Wild Divine
Wild Divine operates an interactive meditation platform combining a proprietary HRV biofeedback device (iom2) with guided meditation Journeys, serving individual consumers via DTC e-commerce and an enterprise Professional Program for clinicians, therapists, and educational institutions.
- Company typePrivate
- Founded2001
- HeadquartersPerryville, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Wild Divine does
Wild Divine (operating as Somatic Vision Inc., dba Wild Divine) is a privately held US-based biofeedback and interactive meditation platform that combines a proprietary hardware device (the iom2, an HRV-measuring ear-clip sensor) with a software library of guided meditation Journeys to deliver real-time, biometric-driven relaxation training. The platform targets two primary customer segments: individual consumers seeking stress, anxiety, sleep, and emotional regulation support, and healthcare and educational professionals (clinical directors, coaches, counselors, psychologists, therapists) who deploy the platform within clinical or institutional programs. Its go-to-market is dual-track: a self-serve direct-to-consumer e-commerce storefront (wilddivine.com, Shopify-powered) with subscription tiers, and an enterprise Professional Program with volume licensing and reporting dashboards, supported by content marketing, social channels, and endorsements from world-renowned mindfulness figures.
The business model is a hybrid hardware-plus-recurring-software model. Revenue is generated from one-time iom2 device sales (priced at $99.99-$149.99 depending on bundle), recurring subscriptions for the Journeys content (Monthly $4.99, Annual $59.99, or Lifetime $249.99), and enterprise licensing through the Professional Program with custom pricing. The company has sold tens of thousands of devices across 60+ countries over 15 years and references over 100 scientific journal articles supporting its efficacy, with named institutional users including Mayo Clinic, Penn State University, Yale University, Kaiser, Baylor College of Medicine, Eating Recovery Center, BOLD Health, and Sadar Psychological and Sports Center. Operations are run from Encinitas, California (legal HQ) with a returns/fulfillment warehouse in Perryville, Maryland.
The company is privately held, discloses no funding rounds, has no published headcount, and has no listed management team in the source data. The platform has undergone ownership transitions: originally created as Wild Divine, then transformed by Unyte Health, and now operating under Somatic Vision Inc. with the Wild Divine brand. The AI/ML footprint is effectively absent from the input data; the Resonance Score is presented as a proprietary algorithmic HRV metric rather than a machine learning model, and no AI capabilities are claimed. Company contact, support, and sales channels are active ([email protected], [email protected], 1-866-721-2256), and the business is currently operating.
Wild Divine firmographics
Firmographics- Name
- Wild Divine
- Legal name
- Somatic Vision Inc.
- Website
- https://wilddivine.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wild Divine operates an interactive meditation platform combining a proprietary HRV biofeedback device (iom2) with guided meditation Journeys, serving individual consumers via DTC e-commerce and an enterprise Professional Program for clinicians, therapists, and educational institutions.
- Ownership category
- akta.pro rank
Wild Divine industry classification
Industry- Product category
- Biofeedback Meditation Technology
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)
- SIC
- Electromedical & Electrotherapeutic Apparatus (3845)
- akta.pro primary industry
- Therapeutic Companion Apps (Drug-Device-Digital Combination) (HLACANAH)
- akta.pro secondary industry
- Wearables & Consumer IoT Integration Platforms (BYOD) (HLACAFAF)
Keywords
Where Wild Divine is headquartered
LocationHeadquarters
- HQ city
- Perryville
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Wild Divine business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Technology or R&D, Others, Marketing or Sales, Personnel, Supply Chain
Revenue model
- Hardware Sales (iom2 Device): One-time purchase of the iom2 biofeedback device required to use the platform. Device prices vary by bundle: $139.99 standalone (Annual plan) or $99.99 with Lifetime plan.
- Subscription (Interactive Meditation Content): Recurring subscription for access to all Journeys content. Three tiers: Monthly, Annual ($4.99/month billed $59.99 annually), and Lifetime ($249.99 one-time). Auto-renewal for Monthly and Annual plans.
- Professional Program Licensing: Institutional licensing for healthcare providers, therapists, and organizations. Unlimited access to software content library including all current and future titles, plus access to Wild Divine's reporting dashboard. Volume pricing available for multiple user accounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly subscription with iom2 device |
| Subscription | Annual | Annual subscription with iom2 device |
| One time/ perpetual license | Multi-year contract | Lifetime access with iom2 device |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Wild Divine product offering
Product offeringCore offering
Wild Divine sells the iom2, a handheld Heart Rate Variability (HRV) biofeedback device paired with the Interactive Meditation Journeys software platform. The iom2 device measures HRV via an ear-clip sensor and outputs a proprietary Resonance Score that drives real-time, biometric-guided meditation sessions for stress and anxiety relief. The platform is offered via subscription to individual consumers and through a Professional Program with institutional licensing for clinicians and educators.
Product overview
Wild Divine offers an integrated biofeedback meditation platform centered on the iom2 device and its Interactive Meditation Journeys. The iom2 is a hardware biofeedback device measuring heart rate variability through an ear clip, paired with software Journeys on desktop and mobile. The product portfolio includes the core iom2 biofeedback hardware, the Journeys interactive meditation programs (including Relaxing Rhythms, Relaxing Rhythms 2, Body Scan Meditation, Escapes, Villa Serena, Five Elements, Mindfulness Meditation with Tara Brach, and Zen Journey with Nissim Amon), a Professional Program for clinical use, and subscription tiers (Annual and Lifetime/All Access). The platform is marketed for both home use and professional practices.
Differentiator
Problem solved
Functional benefit
Products and services
- iom2 Biofeedback Device A handheld biofeedback device with an ear-clip HRV sensor, USB 2.0 and Bluetooth 4.1 connectivity, 0.96" OLED screen, Li-ion 1200mAh battery, and upgradeable firmware (95mm x 50mm, 60g). Sold bundled with subscription plans at $99.99-$139.99 for individual consumers and clinicians using the Interactive Meditation platform.
- Journeys Interactive Meditation Software Subscription-based interactive meditation software with 100+ guided programs and biofeedback games (Relaxing Rhythms, Relaxing Rhythms 2, Body Scan Meditation, Escapes, Villa Serena, Five Elements, Mindfulness Meditation with Tara Brach, Zen Journey). Uses real-time HRV data from the iom2 to drive breathing guidance, visual/audio prompts, and progress tracking. Led by world-renowned meditation teachers.
- Professional Program Institutional licensing program for Clinical Directors, Coaches, Counselors, Psychologists, and Therapists. Includes unlimited access to the full Journeys software library (current and future titles), a reporting dashboard for client progress tracking, volume pricing, and Professional Starter Kits. Sold via direct sales ([email protected]).
Quantifiable outcome
- Products referenced in over 100 scientific journal articles demonstrating efficacy
- +2 more outcomes
Companies that use Wild Divine
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Wild Divine technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Wild Divine partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Unyte HealthcoreUnyte Health transformed the original Wild Divine platform. Jason Tafler, founder of Unyte, was instrumental in the company's evolution. The platform combines Unyte's Interactive Meditation approach with Wild Divine's legacy mind-body technology. Unyte's founder authored mental health content featured on the platform.
- Somatic VisioncoreSomatic Vision is a biofeedback pioneer referenced in numerous studies and articles. Wild Divine now operates as Somatic Vision Inc., dba Wild Divine. The partnership combines Somatic Vision's expertise in mind-body wellness with Wild Divine's interactive meditation platform.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Wild Divine competitors and assessment
Company assessmentBroad incumbents
- BetterHelp: BetterHelp is the largest online therapy platform, competing for the same behavioral-health and stress-management wallet and partnering with many of the same employers and health systems as Wild Divine's professional channel.
- Headspace: Headspace is a large consumer and employer-focused meditation and mental health platform with an extensive content library and enterprise sales motion — overlaps with Wild Divine's professional and consumer segments without offering hardware biofeedback.
- Calm: Calm is a leading consumer meditation and sleep app with hundreds of millions in funding, celebrity narrators and broad content library — competes for Wild Divine's consumer dollars without the hardware/biofeedback specificity.
- Whoop: Whoop is a subscription-based wearable that tracks HRV, strain and sleep for athletes and general wellness users — competes for the same biofeedback-driven stress/recovery narrative as Wild Divine but at a vastly larger scale and member base.
- Fitbit (Google): Fitbit (now under Google) ships always-on HRV/stress features in mass-market wearables with a companion subscription — represents the platform incumbent risk that mainstream hardware could displace single-purpose devices like iom2.
- Oura: Oura Ring is a consumer wearable that captures HRV, sleep and readiness metrics and surfaces stress/recovery insights — a broader incumbent that brings HRV-based stress data to mainstream consumers without requiring a dedicated meditation content stack.
Direct peers
- Apollo Neuro: Apollo Neuro sells a wearable that delivers gentle vibrations to influence stress and focus responses, sold direct-to-consumer with a companion app — comparable consumer biofeedback hardware-plus-software model for stress management.
- Muse (Interaxon): Muse is a brain-sensing meditation headband that pairs consumer hardware with a guided-meditation app — directly comparable product architecture (biofeedback device + subscription content) targeting stress, focus and sleep.
- HeartMath: HeartMath makes HRV biofeedback devices (Inner Balance) and a subscription app for stress and emotional regulation, targeting both consumers and clinicians — the closest direct competitor to Wild Divine's iom2 + Journeys stack.
- Spire (Spire Health): Spire makes a wearable respiration-sensing device paired with an app that provides real-time stress biofeedback and guided interventions — closely paralleling Wild Divine's biofeedback hardware/software product and target use cases.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Wild Divine social profiles
Digital presenceWild Divine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wild Divine leadership team
Management profileNumber of profiles
Profiles1 record
Wild Divine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wild Divine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wild Divine
What does Wild Divine do?
Wild Divine sells the iom2, a handheld Heart Rate Variability (HRV) biofeedback device paired with the Interactive Meditation Journeys software platform. The iom2 device measures HRV via an ear-clip sensor and outputs a proprietary Resonance Score that drives real-time, biometric-guided meditation sessions for stress and anxiety relief. The platform is offered via subscription to individual consumers and through a Professional Program with institutional licensing for clinicians and educators.
Is Wild Divine a public or private company?
Wild Divine is a private company. It is classified as unknown and is currently operating.
When was Wild Divine founded?
Wild Divine was founded in 2001. It employs 11 to 50 people.
Where is Wild Divine based?
Wild Divine is headquartered in Perryville, United States, in the North America region.
How does Wild Divine make money?
Three revenue lines are on record. Hardware Sales (iom2 Device) is the primary driver. The others are subscription (Interactive Meditation Content) and professional Program Licensing.
Who are Wild Divine's main competitors?
Broad incumbents on record are BetterHelp, Headspace, Calm, Whoop, Fitbit (Google) and Oura. Direct peers are Apollo Neuro, Muse (Interaxon), HeartMath and Spire (Spire Health).
Does Wild Divine have an API?
No public API is recorded for Wild Divine.
What industry is Wild Divine in?
Wild Divine's product category is Biofeedback Meditation Technology. Its primary akta.pro industry code is HLACANAH, Therapeutic Companion Apps (Drug-Device-Digital Combination), with a secondary code of HLACAFAF, Wearables & Consumer IoT Integration Platforms (BYOD). Its NAICS code is 334510 and its SIC code is 3845.