Veldboer Eenhoorn

What Veldboer Eenhoorn does

Veldboer Eenhoorn is a Dutch B2B wholesale distributor serving the hospitality industry (restaurants, cafes, hotels, catering companies, sports venues) exclusively within the Netherlands. The company operates from its headquarters and distribution center in Zwaag, Netherlands, and runs a 24/7 e-commerce webshop through which registered business customers order across nine core product categories: meat (Vlees), fish and seafood (Vis), fresh produce (AGF), dry goods and pantry (DKW), bread and pastry, dairy/cheese/cold cuts, fries/snacks/ice cream, beverages (Dranken), and non-food supplies. Delivery is handled by a fleet of fixed, trusted drivers who deliver to customer-specified locations, with same-day fulfillment available for orders placed before 21:00. The business model is transaction-based B2B distribution with personalized contract pricing visible only after customer login; no public pricing is disclosed. The company maintains an extensive supplier partnership ecosystem spanning beer (ABInBev), fries (Aviko, Farm Frites), oils (Oliehoorn), seafood (ATL Seafood — a dedicated private-label seafood line), soft drinks (Coca Cola, Vrumona), meat (Hesseling Vlees), tea (Lipton), ice cream (Ola), and food solutions (Unilever Food Solutions). It also operates a house brand, Café Ami, for coffee. The underlying technology is a B2B e-commerce platform with no disclosed APIs, integrations, or proprietary AI/ML components. The company is privately held, with no disclosed parent company, investors, or funding rounds.

Name

Veldboer Eenhoorn

Legal name

Veldboer Eenhoorn

Website

https://veldboereenhoorn.nl

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

51–100 employees

Short description

Veldboer Eenhoorn is a Dutch B2B wholesale distributor supplying restaurants, cafes, hotels, caterers, and sports venues across the Netherlands with a full assortment of food, beverage, and non-food products via a 24/7 webshop and fixed-driver delivery.

Ownership category

akta.pro rank

Product category

Foodservice Distribution

NAICS

Fish and Seafood Merchant Wholesalers (42446), Poultry and Poultry Product Merchant Wholesalers (42444)

akta.pro primary industry

Corporate & Catering Online Ordering/Delivery (AFAIAMAK)

akta.pro secondary industries

Foodservice & Hospitality Supply Marketplaces (CRAFAHAE), Foodservice Supplier Last-Mile (B2B to Restaurants) (TLAAAHAJ)

Keywords

• Foodservice distribution
• Hospitality food supply
• B2B food wholesale
• Horeca delivery
• Professional kitchen supplies

Headquarters

HQ city

Zwaag

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Foodservice Distribution: B2B distribution of food and beverage products to hospitality businesses (restaurants, hotels, cafes, catering companies, sports venues). Products include fresh, frozen, and ambient food items as well as non-food supplies.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Veldboer Eenhoorn is a B2B foodservice distributor supplying the Dutch hospitality industry with a broad assortment of food and non-food products, including meat, fish and seafood, fresh produce, dairy/cheese/cold cuts, bread and pastry, dry goods, fries/snacks/ice cream, and beverages. Customers are registered businesses (restaurants, cafes, hotels, caterers, sports venues) who order through a 24/7 webshop and receive delivery from fixed, trusted company drivers.

Product overview

Veldboer Eenhoorn is a B2B wholesale supplier serving the Dutch hospitality industry (restaurants, cafes, hotels, catering, and sports facilities). The company operates a unified platform model combining online ordering with delivery services. The product portfolio spans eight core categories: Meat (Vlees), Fish (Vis), Fresh Produce (AGF), Dry Goods (DKW), Bread & Pastry, Dairy/Cheese/Cold Cuts, Fries/Snacks/Ice Cream, Beverages, and Non-Food supplies. Key seafood sub-products include langoustines, gamba/shrimp, and garnalen/prawns under the ATL Seafood brand. The company also offers house brand products including Café Ami coffee. Products are delivered 24/7 through a webshop with fixed trusted drivers, targeting professional chefs and hospitality operators.

Differentiator

Problem solved

Functional benefit

Brands

• Café Ami: House brand coffee product line offering a balance of taste, quality and price for a homely feeling

Products and services

• Vlees (Meat) Fresh meat assortment for the hospitality industry, including beef, pork, veal, lamb, chicken, turkey, game, meat substitutes (burgers, chicken substitutes, minced-meat substitutes, sausages, others), poultry (quail, guinea fowl, corn-fed chicken, domestic goose, domestic duck), cold cuts (sliced and whole, pâtés and spreads, sausages), and game (partridge, pheasant, wild duck, wild goose, hare, roe deer, deer, wild boar, rabbit).
• Vis (Fish and Seafood) Complete range of fresh and frozen fish and seafood for hospitality operators, including finfish species (salmon, tuna, cod, flatfish, sea bream, sea bass, squid, others), prepared fish (fried, breaded, battered), smoked fish (salmon, eel, mackerel, trout, others), crustaceans (shrimp/prawns, gamba, langoustines, lobster, crab), shellfish (oysters, scallops, mussels, others), fish specialties (fish salads, fish soups, fish eggs), seaweed products, and sushi products.
• AGF (Aardappelen, Groenten en Fruit) Fresh produce assortment for foodservice, including potatoes (unprocessed, processed, fries), vegetables (whole and cut, mixes, lettuces, raw vegetables and salads), fruit (loose and processed, fruit salads and mixes, dried and sugared), fresh herbs, edible flowers, cress and sprouts, and mushrooms and truffles, with bulk options available.
• DKW (Dranken, Kruiden en Wijn — Dry Goods) Dry goods and pantry range for hospitality kitchens, including herbs, spices, oils, sauces, soups, broths/stocks, Mediterranean products, rice, pasta, conserves, bread toppings, nuts, snacks, sweets, chocolate, cookies, pastry ingredients, and baking supplies.
• Brood en Patisserie (Bread and Pastry) Bread, pastries, cakes, snacks, bread replacements, baking ingredients, patisserie components, and bread specialties supplied to hospitality operators.
• Zuivel, Kaas en Vleeswaren (Dairy, Cheese and Cold Cuts) Dairy, cheese, and cold-cut assortment including Dutch and international cheeses, butter, margarine, cream products, desserts, milk, yogurt drinks, coffee milk, eggs, cold cuts, and prepared salads for the hospitality sector.
• Frites, Snacks en IJs (Fries, Snacks and Ice Cream) French fries, potato specialties, snacks, ice cream, pizzas, and complete meals for foodservice operations including snack bars and cafeterias.
• Dranken (Beverages) Full hospitality beverage range including beers, soft drinks, fruit drinks, sports drinks, water, distilled spirits, wines, cocktails, mocktails, hot beverages, and syrups.
• Non-Food Non-food hospitality supplies including disposables, tableware, glassware, cutlery, napkins, candles, lighting, presentation supplies, textiles, kitchen and bar materials, and cleaning and hygiene products.
• Café Ami House Brand Coffee House-brand coffee line offered through Veldboer Eenhoorn, positioned on a balance of taste, quality, and price to deliver a homely feeling for hospitality establishments.
• ATL Seafood (Seafood Brand) Primary seafood brand carried by Veldboer Eenhoorn, supplying langoustines, gamba/shrimp, prawns, and other seafood products to hospitality customers.

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• ABInBevcoreOthersBeer supplier partner providing beer products including pils, specialty beers, alcohol-free and low-alcohol options, ciders, and Radler for hospitality customers.
• AvikocoreOthersPotato and fries specialist supplier partner for the foodservice industry.
• Farm FritescoreOthersFries and potato products supplier partner for foodservice.
• OliehoorncoreOthersOils and fats supplier partner for frying and cooking applications.
• ATL SeafoodcoreOthersPrimary seafood supplier partner providing langoustines, gambas, shrimp, lobster, crab, and other seafood products. All seafood products on the website carry the ATL Seafood brand.
• Coca ColacoreOthersSoft drink supplier partner providing cola, soft drinks, and other beverages.
• Hesseling VleescoreOthersMeat specialist supplier partner for quality meat products.
• LiptoncoreOthersTea and ice tea supplier partner.
• OlacoreOthersIce cream supplier partner for foodservice.
• Walraven SaxminorOthersSupplier partner listed in the partner overview.
• Unilever Food SolutionscoreOthersFood solutions supplier partner providing sauces, condiments, and food service products.
• VrumonacoreOthersBeverage supplier partner providing soft drinks and other beverages.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Bidfood Netherlands: Dutch arm of international foodservice distributor Bidfood, supplying restaurants, hotels, and catering with broad food and non-food ranges. Closest direct competitor in business model and target customers.
• Brakes Group (Sysco subsidiary): European foodservice distributor (part of Sysco) supplying restaurants and hospitality with broad food and non-food ranges. Comparable multi-category distribution to hospitality operators across European markets.
• Hanos: Dutch family-owned cash-and-carry and foodservice wholesaler serving horeca and institutional buyers across the Netherlands. Comparable product range and customer base with regional delivery model.
• Lekkerkerker: Dutch foodservice supplier and cash-and-carry operator serving hospitality businesses. Comparable mid-sized regional Dutch foodservice model.
• Pouw Group: Dutch B2B foodservice distributor focused on the hospitality industry with delivery services. Directly comparable in target segment and broadline category coverage.
• Martinus Food Group: Dutch foodservice distributor serving restaurants, hotels, and catering operators with broad product range. Direct competitor in the same Dutch horeca segment.

Broad incumbents

• Gordon Food Service: North American broadline foodservice distributor serving restaurants, hotels, and institutional customers with delivery. Comparable foodservice distribution model with multi-category product range.
• Sligro Food Group: Largest Dutch foodservice distributor and cash-and-carry operator, serving the same Dutch horeca market with broad assortment and a national footprint. Directly comparable in customer base and product categories; significantly larger scale than Veldboer Eenhoorn.
• US Foods: Major US broadline foodservice distributor to restaurants and hospitality operators. Comparable product breadth, delivery model, and target customers in foodservice distribution.
• Sysco Corporation: Largest global foodservice distribution company, serving restaurants, hotels, and healthcare with broadline distribution. Comparable business model and customer base, though operating at vastly larger scale and geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/VeldboerG
• Facebookfacebook.com/veldboereenhoorn
• LinkedInlinkedin.com/company/veldboer-eenhoorn

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Veldboer Eenhoorn