What Moss Bros Group does

Moss Bros Group is a UK menswear retailer founded in 1851 and headquartered in London, operating approximately 160 physical stores across the United Kingdom alongside a full e-commerce platform at moss.co.uk. The company sells men's suits, tailoring, casualwear, shirts, trousers, shoes, accessories, knitwear, jackets, waistcoats, and coats under its own house brands (Moss Bros, Moss London, Moss 1851) and third-party labels including DKNY, Ted Baker, and French Connection. A dedicated Wedding Shop and separate Moss Bros Hire platform (mossbroshire.co.uk) address the formal occasion market through both purchase and rental channels.

The core offering combines ready-to-wear retail with an in-house Custom Made bespoke service, where customers complete in-store measurement and styling appointments with 50% deposit and a 28-day production lead time, priced from £439. Technology is centered on traditional tailoring and proprietary performance fabrics featuring natural stretch, stain resistance, crease resistance, and water repellency. Distribution is omnichannel: 160 stores provide personal fittings, alterations, and stylist consultations; the e-commerce site offers free delivery over £200, click and collect, and Klarna buy-now-pay-later; the Hire platform serves the rental market for weddings and proms.

The business model is direct-to-consumer with one-time purchase pricing across ready-to-wear and Custom Made, plus hire as a recurring-occasion alternative. Customer acquisition leverages an extensive discount affiliate network (Student Beans, Blue Light Card, NHS, Teacher, Defence, Purpl) offering 10% off to key demographic cohorts, supported by an editorial blog (Inside Pocket) and email newsletter for top-of-funnel engagement. Revenue diversification is moderate across retail (primary), Custom Made (higher-margin bespoke), Hire (recurring occasion demand), and incidental store rental income from commercial leases.

Name

Moss Bros Group

Legal name

Moss Bros Group LTD

Website

https://moss.co.uk

Company type

Private

Founded year

1851

Operating status

Operating

Headcount range

51–100 employees

Short description

Moss Bros Group is a UK menswear retailer founded in 1851 operating 160 stores and moss.co.uk. It sells suits, tailoring, casualwear, and wedding attire to professional men and occasion-based consumers, supported by an in-house Custom Made service and Hire business.

Ownership category

akta.pro rank

Product category

Men's Formalwear Retail

NAICS

Clothing and Clothing Accessories Retailers (45811)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Men’s Styling & Tailoring Coordination (HSACAJAG)

Keywords

• Men's formalwear retail
• Suit retailer
• Bespoke tailoring
• Wedding attire
• Suit hire

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Retail Sales - Ready-to-Wear Menswear: Core revenue stream from selling suits, tailoring, casualwear, shirts, trousers, shoes, and accessories through 160 UK stores and online. One-time purchase model with standard retail pricing. Includes free delivery over £200, easy returns, and click & collect options.
2. Custom Made Tailoring: Bespoke suit and garment service requiring 50% deposit at order and remaining 50% balance at collection. Orders have a 28-day lead time. Price point starts from £439 for made-to-measure suits.
3. Store Rental Income: Moss Bros generates rental income from operating retail stores. The company was a tenant at 40 Parade in Royal Leamington Spa paying £75,000 per year in rent.
4. Hire Services: Moss Bros Hire service (mossbroshire.co.uk) offers suit hire for special occasions including weddings, providing an alternative revenue stream to outright purchase.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Moss Bros Group operates a multi-channel UK menswear retailer selling suits, tailoring, casualwear, shirts, shoes, and accessories through approximately 160 physical stores and the moss.co.uk e-commerce platform. The company supplements core ready-to-wear retail with two specialist services: a Custom Made bespoke tailoring service (from £439, 28-day lead time) and a Moss Bros Hire suit rental service for weddings and formal occasions. House brands Moss London and Moss 1851 are sold alongside third-party labels such as Ted Baker, DKNY, and French Connection.

Product overview

Moss Bros Group operates a unified retail platform centered on the Moss Bros e-commerce website (moss.co.uk) and approximately 160 physical UK stores. The offering consists of the main retail platform supplemented by specialized services: Moss Bros Hire for suit rentals, Custom Made for bespoke tailoring, and The Wedding Shop for dedicated wedding attire. The core product portfolio spans suits and tailoring, casualwear, shirts, trousers, shoes, accessories, knitwear, jackets, blazers, waistcoats, coats, and an outlet/sale section. The company also carries its own house brands (Moss London, Moss 1851) alongside third-party brands (DKNY, French Connection, John White, Ted Baker). Gift cards provide additional gifting options.

Differentiator

Problem solved

Functional benefit

Brands

• Moss Bros Hire: Suit hire service for special occasions including weddings and formal events
• Moss 1851
• Moss London

Products and services

• Moss Bros Retail (moss.co.uk) Primary e-commerce platform and retail storefront offering men's suits, tailoring, casualwear, shirts, trousers, shoes, accessories, and knitwear for UK consumers, with online shopping, free delivery over £200, easy returns, click & collect, and bookable in-store appointments.
• Custom Made Bespoke made-to-measure tailoring service where customers work with in-store stylists to specify fabrics, fits, and details; suits start from £439 with a 50% deposit at order, 50% balance at collection, and a 28-day production lead time. Includes alterations if measurements differ from order form.
• Moss Bros Hire Suit hire service for special occasions including weddings, proms, graduations, race days, and black-tie events, operated through a separate e-commerce platform (mossbroshire.co.uk) accessible via referral links from the main moss.co.uk site.
• The Wedding Shop Dedicated wedding collection on moss.co.uk featuring wedding suits, black tie options, linen suits, tweed suits, groomsmen suits, hire suits, boys' suits, and wedding accessories, shirts, shoes, and ties.
• Gift Cards Digital gift cards available in denominations from £1 to £1,000, valid for 24 months from last use, redeemable online at moss.co.uk.

Quantifiable outcome

• 160 UK stores offering personal fittings and styling advice
• +2 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• CentrepointcoreStrategic or Co-development Partner · 1 January 2025Moss Bros partnership with Centrepoint, the UK's leading charity tackling youth homelessness. CEO Brian Brick stated: 'It is a privilege to partner with Centrepoint.' Initiatives include Dress for Success (donating excess stock to homeless young people), awareness drivers for staff education, and annual Sleep Out fundraising events. Moss Bros participates in Centrepoint's Sleep Out in November each year to raise awareness of youth homelessness.
• Blue Light CardminorGTM or Marketing PartnerDiscount partner offering 10% off all Moss Bros orders to Blue Light Card members (NHS, emergency services, armed forces).
• Health Service DiscountsminorGTM or Marketing PartnerNHS discount partner providing 10% discount to NHS employees on all Moss Bros purchases.
• Discounts for TeachersminorGTM or Marketing PartnerTeacher discount partner offering 10% discount on all Moss Bros orders for verified teaching professionals.
• Defence Discount ServiceminorGTM or Marketing PartnerArmed forces discount partner providing 10% discount to Defence Discount Service members.
• Student BeansminorGTM or Marketing PartnerStudent discount partner for 10% student discount verification. Students enrolled at UK universities, 6th form, or college can validate their status and receive a unique single-use discount code.
• PurplminorGTM or Marketing PartnerDisabled discount partner offering 10% discount to disabled customers verified through Purpl program.
• KlarnaminorOthersPayment provider offering buy-now-pay-later options. Customers can split purchases into 3 equal payments with no interest or fees. 18+, UK residents only.
• Bond WolfeminorOthersCommercial property agents who supported Dougall Group's acquisition of two retail properties at 38 and 40 Parade in Royal Leamington Spa, including the Moss Bros store location at number 40.

Scale indicators4 records

Expansion highlights5 records

Broad incumbents

• Reiss: British premium menswear and womenswear brand with strong formalwear offerings. Comparable to Moss Bros in UK multichannel retail for suits and occasion wear, though positioned at higher price points.
• Marks & Spencer: Major UK retailer with substantial menswear category including suits and formal attire. Competes with Moss Bros in mid-market formalwear, leveraging scale and broader grocery/general merchandise appeal.
• Next: UK's largest clothing retailer with significant menswear and formalwear offering through stores and online. Competes with Moss Bros in suit sales for professional and occasion customers at multiple price points.
• Ted Baker: British heritage lifestyle brand offering menswear including suits and formal attire. Comparable to Moss Bros as a multi-channel UK-focused brand, though broader in lifestyle scope beyond formalwear.
• Hugo Boss: Global premium fashion house with substantial menswear and formalwear offerings. Operates as a broad incumbent in the formal menswear category at higher price points, serving overlapping professional and occasion-based customers.

Emerging players

• ASOS: Leading UK online fashion retailer with formalwear offering targeting younger demographics. Competes with Moss Bros in wedding and occasion-wear categories through pure-play digital model with broader styling range.

Direct peers

• Suitsupply: Premium menswear specialist offering suits, shirts, and formalwear with strong digital-first model and physical showrooms. Competes with Moss Bros in the tailored suit category with a more modern brand positioning.
• TM Lewin: UK heritage formal menswear brand specializing in shirts and suits with multichannel retail. Closely aligned to Moss Bros in target market, occasion-based offerings, and price positioning for professional and wedding customers.
• Charles Tyrwhitt: British shirts and formalwear retailer with strong online presence and physical stores. Directly comparable to Moss Bros in menswear formalwear category with overlapping price points and target demographic of professional men.
• Hawes & Curtis: British heritage shirtmaker and formalwear retailer established 1913. Competes directly with Moss Bros in shirts, suits, and occasion wear for professional men in the UK market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Pinterestpinterest.com/mossbros
• Xx.com/mossbros
• Facebookfacebook.com/moss
• LinkedInlinkedin.com/company/the-suit-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moss Bros Group