Hellohotel.io

What Hellohotel.io does

Hellohotel.io is a website-as-a-service platform developed and operated by XPORT Communication GmbH, a privately held German digital agency headquartered in Dresden. The platform is purpose-built for the hospitality industry, providing hotels with cloud-hosted, accessible, and mobile-optimized websites on a no-code editor, pre-integrated with more than 50 booking engines, PMS systems, review platforms, table reservation tools, and marketing/analytics solutions. It sells through three monthly subscription tiers (hellobudget at €99/month, hellosmart at €219/month with AI features, and helloworld at €379/month with premium support) plus tiered one-time setup packages ranging from €5,990 to €16,990, and offers optional content, SEO, SEA, metasearch, and social media marketing services.

The platform is differentiated primarily through deep domain specialization derived from XPORT's 25+ years of hotel web design experience, codified into hotel-specific templates, conversion-optimized page structures, and a curated integration ecosystem with major European hospitality vendors. AI-powered features — including generative text creation, SEO meta optimization, automated image alt-text generation, and a GEO (Generative Engine Optimization) audit service targeting visibility in large language models — are gated to the mid and premium tiers. Go-to-market combines a sales-led direct motion (30-minute demos, free website checks), content marketing and SEO, and a 10% lifetime commission partner program targeting resellers, Hoteltech integration partners, and hotelier associations. The company serves approximately 130+ hotel customers across the DACH region (Germany, Austria, Switzerland), spanning hostels, boutique hotels, luxury properties, serviced apartment operators, and hotel groups, with no external funding disclosed.

Name

Hellohotel.io

Legal name

XPORT Communication GmbH

Website

https://hellohotel.io

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Hellohotel.io, operated by German agency XPORT, provides a hotel-specific website-as-a-service platform with no-code editing, 50+ booking engine integrations, and AI content tools, serving 130+ hotels across the DACH region via subscription and one-time setup fees.

Ownership category

akta.pro rank

Product category

Hotel Website Platform

NAICS

Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Tech-Forward / Smart Lifestyle Hotels (THAGADAK)

Keywords

• Hotel website platform
• Hospitality website builder
• Hotel CMS software
• Direct booking websites
• Hotel booking integration

Headquarters

HQ city

Dresden

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Website Setup/Setup Fees: One-time fees for website creation and setup. Three tiers: Standard (€5,990), Professional (€9,990), and Enterprise (€16,990). Includes design, programming, and CMS training.
2. Monthly Platform Subscription: Recurring monthly fees for platform hosting, maintenance, security, and updates. Three tiers: hellobudget (€99/month), hellosmart (€219/month with AI features), helloworld (€379/month with premium support).
3. Content Services: Optional content writing services: content only (€1,990), content plus SEO (€3,490), content plus SEO and English translation (€4,990).
4. Online Marketing Services: Additional marketing services including SEO (€890/month ongoing), SEA (€490/month), Metasearch (€390/month), Social Ads (€590/month), and Social Organic packages.
5. Partner Referral Commission: Partners earn 10% lifetime commission on monthly fees of referred customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Hellohotel.io is a cloud-based, hotel-specific website-as-a-service platform developed by XPORT. It enables hotels to launch mobile-optimized, accessible, booking-integrated websites in weeks using a no-code editor, with pre-built integrations to 50+ booking engines, AI-powered content generation, and SEO tools designed to drive direct bookings.

Product overview

hellohotel.io is a website-as-a-service platform specifically developed for hotels by the digital agency XPORT with over 25 years of experience in hotel digital marketing. The platform consists of three subscription tiers (hellobudget, hellosmart, helloworld) offering cloud hosting, SSL certificates, and a visual website editor with pre-configured page types, over 50 widgets, multilingual support, and integrated booking engine connections. Setup services (Standard, Professional, Enterprise) provide professional website creation from pre-built templates or custom designs. AI-powered features (available in hellosmart and helloworld plans) assist with text creation, SEO optimization, image alt-text generation, and page layout design. Additional paid services include content writing packages (content only, content plus SEO, content plus SEO/English), online marketing packages (SEO, SEA, Metasearch, Social Ads, Social Organic), GEO audit service (Leuchtturm-Service), and a sales partner program. The platform integrates with leading hotel booking engines (HotelNetSolutions, Dirs21, MEWS, Seekda, Siteminder, etc.), table reservation systems (OpenTable, TheFork, Quandoo), guest review platforms (Google Reviews, Trustyou, Customer Alliance), and newsletter/email marketing tools.

Differentiator

Problem solved

Functional benefit

Brands

• hellosmart: Monthly subscription plan at €219/month including KI features, 3 customer accounts, and 1 hour agency service per month.
• hellobudget
• helloworld
• Standard Setup Package
• Professional Setup Package
• Enterprise Setup Package

Products and services

• Standard Website Setup One-time website creation service using a pre-designed template customized with hotel brand colors, fonts, and logo. Includes website structure, design and programming, CMS training, cookie consent management, German language version, content for up to 10 pages, and basic SEO technical preparation. Starting at €5,990.
• Professional Website Setup One-time website creation service with individually designed hotel website. Includes custom design, up to 15 pages, 30 individual URL redirects, and standard SEO optimization. Starting at €9,990.
• Enterprise Website Setup One-time website creation service with custom design, up to 25 pages, 50 individual URL redirects, advanced SEO, Google Search Console integration, German and English language versions, and indexing support. Starting at €16,990.
• Content Only Package Content writing package with professional hotel-affine copywriters creating individual website texts in German. Includes sample text for tone approval, all website texts, and one correction round for up to 10 subpages. Priced at €1,990.
• Content Plus SEO Package Content writing package with SEO keyword analysis plus all content only features. Keyword analysis includes one main keyword and up to four secondary keywords per page area/topic, forming the basis for subsequent text development. Priced at €3,490.
• Content Plus SEO/English Package Content writing package with keyword analysis, text development, and professional English translation by a translation agency for up to 5,000 words. Includes all content plus SEO features. Priced at €4,990.
• SEO SMART Service Ongoing SEO marketing package with one-time SEO audit, keyword strategy, Google Search Console integration, and roadmap. Ongoing services include Sistrix analyses, on-page SEO, off-page SEO, technical SEO, UX optimization, SEO tool costs, and monthly evaluation. Priced at €890/month ongoing, or one-time options of €1,790 standalone or €1,190 with SEO package.
• SEA (Google Ads) Service Google Ads marketing package with one-time account setup or takeover, up to three running campaigns (Brand, Non-Brand, Demand Gen or Remarketing), bid strategy setup, goals, target groups, regions, budgets and limits, roadmap, and tracking setup. Includes ongoing A/B testing, optimization and monitoring, one campaign change per month, and monthly reporting at €490/month.
• Metasearch SMART Service Metasearch advertising package with CENDYN META I/O platform setup, Seekda integration, testing, campaign management for up to four metasearch channels (Google Hotel Ads, Trivago, Tripadvisor, Microsoft Hotel Ads, Kayak Network, Skyscanner, Wego), performance optimization, and monthly reporting at €390/month plus €950 one-time setup.
• Social Ads Service Social media advertising package for one platform (META/Facebook and Instagram, TikTok, Pinterest, LinkedIn or YouTube) with account setup or takeover, up to two running campaigns, creative setup by XPORT, A/B testing, asset adjustments, optimization, monitoring, one campaign change per month at €590/month plus €1,390 one-time setup.
• Social Organic SMART Service Organic social media management for up to two platforms (Facebook, Instagram, TikTok, Pinterest or LinkedIn) including profile setup, creation of at least five content templates, editorial calendar with approval function, two posts per channel per month, image-text editing and creation, and monthly social media monitoring.
• GEO Audit (Leuchtturm-Service) GEO (Generative Engine Optimization) audit analyzing hotel visibility in AI systems like ChatGPT, Gemini, Claude & Co. Includes visibility analysis, GEO-relevant basics review, optimization potential identification, concrete action recommendations with prioritized measure list, and personal closing interview. Offered at €1,188 as a Jubilee one-time service.
• Lotsen-Service (Pilot Service) 12-month online marketing management service for hotels covering SEO, GEO, content, metasearch, and social media at €590/month.
• Hellohotel Platform Subscription Recurring monthly SaaS subscription providing access to the cloud-based, hotel-specialized website platform including AWS hosting with CDN, SSL certificate, no-code visual editor with 50+ widgets, pre-configured page types, multilingual support, full backups, blog functionality, Usercentrics consent management, and integration with leading booking engines. Available in three tiers: hellobudget (€99/month annual), hellosmart (€219/month with AI features), and helloworld (€379/month with premium support and unlimited accounts).

Quantifiable outcome

• Websites go live in weeks instead of months, some in just 1-3 days
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration68 records

AI capability6 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered core.

• Sales Partners (Vertriebspartner)coreChannel Partner/ Reseller/ DistributorSales partners who recommend hellohotel to hotels earn 10% lifetime commission on monthly fees. No contract binding or minimum sales required. Partners receive a personal partner code for tracking referrals.
• Hotel Tech CompaniescoreTechnology or IntegrationHotel technology companies integrate their solutions into hellohotel websites. They get featured in the hellohotel dashboard and can recommend hellohotel to their hotel customers for referral commissions.
• Associations & Hotel GroupscoreStrategic or Co-development PartnerHotelier associations and consulting companies can offer hellohotel to their members at special conditions. Customized partner packages with exclusive benefits are available.
• HotelNetSolutions (onepagebooking)coreTechnology or IntegrationBooking engine integration for hotel websites
• DIRS21coreTechnology or IntegrationBooking engine integration for hotel websites
• MEWScoreTechnology or IntegrationCloud-based hotel management system integration
• Seekda KognitivcoreTechnology or IntegrationBooking engine and revenue management integration
• SitemindercoreTechnology or IntegrationHotel channel management and booking engine integration
• AWS (Amazon Web Services)coreTechnology or IntegrationCloud hosting and CDN services for the hellohotel platform. AWS Webhosting with EMEA SARL Luxemburg entity.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bookinglayer: Bookinglayer is a Netherlands-based direct booking platform and website builder for independent hotels, B&Bs, and campsites. It competes head-to-head with hellohotel in the European SMB hotel website market with similar no-code editor and booking engine integration offerings.
• WebHotelier: WebHotelier is an Italy-based hotel booking and website platform serving independent hotels across Southern Europe. It is comparable to hellohotel in product scope (website + booking engine + channel manager) and in serving non-English-primary European hotel markets with localized offerings.
• Cubilis: Cubilis is a Belgium-based hotel booking platform (part of Stardekk) offering website, booking engine, and channel management for European independent hotels. Comparable to hellohotel in serving the Benelux/DACH-adjacent SMB hotel market with integrated website + booking solutions.
• Sirvoy: Sirvoy provides a hotel booking engine, channel manager, and website builder for independent hotels and small groups globally. Direct overlap with hellohotel in serving small-to-mid-sized independent hotels with integrated website + booking solutions at comparable price points.
• HotelRunner: HotelRunner is a Turkish-origin hotel platform offering website builder, booking engine, and channel manager for independent properties. It has expanded across Europe and directly competes with hellohotel in providing all-in-one website + direct booking solutions for SMB hotels.
• Little Hotelier: Little Hotelier is an all-in-one hotel platform specifically designed for small hotels, B&Bs, hostels, and vacation rentals. It overlaps with hellohotel's lower end of the market (small properties, hostels) in offering website + booking engine with simplified management interfaces.
• Profitroom: Profitroom is a Poland-based hotel booking engine and website platform with strong presence across Central Europe. It directly competes with hellohotel in providing conversion-optimized hotel websites with integrated booking and marketing tools for independent and chain hotels.

Broad incumbents

• Cloudbeds: Cloudbeds is a comprehensive hotel management platform combining PMS, booking engine, and channel manager serving hotels of all sizes globally. It is a broader incumbent that overlaps with hellohotel in providing integrated website + booking functionality, but at much larger scale and broader scope.
• MEWS: MEWS is a cloud-based hotel property management system (PMS) and hospitality operations platform serving modern hotels globally. As both a hellohotel integration partner and a broader platform incumbent, it represents a larger-stack alternative that could subsume website functionality within a full PMS offering.
• SiteMinder: SiteMinder is a global hotel platform specializing in channel management and direct booking technology. As both an integration partner of hellohotel (booking engine integration) and a broader industry incumbent, it represents the platform-tier alternative that hotels could adopt instead of hellohotel's website-only approach.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hellohotel.io