Hometrack Australia Pty Ltd
- Company typePrivate
- Founded1999
- HeadquartersSydney, Australia
- Headcount—
- GTM typeB2B
- OfferingSoftware
Hometrack Australia Pty Ltd firmographics
Firmographics- Name
- Hometrack Australia Pty Ltd
- Legal name
- Hometrack Data Systems Limited
- Website
- https://hometrack.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Ownership category
- akta.pro rank
Hometrack Australia Pty Ltd industry classification
Industry- Product category
- Real Estate Data Analytics
- NAICS
- Offices of Real Estate Appraisers (531320)
- SIC
- Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Automated Valuation Models (AVM) & Property Data/Analytics (FSALALAJ)
Keywords
Where Hometrack Australia Pty Ltd is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Hometrack Australia Pty Ltd business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Property Data and Analytics Services: Hometrack generates revenue through provision of residential property data, insight and analysis as part of the Houseful division of ZPG Limited. Services include AVM valuations, property valuation reports, housing market intelligence subscriptions, and comparables data. Revenue is primarily recurring through software/data subscriptions and usage-based API calls, with some professional services for implementation.
- Mortgage Solutions / Property Risk Automation: Licensing of the Property Risk Hub platform, including digital valuer, property risk data, enterprise rules engine, case management, and climate risk modules to mortgage lenders. Delivered as cloud-native SaaS with potential per-transaction or per-seat pricing for enterprise lenders.
- Housing Market Intelligence (HMI) Platform Subscription: Subscription access to the Data Hub platform providing live property market intelligence across supply/demand, pricing, and affordability modules for residential developer clients (land directors, sales directors, finance directors).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise pricing for mortgage lenders — Property Risk Hub and AVM services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Hometrack Australia Pty Ltd product offering
Product offeringCore offering
Hometrack provides a cloud-native property risk decisioning platform for UK mortgage lenders and property developers, centred on its Automated Valuation Model (AVM), Digital Valuer, and the Property Risk Hub. The platform combines AVM-powered valuations, configurable rules engines, case management, and climate risk modules into a unified automation system, while a separate Data Hub delivers Housing Market Intelligence, Comparables Data, Property Listings Data, Mover Intelligence, and Site Appraisal Reports for developer customers. All offerings are underpinned by 26+ years of UK property transaction records, mortgage lending data, and integrated Zoopla portal listings.
Product overview
Hometrack offers a unified property risk and data intelligence platform for the UK mortgage and property development industries. The core offering centers on Property Risk Hub (a cloud-native decisioning platform) powered by the Automated Valuation Model (AVM) and Digital Valuer for instant property valuations. The platform operates across two main divisions: Mortgage Solutions (for lenders) providing essential and total property risk automation with climate risk insights and portfolio management; and Data Services (for developers) providing Housing Market Intelligence, Comparables Data, Mover Intelligence, and Property Listings Data through the Data Hub. These products share a common data foundation of 20+ years of property transaction records, mortgage lending data, and Zoopla portal listings to deliver AI-powered predictive analytics for property valuation and risk assessment.
Differentiator
Problem solved
Functional benefit
Brands
- Property Risk Hub: Cloud-native decisioning platform for property risk automation
- Data Hub
- Housing Market Intelligence (HMI)
- Climate Change Insights
Products and services
- Property Risk Hub Cloud-native decisioning platform that automates property risk assessment for UK mortgage lenders by combining digital valuation, property risk data, configurable rules, case management, and surveyor allocation in a single integrated system.
- Digital Valuer
Quantifiable outcome
- Automated valuations delivered in minutes vs. days for physical inspections, enabling faster mortgage approvals
- +3 more outcomes
Companies that use Hometrack Australia Pty Ltd
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles2 records
Hometrack Australia Pty Ltd technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability3 records
Feature10 records
Hometrack Australia Pty Ltd partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- TwinncoreHometrack partnered with Twinn to provide Leeds Building Society with an integrated climate risk solution that meets both current needs and future climate regulatory requirements. The partnership combines Hometrack's property risk data and AVM with Twinn's climate risk capabilities.
- Urban Big Data Centre (UBDC)coreHometrack partnered with the Urban Big Data Centre (UBDC) to bridge the housing data gap and power high-impact academic research. The partnership provides academic researchers with access to Hometrack's property data for housing studies.
- European AVM AlliancecoreHometrack is a founding member of the European AVM Alliance (www.europeanavmalliance.org), an industry body promoting automated valuation model standards and adoption across Europe.
- ZooplacoreHometrack integrates property listing data from Zoopla into its Data Hub and property valuation platforms, leveraging the Zoopla portal listings as a core data source alongside its own transaction and mortgage lending data. Both Hometrack and Zoopla are part of the Houseful Group under ZPG Limited.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Hometrack Australia Pty Ltd competitors and assessment
Company assessmentDirect peers
- Landmark Information Group: UK-focused provider of property data, environmental risk, and AVM services to mortgage lenders, conveyancers, and surveyors. Most direct head-to-head competitor to Hometrack's AVM and property risk data offerings in the UK mortgage stack.
- CoreLogic UK: Global AVM and property analytics provider with a UK footprint, offering automated valuations and property data to lenders. Competes directly with Hometrack's AVM accuracy benchmarks and platform plays.
- Vebra: UK property listings and market intelligence software provider serving estate agents, developers, and lenders. Comparable in the property data and HMI use cases, particularly for residential developers and housing market analytics.
Emerging players
- REalyse: UK proptech analytics provider focused on residential development market intelligence and comparable analysis. Closely comparable to Hometrack's HMI and Comparables Data products targeting residential developers.
- PropertyData / Dataloft (by PriceHubble): European property analytics and AVM platform serving lenders, investors, and developers. Comparable through its AVM and valuation analytics, with a broader European footprint that contrasts Hometrack's UK focus.
- TwentyCi: UK property data and mover analytics provider using transaction and listing data to inform home-mover marketing, valuation, and development decisions. Comparable in the property data, mover intelligence, and developer analytics segments.
Broad incumbents
- Rightmove: UK's largest property portal with growing data, valuation, and market intelligence offerings for lenders and developers. Comparable in the UK property-data ecosystem and increasingly adjacent to AVM and HMI use cases.
- e.surv Chartered Surveyors (LSL Property Services): Major UK residential surveying and valuation business that interacts with Hometrack AVMs as a downstream surveyor in the lender workflow. Comparable as a UK mortgage risk valuation provider and a channel for Hometrack's surveyor allocation tools.
- Zoopla: Sister brand within ZPG's Houseful division and a core upstream data source for Hometrack's Data Hub. Comparable as a UK property data platform with portal listing depth and adjacent analytics products.
Regional players
- Connells Survey & Valuation (Connells Group): Large UK surveying and valuation arm of the Connells Group providing residential valuations to lenders. Comparable as a UK mortgage valuation provider and as a counterparty in the same lender valuation workflow as Hometrack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Hometrack Australia Pty Ltd social profiles
Digital presenceHometrack Australia Pty Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hometrack Australia Pty Ltd leadership team
Management profileNumber of profiles
Hometrack Australia Pty Ltd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hometrack Australia Pty Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hometrack Australia Pty Ltd
What does Hometrack Australia Pty Ltd do?
Hometrack provides a cloud-native property risk decisioning platform for UK mortgage lenders and property developers, centred on its Automated Valuation Model (AVM), Digital Valuer, and the Property Risk Hub. The platform combines AVM-powered valuations, configurable rules engines, case management, and climate risk modules into a unified automation system, while a separate Data Hub delivers Housing Market Intelligence, Comparables Data, Property Listings Data, Mover Intelligence, and Site Appraisal Reports for developer customers. All offerings are underpinned by 26+ years of UK property transaction records, mortgage lending data, and integrated Zoopla portal listings.
Is Hometrack Australia Pty Ltd a public or private company?
Hometrack Australia Pty Ltd is a private company. It is classified as corporate owned and is currently operating.
When was Hometrack Australia Pty Ltd founded?
Hometrack Australia Pty Ltd was founded in 1999.
Where is Hometrack Australia Pty Ltd based?
Hometrack Australia Pty Ltd is headquartered in Sydney, Australia, in the Oceania region.
How does Hometrack Australia Pty Ltd make money?
Three revenue lines are on record. Property Data and Analytics Services are the primary driver. The others are mortgage Solutions / Property Risk Automation and housing Market Intelligence (HMI) Platform Subscription.
Who are Hometrack Australia Pty Ltd's main competitors?
Direct peers on record are Landmark Information Group, CoreLogic UK and Vebra. Emerging players are REalyse, PropertyData / Dataloft (by PriceHubble) and TwentyCi. Broad incumbents are Rightmove, e.surv Chartered Surveyors (LSL Property Services) and Zoopla. Connells Survey & Valuation (Connells Group) is listed as a regional player.
Does Hometrack Australia Pty Ltd have an API?
No public API is recorded for Hometrack Australia Pty Ltd.
What industry is Hometrack Australia Pty Ltd in?
Hometrack Australia Pty Ltd's product category is Real Estate Data Analytics. Its primary akta.pro industry code is FSALALAJ, Automated Valuation Models (AVM) & Property Data/Analytics. Its NAICS code is 531320 and its SIC code is 6162.