Recuro

What Recuro does

OÜ ReCuro Estonia is a private, founder-owned mental health clinic headquartered at Punane 18 in the Lasnamäe district of Tallinn, operating under Estonian Health Board activity licenses L05428 and L05429. Founded around 2021 and led by CEO Greete Org (social worker and harm-reduction specialist) and Chairman of the Board Mirjam Luik (advanced practice nurse and AoEC-trained executive coach), the firm delivers a multidisciplinary mental-health portfolio that combines adult and adolescent psychiatry, psychological counselling and cognitive-behavioural therapy, mental-health nursing, social work, peer experience advice, and executive coaching. Services are delivered both in person at the Tallinn clinic and remotely via the ConnectedOnlineX e-consultation platform, in Estonian, Russian, English, Finnish, and Ukrainian. A separate opioid substitution therapy programme (Methadone and Buprenorphine) is operated under a partnership with Tervise Arengu Instituut (National Institute for Health Development) and is delivered free of charge to clients, including those without health insurance.

The revenue model is fee-for-service across clinical disciplines, with publicly funded substitution therapy and quote-based executive coaching sitting alongside the unit-priced clinical catalogue (€40 social work, €50-60 nursing, €90 psychology, €110-170 psychiatry per 50-minute session). The clinic does not accept Estonian Health Insurance Fund (Tervisekassa) reimbursement for its core paid services, relying on self-pay consumers and direct employer contracts for coaching. Distribution is omnichannel within Estonia: direct-to-consumer booking through the website, referral inflows via harm-reduction partners including narko.ee, Ohvriabi, and SMART Recovery, and a liability-insurance arrangement with PZU Kindlustus supporting €3 million of clinical cover. The underlying technology stack is a standard clinic-and-website operation with no proprietary software, no disclosed AI, and no mobile application.

Name

Recuro

Legal name

OÜ ReCuro Estonia

Website

https://recuro.ee

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Recuro is a private Tallinn-based mental health clinic offering psychiatry, psychology, mental-health nursing, social work, executive coaching, and publicly-funded opioid substitution therapy to individual and corporate clients across Estonia in five languages, both in person and online.

Ownership category

akta.pro rank

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Outpatient Consultation Fees: Fee-for-service model for psychiatric, psychological, nursing, and social work consultations. Prices range from €40-170 per session depending on service type and patient category (adult/adolescent). No Tervisekassa (Estonian Health Insurance Fund) funding.
2. Free Substitution Treatment Services: Opioid substitution therapy provided free of charge to all clients including those without health insurance, funded through collaboration with Tervise Arengu Instituut (National Institute for Health Development).
3. Executive Coaching: Leadership and career coaching services offered at custom pricing (quote-based). First consultation for coaching needs assessment is provided free of charge.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Recuro is a private mental health clinic in Tallinn delivering outpatient psychiatric, psychological, mental-health nursing, and social-work services to individuals in Estonia, both in person and via e-consultation. Its portfolio spans adult and adolescent psychiatry, CBT-based psychological counselling, school and occupational psychology, social counselling, and executive coaching, plus a publicly-funded opioid substitution therapy programme (methadone/buprenorphine) operated in partnership with the National Institute for Health Development.

Product overview

ReCuro is a mental health clinic offering a coordinated portfolio of clinical and therapeutic services. The core offerings include mental health nurse consultations, psychologist services (covering psychological counselling, CBT, school psychology, and occupational psychology), social worker counselling, and opioid substitution treatment. The clinic also provides executive coaching and delivers services through online/e-consultation channels. Services are available in Estonian, Russian, English, Finnish, and Ukrainian languages.

Differentiator

Problem solved

Functional benefit

Products and services

• Mental Health Nurse Consultation Clinical specialist service for mental health assessment, evidence-based health-risk analysis, and patient/family counselling, delivered by mental health nurses. Available to adults and adolescents in Tallinn and via e-consultation, in multiple languages.
• Psychologist Services Psychological counselling, cognitive-behavioral therapy (CBT), school psychology, and occupational psychology services for children, youth, and adults. Delivered in person and via e-consultation.
• Social Worker Consultation Social counselling aimed at developing or restoring independent psychosocial coping, including assistance with financial difficulties, debt, and navigation of social benefits.
• Opioid Substitution Treatment Comprehensive opioid addiction treatment using methadone and buprenorphine combined with psychosocial support. Offered free of charge to all clients, including those without health insurance, in collaboration with the National Institute for Health Development (Tervise Arengu Instituut).
• Executive / Leadership Coaching Coaching for leaders and managers covering leadership-skill development, career coaching, and wellbeing coaching. Delivered by a clinician with an AoEC Practitioner Diploma in Executive Coaching; first needs-assessment session provided free of charge, with subsequent sessions priced quote-based.
• Online / E-Consultation Remote consultation delivery channel enabling psychologists and mental health nurses to conduct appointments via video call, booked through the ConnectedOnlineX online appointment system.

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core, minor and moderate.

• Tervise Arengu Instituut (National Institute for Health Development)coreStrategic or Co-development PartnerCollaboration with TAI for providing opioid substitution therapy services at the ReCuro clinic. The National Institute for Health Development funds substitution treatment making it free for all clients including uninsured individuals. This partnership enables the clinic's harm reduction and addiction treatment programmes.
• PZU Kindlustus (AB Lietuvos draudimas Estonia branch)minorOthersLiability insurance provider for the clinic. Insurance coverage: €3,000,000 per insurance period, €100,000 for non-pecuniary harm per insured event, €30,000 per entitled person. Insurance period: 1.11.2024-30.10.2025.
• Correlation European Harm Reduction NetworkmoderateStrategic or Co-development PartnerEuropean network for harm reduction. ReCuro's CEO Grete Org has been a member since 2020 representing Estonia in collecting and disseminating information related to drugs and harm reduction. This membership connects ReCuro to international best practices in addiction treatment.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• BetterHelp: BetterHelp is the largest global online therapy marketplace, delivering psychology and counselling via video, chat, and phone. It directly competes with ReCuro's e-consultation psychology offering for Estonian and Russian-speaking users seeking remote mental health support.
• Talkspace: Talkspace is a US-listed online therapy platform connecting clients with licensed therapists for video, audio, and text sessions. Its subscription-based virtual therapy model parallels ReCuro's e-consultation psychology service.
• Confido: Confido is one of Estonia's largest private healthcare networks, offering outpatient consultations, occupational health, mental health and corporate wellness services to individuals and employers. It is the closest direct analogue to ReCuro in the Estonian private outpatient market, including a similar mix of self-pay and corporate-paid services.
• Cerebral: Cerebral is a US-based telehealth provider focused on mental health and ADHD treatment, combining psychiatric medication management with therapy. It is comparable to ReCuro's combined psychiatric-plus-psychology outpatient model delivered remotely.
• Eldred Kliinik: Eldred Kliinik is an Estonian private outpatient medical clinic offering specialist consultations and psychotherapy. It competes for the same self-pay mental health patient pool in Tallinn and operates a comparable multi-specialist private clinic model.

Broad incumbents

• Lyra Health: Lyra Health is a US-based mental health benefits provider delivering therapy, coaching, and medication management to enterprise employees. Its corporate-coaching and EAP offering is comparable to ReCuro's executive coaching and occupational psychology line.
• Doctolib: Doctolib is Europe's largest patient-facing healthcare booking and telehealth platform, used by clinicians across France, Germany, Italy, and the Benelux. It is relevant as the EU incumbent platform that could eventually expand online therapy booking into Estonia, mirroring ReCuro's ConnectedOnlineX booking model.
• Headspace Health: Headspace Health combines the Headspace meditation app with the Ginger coaching/therapy platform to serve consumers and employers. It addresses similar anxiety, stress, and burnout use cases to ReCuro's coaching and CBT services.

Emerging players

• Spring Health: Spring Health is a global mental health benefits platform combining precision matching, therapy, coaching, and psychiatry for employer clients. It overlaps with ReCuro on the corporate/B2B mental health motion ReCuro is starting to address.

Others

• Peaasi.ee: Peaasi.ee is an Estonian mental health awareness non-profit promoting help-seeking behaviour and providing public resources. It is a thematic peer in the Estonian mental health ecosystem, indirectly shaping demand and referral flows for clinical providers like ReCuro.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ReCuro.ee
• LinkedInlinkedin.com/company/recuro-ee

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recuro