Exaptec
Exaptec is an Australia-based distributor and integrator of telepresence, social, service, and STEM robots from global developers, serving enterprise, education, healthcare, and event customers with sales, hire, and support services.
- Company typePrivate
- Founded2015
- HeadquartersMulgrave, Australia
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Exaptec does
Exaptec is an Australian robotics distributor and integrator founded in 2015 and headquartered in Mulgrave, Victoria. The company supplies, integrates, and supports telepresence, social, service, and STEM robots sourced from multiple global developers, including temi, Double, Beam, Kubi, Sanbot, LuxAi, Amy, GOBE, and SoftBank Robotics, as well as specialized products such as QTrobot for autism education. Its underlying technology is not proprietary; instead, Exaptec adds value through vendor curation, local sales and integration, customer support, and complementary services such as event programming and extended warranties.
The business operates primarily through direct-to-customer sales via its website and email-based quoting, supplemented by event hire, on-site showroom demonstrations, and an installment-payment partnership with Selectpay for ABN-holding Australian buyers. Customer segments span enterprise remote collaboration, education (inclusive learning, STEM), healthcare (remote consultations, pandemic response), and event/experience use cases. The company also maintains an active content and community footprint, including the Melbourne Robotics Meetup Group and the 'Let's Talk Robotics' podcast, and has earned regional and global recognition, most notably the Monash Business Awards Innovation & Technology category in 2021.
The firm is founder-led by CEO Nicci Rossouw with a headcount in the 1-10 range, no institutional funding beyond a small 2018 grant, and a single-country Australian footprint. Its competitive positioning rests on being a multi-brand robotics specialist in a domestic market where alternatives are limited, rather than on any proprietary technology platform.
Exaptec firmographics
Firmographics- Name
- Exaptec
- Legal name
- Exaptec
- Website
- https://exaptec.com.au
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Exaptec is an Australia-based distributor and integrator of telepresence, social, service, and STEM robots from global developers, serving enterprise, education, healthcare, and event customers with sales, hire, and support services.
- Ownership category
- akta.pro rank
Exaptec industry classification
Industry- Product category
- Telepresence and Service Robotics Distribution
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)
- SIC
- Misc Industrial & Commercial Machinery & Equipment (3590), Electromedical & Electrotherapeutic Apparatus (3845)
- akta.pro primary industry
- Computer Access & Alternative Input (Switch, Eye Gaze, Head/Mouse, Keyboards) (EDAKAIAD)
- akta.pro secondary industries
- At-Home Medical Alert Sensors & Smart Home Safety Integrations (HSAHAHAJ), Assistive Technology, Adaptive Equipment & Home Exercise Program Training In-Home (HSABADAN), Accessibility, Accommodations & Assistive Services (EDALAFAN)
Keywords
Where Exaptec is headquartered
LocationHeadquarters
- HQ city
- Mulgrave
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Exaptec business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Robot Sales: Exaptec sells telepresence, social, service, and STEM robots from world-leading developers including temi, Sanbot, Kubi, LuxAi, Amy, GOBE, Double, and SoftBank Robotics. Products include iPads/tablets for control (not included), with shipping and handling extra.
- Robot Hire/Rental: The company hires out robots for events. Robots can be programmed to provide information, collect names and email addresses for lead generation. Clients contact [email protected] with dates and event details to arrange hire.
- Extended Warranty Services: Exaptec offers extended warranties beyond the standard one-year manufacturer warranty. Customers can enquire for quotes on extended coverage.
- Installment Payment Processing: Partnership with Selectpay allows customers with an ABN to pay for robots in 4 instalments, facilitating higher-value purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Standard robot sales - Contact for pricing |
| Other | Pay-as-you-go | Event hire services |
| Transaction based/ take rate | Pay-as-you-go | Selectpay installment option |
| Subscription | Annual | Extended warranty |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Exaptec product offering
Product offeringCore offering
Exaptec is an Australian distributor and integrator of telepresence, social, service, and STEM robots sourced from leading global developers including temi, Sanbot, Kubi, LuxAi, Amy, GOBE, Double, SoftBank Robotics, QTrobot, Makeblock, and Beam. The company supplies robots and supporting services to enterprises, schools, healthcare providers, and event organizers across Australia, complemented by hire services, extended warranties, and installment payment options.
Product overview
Exaptec is a robotics solutions provider specializing in social, service, and telepresence robots. The company was founded in 2015 and operates as a distributor and integrator of established robot brands rather than a manufacturer. Their product portfolio centers on four main categories: Telepresence Robots (temi, Double, Beam, Kubi) for remote presence and virtual collaboration; Social Robots (Sanbot, LuxAi) for home and commercial settings; Service Robots for commercial tasks like meal delivery and customer assistance; and STEM Robots (Makeblock mBot) for educational coding instruction. They also distribute specialized products like QTrobot for autism education and offer robot hire services for events. All products are supplied from world-leading robot developers and include 24/7 technical support and optional extended warranties.
Differentiator
Problem solved
Functional benefit
Products and services
- Telepresence Robots A range of telepresence robots from brands such as temi, Double, Beam, and Kubi that allow users to be physically present in a remote location through live video and audio feeds, controlled in real-time via computer or mobile device. Targeted at businesses, schools, healthcare providers, and event organizers.
- Social Robots Social robots for home or workplace use, including Sanbot and LuxAi, designed for human interaction, companionship, and customer service engagement.
- Service Robots Service robots capable of performing tasks such as meal deliveries, information provision, and customer assistance in commercial settings including hospitals and hotels.
- STEM Robots Educational robots such as Makeblock mBot kits featuring multiple sensors for line following and obstacle avoidance, used by schools and educators to teach coding and programming.
- QTrobot A specialized robot for the development of children with autism, distributed in Australia by Exaptec since May 2020. Designed for educational and therapeutic applications.
- Robot Hire Service Event hire service allowing customers to rent robots for industry events, conferences, and corporate functions. Robots can be programmed to provide information, collect leads, and engage visitors.
Quantifiable outcome
- Telepresence robots enable remote patients to attend classes in real time, interact with teachers and classmates, and participate in group work and school events
- +1 more outcomes
Companies that use Exaptec
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
Exaptec technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature5 records
Exaptec partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- SelectpayminorExaptec partnered with Selectpay to assist customers with the buying process. Selectpay allows customers to pay their next invoice and spread the balance over 4 easy instalments. Available to anyone with an Australian Business Number (ABN).
- Yarra Ranges Tech SchoolminorYarra Ranges Tech School does amazing work educating students about robotics in Lilydale, Victoria. Exaptec supports their educational mission in robotics.
- temicoreExaptec is an Australian supplier of temi telepresence robots. Featured prominently with dedicated product spotlight on their website. temi robots used by Greenslopes Hospital, Nokia Oceania, and at TEMI awards events.
- SanbotcoreExaptec supplies Sanbot robots as part of their robot range, featured alongside other world-leading developers on their homepage.
- KubicoreExaptec supplies Kubi robots, which have been used at Genazzano College for telepresence education applications.
- Double RoboticscoreExaptec supplies Double telepresence robots, which were featured on Channel 9's The Block show and at Genazzano College.
- SoftBank RoboticscoreExaptec supplies SoftBank Robotics products as part of their curated range of social, service, and telepresence robots.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Exaptec competitors and assessment
Company assessmentDirect peers
- RobotShop: Large online retailer and distributor of personal, service, and educational robots globally. Comparable business model as a multi-brand robotics reseller and integrator serving consumer, education, and prosumer segments.
- temi (Robotemi): Manufacturer of the temi personal telepresence robot, the flagship product in Exaptec's portfolio used by Greenslopes Hospital, Nokia, and at TEMI events. Direct comparable in mobile telepresence hardware and software.
- Blue Ocean Robotics: Danish robotics company developing and distributing service, telepresence, and UV-disinfection robots via a 'Robot Venture' model. Comparable mix of telepresence/service robot portfolio and partner-based distribution approach.
- Double Robotics: Manufacturer of the Double telepresence robot, one of Exaptec's core distributed brands. Direct comparable as a telepresence robot provider targeting enterprise and education customers.
- OhmniLabs: Telepresence robot manufacturer offering Ohmni and SuperBot models for healthcare, education, and enterprise. Directly comparable product category and customer base to Exaptec's telepresence line.
- Ava Robotics: Telepresence and autonomous robot provider spun out of iRobot, focused on enterprise and healthcare. Comparable in target verticals (healthcare, enterprise) and telepresence technology to Exaptec's offerings.
Broad incumbents
- SoftBank Robotics: Global robotics major behind Pepper and NAO social/humanoid robots; one of Exaptec's distributed brands. Comparable as a broad social/service robot incumbent rather than a focused Australian distributor.
- Cobalt Robotics: Provider of autonomous indoor security/service robots for enterprise facilities. Adjacent comparable in commercial service-robot deployment and enterprise GTM, though focused on security patrol rather than telepresence.
Emerging players
- Savioke: Developer of Relay service robots for hospitality, healthcare, and logistics. Comparable in service-robot category and overlapping customer segments (healthcare, enterprise) with Exaptec's service robot line.
Regional players
- Cyborg Dynamics Engineering: Australian robotics engineering firm offering automation and robotic solutions domestically. Regional peer operating in the same Australian market with overlapping robotics integration offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Exaptec social profiles
Digital presenceExaptec financial estimates
Financial estimateRevenue estimate
Valuation estimate
Exaptec leadership team
Management profileNumber of profiles
Profiles1 record
Exaptec funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Exaptec M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Exaptec
What does Exaptec do?
Exaptec is an Australian distributor and integrator of telepresence, social, service, and STEM robots sourced from leading global developers including temi, Sanbot, Kubi, LuxAi, Amy, GOBE, Double, SoftBank Robotics, QTrobot, Makeblock, and Beam. The company supplies robots and supporting services to enterprises, schools, healthcare providers, and event organizers across Australia, complemented by hire services, extended warranties, and installment payment options.
Is Exaptec a public or private company?
Exaptec is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Exaptec founded?
Exaptec was founded in 2015. It employs 1 to 10 people.
Where is Exaptec based?
Exaptec is headquartered in Mulgrave, Australia, in the Oceania region.
How does Exaptec make money?
Four revenue lines are on record. Robot Sales are the primary driver. The others are robot Hire/Rental, extended Warranty Services and installment Payment Processing.
Who are Exaptec's main competitors?
Direct peers on record are RobotShop, temi (Robotemi), Blue Ocean Robotics, Double Robotics, OhmniLabs and Ava Robotics. Broad incumbents are SoftBank Robotics and Cobalt Robotics. Savioke is listed as an emerging player. Cyborg Dynamics Engineering is listed as a regional player.
Does Exaptec have an API?
No public API is recorded for Exaptec.
What industry is Exaptec in?
Exaptec's product category is Telepresence and Service Robotics Distribution. Its primary akta.pro industry code is EDAKAIAD, Computer Access & Alternative Input (Switch, Eye Gaze, Head/Mouse, Keyboards), with a secondary code of HSAHAHAJ, At-Home Medical Alert Sensors & Smart Home Safety Integrations. Its NAICS code is 334510 and its SIC code is 3590.