Architecture Today
Architecture Today is a UK bimonthly architecture trade publication (founded 1989) serving ARB-registered architects and built environment professionals through a magazine, digital platform, awards programme, regenerative benchmarking index, webinars, and podcasts, monetised primarily via manufacturer sponsorships and entry fees.
- Company typePrivate
- Founded-
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Architecture Today does
Architecture Today is a UK-based bimonthly architecture and built environment trade publication founded in 1989, operated by Built Environment and Architecture Media Ltd and headquartered in London. It serves ARB-registered architects, architecture practices, and adjacent built environment professionals through a multi-platform media model centred on a bimonthly print and digital magazine (architecturetoday.co.uk), a Specification content section linked to the School of Specification, an annual AT Awards programme covering 10+ building categories, the Regenerative Architecture Index (RAI) benchmarking initiative launched in 2024 with UK Architects Declare, a recurring AT Webinars series, the Architecture Today Podcasts distributed on major podcast platforms, and a Forum editorial hub. Its technology stack is a conventional trade media stack: a WordPress-based digital publishing platform, podcast hosting, webinar streaming infrastructure, and an outsourced awards submission system; no proprietary AI, data, or platform technology was disclosed.
Revenue is generated through five streams: (1) manufacturer and trade sponsor partnerships and advertising (named partners include Knauf UK, IKO, Dulux Trade, Schücco, AccuRoof, VELUX, Oscar Acoustics, Siderise, TECHNAL UK, Vectorworks, Selectaglaze, Kuraray, James Latham, Geberit, and Zentia), (2) awards entry fees of £395+VAT per single AT Awards entry and £295+VAT per multiple entry, (3) RAI entry fees of £125+VAT, (4) free subscriptions for ARB-registered architects and paid subscriptions for non-eligible readers, and (5) back-issue sales. The go-to-market relies on distributing free content to the entire UK registered architect population to maximise readership and advertiser value, then monetising that audience through event programmes (awards, RAI), sponsored webinars and editorial, and limited subscription fees. The company is privately held with no disclosed funding rounds, parent company, or institutional investors, and operates with a headcount of 15 employees.
Architecture Today firmographics
Firmographics- Name
- Architecture Today
- Legal name
- Built Environment and Architecture Media Ltd
- Website
- https://architecturetoday.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Architecture Today is a UK bimonthly architecture trade publication (founded 1989) serving ARB-registered architects and built environment professionals through a magazine, digital platform, awards programme, regenerative benchmarking index, webinars, and podcasts, monetised primarily via manufacturer sponsorships and entry fees.
- Ownership category
- akta.pro rank
Architecture Today industry classification
Industry- Product category
- Architecture Trade Media
- NAICS
- Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Arts, Culture & Literary Magazines (MPAJAEAN)
Keywords
Where Architecture Today is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Architecture Today business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Awards Programme Revenue: Entry fees for the AT Awards programme: £395+VAT for single entry, £295+VAT for multiple entries. Additional revenue from the Regenerative Architecture Index at £125+VAT per entry.
- RAI Entry Fees: The Regenerative Architecture Index charges £125+VAT for entry, with results published in a dedicated issue of Architecture Today.
- Subscriptions: Free subscriptions for ARB-registered architects; paid subscriptions available for those not eligible. Back issues available for purchase.
- Advertising & Sponsorship: Sponsored content partnerships with manufacturers (Knauf UK, IKO, Dulux Trade, AccuRoof, VELUX, Oscar Acoustics, Selectaglaze, Siderise, TECHNAL UK, Vectorworks, and others) for webinars, articles, and product spotlights.
- Sponsorships & Partnerships: Corporate sponsors for AT Awards including CC, Society Building, and VMZINC. Event and webinar sponsors from the construction products sector.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | AT Awards - Single Entry |
| Transaction based/ take rate | Multi-year contract | AT Awards - Multiple Entries |
| Transaction based/ take rate | Annual | Regenerative Architecture Index Entry |
| Freemium | Annual | Architect Subscription (ARB-registered) |
| Subscription | Annual | Paid Subscription |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels11 records
Architecture Today product offering
Product offeringCore offering
Architecture Today publishes a bimonthly print and digital magazine covering UK architecture and the built environment, featuring editorial articles, project reviews, and critical commentary. Surrounding the magazine is a multi-platform media portfolio including the annual AT Awards programme, the Regenerative Architecture Index benchmarking initiative in partnership with UK Architects Declare and Schücco, a partnered webinar series, the AT Podcasts, a Forum content hub, and a Specification section covering building materials and products.
Product overview
Architecture Today is a bimonthly architecture and built environment publication operating as a multi-platform media brand. The core offering is the Architecture Today Magazine covering buildings, design projects, and critical commentary. Supporting products include the AT Awards (annual awards program), the Regenerative Architecture Index (in partnership with UK Architects Declare and Schüco), AT Webinars (partnered industry events), Architecture Today Podcasts (interview series), the Forum content hub, and the Specification section covering building materials and products.
Differentiator
Problem solved
Functional benefit
Products and services
- Architecture Today Magazine A bimonthly architecture publication covering buildings, design, and the built environment through editorial articles, project reviews, and critical commentary. Distributed via free subscriptions to ARB-registered architects and paid subscriptions, plus digital access at architecturetoday.co.uk.
- AT Awards Annual architecture awards programme recognising excellence across 10+ categories including Education, Healthcare, Residential, Workplace, and International. Open to UK and international architecture practices submitting built projects, with a dedicated submission platform, live finals event at Society Building, and a winners' issue of the magazine.
- Regenerative Architecture Index (RAI) Benchmarking initiative launched by Architecture Today and UK Architects Declare (in partnership with Schücco from 2025) evaluating and ranking architecture practices on their progress toward regenerative practice across three criteria: Being a Good Ancestor, Co-evolving with Nature, and Creating a Just Space for People. Results published in a dedicated magazine issue and revealed at a launch event.
- AT Webinars Live and on-demand webinar series covering topics such as fire safety, sustainability, roofing specification, AI and digital tools in architecture, and building regulations (including the Building Safety Act / Gateway 2), delivered in partnership with industry manufacturers for the UK architecture audience.
- Architecture Today Podcasts (AT Podcasts) Interview-based podcast series featuring conversations with architects, designers, and industry figures on topics ranging from practice management to sustainable design, distributed across Apple Podcasts, Spotify, Amazon Music, Android, and RSS feeds.
- Forum (content hub) A content hub featuring sections including 'My Kind of Town' interviews, 'Still Standing' building retrospectives, 'Dispatches' event coverage, 'Research' articles, and the Regenerative Architecture Index — accessible at architecturetoday.co.uk/forum.
- Specification (technical content section) Technical content section covering materials, building products, expert Q&A ('Ask the Expert'), and materials library features delivered in partnership with manufacturers and suppliers (Knauf UK, IKO, Dulux Trade, AccuRoof, VELUX, Oscar Acoustics, Siderise, TECHNAL UK, Kuraray, James Latham, Geberit, Milient, Zentia, and others).
Quantifiable outcome
- Free subscription reach to all ARB-registered architects in the UK
- +2 more outcomes
Companies that use Architecture Today
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
Architecture Today technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Architecture Today partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and minor.
- SchücocoreSchüco became the partner for the Regenerative Architecture Index from 2025 onwards. Schüco sales director Dan Gleeson announced the partnership at the 2025 RAI results event hosted by Broadway Malyan.
- UK Architects DeclarecoreArchitecture Today launched the Regenerative Architecture Index (RAI) in partnership with UK Architects Declare. This benchmarking initiative evaluates architecture practices' progress toward regenerative practice. The RAI has become a flagship programme for Architecture Today, with results published in dedicated magazine issues and launch events.
- CCminorAT Awards sponsor listed on the awards partners page.
- Society BuildingminorAT Awards sponsor and venue provider; Live Finals take place at Society Building in London.
- VMZINCminorAT Awards sponsor listed on the awards partners page.
- Knauf UKminorPartner for AT webinar on tall buildings covering fire safety, acoustic and thermal comfort, and resident wellbeing. Also partnered on Gateway 2 webinar under the Building Safety Act.
- IKOminorPartner for roofing specification content including the Information & Resource Hub and round table discussion on intelligent specification.
- Dulux TrademinorPartner for Colour Specification series covering colour strategies in social housing, healthcare, and education environments.
- AccuRoofminorPartner (formerly SIG Design and Technology) for flat roof design content including webinars on upstands, solar integration, and blue roofs.
- VELUXminorPartner for webinar on future homes covering new housing, retrofit and performance at scale, and heritage conservation content.
- Oscar AcousticsminorPartner for webinars on acoustic design, workplace design, and sustainable practice content.
- SideriseminorPartner for fire safety content including 'Delivering safer buildings' webinar on the Building Safety Act.
- TECHNAL UK & IrelandminorPartner for AT webinar on circularity in architecture and designing for a zero-waste future.
- VectorworksminorPartner for AI and digital tools webinars in practice content.
- SelectaglazeminorPartner for heritage and conservation webinars covering performance of historic buildings.
- KurarayminorPartner for façade design content including sustainability webinars.
- James LathamminorPartner for timber inspiration and knowledge content including sustainable hardwoods specification guidance.
- GeberitminorPartner for workplace design content including designing the productive workplace webinar.
- MilientminorPartner for tech tools content covering project management in architectural practice.
- ZentiaminorPartner for podcast content exploring discontinuous ceiling systems including the Sonify product.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Architecture Today competitors and assessment
Company assessmentBroad incumbents
- ArchDaily: World's most-visited architecture website, offering project coverage, product listings, and CPD-style content. Competes for global architect mindshare and manufacturer marketing spend that Architecture Today also targets.
- Wallpaper*: Design and architecture magazine covering buildings, interiors, and product design with an international luxury audience. Overlaps with Architecture Today on architecture coverage and high-end construction brand advertising.
- Dezeen: Global architecture and design media brand with a much larger audience and digital reach than Architecture Today. Competes for international construction brand attention and represents the dominant digital incumbent in the same content category.
Regional players
- Azure Magazine: Canadian architecture and design publication covering projects, products, and industry news. Operates a comparable editorial model in a different geography, useful for benchmarking international trade-publication dynamics.
Direct peers
- Frame: Bimonthly design and architecture publication covering interior and spatial design with strong industry following. Comparable editorial format and target audience in architecture and interior design.
- The Architects' Journal: Long-established UK architecture trade publication covering news, projects, and technical content for the architectural profession. Direct competitor for the same ARB-registered architect audience and construction product manufacturer sponsorship budgets.
- Specification Magazine: UK specification-focused publication targeting architects and specifiers with building product and technical content. Directly comparable in the specification content vertical that Architecture Today serves through its Specification section.
- Building Design: UK weekly publication serving the architectural profession with news, project reviews, and industry commentary. Competes directly for the same UK architect readership and construction product advertising spend.
- RIBA Journal: Official magazine of the Royal Institute of British Architects, covering architecture practice, awards, and built environment issues in the UK. Direct competitor for architectural editorial, awards coverage, and CPD content among UK architects.
- Architectural Review: Internationally respected monthly architecture magazine with rigorous critical commentary. Closely comparable in editorial standards, audience profile, and bimonthly/monthly print format aimed at practising architects.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Architecture Today social profiles
Digital presenceArchitecture Today financial estimates
Financial estimateRevenue estimate
Valuation estimate
Architecture Today leadership team
Management profileNumber of profiles
Profiles1 record
Architecture Today funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Architecture Today M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Architecture Today
What does Architecture Today do?
Architecture Today publishes a bimonthly print and digital magazine covering UK architecture and the built environment, featuring editorial articles, project reviews, and critical commentary. Surrounding the magazine is a multi-platform media portfolio including the annual AT Awards programme, the Regenerative Architecture Index benchmarking initiative in partnership with UK Architects Declare and Schücco, a partnered webinar series, the AT Podcasts, a Forum content hub, and a Specification section covering building materials and products.
Is Architecture Today a public or private company?
Architecture Today is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Architecture Today founded?
Architecture Today was founded in -1. It employs 11 to 50 people.
Where is Architecture Today based?
Architecture Today is headquartered in London, United Kingdom, in the Europe region.
How does Architecture Today make money?
Five revenue lines are on record. Awards Programme Revenue is the primary driver. The others are RAI Entry Fees, subscriptions, advertising & Sponsorship and sponsorships & Partnerships.
Who are Architecture Today's main competitors?
Broad incumbents on record are ArchDaily, Wallpaper* and Dezeen. Azure Magazine is listed as a regional player. Direct peers are Frame, The Architects' Journal, Specification Magazine, Building Design, RIBA Journal and Architectural Review.
Does Architecture Today have an API?
No public API is recorded for Architecture Today.
What industry is Architecture Today in?
Architecture Today's product category is Architecture Trade Media. Its primary akta.pro industry code is MPAJAEAN, Arts, Culture & Literary Magazines. Its NAICS code is 513120 and its SIC code is 2721.