Green Gobbler
Green Gobbler is a private consumer products brand selling enzyme-based drain care, septic treatments, cleaners, weed killers, and pet-safe ice melt to residential homeowners and commercial facilities through D2C e-commerce and major US and Canadian retailers, operating as part of PurposeBuilt Brands.
- Company typePrivate
- Founded-
- HeadquartersGurnee, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Green Gobbler does
Green Gobbler is a private consumer products brand that sells drain care, septic system treatments, drain maintenance products, cleaners, weed killers, and pet-safe ice melt to residential households and commercial facilities such as restaurants, hotels, and schools. The company is headquartered at 705 Tri-State Parkway in Gurnee, Illinois, and is operated under CC Holdings, Inc. as part of the PurposeBuilt Brands portfolio, which includes sister cleaning brands such as Weiman, Biokleen, Gonzo, Goo Gone, Mighty Mint, and Magic. Green Gobbler employs 11-50 people.
The company's core technology centers on enzyme-based and probiotic cleaning formulations that use bacteria-produced enzymes and proprietary patented ingredient blends to break down organic matter, rather than relying on harsh chemicals such as sodium hydroxide, bleach, or sulfuric acid. Key patented formulations include a proprietary ingredient in the Liquid Drain Clog Dissolver and a monosodium bisulfate-based blend in the Powder Plunger Toilet Clog Remover. Multiple products hold EPA Safer Choice recognition for environmentally preferable ingredients. The portfolio spans liquid, powder, pod, gel, strip, and tablet formats across drain clog removers, septic treatments (powders, pods, liquids, and emergency sludge removers), preventive maintenance products (enzyme strips and gels), and specialty cleaners including concentrated vinegar solutions and orange oil degreasers. SKU prices range from approximately $7.99 for targeted hair clog remover to $79.99 for industrial-grade 25-pound powdered drain and sewer opener.
Green Gobbler operates a dual go-to-market model: direct-to-consumer e-commerce on greengobbler.com with free shipping on orders over $35, and broad retail distribution through partners including Home Depot, Walmart, Bed Bath & Beyond, Ace Hardware, Canadian Tire, QVC, Tractor Supply Co., and Do-it-Best across the United States and Canada. The company markets through educational blog content, organic social presence on TikTok, Instagram, Facebook, and YouTube, and email newsletters. Revenue is generated through one-time product purchases, with a 30-day money-back guarantee across the catalog.
Green Gobbler firmographics
Firmographics- Name
- Green Gobbler
- Legal name
- CC Holdings, Inc.
- Website
- https://greengobbler.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Green Gobbler is a private consumer products brand selling enzyme-based drain care, septic treatments, cleaners, weed killers, and pet-safe ice melt to residential homeowners and commercial facilities through D2C e-commerce and major US and Canadian retailers, operating as part of PurposeBuilt Brands.
- Ownership category
- akta.pro rank
Green Gobbler industry classification
Industry- Product category
- Drain and Septic Care Products
- NAICS
- Soap, Cleaning Compound, and Toilet Preparation Manufacturing (3256), Soap and Cleaning Compound Manufacturing (32561)
- akta.pro primary industry
- Drain Openers & Pipe Cleaners (Caustic/Acidic) (CRAJAKAH)
- akta.pro secondary industries
- Drain Openers & Clog Removers (Bathroom/Toilet) (CRAJADAH), Eco-Friendly Bathroom & Toilet Cleaners (CRAJAOAE), Toilet Bowl Cleaners (CRAJADAA), Green Deep Cleaning (Whole-Home) (HSAEAGAB)
Keywords
Where Green Gobbler is headquartered
LocationHeadquarters
- HQ city
- Gurnee
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Green Gobbler business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D
Revenue model
- Direct-to-Consumer E-commerce Sales: Green Gobbler generates revenue through direct online sales via greengobbler.com, offering products with free shipping on orders over $35. Customers can purchase individual items or multiple units through the website's shopping cart system.
- Retail Distribution Sales: Revenue generated through distribution partnerships with major retailers including Bed Bath & Beyond, Home Depot, Walmart, Ace Hardware, Canadian Tire, and others. Products are sold in thousands of retail locations across the United States and Canada.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Product Purchases |
Go-to-market motion2 records
Distribution channels12 records
Marketing channels6 records
Green Gobbler product offering
Product offeringCore offering
Green Gobbler manufactures and sells enzyme- and probiotic-based drain clog removers, septic system treatments, preventive drain maintenance products, specialty cleaners (vinegar concentrates, orange oil degreasers), weed killers, and pet-safe ice melt. Products are sold in multiple sizes (from 22.5oz to 25lbs bulk) and emphasize bleach-free, septic-safe, and pipe-safe formulations as alternatives to harsh chemical drain cleaners. The brand serves residential homeowners and commercial end-users through its own e-commerce site and major national retailers.
Product overview
Green Gobbler is a consumer cleaning products brand specializing in drain, septic, and outdoor care solutions. The product portfolio is organized into four core categories: (1) Drain Clog Removers including liquid dissolvers in multiple sizes (31oz, 1 gallon), powdered openers, and plunger alternatives; (2) Septic System Treatments including powders, pods, liquids, and sludge removers for tank maintenance and emergency treatment; (3) Drain Maintenance products including enzyme strips, gels, and deodorizers for preventive care; and (4) Specialty Cleaners including orange oil kits, vinegar solutions (20% and 30% concentrations), and pet-safe ice melt. All products emphasize bleach-free, septic-safe, and pipe-safe formulations using enzymatic or probiotic bacteria formulas rather than harsh chemical alternatives.
Differentiator
Problem solved
Functional benefit
Products and services
- Liquid Drain Clog Dissolver - 31oz
- Liquid Drain Clog Dissolver - 1 Gallon High-density liquid drain clog dissolver with proprietary patented ingredient; sinks through standing water; provides up to eight clog remover treatments per bottle; safe for toilets, tubs, and sinks.
- Main Line Drain Opener - 1 Gallon Industrial-strength drain opener formulated for severe clogs in main drain lines.
- 2-in-1 Drain Clog Remover Kit - 3 Packs + 1 Drain Snake Drain opening pacs combined with a drain snake tool; bleach-free formula that liquefies hair, soap scum, and organic materials.
- Powder Plunger Toilet Clog Remover Pre-measured powder pouch toilet clog remover that breaks down toilet paper, flushable feminine products, sludge, organic waste, calcium and lime deposits, and flushable baby wipes; eliminates the need for a rubber plunger.
- Powdered Drain & Sewer Opener - 25lbs Industrial-strength powdered drain opener for high-use commercial areas such as hotels, restaurants, and schools; bleach-free formula effective against hair, grease, paper, cooking oil, soap scum, and organic matter.
- Targeted Hair Clog Remover Hair-specific clog remover formula designed to dissolve hair buildup in bathroom drains.
- Liquid Toilet Plunger Industrial - 33oz Industrial-strength liquid toilet plunger alternative for tough toilet clogs.
- Liquid Toilet Bowl Plunger Liquid toilet bowl clog remover as an alternative to traditional rubber plungers for standard toilet clogs.
- Industrial Septic Powder - 27oz Septic tank treatment powder containing natural bacteria that breaks down solids, digests waste, and prevents backups; eliminates odors; used once a month for peak tank condition.
- Industrial Septic Saver Pods Pre-measured septic tank treatment pods containing bacteria that produce enzymes to break down toilet paper, fats, oils, grease, proteins, sugars, and starches; 4-month supply; safe for pipes, plumbing, and septic systems.
- Industrial Septic Liquid - 32oz Super-charged liquid septic treatment with bacteria and enzymes that kickstart septic systems back to health; designed for systems showing signs of trouble and needing shock treatment.
- Emergency Septic Sludge Remover - 1 Gallon Probiotic formula septic clog remover and cleaner that uses enzymes to break down clogs without harming septic tank ecosystems; safe for all pipes and drains.
- Septic Saver Liquid - 32oz Liquid septic tank treatment that supports healthy septic system function through regular dosing.
- Toilet Bowl Cleaning Gel + Septic Boost Combined toilet bowl cleaner and septic system booster; cleans the toilet while providing septic tank maintenance benefits.
- Drain Clog Preventer Gel - 64oz Preventive gel formula designed to prevent drain clogs before they form; monthly maintenance treatment.
- Bio-Flow Drain Cleaner & Deodorizer Strips (Lemon) - 12 Strip Pack Enzyme-enhanced drain deodorizer strips that remove organic matter causing odors and slow drains; one strip per month, 12-month supply; safe for sinks, tubs, garbage disposals, toilet tanks, washing machine drains, and septic systems.
- Enzyme Drain & Grease Trap Cleaner - 1 Gallon Enzyme-based drain and grease trap cleaner for kitchen applications; breaks down grease, fats, and organic buildup in grease traps and drains.
- Ultra Foaming Toilet Cleaner Powder + Pipe Build Up Remover Foaming powder toilet cleaner that also removes pipe buildup; dual-action formula for toilet maintenance and pipe care.
- Toilet Clog Defense - 60oz Preventive toilet clog defense formula designed to maintain clear toilets and prevent blockages.
- Washing Machine Cleaner Tablets + Pipe Clean Washing machine cleaning tablets that also clean pipes; remove residue, odor-causing bacteria, and buildup from washing machines and drain lines.
- Refresh Drain & Disposal Deodorizer (Citrus Scent) - 22.5oz Drain and garbage disposal deodorizer with citrus scent that freshens drains and disposals while helping maintain clean pipes.
- Fresh Scent Drain Sticks Cleaner & Deodorizer - 12 Stick Pack Drain cleaning and deodorizing sticks with fresh scent; monthly maintenance strips that break down organic matter causing odors and clogs.
- Cold Pressed Orange Oil Kit Natural orange oil-based surface cleaner and degreaser; cuts through grease, disinfects surfaces, and freshens with citrus scent; effective on countertops, stovetops, and grill surfaces.
- 20% Vinegar Home & Outdoor - 1 Gallon Concentrated vinegar solution (20% acidity) for household and outdoor cleaning applications; multi-purpose cleaner for various surfaces.
- 20% Vinegar Home & Outdoor - 5 Gallon Bulk concentrated vinegar solution (20% acidity) for household and outdoor cleaning; large format for commercial or heavy-use applications.
- 30% Vinegar Home & Outdoor - 1 Gallon High-concentration vinegar solution (30% acidity) for household and outdoor cleaning; stronger formula for tough cleaning jobs.
- 30% Vinegar Home & Outdoor - 5 Gallon High-concentration bulk vinegar solution (30% acidity) for household and outdoor use; large format for commercial or heavy-use cleaning applications.
- Pet-Safe Ice Melt (Magnesium Chloride) Pet-safe ice melt using magnesium chloride; less likely to irritate paws or cause intestinal problems if ingested compared to conventional ice melt; designed for winter safety around pets.
Quantifiable outcome
- Up to 8 clog remover treatments per 1-gallon bottle
- +2 more outcomes
Companies that use Green Gobbler
Customer profileSegments3 records
Ideal customer profiles3 records
Green Gobbler technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Green Gobbler partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Bed Bath & BeyondcoreGreen Gobbler products are available for purchase in Bed Bath & Beyond retail stores, providing visibility among home goods shoppers seeking cleaning and drain maintenance solutions.
- Home DepotcoreProducts distributed through Home Depot stores, reaching homeowners and DIY enthusiasts shopping for home improvement and maintenance supplies including plumbing products.
- WalmartcoreGreen Gobbler products available at Walmart retail locations and Walmart.com, providing broad consumer access across Walmart's extensive retail network.
- Ace HardwarecoreProducts sold through Ace Hardware retail stores, positioning Green Gobbler in neighborhood hardware stores serving local communities.
- Canadian TirecoreGreen Gobbler products are distributed through Canadian Tire retail locations across Canada, enabling international distribution in the Canadian market.
- QVCminorProducts featured on QVC home shopping network, providing video-based product demonstration and direct-to-consumer sales through the QVC platform.
- Rite AidminorProducts available at Rite Aid pharmacy retail locations, reaching customers in the health and wellness retail channel.
- PublixminorGreen Gobbler products sold through Publix supermarket locations in the southeastern United States.
- True ValueminorProducts distributed through True Value hardware retail stores, serving independent hardware retailers and their local customer bases.
- Tractor Supply Co.minorProducts available at Tractor Supply Co. retail locations, reaching rural customers and farmers interested in home and property maintenance products.
- Do-it-BestminorProducts distributed through Do-it-Best hardware cooperative, providing access to independent hardware retailers throughout the distribution network.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Green Gobbler competitors and assessment
Company assessmentEmerging players
- InSinkErator (Emerson): InSinkErator is the leading garbage disposal brand, often paired with drain cleaning/care products at retail. It represents an adjacent category leader that retailers consolidate with Green Gobbler products, making it a useful comparable for understanding the drain care shelf landscape.
Broad incumbents
- Biokleen: Biokleen is a PurposeBuilt Brands sister brand focused on natural, plant-based household cleaners. While broader in scope (laundry, dish, surface cleaners), it competes for the same eco-conscious consumer and shares cross-sell infrastructure, making it a relevant comparable within the parent's portfolio.
- Method Products: Method (Ecover/Ecover subsidiary) is a mainstream eco-friendly cleaning brand with strong retail presence. While primarily known for surface cleaners, it competes for the same eco-conscious household cleaning consumer that Green Gobbler targets.
- Seventh Generation: Seventh Generation (Unilever-owned) is a leading plant-based, EPA Safer Choice-aligned household cleaning brand. It competes with Green Gobbler on eco-friendly positioning and shares overlapping retail distribution and consumer values, though with a broader product portfolio.
Direct peers
- RID-X (SC Johnson): RID-X is a leading septic system and drain maintenance brand owned by SC Johnson. It directly competes with Green Gobbler's Industrial Septic Pods/Powder and Bio-Flow drain maintenance strips in the septic treatment category.
- Liquid-Plumr (Clorox): Liquid-Plumr is Clorox's flagship drain cleaning line and a primary direct rival across retail channels. It serves the same household drain clog and maintenance use cases as Green Gobbler and shares identical shelf sets in big-box retailers.
- CLR (Jelmar): CLR is a multi-surface household cleaning brand specializing in tough limescale, calcium, and rust removal, distributed through major retail channels. While broader in scope, it competes with Green Gobbler's bathroom/toilet cleaning SKUs and shares similar retail buyer relationships.
- Bio-Clean (Bio-Clean Drain Septic Bacteria): Bio-Clean is a niche enzyme/bacteria-based drain and septic treatment brand competing on the same natural, eco-friendly positioning as Green Gobbler. It targets identical drain and septic maintenance use cases with comparable biological chemistry.
- Roebic Laboratories: Roebic specializes in bacterial septic, drain, and grease trap treatments for both residential and commercial use. It directly overlaps with Green Gobbler's Enzyme Drain & Grease Trap Cleaner and septic maintenance product lines.
- Drano (SC Johnson): Drano is the leading consumer drain cleaner brand, manufactured by SC Johnson. It competes head-to-head with Green Gobbler's Liquid Drain Clog Dissolver across grocery, mass, and home improvement channels, addressing the same clog removal use case for households.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Green Gobbler social profiles
Digital presenceGreen Gobbler compliance and trust
Trust signalCompliance2 records
Green Gobbler financial estimates
Financial estimateRevenue estimate
Valuation estimate
Green Gobbler leadership team
Management profileNumber of profiles
Green Gobbler funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Green Gobbler M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Green Gobbler
What does Green Gobbler do?
Green Gobbler manufactures and sells enzyme- and probiotic-based drain clog removers, septic system treatments, preventive drain maintenance products, specialty cleaners (vinegar concentrates, orange oil degreasers), weed killers, and pet-safe ice melt. Products are sold in multiple sizes (from 22.5oz to 25lbs bulk) and emphasize bleach-free, septic-safe, and pipe-safe formulations as alternatives to harsh chemical drain cleaners. The brand serves residential homeowners and commercial end-users through its own e-commerce site and major national retailers.
Is Green Gobbler a public or private company?
Green Gobbler is a private company. It is classified as corporate owned and is currently operating.
When was Green Gobbler founded?
Green Gobbler was founded in -1. It employs 11 to 50 people.
Where is Green Gobbler based?
Green Gobbler is headquartered in Gurnee, United States, in the North America region.
How does Green Gobbler make money?
Two revenue lines are on record. Direct-to-Consumer E-commerce Sales are the primary driver. The others are retail Distribution Sales.
Who are Green Gobbler's main competitors?
InSinkErator (Emerson) is listed as an emerging player. Broad incumbents are Biokleen, Method Products and Seventh Generation. Direct peers are RID-X (SC Johnson), Liquid-Plumr (Clorox), CLR (Jelmar), Bio-Clean (Bio-Clean Drain Septic Bacteria), Roebic Laboratories and Drano (SC Johnson).
Does Green Gobbler have an API?
No public API is recorded for Green Gobbler.
What industry is Green Gobbler in?
Green Gobbler's product category is Drain and Septic Care Products. Its primary akta.pro industry code is CRAJAKAH, Drain Openers & Pipe Cleaners (Caustic/Acidic), with a secondary code of CRAJADAH, Drain Openers & Clog Removers (Bathroom/Toilet). Its NAICS code is 3256.