PaintSmart

What PaintSmart does

PaintSmart is a Calgary, Canada-based private software company that provides a cloud-based, mobile-first SaaS platform built specifically for professional painting contractors. The product unifies the workflow from initial estimate through final payment, offering professional itemized proposal generation with custom branding, legally binding electronic signature capture, real-time proposal and job status tracking, online payment acceptance (credit card, debit, PayPal) with automatic invoicing, and team/crew task management. The platform is delivered as a responsive web and mobile application accessible globally through a self-serve registration portal.

The business operates a product-led growth model with two subscription tiers: a Small Brush plan priced at $35-$39 per month for teams of 1-5 users, and a Big Brush enterprise plan with a published base price of $89 per month for unlimited users, with custom pricing available via a Calendly-based sales consultation. A 1-month free trial is offered across both tiers as the primary conversion mechanism. Distribution combines self-serve online sign-up for small teams with sales-assisted onboarding for enterprise accounts, supported by content marketing, demo videos, and direct email inquiries.

PaintSmart is developed, maintained, and operated as a product of Calibre Consulting, which functions as its strategic operating parent and sole disclosed implementation partner. No outside investors, funding rounds, headcount figures, or financial disclosures are publicly available. The company's differentiators are vertical specialization in the painting trade, an all-in-one proposal-to-payment workflow, and on-site mobile usability, with a customer-reported 40% conversion-rate uplift attributed to capturing signatures before leaving the job site.

Name

PaintSmart

Website

https://paintsmart.app

Company type

Private

Operating status

Operating

Short description

PaintSmart is a Calgary-based SaaS platform that helps professional painting contractors create on-site proposals, collect electronic signatures, track jobs, accept online payments, and manage crews via a mobile-first cloud application offered on monthly subscription plans.

Ownership category

akta.pro rank

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Subscription SaaS - Small Brush Plan: Monthly subscription tier for small teams (1-5 users) providing full access to all features including proposals, e-signatures, online payments, and mobile/web access.
2. Subscription SaaS - Big Brush Plan: Enterprise-level subscription with unlimited users, custom pricing via sales contact, for large-scale painting operations requiring team-wide access.
3. Trial Period Revenue: One-month free trial converts to paid subscription. Registration page shows $39 for Small Brush and $89 for Big Brush monthly pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

PaintSmart is a cloud-based, mobile-first SaaS platform that enables professional painters and painting contractors to create branded proposals with itemized material and labor costs, capture legally-binding electronic signatures on-site, track proposal opens and job status in real time, accept online payments via credit card, debit, and PayPal, and manage crew tasks and progress — all from a single dashboard.

Product overview

PaintSmart is a single, unified all-in-one business management platform designed specifically for professional painters. The product consists of the core PaintSmart application with integrated modules for Smart Estimates & Proposals, Integrated E-Signatures, Live Job Tracking, Seamless Online Payments, and Team & Employee Management. The platform is offered through two subscription tiers: the Small Brush Plan for small teams (1-5 users) and the Big Brush Plan for enterprise-level operations with unlimited users.

Differentiator

Problem solved

Functional benefit

Products and services

• PaintSmart

Quantifiable outcome

• 40% increase in conversion rate by capturing signatures before leaving the job site

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Calibre ConsultingcoreImplementation/ SI/ Consulting PartnerCalibre Consulting is the development partner that created and built PaintSmart. They handle product development and provide consultation services. Contact email [email protected] suggests ongoing consulting relationship. PaintSmart is made by Calibre Consulting.

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Direct peers

• Jobber: Field-service management SaaS widely used by home-service contractors including painters. Directly comparable on estimates, scheduling, invoicing, and payments delivered to SMB trades, and overlaps with PaintSmart's core jobs-and-proposals workflow.
• Mhelpdesk: Field-service and CRM platform for small businesses including contractors. Provides estimating, scheduling, invoicing, and payment features that compete with PaintSmart's core feature set.
• Service Fusion: Field-service management software for small to mid-sized service businesses, including contractors. Comparable on job management, estimates, and customer communications for SMB service providers.
• Housecall Pro: All-in-one field-service SaaS for home-service businesses (including painting) with estimates, invoicing, payments, and job tracking. Closely aligned with PaintSmart on mobile-first SMB contractor workflows and payment processing.
• Workiz: Field-service management platform built for service professionals with scheduling, estimates, dispatch, and payment tools. Overlaps with PaintSmart on small-team contractor workflows and mobile proposal/invoicing.
• ServiceM8: Mobile job management SaaS targeting small trade and service businesses with quoting, job tracking, and invoicing features. Directly comparable to PaintSmart in mobile-first design and SMB contractor focus.

Broad incumbents

• ServiceTitan: Large, established field-service management platform serving trades including painting at the mid-market and enterprise level. Competes on the same operational modules (estimates, jobs, payments, CRM) but with a much broader portfolio.

Emerging players

• HoneyBook: Business management platform for SMB service-based businesses (including painters) with proposals, contracts, and online payments. Overlaps with PaintSmart's proposal + e-signature + payment bundle, though positioned more broadly across creative and event service pros.
• Loc8: Field-service and job management software for trades and asset-based businesses. Comparable on job tracking, quotes, and invoicing, but with a focus that sometimes skews toward specific verticals and geographies.

Others

• Stripe (payments infrastructure): Underlying payments infrastructure provider whose APIs typically power online payment acceptance in SMB SaaS tools. Adjacent rather than competing — PaintSmart's online payment feature likely rides on a Stripe-class processor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/paintsmartapp

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PaintSmart