Arcads
Arcads is an AI video generation platform that turns text scripts into UGC-style talking-head ads using 1,000+ AI actors, serving performance marketers, D2C brands, mobile app developers, and e-commerce sellers across 35+ languages via self-serve and enterprise APIs.
- Company typePrivate
- Founded2024
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Arcads does
Arcads is an AI-powered video generation platform that converts text scripts into user-generated-content-style talking-head video advertisements using a library of more than 1,000 hyper-realistic AI actors. Founded in 2024 in France by Romain Torres and Dylan Fournier (legal entity FRESHR SAS), the platform combines text-to-speech with voice cloning, AI lip-sync, emotion control, and bulk generation to enable performance marketers, D2C brands, mobile app developers, and e-commerce sellers to produce and A/B test ad creatives in minutes rather than weeks. The product surface includes a self-serve web app (arcads.ai), platform-specific generators for Facebook, TikTok, YouTube, and Shorts, a 2026 'Create Workflow' team-collaboration canvas, and a programmatically gated AI Video / Lip Sync API for enterprise customers.
The underlying technology orchestrates multiple third-party video foundation models — Sora 2 Pro, Seedance 2.0, Kling, and Nano Banana — behind a proprietary AI actor library and customization layer that supports custom avatars, background removal, camera-angle control, and product-in-hand rendering. Voice and speech capabilities include multilingual synthesis across 35+ languages with voice replication. On top of the core generation product, Arcads runs more than 100 internal AI agents built on Gumloop to automate growth operations such as competitor ad monitoring and sales outreach, contributing to a reported $1.2M ARR per employee at the ~5–10-person stage.
Commercially, Arcads combines product-led growth with an enterprise sales motion. Self-serve subscription tiers start at $110/month for 10 credits (~$10/credit), scaling to higher-volume 'Customized' enterprise offers with API access and multi-year contracts, plus usage-based credit top-ups. The company reports being profitable, having reached $10M ARR by November 2025 with a $15M ARR target for 2026, serving 6,000+ clients worldwide and producing roughly 100,000 video assets per month. In December 2025 it closed a $16M seed round led by Eurazeo (with Alpha Intelligence Capital and the Sequoia Scout program) and is opening a San Francisco office to formalize its US presence, where more than half of its user base is located.
Arcads firmographics
Firmographics- Name
- Arcads
- Legal name
- FRESHR SAS
- Website
- https://arcads.ai
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Arcads is an AI video generation platform that turns text scripts into UGC-style talking-head ads using 1,000+ AI actors, serving performance marketers, D2C brands, mobile app developers, and e-commerce sellers across 35+ languages via self-serve and enterprise APIs.
- Ownership category
- akta.pro rank
Arcads industry classification
Industry- Product category
- AI Video Generation Software
- NAICS
- Software Publishers (5132), Software Publishers (513210), Advertising Agencies (54181)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)
- akta.pro secondary industry
- SDKs, APIs & Platform Integration Tools (Console/Store/Identity) (MPAFAFAJ)
Keywords
Where Arcads is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Arcads business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Credits (Standard Offers): Monthly subscription plans providing credits that correspond to videos that can be generated. Credit-based system where one video can correspond to less or more than one credit depending on complexity.
- Customized Enterprise Offers: Bespoke subscription plans tailored to enterprise clients with API access and higher volume requirements
- Credit Top-ups: Additional credits available for purchase when exceeding plan allocation on Customized offers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter Plan - 10 credits/month |
| Subscription | Monthly | Creator Plan - 20 credits/month |
| Subscription | Monthly | Entry Plans - 10-20 credits |
| Subscription | Monthly | Pro Plans - 1,000+ AI actors |
| Subscription | Multi-year contract | Customized Enterprise Offers |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Arcads product offering
Product offeringCore offering
Arcads is an AI-powered marketing video platform that converts text scripts into UGC-style talking-head video advertisements using a library of over 1,000 hyper-realistic AI actors. The platform enables rapid ad creation in 35+ languages, supports bulk generation for A/B testing, and offers emotion control and custom avatar creation. It is sold to performance marketers, D2C brands, e-commerce businesses, SaaS companies, mobile app developers, and agencies as a self-serve subscription SaaS product with enterprise tiers and API access.
Product overview
Arcads is an AI-powered marketing video platform that enables users to create advertising videos using a library of 1,000+ hyper-realistic AI actors. The platform offers a unified SaaS solution comprising the core AI UGC Generator, AI Video Generator, and AI Actors library, supplemented by platform-specific generators for Facebook, TikTok, and YouTube ads. Additional capabilities include Text-to-Speech with voice cloning, AI Lip-sync, and Talking AI Avatars. The platform also offers API access (AI Video API, Lip Sync API) for programmatic integration. Enterprise features include Google Drive and Dropbox integrations for file management, and Create Workflow for team collaboration. The platform supports video creation in 35+ languages and serves industries including E-Commerce, SaaS, Mobile Apps, Lead Generation, Marketing Agencies, Insurance, Real Estate, and Law Firms.
Differentiator
Problem solved
Functional benefit
Products and services
- AI UGC Generator Primary platform for creating user-generated content style video ads using AI-generated talking-head actors and motion capture technology, targeted at performance marketers and D2C brands.
- AI Video Generator AI-powered video creation platform that converts text scripts into finished video advertisements with realistic AI actors, supporting multiple AI video models including Seedance 2.0, Sora 2 Pro, and Kling.
- AI Actors Library Library of over 1,000 hyper-realistic AI actors for creating talking-head video ads with natural gestures and expressions, with Pro plans offering access to the full catalog.
- AI Avatars (Custom Avatar Creation) AI avatar creation platform that lets users generate custom faces and produce avatars that can hold products, show apps, and wear branded clothing.
- AI Video API Programmatic API that enables developers and enterprise customers to integrate AI video generation capabilities into external applications and workflows, with a rate limit of 40 requests per second and access gated behind a Customized enterprise offer subscription.
- Create Workflow Workflow automation feature that brings all ad tools and workflows into one infinite canvas to create, test, and scale ads faster as a team.
Quantifiable outcome
- Revenue increase of up to 195% reported by some campaigns
- +6 more outcomes
Companies that use Arcads
Customer profileNamed customers7 records
Segments10 records
Ideal customer profiles2 records
Arcads technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability9 records
Feature9 records
Arcads partnerships and signals
Strategic signalScale indicators10 records
Recent moves7 records
Expansion highlights5 records
Arcads competitors and assessment
Company assessmentDirect peers
- Synthesia: Leading AI avatar video generation platform offering text-to-video with synthetic presenters for enterprise communications, marketing, and training. Directly comparable to Arcads in technology stack and target use cases, though historically more enterprise-focused.
- D-ID: AI-powered video platform specializing in talking avatars from still images and text, used for marketing, training, and customer engagement. Comparable AI avatar/video stack with similar SMB and enterprise marketing customers.
- InVideo: AI-powered video creation platform with text-to-video capabilities and template-based workflows for marketing, social media, and ads. Competes in the SMB performance marketer segment with similar self-serve pricing.
- HeyGen: AI video generation platform with avatar library, multilingual voice cloning, and lip-sync. Competes directly with Arcads on UGC-style talking-head video ads and marketing use cases for SMB and mid-market customers.
- Lumen5: AI video creation platform that turns text content (blog posts, articles, scripts) into social videos for marketing teams. Similar target customer (content marketers, SMB brands) and comparable text-to-video SaaS model.
- Pictory: AI video creation platform that turns text, scripts, and articles into short marketing videos. Targets similar content marketers and SMB performance advertisers as Arcads with overlapping product capabilities.
- Runway: AI video generation and editing platform offering generative video models (Gen-3, Gen-4). While more general-purpose, it overlaps with Arcads on AI video creation for marketing and content production.
- Creatify: AI ad generation platform specifically focused on producing video ads from URLs or product descriptions using AI avatars and voice. Very direct competitor in the AI UGC ad space targeting performance marketers and D2C brands.
- Tavus: AI video personalization platform that generates individualized video at scale for sales and marketing outreach. Comparable API-first AI video approach targeting performance marketing and sales use cases.
Emerging players
- Veed.io: Browser-based video editing platform with growing AI features (avatars, text-to-speech, AI video generation). Adjacent competitor in the online video creation space, expanding into AI-generated ad creative.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Arcads social profiles
Digital presenceArcads compliance and trust
Trust signalCompliance1 record
Arcads financial estimates
Financial estimateRevenue estimate
Valuation estimate
Arcads leadership team
Management profileNumber of profiles
Profiles2 records
Arcads funding detail
Funding detailFunding overview
Funding rounds1 record
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Arcads M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Arcads
What does Arcads do?
Arcads is an AI-powered marketing video platform that converts text scripts into UGC-style talking-head video advertisements using a library of over 1,000 hyper-realistic AI actors. The platform enables rapid ad creation in 35+ languages, supports bulk generation for A/B testing, and offers emotion control and custom avatar creation. It is sold to performance marketers, D2C brands, e-commerce businesses, SaaS companies, mobile app developers, and agencies as a self-serve subscription SaaS product with enterprise tiers and API access.
Is Arcads a public or private company?
Arcads is a private company. It is classified as venture growth investor backed and is currently operating.
When was Arcads founded?
Arcads was founded in 2024. It employs 1 to 10 people.
Where is Arcads based?
Arcads is headquartered in San Francisco, United States, in the North America region.
How does Arcads make money?
Three revenue lines are on record. Subscription Credits (Standard Offers) is the primary driver. The others are customized Enterprise Offers and credit Top-ups.
Who are Arcads's main competitors?
Direct peers on record are Synthesia, D-ID, InVideo, HeyGen, Lumen5, Pictory, Runway, Creatify and Tavus. Veed.io is listed as an emerging player.
Does Arcads have an API?
Yes. Arcads offers an AI Video Generator API that enables programmatic creation of AI-generated video ads. The API is accessible only to clients who subscribe to a Customized offer. Rate limits apply: usage exceeding 40 requests per second is considered fraudulent and access will be denied. Clients can integrate the API to automate video generation workflows, including avatar selection, script integration, lip-sync, and voice cloning. Developer documentation is at app.arcads.ai.
What industry is Arcads in?
Arcads's product category is AI Video Generation Software. Its primary akta.pro industry code is HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs), with a secondary code of MPAFAFAJ, SDKs, APIs & Platform Integration Tools (Console/Store/Identity). Its NAICS code is 5132 and its SIC code is 7370.