What Umeå IK does

Umeå IK FF is a Swedish women's football club based in Umeå, Västerbotten, operating as an ideell förening (non-profit association). The club fields an A-team competing in Elitettan, the second tier of Swedish women's football, alongside five youth teams spanning F13 to F19, totaling approximately 107 registered players. It is also the parent organization for an Elitfotboll Dam-certified academy that runs multiple seasonal programs — a Summer Academy, Winter Academy, Goalkeeper Academy, and holiday camps — as well as walking football sessions for seniors, two annual tournaments (Umeå IK Cup and Craft Cup), and a B2B-style "UIK-paketet" training package sold to external clubs.

The club operates a diversified, multi-stream revenue model with no disclosed financials. Ticket pricing is structured to drive volume (adult 100–120 SEK; students and ages 0–17 free; 900 SEK annual season pass), supplemented by membership subscriptions (220–660 SEK), academy fees (1,995–2,695 SEK), tournament fees (1,995–3,750 SEK per team), and a tiered corporate sponsorship program branded the "1917 Club" (2,000–30,000 SEK annually). Commercial partnerships include Svenska Spel as central main partner, Pulsen Group as presenting partner, plus 30+ cooperation partners across apparel (Craft), energy (Umeå Energi), gaming (Paradox Interactive), real estate (Balticgruppen), banking (Handelsbanken), and the municipality (Umeå Kommun). The organization is supported by roughly 15–20 staff across coaching, performance (physio, sports psychology, fitness), equipment, and administration, and competes at an arena bearing Umeå Energi's naming rights.

The organization is regionally differentiated as "Norrlandslaget" (The Northern Team), enabling female players from northern Sweden to pursue elite football without relocating. Recent strategic activity includes a 2026 website relaunch with digital partner Chillimedia, integration into the TransferRoom player market, leadership transitions at both coaching and board levels, and public advocacy for increased municipal elite sports funding.

Name

Umeå IK

Legal name

Umeå IK FF

Website

https://umeaik.se

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Women's Football Club & Youth Academy Services

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Association Football (Soccer) Leagues (MPAKAAAA)

akta.pro secondary industry

Referee, Umpire & Coach Education/Certification Academies (MPAKAJAN)

Keywords

• Women's football club
• Youth football academy
• Football training programs
• Football tournaments
• Elite football development

Headquarters

HQ city

Umeå

HQ country

Sweden

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Matchday Revenue: Revenue from ticket sales at home matches played at Umeå energi arena sol. Adults 100 kr advance/120 kr gate, pensioners 60 kr/80 kr, students free, children 0-17 free.
2. Season Passes: Annual passes sold: Adult 900 kr, Pensioner 600 kr, Students free entire season.
3. Membership Fees: Individual membership 440 kr/year, Family 660 kr/year, Student/Pensioner 220 kr/year. Includes voting rights, newsletter, member events, and merchandise offers.
4. Academy Programs: Summer Academy fee 2695 kr (UIK players 1995 kr), with sibling discount 15%. Goalkeeper Academy, Winter Academy, and camp programs generate revenue.
5. Tournament Fees: Umeå IK Cup: 7-manna 1995 kr per team, 9-manna 2495 kr non-overnight/1995 kr overnight. Craft Cup: 3750 kr per team.
6. 1917 Club Sponsorships: Corporate sponsorship program with tiers from 2000-7000 kr/year plus LED packages 10000-30000 kr/year. Includes match tickets, website exposure, partner events, and LED advertising.
7. Corporate Partnerships: Main partner packages with brand exposure on uniforms, arena signage, website, social media, and match events. Partners include Svenska Spel, Pulsen Group, Craft, Umeå Deponi, Umeå Energi, Paradox Interactive, and 30+ cooperation partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Umeå IK FF is a women's football club based in Umeå, Sweden, competing in Elitettan (Sweden's second tier of women's football). The club operates a senior team and four youth teams (F19, F17, F15, F13), and offers an Elitfotboll Dam-certified academy program including Summer Academy, Winter Academy, Goalkeeper Academy, and holiday camps. Supplementary offerings include community walking football for seniors, branded tournaments (Umeå IK Cup, Craft Cup), club memberships, and a transferable training package (UIK-paketet) for partner associations.

Product overview

Umeå IK FF is a women's football club offering a comprehensive ecosystem of services centered around elite football participation and youth development. The core offering consists of competitive football at various levels (Elitettan for A-team, F19/F17/F15/F13 for youth), complemented by an extensive academy program including Sommarakademin (Summer Academy), Vinterakademin (Winter Academy), Målvaktsakademi (Goalkeeper Academy), and holiday camps. Additional services include the UIK-paketet training package for partner clubs, Gåfotboll (walking football) for seniors, and match-day experiences with tickets and season passes. The club also organizes its own tournaments: Umeå IK Cup and Craft Cup. Membership provides access to events, newsletters, and voting rights at annual meetings. All programs are designed to fulfill the club's mission of realizing girls' football dreams.

Differentiator

Problem solved

Functional benefit

Products and services

• Elitettan A-team Competitive Matches Competitive women's football at the second tier of Swedish women's football, featuring the club's A-team competing against teams including IF Elfsborg, Linköping FC, KIF Örebro, IFK Göteborg, and others.
• Sommarakademin (Summer Academy) Summer soccer camp for girls born 2011-2016, certified by Elitfotboll Dam. Includes practical and theoretical football training, physiology, psychology, and performance education, with both collective and individual components. Fee 2,695 SEK per participant (UIK players 1,995 SEK), with 15% sibling discount.
• Vinterakademin (Winter Academy) Four-month winter training program (November to early March) for young football girls, with weekly sessions divided by age groups, led by players and coaches from the club.
• Målvaktsakademi (Goalkeeper Academy) Goalkeeper training academy for aspiring goalkeepers, with specialized training sessions led by the club's goalkeeper coaching staff.
• Höstlovsläger (Autumn Holiday Camp) Multi-day football camp during autumn holiday for girls born 2011-2016, held at Nolia Arena (indoor artificial turf).
• Sportlovsläger (Sports Holiday Camp) Football camp during winter sports holiday week 10, held at Nolia Arena.
• Gåfotboll (Walking Football) Walking football training adapted for seniors who want to play football while walking instead of running. Led by A-team players every Thursday at Umeå energi arena.
• Umeå IK Cup Annual girls' football tournament held at Nolia Football Fields and Nolia Arena. Includes 7-a-side (for born 2014) and 9-a-side (for born 2012-2013) formats. 7-manna 1,995 SEK per team, 9-manna 2,495 SEK non-overnight / 1,995 SEK overnight.
• Craft Cup Football cup for men's and women's teams, 11-a-side format held in Nolia Arena. Conducted in partnership with Craft. 3,750 SEK per team, includes minimum 3 matches.
• UIK-paketet (Training Package) Training and education package offered to clubs and associations, including player development education (3v3, 5v5, 7v7, 9v9, 11v11 formats), A-team player or coach visits, theory sessions, fitness training, video analysis, physiotherapy, and goalkeeper training.
• Besök i breddföreningar (Visits to Community Clubs) A-team players visit partnership clubs in Umeå and surrounding areas to build relationships and serve as role models for young football players.
• Match Tickets and Season Passes Ticket sales for home matches in Elitettan via Liveday platform. Adults 100 SEK advance/120 SEK gate, pensioners 60 SEK/80 SEK, students free, children 0-17 free. Season passes: Adult 900 SEK/year, Pensioner 600 SEK/year, Students free entire season.
• Club Membership (Medlemskap) Club membership options including Individual (440 SEK/year), Family (660 SEK/year), and Student/Pensioner (220 SEK/year). Includes voting rights, monthly newsletter, invitations to member meetings, and member offers.
• UIK Shop Merchandise Online store (uikshop.se) selling club apparel, merchandise, and souvenirs for fans and supporters.

Quantifiable outcome

• Three SM gold medals in youth categories (2x F19, 1x F17)
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

17 partnerships are on record, tiered core, major and minor.

• Svenska SpelcoreGTM or Marketing PartnerCentral main partner of Umeå IK FF. Swedish state-owned gambling company providing major sponsorship and brand exposure on club communications and arena.
• Pulsen GroupcoreGTM or Marketing PartnerPresenting partner of Umeå IK FF. Swedish IT and business technology company providing significant sponsorship support.
• CraftmajorGTM or Marketing PartnerMain partner and technical apparel supplier for Umeå IK FF. Sportswear brand providing equipment and sponsorship.
• Umeå DeponimajorGTM or Marketing PartnerMain partner and sponsor of Umeå IK FF. Regional waste management company providing financial support.
• Umeå EnergimajorGTM or Marketing PartnerMain partner and arena naming rights holder (Umeå energi arena). Local energy company providing sponsorship and arena branding.
• UPABmajorGTM or Marketing PartnerMain partner of Umeå IK FF. Umeå-based company providing sponsorship support.
• Paradox InteractivemajorGTM or Marketing PartnerMain partner and match sponsor. Video game developer based in Stockholm with Umeå connections, providing sponsorship and match hosting.
• Nordic WellnesscoreGTM or Marketing PartnerTraining partner providing fitness facilities and services. Gym chain offering UIK members 25% discount on annual cards.
• BalticgruppenminorGTM or Marketing PartnerCooperation partner. Real estate and business company in Umeå providing support.
• OlofsforsminorGTM or Marketing PartnerCooperation partner. Manufacturing company providing sponsorship support.
• BostadenminorGTM or Marketing PartnerCooperation partner and Walking Football sponsor. Housing company in Umeå providing support and hosting walking football sessions.
• Umeå KommunminorGTM or Marketing PartnerCooperation partner. Local municipality providing administrative and financial support.
• Wester Invest ABminorGTM or Marketing PartnerSponsor of Umeå IK Cup tournament. Company providing financial support for youth cup organization.
• TransferRoomcoreTechnology or IntegrationInternational football transfer platform partnership. Provides visibility for players in global market with 12,000+ players from 40+ leagues. Enables professional transfer opportunities for UIK players.
• Paradox InteractiveminorGTM or Marketing PartnerWalking Football sponsor along with Umeå Kommun and RF Sisu. Supporting walking football program for seniors.
• HandelsbankenminorGTM or Marketing PartnerCooperation partner and supporter of Publikmatcher initiative. Banking company providing financial support.
• Avion ShoppingminorGTM or Marketing PartnerCooperation partner. Shopping center in Umeå providing support and cross-promotion for family day events.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• IFK Göteborg: Major Swedish football club that operates a women's team in Elitettan 2026 (4th, 24 points). Broader incumbent with men's Allsvenskan operation, but women's team is directly comparable in academy and league participation.
• AIK Fotboll: Stockholm-based major football club with a women's team operating in the top tiers of Swedish women's football. Comparable in operating an academy and women's squad within a multi-tier club structure, though at significantly larger scale.
• Piteå IF: Top-tier Damallsvenskan women's football club based in northern Sweden. Comparable regional operating geography and women's-football-only identity, but at a higher competitive tier with larger budget and brand reach.

Regional players

• Umeå FC: Umeå-based football club with historical ties to UIK's sporting leadership (former employer of departed sportchef Jörgen Crovin). Operates in the same city, providing local rivalry and shared regional talent pool — relevant for benchmarking community engagement and resource competition.

Direct peers

• BK Häcken: Compete in Elitettan and field a women's team alongside a men's Allsvenskan side. Comparable in operating both a competitive women's senior squad and an academy pipeline within an Elitettan-tier budget envelope.
• Linköping FC: Competes alongside UIK in Elitettan 2026 (currently 2nd with 27 points) as one of the league's strongest women's football clubs. Directly comparable in operating model: Elitettan squad, academy structure, ticket/membership/sponsorship revenue mix, and youth development pathway.
• KIF Örebro: Direct Elitettan 2026 competitor (3rd with 25 points). Similar mid-tier Swedish women's football club structure with academy, season-pass revenue, and corporate sponsorship program serving as a model peer.
• IF Elfsborg: Leading Elitettan 2026 side (1st, 27 points). Runs a women's program with academy comparable in structure to UIK and represents the benchmark UIK is chasing in the league table.
• Trelleborgs FF: Elitettan 2026 competitor (5th with 19 points). Similar-sized women's football program with comparable youth structure and reliance on local sponsorship and matchday revenue.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/umeaikff
• LinkedInlinkedin.com/company/ume%C3%A5-ik

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Umeå IK