Digital Summit

What Digital Summit does

Digital Summit is a privately held Brazilian digital marketing education company founded in 2013 by Alan Pakes, a Computer Engineering graduate from USP. The company operates primarily under the CONAED brand (Congresso Nacional de Empreendedorismo Digital), which debuted in September 2013 as the first online congress on digital entrepreneurship in Brazil. CONAED has run multiple editions (1.0 through 4.0 between 2013 and 2015) and aggregates talks from recognized Brazilian digital marketing experts covering topics such as Facebook marketing, copywriting, email marketing, storytelling, and online business development. The content is delivered via a website-based online event platform (conaed.com.br), a YouTube channel (canalCONAED), and a Facebook community.

The company monetizes through three principal streams: (1) one-time book sales of the bestselling publication 'Neg\u00f3cios Digitais: Aprenda a Usar o Real Poder da Internet nos seus Neg\u00f3cios' (2015), sold through its own portal livronegociosdigitais.com.br; (2) one-time paid digital courses and training programs on digital entrepreneurship, distributed through its own sites and the Hotmart marketplace; and (3) a freemium tier anchored by a free online congress (CONAED) and a free introductory email course ('Curso Gr\u00e1tis de Neg\u00f3cios Digitais') that functions as a lead magnet to build an email list for upsell. There is no disclosed pricing for paid products beyond the freemium entry point.

Digital Summit is founder-owned and bootstrapped, with no external institutional funding disclosed. It is headquartered at Avenida Paulista, 1471, cj 1108 in S\u00e3o Paulo, Brazil, and targets two primary segments: liberal professionals, freelancers, and autonomous workers seeking a digital career or supplemental income, and offline SMBs seeking to expand into digital channels. The company does not present itself as a technology platform; its underlying capabilities are content curation, expert speaker aggregation, and digital marketing operations rather than proprietary software or AI.

Name

Digital Summit

Legal name

Digital Summit

Website

https://conaed.com.br

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Digital Summit is a Brazilian digital marketing education company founded in 2013 that organizes CONAED, Brazil's pioneering online congress on digital entrepreneurship, and publishes the bestselling book 'Neg\u00f3cios Digitais'. It serves freelancers, liberal professionals, and SMBs seeking to build or expand businesses online through events, courses, and book sales.

Ownership category

akta.pro rank

Product category

Digital Marketing Education

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

E-commerce & Online Business (Marketplaces, DTC) (EDAMAHAH)

akta.pro secondary industries

Workshops, Webinars & Live Masterclasses (MPACALAD), Creator Course Marketplaces (Multi-Instructor Catalogs) (MPACALAA)

Keywords

• Digital marketing education
• Online entrepreneurship training
• Digital business courses
• Educational content publishing
• Online event organization

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Supply Chain

Revenue model

1. Book Sales: Sale of the book 'Negócios Digitais: Aprenda a Usar o Real Poder da Internet nos seus Negócios' which is described as a bestseller containing strategies and insights from major digital marketing experts.
2. Digital Courses and Training: Sale of digital courses and training programs on digital entrepreneurship, marketing digital, and online business strategies. Also offers free courses as lead magnets.
3. Congress/Event Access: Free online congress (CONAED) that generates value through expertise sharing and promotes related paid products and services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Digital Summit organizes CONAED (Congresso Nacional de Empreendedorismo Digital), Brazil's first online congress on digital entrepreneurship, and sells the bestselling book 'Negócios Digitais' along with paid digital courses covering digital marketing, social media, email marketing, copywriting, storytelling, and online business strategies. The offerings target individual entrepreneurs, freelancers, and offline companies seeking to leverage the internet for business growth, delivered via live online events, video content, and published knowledge resources.

Product overview

Digital Summit operates as a digital marketing education company that organizes the CONAED (Congresso Nacional de Empreendedorismo Digital) - Brazil's first online congress on digital entrepreneurship. The company also publishes the bestselling book 'Negócios Digitais' which compiles insights from top digital marketing experts. Together, these products form an educational ecosystem that teaches entrepreneurs how to leverage the internet for business success through live events, video content, and published knowledge resources.

Differentiator

Problem solved

Functional benefit

Products and services

• CONAED (Congresso Nacional de Empreendedorismo Digital) Brazil's first online congress on digital entrepreneurship, featuring talks from top digital marketing experts covering entrepreneurial mindset, Facebook marketing, authority building, digital measurement, copywriting, storytelling, email marketing, business blogs, and digital strategies. Targets individual entrepreneurs, freelancers, and traditional businesses seeking digital expansion.
• Negócios Digitais Book Bestseller book containing insights, stories, and strategies from major digital marketing experts on using the internet for business success. Compiled with contributions from recognized Brazilian digital marketing figures.
• Digital Courses and Training Programs Paid digital courses and training programs covering digital entrepreneurship, digital marketing, and online business strategies. Distributed through the Hotmart marketplace and Digital Summit's own portals. Targets individual entrepreneurs, freelancers, and businesses seeking digital growth.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Udemy: Global online course marketplace featuring multi-instructor catalogs across business, marketing, and entrepreneurship. Udemy is the broad incumbent comparison for Digital Summit's catalog-style course offering and competes for the same self-improvement learner.
• Teachable: Creator course platform enabling individuals and SMBs to build, host, and sell online courses. It is a relevant incumbent for Digital Summit's course publishing business model and competes for creators who might otherwise launch a CONAED-style product.
• MasterClass: Premium creator-led course platform featuring world-class experts producing video lessons. MasterClass competes with CONAED's expert-led content format at a higher production quality and price point, attracting the same aspiring digital entrepreneur audience globally.
• HubSpot Academy: Free and certified digital marketing and business education platform from HubSpot. It competes with Digital Summit for the same offline-to-online Brazilian SMB audience learning digital marketing fundamentals, often with stronger brand recognition and free certification.
• Coursera: Global online learning platform partnering with universities and companies to deliver business and marketing courses. It represents the broader incumbent comparison for Digital Summit's digital entrepreneurship education offering, including content from established experts.

Direct peers

• Eduzz: Brazilian digital infoproduct platform offering course hosting, payment processing, and marketplace distribution for creators. It serves the same Brazilian digital entrepreneurs and infoproducers that Digital Summit targets with CONAED and its courses.
• Monetizze: Brazilian affiliate and digital product platform similar to Hotmart and Eduzz. It serves the same Brazilian market of digital course creators and SMBs learning to sell online, making it a relevant distribution and competitive peer.
• Hotmart: Brazilian digital product marketplace and course platform. Digital Summit distributes its paid courses through Hotmart, and Hotmart operates in the same Brazilian creator-economy and digital entrepreneurship education space serving the same SMB and individual customer base.

Emerging players

• Kiwify: Brazilian digital product platform with growing course marketplace and creator tools. It targets the same Brazilian digital entrepreneurs that Digital Summit educates, providing both a potential distribution channel and a competitor for course sales.

Regional players

• Conexão King: Brazilian digital entrepreneurship education brand associated with prominent digital marketers. It targets the same Brazilian-speaking audience learning digital business strategies, making it a direct regional peer to CONAED in format and customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/canalCONAED
• Facebookfacebook.com/CONAED.EmpreendorismoDigital
• LinkedInlinkedin.com/company/digital-summit

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digital Summit