bloomwell
bloomwell is a Frankfurt-based telemedicine and e-commerce platform that connects patients in Germany with cannabis-specialized doctors, issues D-Trust e-prescriptions, and dispatches medical cannabis through a network of 30+ partner pharmacies, serving 500,000+ patients across pain, sleep, migraine, ADHD, and depression indications.
- Company typePrivate
- Founded2020
- HeadquartersFrankfurt am Main, Germany
- Headcount51–100
- GTM typeB2C
- OfferingServices
What bloomwell does
bloomwell GmbH is a Frankfurt am Main–headquartered digital health company that operates Germany's and Europe's largest telemedicine platform for medical cannabis, founded in 2020 by Niklas Kouparanis and team. The company connects patients with licensed cannabis-specialized physicians (65+) via a self-serve web and mobile app, automates the medical questionnaire and consultation flow, issues legally valid e-prescriptions through D-Trust (German Bundesdruckerei) qualified electronic signature infrastructure, and routes prescriptions to a nationwide network of 30+ partner pharmacies for either local pickup or discreet DHL/GO! Express home delivery. The platform additionally operates a live-inventory marketplace aggregating 800+ medical cannabis flower varieties from 200+ suppliers, with transparent pricing and direct ordering.
The company's underlying technology stack is a SaaS web portal and iOS/Android application hosted on AWS and Scaleway, with HubSpot CRM, Aircall cloud telephony, Parloa AI chatbot, Verimi identity verification, and Adyen payments integrated; a Shopify-powered accessories shop (shop.bloomwell.de) sells vaporizers and related merchandise. Revenue is generated through two streams: per-prescription fees (€25.22 initial, €28.25 follow-up, per the German medical fee schedule / GoÄ) and transaction margins on cannabis flower sales fulfilled by partner pharmacies, with flowers starting from €3.99/g. A free-registration, pay-as-you-go model is used, supported by promotional prescription-fee coverage for new patients and an affiliate program (Adcell) for patient acquisition. The platform serves 500,000+ patients across five primary therapeutic segments — chronic pain (primary), sleep disorders, migraines, ADHD, and treatment-resistant depression — with self-described #1 market position in Germany and the largest medical cannabis platform in Europe.
bloomwell firmographics
Firmographics- Name
- bloomwell
- Legal name
- Bloomwell GmbH
- Website
- https://bloomwell.de
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- bloomwell is a Frankfurt-based telemedicine and e-commerce platform that connects patients in Germany with cannabis-specialized doctors, issues D-Trust e-prescriptions, and dispatches medical cannabis through a network of 30+ partner pharmacies, serving 500,000+ patients across pain, sleep, migraine, ADHD, and depression indications.
- Ownership category
- akta.pro rank
bloomwell industry classification
Industry- Product category
- Medical Cannabis Telemedicine
- NAICS
- Offices of Physicians (62111), Outpatient Mental Health and Substance Abuse Centers (621420)
- SIC
- Retail-Drug Stores And Proprietary Stores (5912), Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Dispensary-Owned Online Ordering & Delivery (Direct-to-Consumer) (CRANAGAE)
- akta.pro secondary industries
- Medical Cannabis Dispensaries (CRANAFAB), Cannabis Dispensary + Pharmacy/Clinical Model (Patient Services) (CRANAFAI)
Keywords
Where bloomwell is headquartered
LocationHeadquarters
- HQ city
- Frankfurt am Main
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
bloomwell business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Medical Consultation & Prescription Fees: Bloomwell charges for medical consultation and prescription services. Initial prescription requests cost €25.22; follow-up prescriptions after an online or in-person appointment cost €28.25, priced per the German medical fee schedule (Gebührenordnung für Ärzte, GoÄ). A promotional offer covering prescription fees is available for new patients.
- Cannabis Product Sales (Pharmacy Distribution): Bloomwell facilitates the sale of medical cannabis products (flowers, extracts) through its partner pharmacy network. Patients order through the Bloomwell platform/marketplace and products are fulfilled by partner pharmacies. Bloomwell earns a margin on the transaction between patients and partner pharmacies. Flowers start at €3.99/g with some promotional options at €2.99/g.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Prescription issuance for initial request |
| Unit Pricing | Pay-as-you-go | Follow-up prescription after appointment |
| Unit Pricing | Pay-as-you-go | Medical cannabis flowers |
| Freemium | Pay-as-you-go | Platform base access (free registration) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
bloomwell product offering
Product offeringCore offering
Bloomwell operates a fully digital telemedicine and marketplace platform for medical cannabis in Germany. Patients register online, complete a medical questionnaire, and connect with licensed cannabis doctors via video or in-person consultation. Doctors issue D-Trust digital e-prescriptions that are transmitted to a network of 30+ partner pharmacies for fulfillment, with home delivery via DHL Express or local pickup. The platform includes a live inventory marketplace listing over 800 cannabis flower varieties from partner pharmacies and suppliers.
Product overview
Bloomwell operates a unified telemedicine and e-commerce platform for medical cannabis in Germany, comprising three core integrated products: (1) the Bloomwell App — a web/mobile SaaS portal for patient registration, health questionnaire, doctor consultation, and e-prescription management; (2) the Live-Bestand Marketplace — a real-time inventory browser of 800+ cannabis flower varieties from partner pharmacies with pricing transparency; and (3) the Telemedizin-Portal — connecting patients with 65+ partner doctors via video call or prescription request, and routing D-Trust digital e-prescriptions directly to a network of 30+ partner pharmacies for fulfillment and DHL delivery. A supplementary Shopify-powered Accessories Shop sells medical vaporizers and consumption accessories. The platform is headquartered in Frankfurt with nationwide availability.
Differentiator
Problem solved
Functional benefit
Brands
- Ilios Sante: Related entity mentioned in employee testimonial as part of the Bloomwell group, operating in the medical cannabis/telemedicine space.
Quantifiable outcome
- 500,000+ patients served
- +3 more outcomes
Companies that use bloomwell
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
bloomwell technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature3 records
bloomwell partnerships and signals
Strategic signalPartnerships
76 partnerships are on record, tiered core and minor.
- DHL ExpresscoreDHL Express is Bloomwell's primary logistics partner for discreet home delivery of medical cannabis products across Germany. Patients receive DHL tracking numbers via email and deliveries include Ident-Check verification.
- Natur Apotheke (Rüsselsheim)corePartner pharmacy operated by Ahmad Alaboud, located at Brandenburgerstraße, 65428 Rüsselsheim. Provides medical cannabis dispensing and delivery services to Bloomwell patients.
- Cannabis Apotheke Bayern (Medicon Apotheke Schweinfurt)corePartner pharmacy operated by Medicon Apotheke Schweinfurt, represented by Christian Hundeshagen at Schrammstraße, 97421 Schweinfurt.
- Elbgrün Wittenberg (C74 Apotheke am Collegienhof)corePartner pharmacy operated by Holger Trauth, located at Collegienstraße 6, 6886 Wittenberg.
- Stuttgart-Cannabis (Alte Apotheke Untertürkheim OHG)corePartner pharmacy operated by Dr. Vanessa Ehsani at Augsburger Str., 70327 Stuttgart.
- Medicannabis Essen (easyApotheke Rathaus Galerie)corePartner pharmacy operated by Beshr Hassoun at Porscheplatz, 45127 Essen.
- Cannaplus Apotheke Augsburg (St. Martins Apotheke)corePartner pharmacy operated by Johannes Rehm at Bleicherbreite, 86154 Augsburg.
- Forellen ApothekecorePartner pharmacy operated by Christoph Claudi at Zeithstr., 53819 Neunkirchen-Seelscheid.
- Cannasana Eichenbarleben (Hirsch-Apotheke)corePartner pharmacy operated by Ulrich Graw at Magdeburger Str., 39167 Eichenbarleben.
- Canabloom Apotheke Wiesbaden (Daimler Apotheke)corePartner pharmacy operated by Martina Middel at Daimlerstraße, 65197 Wiesbaden.
- myCANNEA Zwickau (Schloß APOTHEKE)corePartner pharmacy operated by Melanie Neumann at Pestalozzistraße, 8062 Zwickau.
- Canthemis Ansbach (Anthemis Apotheke)corePartner pharmacy operated by Carole Holzhäuer at Münchenerstraße, 91567 Herrieden.
- CannaColonia (Apotheke Friesentor)corePartner pharmacy operated by Kaveh Moghaddam Zadeh at Hohenzollernring, 50672 Köln. Offers pickup and local delivery.
- WeedCity Wiesbaden (Adler Apotheke)corePartner pharmacy operated by Dirk Seyberth at Friedrichstraße, 65185 Wiesbaden.
- 123-Cannabis Spandau (Preussen Apotheke)corePartner pharmacy operated by Martin Stahn at Carl-Schurz-Str., 13597 Berlin.
- Cannabis Apotheke Frankfurt (Kissel Apotheke)corePartner pharmacy operated by Malte Uhlendorf at Leipziger Str., 60487 Frankfurt.
- cannalu Bad Berka (Apotheke zur alten Post)corePartner pharmacy operated by Ulrike Lattman-Sieber at Bahnhofstraße, 99438 Bad Berka.
- Elisana GelsenkirchencorePartner pharmacy operated by Gerrit Nattler at Urbanusstraße, 45894 Gelsenkirchen.
- Canthera Nürnberg (Spital Apotheke zum Heiligen Geist)corePartner pharmacy operated by Johann Matz at Spitalgasse, 90403 Nürnberg.
- ApoRoKo Mörfelden-Walldorf (Robert-Koch-Apotheke)corePartner pharmacy operated by Abdullah Khaleghi-Nafchi at Aschaffenburger Str., 64546 Mörfelden-Walldorf.
- Cannabis Apotheke BrandenburgcorePartner pharmacy operated by Andre Massierer at An der Bundesstraße, 14776 Brandenburg.
- Blütenversand Berlin (City Apotheke Berlin)corePartner pharmacy operated by Julien Tanardi at Pauline-Staegemann-Straße, 10249 Berlin. Specializes in cannabis flower shipping.
- Kraut Kurier Dortmund (Linden Apotheke)corePartner pharmacy operated by Carsten Schuhmacher at Frohlinder Straße, 44379 Dortmund.
- myweed24 Krefeld (Kleeblatt Apotheke am Ostwall)corePartner pharmacy operated by Azadeh Motlagh at Ostwall, 47798 Krefeld.
- Cantiva Ludwigsburg (Mylius Apotheke)corePartner pharmacy operated by Alexander Meyer at Friedrichstraße, 71638 Ludwigsburg.
- Cannabis Taxi Stuttgart (Florians Vital Apotheke)corePartner pharmacy operated by Florian Wolf at Alleenstraße, 73730 Esslingen.
- Cannabis Apotheke Nord (Ringapotheke Neumünster)corePartner pharmacy operated by Julia Meidel at Haart, 24534 Neumünster.
- MediVitalcan Weiterstadt (MediVital Apotheke)corePartner pharmacy operated by Abasin Harip at Rudolf-Diesel-Straße, 64331 Weiterstadt.
- MyCannabis Wuppertal (Kronen Apotheke)corePartner pharmacy operated by Mohamed Ghani at Berliner Straße, 42275 Wuppertal.
- CannaRoKo Bitterfeld-Wolfen (Robert-Koch-Apotheke-Wolfen)corePartner pharmacy operated by Björn Arbter at Robert-Koch-Str., 6766 Bitterfeld-Wolfen.
- CannaCoast Pansdorf (Apotheke Pansdorf)corePartner pharmacy operated by Anne Stolz at Eutiner Straße, 23689 Pansdorf.
- Blütenrhein Germersheim (Rhein-Apotheke)corePartner pharmacy operated by Nadine Winkler at August-Keiler-Strasse, 76726 Germersheim.
- Cannamedicus München (Medicus Apotheke)corePartner pharmacy operated by Bardia Yaktapour at Sendlingerstraße, 80331 München.
- Cannatopie Saarbrücken (Stadtapotheke)corePartner pharmacy operated by Dr. Florian Mohr at Bahnhofstraße, 66111 Saarbrücken.
- Bavarian Cannabis München (ApoPark Apothekenbetriebs OHG)corePartner pharmacy operated by Robert Niemuth at Lochhauser Straße, 82178 Puchheim.
- Sophie Green Meppen (Sophien Apotheke)corePartner pharmacy operated by Wolfgang Hackmann at Sophienplatz, 49716 Meppen.
- 1A Blücher Frankfurt am Main (Blücher-Apotheke)corePartner pharmacy operated by Tahmineh Nikzadeh-Damavandi at Gutleutstraße, 60329 Frankfurt am Main.
- Mc Medi Apotheke LeipzigcorePartner pharmacy operated by Carsten Schmidt at Karl-Rothe-Straße, 4105 Leipzig.
- Faust Apotheke Bad KreuznachcorePartner pharmacy operated by Ahmed Abdelkriem at Mannheimer Str., 55543 Bad Kreuznach.
- Taunus Cannabis Bad Homburg (Taunus Apotheke Nord)corePartner pharmacy operated by Dörthe Redhead at Gluckensteinweg, 61350 Bad Homburg.
- Grüne Blüte Markkleeberg (Neue Apotheke Wachau)corePartner pharmacy operated by Marcel Melkowski at Magdeborner Str., 4416 Markkleeberg.
- HolyHerb Solingen (St. Michael-Apotheke)corePartner pharmacy operated by Ali Alkenany at Grünewalderstrasse, 42657 Solingen.
- CannaNord Oldenburg (Vital Apotheke)corePartner pharmacy operated by Simon Koopmann at Bloherfelder Str., 26129 Oldenburg.
- GreenCalm Düsseldorf (Malteser Apotheke)corePartner pharmacy operated by Aiham Zamar at Reisholzer Str., 40231 Düsseldorf.
- Cannovia Speyer (Hengst Apotheke)corePartner pharmacy operated by Tobias Hengst at Fünfkirchener Weg, 67346 Speyer.
- Cansa Chemnitz (Flemming-Apotheke)corePartner pharmacy operated by Sandra Benas at Rudolf-Krahl-Str., 9116 Chemnitz.
- Cannafino Fürth (Apotheke im Forum)corePartner pharmacy operated by Dragana Viskovic at Bahnhofplatz, 90762 Fürth.
- Sky Apotheke KreuzbergcorePartner pharmacy operated by Ala Al Helo at Bergmannstraße, 10961 Berlin.
- Sky Cannabis WeddingcorePartner pharmacy operated by Ala Al Helo at Müllerstraße, 13353 Berlin.
- Sky Cannabis KudammcorePartner pharmacy operated by Ala Al Helo at Kurfürstendamm, 10711 Berlin.
- Cannabis Apotheke Rhein-Neckar Sinsheim (Kurpfalz Apotheke)corePartner pharmacy operated by Yasemin Said at Schlesienstraße, 74889 Sinsheim.
- Babubu Hamburg (Apotheke am Bahrenfelder Bahnhof)corePartner pharmacy operated by Viktoria Koy at Friedensallee, 22763 Hamburg.
- grastheke Neuss (St. Alexius Apotheke)corePartner pharmacy operated by Ardalan Aryandoust at Alexianerplatz, 41464 Neuss.
- DEMECANminorGerman medical cannabis producer featured in Bloomwell's live product inventory. Cultivates and supplies pharmaceutical-grade cannabis flowers and extracts to the German market.
- Breezy (Ilios Sante)minorBrand partner offering vape pen products (Pre-Filled Flowersticks) sold through Bloomwell's marketplace.
- CuraleafminorInternational cannabis company whose products (Curaleaf Vape Pen) are sold through Bloomwell's platform.
- EnuaminorMedical cannabis brand featured in Bloomwell's live flower inventory.
- Tyson (Tyson 2.0)minorCannabis brand (Tyson 2.0) with products available in Bloomwell's live marketplace.
- CannamedicalminorMedical cannabis brand available in Bloomwell's live inventory marketplace.
- Four20 (420 Pharma)minorMedical cannabis brand featured in Bloomwell's product marketplace.
- AvaayminorMedical cannabis brand available in Bloomwell's live flower inventory.
- D-Trust (Bundesdruckerei)coreD-Trust, part of the German Bundesdruckerei group, provides the qualified electronic signature infrastructure for Bloomwell's e-prescriptions, ensuring legal validity and compliance with German healthcare regulations.
- Amazon Web Services (AWS)coreAWS provides cloud infrastructure hosting for Bloomwell's web platform and is used for SMS sending via AWS SES/SNS for appointment reminders.
- ScalewaycoreScaleway SAS provides secondary web hosting for Bloomwell's web pages.
- HubSpotcoreHubSpot CRM manages customer interactions across email, chat, and social media. HubSpot's cookie banner and newsletter services are also integrated. Bloomwell has signed Standard Contractual Clauses with HubSpot.
- ShopifycoreShopify powers Bloomwell's shop system (shop.bloomwell.de) for merchandise and accessory sales.
- AdyencoreAdyen N.V. provides payment processing services including credit card transactions with 3D Secure 2.0, Google Pay, Apple Pay, and integration with Klarna.
- GO! ExpresscoreAlternative express logistics partner for shipment of medical products alongside DHL.
- VerimicoreVerimi GmbH provides identity verification services (video and audio recording, document checks) for patient identity confirmation on Bloomwell's platform.
- ParloacoreParloa GmbH provides AI-powered chatbot functionality for customer support on Bloomwell's website. Bloomwell has signed a data processing agreement with Parloa.
- AircallcoreAircall SAS provides cloud-based phone system integrated with HubSpot CRM for managing customer calls and SMS communications.
- seven (seven communications GmbH)coreSeven communications provides SMS reminder services for appointment reminders and prescription upload notifications, integrated with HubSpot and AWS.
- PersoniocorePersonio SE & Co. KG provides HR management software used for processing job applications submitted through Bloomwell's careers page.
- SiDIT GmbHcoreSiDIT GmbH serves as Bloomwell's external Data Protection Officer (Datenschutzbeauftragte), located at Langgasse 20, 97261 Güntersleben.
- UsercentricscoreUsercentrics GmbH provides cookie consent management platform (Cookie-Banner) for GDPR compliance on Bloomwell's website.
- AdcellminorAdcell is Bloomwell's affiliate network partner for driving patient referrals through their partner program.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
bloomwell competitors and assessment
Company assessmentDirect peers
- Sanity Group: Berlin-based medical cannabis company operating across cultivation (Vayamed) and telemedicine (GG Cannabis) — a direct competitor in the German cannabis prescription and dispensing space.
- Algea Care: German medical cannabis telemedicine platform offering online consultations and digital prescriptions — directly competing with Bloomwell in the same patient cohort with a comparable digital-first prescription pathway.
- Grünhorn: German medical cannabis pharmacy and dispensing platform — competes with Bloomwell's marketplace for patient fulfillment and operates adjacent cannabis prescription services.
- Kanna Medics: German medical cannabis telemedicine clinic offering online consultations and cannabis prescriptions — directly overlapping with Bloomwell's core digital prescription service.
Broad incumbents
- Curaleaf International: International arm of Curaleaf, a major global cannabis operator — provides products into Bloomwell's marketplace and operates in adjacent German cannabis distribution and clinical channels.
- Tilray Medical: Global cannabis leader with significant German operations and EU-GMP cultivation — competes with Bloomwell at the supply and distribution layer while serving broader international markets.
Others
- Demecan: German medical cannabis cultivator and supplier featured in Bloomwell's live inventory — operates upstream as a producer/supplier to the Bloomwell marketplace ecosystem.
- Four 20 Pharma: German medical cannabis wholesaler and brand available through Bloomwell's marketplace — adjacent supplier competing for placement within cannabis dispensing platforms.
- Cannamedical: German medical cannabis brand available on Bloomwell's platform — operates as an upstream supplier/distributor rather than as a direct prescription competitor.
Emerging players
- Zerenia Clinics: Multi-country medical cannabis clinic operator with European presence (UK, Germany-adjacent) — emerging peer offering in-person and telemedicine cannabis consultations across European markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
bloomwell social profiles
Digital presencebloomwell compliance and trust
Trust signalCompliance1 record
bloomwell financial estimates
Financial estimateRevenue estimate
Valuation estimate
bloomwell leadership team
Management profileNumber of profiles
Profiles3 records
bloomwell funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
bloomwell M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about bloomwell
What does bloomwell do?
Bloomwell operates a fully digital telemedicine and marketplace platform for medical cannabis in Germany. Patients register online, complete a medical questionnaire, and connect with licensed cannabis doctors via video or in-person consultation. Doctors issue D-Trust digital e-prescriptions that are transmitted to a network of 30+ partner pharmacies for fulfillment, with home delivery via DHL Express or local pickup. The platform includes a live inventory marketplace listing over 800 cannabis flower varieties from partner pharmacies and suppliers.
Is bloomwell a public or private company?
bloomwell is a private company. It is classified as venture growth investor backed and is currently operating.
When was bloomwell founded?
bloomwell was founded in 2020. It employs 51 to 100 people.
Where is bloomwell based?
bloomwell is headquartered in Frankfurt am Main, Germany, in the Europe region.
How does bloomwell make money?
Two revenue lines are on record. Medical Consultation & Prescription Fees are the primary driver. The others are cannabis Product Sales (Pharmacy Distribution).
Who are bloomwell's main competitors?
Direct peers on record are Sanity Group, Algea Care, Grünhorn and Kanna Medics. Broad incumbents are Curaleaf International and Tilray Medical. Others are Demecan, Four 20 Pharma and Cannamedical. Zerenia Clinics is listed as an emerging player.
Does bloomwell have an API?
No public API is recorded for bloomwell.
What industry is bloomwell in?
bloomwell's product category is Medical Cannabis Telemedicine. Its primary akta.pro industry code is CRANAGAE, Dispensary-Owned Online Ordering & Delivery (Direct-to-Consumer), with a secondary code of CRANAFAB, Medical Cannabis Dispensaries. Its NAICS code is 62111 and its SIC code is 5912.