YogaBalance
Humble Warrior Power Yoga operates four infrared-heated yoga and fitness studios across Southern New Hampshire and Maine, serving individual consumers via memberships, class packs, teacher training, retreats, and an on-demand streaming library.
- Company typePrivate
- Founded2004
- HeadquartersManchester, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What YogaBalance does
Humble Warrior Power Yoga operates a multi-location yoga studio network across Southern New Hampshire and Maine. The company runs four physical studios—the flagship Manchester location "The Mills" (155 Dow Street, Unit 102), Bedford (138 Bedford Center Road), Exeter (31 Portsmouth Ave.), and Kittery, ME (Route 1-236)—all utilizing infrared heat technology that heats studios to 94°F for hot yoga, Inferno Pilates, and HIIT/fitness classes. Beyond in-studio classes, the product portfolio includes 200-hour Power Yoga and Hatha teacher training programs, a 300-hour Power Yoga advanced certification, specialty workshops, seasonally themed events, annual retreats, red light therapy (RLT) sessions, prenatal and "mommy & me" classes, an on-demand streaming video library, and gift cards and merchandise. The business has been voted "Best Yoga Studio in New Hampshire."
YogaBalance firmographics
Firmographics- Name
- YogaBalance
- Legal name
- Humble Warrior Power Yoga
- Website
- https://yogabalance.info
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Humble Warrior Power Yoga operates four infrared-heated yoga and fitness studios across Southern New Hampshire and Maine, serving individual consumers via memberships, class packs, teacher training, retreats, and an on-demand streaming library.
- Ownership category
- akta.pro rank
YogaBalance industry classification
Industry- Product category
- Yoga Studio Services
- NAICS
- Fitness and Recreational Sports Centers (71394), Fitness and Recreational Sports Centers (713940)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Hot Yoga & Heated Pilates (HSADACAC)
- akta.pro secondary industries
- Power Yoga & Athletic Yoga Conditioning (HSADACAG), General Yoga Instruction (Hatha/Vinyasa/Flow) (HSADACAA), Restorative Yoga, Yin Yoga & Yoga Nidra (HSADACAF), Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness) (THAJAHAA)
Keywords
Where YogaBalance is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices4 records
Markets served
YogaBalance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Studio Classes and Memberships: Revenue from heated and non-heated yoga classes, hot Pilates, fitness classes, and unlimited membership subscriptions. Classes offered at 4 physical locations plus virtual/on-demand access.
- Teacher Training Programs: 200-hour Power Yoga and Hatha teacher training programs for instructor certification.
- Workshops and Retreats: Specialty workshops and seasonally themed events, plus annual retreats for deeper practice exploration.
- On-Demand Video Library: Unlimited access subscription to library of pre-recorded yoga, Pilates, and HIIT classes for practice anytime, anywhere.
- Merchandise and Gift Cards: Sale of merchandise and gift cards for classes and memberships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | First 3 weeks unlimited yoga classes |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
YogaBalance product offering
Product offeringCore offering
YogaBalance operates a multi-location yoga studio network offering heated and non-heated yoga classes, hot Pilates, and fitness classes across four physical studios in New Hampshire and Maine. The studios use therapeutic infrared heat technology, and the company extends its offerings through a virtual on-demand video library, red light therapy, specialty workshops, retreats, yoga teacher training programs, and prenatal/mommy & me classes.
Product overview
Humble Warrior Power Yoga operates a multi-location yoga studio network across New Hampshire and Maine, offering heated and non-heated yoga classes, Pilates, and fitness classes. The core offering consists of in-studio classes at four locations (Manchester/The Mills, Bedford, Exeter, and Kittery) powered by infrared heat technology. The portfolio extends to virtual on-demand video streaming for remote practice, red light therapy sessions, specialty workshops and retreats, yoga teacher training programs (200 and 300-hour certifications), and prenatal/mommy & me classes. The business operates on a membership and class pack pricing model, with gift cards as an ancillary product.
Differentiator
Problem solved
Functional benefit
Brands
- The Mills: Main Manchester studio location with heated and non-heated yoga studios
- Inferno Pilates
- On-Demand Video
Products and services
- Hot Yoga Classes Heated and non-heated yoga classes powered by infrared heat, including power yoga, flow, and restorative styles offered across four studio locations.
- Inferno Pilates Hot Pilates fitness classes using infrared heat to enhance the workout experience.
- Fitness Classes HIIT and other fitness classes complementing the yoga and Pilates offerings.
- Virtual / On-Demand Video Unlimited access to a library of yoga, Pilates, and HIIT classes available for streaming anytime, anywhere, including on-the-go viewing.
- Red Light Therapy (RLT) Red light therapy sessions offered as a standalone treatment at studio locations.
- Workshops & Events Specialty workshops and seasonally themed events designed to deepen practice and add variety to normal yoga or fitness routines.
- Upcoming Retreats Yoga retreats offering immersive practice experiences at various locations.
- Teacher Training Programs Yoga teacher certification programs including 200-hour Power Yoga, 200-hour Hatha, and 300-hour Power Yoga training.
- Prenatal + Mommy & Me Classes Specialized yoga classes designed for prenatal mothers and new mothers with babies.
- Gift Cards Digital and physical gift cards available for purchase for studio classes and memberships.
Companies that use YogaBalance
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
YogaBalance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
YogaBalance partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- LululemonminorStudio instructor Mat has been selected as a Lululemon Ambassador. This partnership provides brand visibility and association with a major athletic apparel brand.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
YogaBalance competitors and assessment
Company assessmentBroad incumbents
- Equinox: Premium fitness club brand offering yoga, Pilates, and boutique-style group classes across major U.S. cities — comparable as a high-end group fitness destination, but operates a broader luxury fitness portfolio beyond yoga.
- Orangetheory Fitness: Nationally franchised group fitness chain offering HIIT and strength training with heart-rate-based programming — comparable as a multi-location group fitness operator with subscription pricing, though not yoga-focused.
- Life Time Fitness: Large publicly listed fitness club chain offering yoga, Pilates, and group fitness classes as part of a broader premium wellness portfolio — comparable in recurring-membership fitness and class instruction, but operates at much larger scale and scope.
Direct peers
- Hot 8 Yoga: Multi-location hot yoga studio chain operating across several U.S. cities with memberships and class packs — closely comparable in heated yoga positioning and pricing structure.
- Y7 Studio: Hip, music-driven hot yoga studio chain with multiple U.S. locations and digital/on-demand extensions — directly comparable in heated yoga format, millennial branding, and hybrid physical/virtual model.
- YogaWorks: Multi-location yoga studio chain offering a wide range of class styles, teacher training programs, and memberships across the U.S. — comparable in studio network and educational offerings.
- Pure Yoga: Premium multi-location yoga studio brand operating in major U.S. and Asian metros with a broad class schedule and teacher training — comparable as a multi-format, multi-city yoga operator.
- CorePower Yoga: Large national hot yoga and fitness studio chain offering heated yoga, Pilates, and HIIT classes on a membership model — directly comparable in class formats, pricing model, and heated-studio positioning.
Emerging players
- Alo Moves: Digital yoga and fitness streaming platform from Alo Yoga offering on-demand class libraries — comparable to the company's virtual class offering as a subscription digital competitor with strong brand backing.
- Glo (Yoga, Meditation, Pilates): Subscription-based online platform offering on-demand yoga, Pilates, and meditation classes — directly comparable to the on-demand video library product as a digital competitor for virtual subscribers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
YogaBalance social profiles
Digital presenceYogaBalance financial estimates
Financial estimateRevenue estimate
Valuation estimate
YogaBalance leadership team
Management profileNumber of profiles
YogaBalance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
YogaBalance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about YogaBalance
What does YogaBalance do?
YogaBalance operates a multi-location yoga studio network offering heated and non-heated yoga classes, hot Pilates, and fitness classes across four physical studios in New Hampshire and Maine. The studios use therapeutic infrared heat technology, and the company extends its offerings through a virtual on-demand video library, red light therapy, specialty workshops, retreats, yoga teacher training programs, and prenatal/mommy & me classes.
Is YogaBalance a public or private company?
YogaBalance is a private company. It is classified as unknown and is currently operating.
When was YogaBalance founded?
YogaBalance was founded in 2004. It employs 11 to 50 people.
Where is YogaBalance based?
YogaBalance is headquartered in Manchester, United Kingdom, in the Europe region.
How does YogaBalance make money?
Five revenue lines are on record. Studio Classes and Memberships are the primary driver. The others are teacher Training Programs, workshops and Retreats, on-Demand Video Library and merchandise and Gift Cards.
Who are YogaBalance's main competitors?
Broad incumbents on record are Equinox, Orangetheory Fitness and Life Time Fitness. Direct peers are Hot 8 Yoga, Y7 Studio, YogaWorks, Pure Yoga and CorePower Yoga. Emerging players are Alo Moves and Glo (Yoga, Meditation, Pilates).
Does YogaBalance have an API?
No public API is recorded for YogaBalance.
What industry is YogaBalance in?
YogaBalance's product category is Yoga Studio Services. Its primary akta.pro industry code is HSADACAC, Hot Yoga & Heated Pilates, with a secondary code of HSADACAG, Power Yoga & Athletic Yoga Conditioning. Its NAICS code is 71394 and its SIC code is 7997.