CCA Industries, Inc

Name

CCA Industries, Inc

Legal name

CCA Industries, Inc.

Website

https://ccaindustries.com

Company type

Public

Founded year

1983

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Consumer Health and Beauty Products

NAICS

Soap and Cleaning Compound Manufacturing (32561)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Hand & Body Care (Lotions, Creams, Body Oils) (CRADANAC)

Keywords

• Consumer health products
• Beauty and personal care
• Teeth whitening products
• Topical skincare treatments
• Dietary supplements

Headquarters

HQ city

East Rutherford

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Marketing or Sales, Supply Chain, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Consumer Health and Beauty Product Sales: CCA Industries generates revenue through the sale of health, beauty, and over-the-counter consumer products across multiple categories including oral care, skin care, nail care, hair removal, pain relief, and wellness supplements. Revenue declined to $5.9 million in FY2025 from $7.7 million in FY2024.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

CCA Industries develops, manufactures, and markets a portfolio of consumer health and beauty products across seven core brands: Plus White (teeth whitening), Porcelana (skin care), Hair Off (hair removal), Nutra Nail (nail care), Scar Zone (scar treatment), Pain Bust-RII (topical arthritis pain relief), and Neutein (brain health supplement). The company sells through mass-market retail chains (Walmart, Walgreens, CVS), Amazon, and its own direct-to-consumer online store, focusing on accessible personal care products for the U.S. consumer market.

Product overview

CCA Industries, Inc. (Core Care America) develops and markets trusted consumer health and beauty products. The company operates as a portfolio of seven core brands: Plus White (oral care/teeth whitening - flagship brand launched 1991), Porcelana (skin care since 1966), Hair Off (hair removal), Nutra Nail (nail care), Scar Zone (scar treatment), Pain Bust-RII (arthritis pain relief), and Neutein (brain health supplement). These products are sold nationwide through major retailers including Walmart, Walgreens, CVS, and Amazon, as well as through the company's direct-to-consumer online store. The product portfolio spans oral care, skin care, nail care, hair removal, pain relief, and health supplements.

Differentiator

Problem solved

Functional benefit

Brands

• Plus White: Flagship teeth whitening brand, America's first teeth whitening toothpaste launched in 1991.
• Porcelana
• Hair Off
• Nutra Nail
• Scar Zone
• Pain Bust-RII
• Neutein

Products and services

• Plus White America's first teeth whitening brand, offering a complete line of at-home whitening toothpastes, 5 Minute Speed Whitening Gels, whitening systems, stain-protection rinses, and polishing products for consumers seeking brighter smiles at mass-market price points.
• Porcelana Dermatologist-tested skin care line offering hydrating day and night creams and targeted hand treatments designed to even skin tone and restore natural radiance for consumers seeking professional-grade results at mass-market prices.
• Hair Off Complete range of gentle, effective hair removal solutions for face and body, including wax strips, facial buffers, cream removers, and pre-cut eyebrow shapers designed for pain-free and chemical-free hair removal.
• Nutra Nail Professional nail care products with calcium-enriched formulas that strengthen, protect, and promote healthy nail growth, including the 5 to 7 Day Growth Treatment that doubles as a base coat.
• Scar Zone Clinically tested advanced scar treatment cream that helps reduce the appearance of scars from surgery, burns, cuts, and acne on both new and old scars.
• Pain Bust-RII Fast-acting topical analgesic cream providing temporary relief from minor arthritis pain, muscle aches, and joint stiffness. Trusted by arthritis sufferers for decades.
• Neutein Doctor-preferred brain health supplement powered by two patented ingredients (Neumentix spearmint extract and FloraGLO lutein), backed by 12 clinical trials with over 500 participants and shown to improve attention by 93% in as little as two hours.

Quantifiable outcome

• Plus White sales rose 23% in first four months of fiscal 2026 with 48% growth on Amazon; company projects 30%+ full-year growth
• +3 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Kingsway Pharmaceuticals, LLCminorChannel Partner/ Reseller/ Distributor · 5 February 2026Kingsway Pharmaceuticals acquired the Lobe Miracle brand from CCA Industries in February 2026, expanding its consumer healthcare portfolio. This was the second brand Kingsway purchased from CCA following its 2023 acquisition of the Bikini Zone brand, which reportedly saw 30%+ lift since that acquisition.

Scale indicators7 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Prestige Consumer Healthcare: OTC consumer health company with brands like Monistat, Clear Eyes, and DenTek oral care. Highly comparable as a public, small/mid-cap consumer health brand operator with similar mass retail distribution and OTC positioning.
• Nu Skin Enterprises: Public direct-to-consumer health and beauty company selling personal care and nutritional supplements. Comparable in combining topical personal care with ingestible supplements (like Neutein) and operating at small/mid-cap public scale.
• e.l.f. Beauty: Public small/mid-cap mass beauty company with strong digital and mass-retail presence. Comparable in size category, mass-market price positioning, and digitally-led growth strategy that mirrors CCA's hybrid online push.
• Olaplex Holdings: Public hair care brand company with patented bond-maintenance technology sold through mass and professional channels. Comparable as a public, single-category-leaning beauty brand company pursuing category leadership through differentiated technology.
• Church & Dwight: Owns Arm & Hammer, Batiste, Nair (depilatory similar to Hair Off), Orajel and other personal-care/health brands. Strongly comparable as a small-brand-portfolio CPG company with strong drug/mass distribution and similar multi-category personal care exposure.
• Hain Celestial Group: Public small/mid-cap company with health/wellness supplements and personal care products in natural/organic channels. Comparable as a small-cap public consumer health and beauty brand operator with similar capital constraints.
• Edgewell Personal Care: Public consumer personal-care company owning Schick, Banana Boat, Playtex and Hair Off–adjacent depilatory brands. Comparable in being a multi-brand, mass-market personal care portfolio company selling through similar drug/grocery channels.

Broad incumbents

• Procter & Gamble: Owns Crest whitening (direct competitor to Plus White) plus Olay, Gillette and other personal care brands. Relevant broad incumbent peer with overlapping categories in oral care, skin care, and personal grooming.
• Colgate-Palmolive: Global oral care leader with Colgate whitening portfolio that directly competes with Plus White. Highly relevant incumbent peer given the focus of CCA's flagship brand on mass-market teeth whitening.
• Revlon: Mass-market beauty/cosmetics company with skin care and color cosmetics portfolios sold through drug stores and mass retailers (CVS, Walgreens). Comparable mass beauty channel positioning relative to Porcelana and Plus White, though at meaningfully larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/cca-industries

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CCA Industries, Inc