychology business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Therapy and Psychological Services: Fee-for-service model for individual, couples, and family therapy sessions, psychological evaluations, and psychiatric medication management. Revenue generated through direct patient payments, insurance reimbursement from in-network providers, and sliding scale fee arrangements for clients with limited financial resources.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard therapy session |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Insights Psychology product offering
Product offeringCore offering
Insights Psychology, LLC is a private outpatient mental health practice that delivers individual therapy, couples therapy, family therapy, psychological evaluations, medication management, trauma therapy, and clinical hypnosis, as well as specialized assessments for ADHD, autism, health psychology, disability, and forensic purposes. The practice operates two physical clinics in Woodbury and Bloomington, Minnesota, and extends services via telehealth across 43 PSYPACT-participating U.S. states.
Product overview
Insights Psychology is a mental health practice offering a comprehensive suite of therapy and psychological evaluation services. The core offerings include individual therapy, couples therapy, and family therapy, supported by specialized services such as trauma therapy (using EMDR and ART), medication management by psychiatrists, and clinical hypnosis therapy. The practice provides psychological evaluations including ADHD, autism, learning disabilities, health psychology (bariatric and kidney donor), disability, and forensic assessments. Services are delivered in-person at Woodbury and Bloomington clinic locations in Minnesota, with telehealth available across Minnesota, Wisconsin, and PSYPACT states. The practice serves clients across the lifespan from age 6 through older adults.
Differentiator
Problem solved
Functional benefit
Products and services
- Individual Therapy
- Couples Therapy
- Family Therapy
- Psychological and Neuropsychological Evaluations
- Medication Management
- Trauma Therapy
- Clinical Hypnosis
- ADHD Assessment
- Autism Evaluation
- Health Psychology Evaluation
- Disability Evaluation
- Forensic Evaluation
Companies that use Insights Psychology
Customer profileSegments4 records
Ideal customer profiles3 records
Insights Psychology technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Insights Psychology partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Insights Psychology competitors and assessment
Company assessmentBroad incumbents
- Lyra Health: Enterprise mental health benefits platform offering therapy, coaching, and medication management; overlaps with Insights Psychology's full-stack offering but is accessed primarily via employer benefits rather than direct-to-consumer.
- BetterHelp: Largest direct-to-consumer online therapy platform; competes directly with Insights Psychology's telehealth arm across the same 43 PSYPACT states, but operates at vastly greater scale, with subscription pricing and a marketing budget that dominates paid search channels.
- Talkspace: Public online therapy and psychiatry platform; competes with Insights Psychology in telehealth therapy and medication management, accepting insurance and offering similar asynchronous + synchronous care.
- Headspace Health (Ginger): Combined mental health and meditation platform with on-demand coaching, therapy, and psychiatry; competes in the same telehealth therapy + psychiatry segment as Insights Psychology's medication management service.
Direct peers
- Grow Therapy: Therapist marketplace that empowers small group practices to accept insurance and fill caseloads; comparable GTM motion to Insights Psychology's insurance-billed, multi-clinic model with telehealth expansion.
- Two Chairs: Hybrid in-person + telehealth therapy practice combining evidence-based modalities with matched-therapist intake — directly comparable to Insights Psychology's matched-provider model and combined clinic/telehealth delivery.
- Alma: Therapist platform/network enabling independent providers to accept insurance and run practices; a natural operating-model peer for Insights Psychology's small group practice structure and insurance-accepting model.
Regional players
- Allina Health Behavioral Health: Regional health system behavioral health service in Minnesota and Wisconsin; directly comparable in geography and service mix to Insights Psychology's Twin Cities in-person clinics, and the prior employer of team member Dr. Mollie Newhouse.
- Hazelden Betty Ford Foundation: Minnesota-headquartered addiction and mental health treatment organization; comparable to Insights Psychology on geography and co-occurring disorders/specialty population focus, and prior training site of team member Dr. Andrea Ramirez.
Emerging players
- Cerebral: Telehealth platform focused on anxiety, depression, and ADHD with therapy + medication management; comparable to Insights Psychology's integrated therapy/psychiatry/ADHD assessment offering.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Insights Psychology social profiles
Digital presenceInsights Psychology compliance and trust
Trust signalCompliance1 record
Insights Psychology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Insights Psychology leadership team
Management profileNumber of profiles
Profiles1 record
Insights Psychology funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Insights Psychology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Insights Psychology
What does Insights Psychology do?
Insights Psychology, LLC is a private outpatient mental health practice that delivers individual therapy, couples therapy, family therapy, psychological evaluations, medication management, trauma therapy, and clinical hypnosis, as well as specialized assessments for ADHD, autism, health psychology, disability, and forensic purposes. The practice operates two physical clinics in Woodbury and Bloomington, Minnesota, and extends services via telehealth across 43 PSYPACT-participating U.S. states.
Is Insights Psychology a public or private company?
Insights Psychology is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Insights Psychology founded?
Insights Psychology was founded in 2017. It employs 51 to 100 people.
Where is Insights Psychology based?
Insights Psychology is headquartered in Minnesota City, United States, in the North America region.
How does Insights Psychology make money?
One revenue line is on record: therapy and Psychological Services.
Who are Insights Psychology's main competitors?
Broad incumbents on record are Lyra Health, BetterHelp, Talkspace and Headspace Health (Ginger). Direct peers are Grow Therapy, Two Chairs and Alma. Regional players are Allina Health Behavioral Health and Hazelden Betty Ford Foundation. Cerebral is listed as an emerging player.
Does Insights Psychology have an API?
No public API is recorded for Insights Psychology.
What industry is Insights Psychology in?
Insights Psychology's product category is Mental Health Services. Its primary akta.pro industry code is HLALAEAI, Crisis Support, Suicide Prevention & Acute Behavioral Triage Platforms, with a secondary code of HLALAEAG, Couples & Family Therapy Teletherapy Platforms. Its NAICS code is 621330 and its SIC code is 8000.