Altitude Running, LLC
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingServices
Altitude Running, LLC firmographics
Firmographics- Name
- Altitude Running, LLC
- Legal name
- Altitude Running, LLC
- Website
- https://altituderunning.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Altitude Running, LLC industry classification
Industry- Product category
- Specialty Running Retail
- NAICS
- Shoe Retailers (4582), Clothing and Clothing Accessories Retailers (458110), Sporting Goods Retailers (45911)
- SIC
- Retail-Shoe Stores (5661), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Performance Running Specialty Retail (CRAMACAA)
- akta.pro secondary industries
- Trail Running & Outdoor Performance Accessories Retail (CRAMAAAH), Outdoor & Active Lifestyle Apparel Retail (CRAAABAL)
Keywords
Altitude Running, LLC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Retail product sales: One-time product sales of running shoes and apparel from branded manufacturers including Altra, Asics, Balega, Brooks, Chicken Legs, Feetures, Hoka, Mizuno, Nathan, New Balance, Normal, On, Oofos, and Saucony. Revenue generated through direct consumer purchases via e-commerce website and physical retail locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing for running shoes and apparel |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels1 record
Altitude Running, LLC product offering
Product offeringCore offering
Altitude Running operates a specialty running retail business selling running shoes and apparel from more than 14 brands (Altra, Asics, Balega, Brooks, Chicken Legs, Feetures, Hoka, Mizuno, Nathan, New Balance, Normal, On, Oofos, Saucony) through both an e-commerce website and a physical storefront in Littleton, Colorado. The assortment is organized into Men's Shoes, Women's Shoes, Men's Apparel, and Women's Apparel, with digital gift cards also offered as a standalone product.
Product overview
Altitude Running operates a unified e-commerce platform selling running shoes and apparel through multiple product categories (Men's Shoes, Women's Shoes, Men's Apparel, Women's Apparel) and distributes products from brand partners including Hoka, Brooks, New Balance, Asics, Saucony, Altra, On, Mizuno, Oofos, Balega, Feetures, Nathan, and Chicken Legs. The platform also offers Digital Gift Cards as a standalone product. The offering is a single e-commerce storefront rather than a modular platform architecture.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Gift Card
- Men's Running Shoes
- Women's Running Shoes
- Men's Running Apparel
- Women's Running Apparel
Companies that use Altitude Running, LLC
Customer profileSegments2 records
Ideal customer profiles1 record
Altitude Running, LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Altitude Running, LLC partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- AltracoreAltra is one of the primary running shoe brands sold through Altitude Running's retail channels, both online and in-store.
- AsicscoreAsics running footwear is a key brand offering in the Altitude Running product lineup.
- BalegaminorBalega socks and performance apparel distributed through Altitude Running retail locations.
- BrookscoreBrooks running shoes are prominently featured in the Altitude Running product catalog.
- Chicken LegsminorChicken Legs running apparel brand available through Altitude Running.
- FeeturesminorFeetures performance socks distributed via Altitude Running retail channels.
- HokacoreHoka One One running shoes are a flagship brand sold at Altitude Running.
- MizunocoreMizuno running and athletic footwear available through Altitude Running.
- NathanminorNathan running accessories and hydration products sold at Altitude Running.
- New BalancecoreNew Balance running and athletic footwear is a major brand in the Altitude Running catalog.
- NormalminorNormal brand products available through Altitude Running retail channels.
- OncoreOn Cloud running shoes are a featured premium brand at Altitude Running.
- OofosminorOofos recovery footwear and sandals distributed through Altitude Running.
- SauconycoreSaucony running shoes are a key brand in the Altitude Running product assortment.
Recent moves4 records
Expansion highlights3 records
Altitude Running, LLC competitors and assessment
Company assessmentDirect peers
- Marathon Sports: Marathon Sports is a family-owned running specialty chain with curated multi-brand assortments and in-store fitting expertise. Directly comparable as a small-format, multi-brand running specialty operator with both physical and online channels.
- Big Peach Running Co. Big Peach Running Co. is a multi-store independent running specialty retailer with deep brand partnerships (Brooks, Hoka, On, Saucony) and community run programming. Highly comparable as a regional running specialty peer with similar brand mix and customer engagement model.
- Holabird Sports: Holabird Sports is a running and walking specialty retailer offering premium running brands (Brooks, Hoka, Asics, New Balance, Saucony) online. Its specialty focus and brand overlap make it a direct niche peer to Altitude Running's catalog.
- Fleet Feet: Fleet Feet is a multi-brand running specialty retailer with an owned e-commerce site and franchise-owned physical stores. It directly mirrors Altitude Running's curated multi-brand model across Hoka, Brooks, Asics, Saucony, On, and New Balance, making it the most analogous direct peer.
- Running Room: Running Room is a running specialty chain combining footwear/apparel retail with in-store training programs and run clubs. Comparable because it sells the same premium running brands through specialty stores and emphasizes community-led customer acquisition, much like Altitude Running's RunFree Project tie-in.
- JackRabbit: JackRabbit is a running specialty retailer operating e-commerce plus physical stores with a similar curated multi-brand running assortment. Its hybrid DTC + store model and running-only focus align closely with Altitude Running's positioning.
- Roadrunner Sports: Roadrunner Sports is a long-running running-specialty retailer focused on premium running footwear and apparel from brands like Hoka, Brooks, Asics, and Saucony. Its online-first specialty model overlaps directly with Altitude Running's e-commerce business.
Broad incumbents
- REI Co-op: REI is a large outdoor and active-lifestyle co-op retailer selling many of the same running and trail brands (Hoka, Brooks, Salomon) alongside broader outdoor gear. It is a broad incumbent that competes for the same running-enthusiast wallet but from a much wider assortment base.
- Zappos: Zappos is a major online footwear retailer carrying most of the premium running brands Altitude Running sells (Hoka, Brooks, Asics, On, Saucony, New Balance). It competes for the same online shoe purchase occasions with strong free-shipping and returns economics.
- Dick's Sporting Goods: Dick's Sporting Goods is a national sporting goods retailer carrying Hoka, Brooks, Asics, Saucony, and New Balance. As a broad incumbent it competes for the same running footwear dollars, especially online, despite carrying far more categories beyond running.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Altitude Running, LLC social profiles
Digital presenceAltitude Running, LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Altitude Running, LLC leadership team
Management profileNumber of profiles
Altitude Running, LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Altitude Running, LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Altitude Running, LLC
What does Altitude Running, LLC do?
Altitude Running operates a specialty running retail business selling running shoes and apparel from more than 14 brands (Altra, Asics, Balega, Brooks, Chicken Legs, Feetures, Hoka, Mizuno, Nathan, New Balance, Normal, On, Oofos, Saucony) through both an e-commerce website and a physical storefront in Littleton, Colorado. The assortment is organized into Men's Shoes, Women's Shoes, Men's Apparel, and Women's Apparel, with digital gift cards also offered as a standalone product.
Is Altitude Running, LLC a public or private company?
Altitude Running, LLC is a private company. It is classified as unknown and is currently operating.
When was Altitude Running, LLC founded?
Altitude Running, LLC was founded in -1. It employs 1 to 10 people.
How does Altitude Running, LLC make money?
One revenue line is on record: retail product sales.
Who are Altitude Running, LLC's main competitors?
Direct peers on record are Marathon Sports, Big Peach Running Co., Holabird Sports, Fleet Feet, Running Room, JackRabbit and Roadrunner Sports. Broad incumbents are REI Co-op, Zappos and Dick's Sporting Goods.
Does Altitude Running, LLC have an API?
No public API is recorded for Altitude Running, LLC.
What industry is Altitude Running, LLC in?
Altitude Running, LLC's product category is Specialty Running Retail. Its primary akta.pro industry code is CRAMACAA, Performance Running Specialty Retail, with a secondary code of CRAMAAAH, Trail Running & Outdoor Performance Accessories Retail. Its NAICS code is 4582 and its SIC code is 5661.