The New Black AI
The New Black AI is a Paris-based, 2023-founded platform that uses generative AI to convert text prompts and sketches into fashion designs and automates ghost mannequin photography for e-commerce sellers and apparel brands via SaaS and usage-based pricing.
- Company typePrivate
- Founded2023
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What The New Black AI does
The New Black AI is a Paris-based, privately held company founded in 2023 that operates an AI-powered fashion design platform. The platform accepts text prompts or sketches as input and generates visual fashion concepts, effectively functioning as a generative design tool for apparel. The product targets two distinct customer segments: long-tail e-commerce sellers operating on Shopify, Amazon, eBay, and Depop, and enterprise fashion brands seeking to accelerate design ideation and merchandising workflows. The company is small (1-10 employees) and operates without disclosed funding, management, or patent information.
The platform extends beyond design generation into production imagery through an AI Ghost Mannequin Photography feature that automates a retouching step traditionally handled in studio shoots. This second capability positions the product against incumbent product photography costs rather than solely against other generative design tools, broadening the unit-economics conversation from creative output to catalog operations. The competitive set — Raspberry AI, Refabric, Cala, Resleeve, NewArc, and Fashable — indicates a crowded vertical-AI category where differentiation depends on workflow fit, output quality for fashion-specific inputs, and price-per-asset rather than on underlying model novelty.
Commercially, The New Black AI runs a hybrid monetization model: a SaaS subscription layer paired with usage-based pricing at $0.10 per generated photo. This dual structure is calibrated to capture both SMB self-serve volume (where usage pricing dominates) and potential enterprise contracts (where subscription and committed volume prevail). No ARR, customer count, or revenue figures are disclosed, and there are no named reference customers, which limits any quantitative read on commercial traction.
The New Black AI firmographics
Firmographics- Name
- The New Black AI
- Legal name
- The New Black AI
- Website
- https://thenewblack.ai
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The New Black AI is a Paris-based, 2023-founded platform that uses generative AI to convert text prompts and sketches into fashion designs and automates ghost mannequin photography for e-commerce sellers and apparel brands via SaaS and usage-based pricing.
- Ownership category
- akta.pro rank
The New Black AI industry classification
Industry- Product category
- AI Fashion Design Software
- NAICS
- Industrial Design Services (54142), Industrial Design Services (541420), Photofinishing Laboratories (except One-Hour) (812921)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- AI/ML Engineering & Model Development Services (BPAEAHAF)
- akta.pro secondary industry
- End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
Keywords
Where The New Black AI is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Markets served
The New Black AI business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- SaaS Platform Subscription: The New Black operates as a cloud-based AI design platform for fashion brands, likely offering subscription-based access to design tools and generation capabilities
- Usage-based Credits: Pricing model includes per-photo or per-generation credit-based pricing, ranging from $0.10 per photo for AI solutions, suggesting consumption-based revenue components
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Usage-based per-photo pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
The New Black AI product offering
Product offeringCore offering
The New Black AI is an AI-powered fashion design platform that generates photorealistic visual concepts from text prompts or sketches for fashion brands and designers. It also offers an AI ghost mannequin tool that produces professional e-commerce product photos without traditional studio photography, reducing physical sample counts by 30-50% and lowering product photography costs from $300+ per session to $0.10 per image.
Product overview
The New Black AI is a single unified AI fashion design platform designed for fashion brands. The core offering is an AI-powered design generator that creates photorealistic fashion designs and product imagery from text prompts or sketches. The platform competes in the AI ghost mannequin tool category for e-commerce product photography and serves brands looking to reduce design turnaround time and physical sample counts by 30-50%.
Differentiator
Problem solved
Functional benefit
Products and services
- The New Black AI Platform Cloud-based AI design platform for fashion brands and designers that generates visual fashion concepts from text prompts or sketches, accelerating design turnaround and reducing physical sample requirements.
- AI Ghost Mannequin Photography Tool AI-powered ghost mannequin tool for e-commerce sellers on Shopify, Amazon, eBay, and Depop that generates professional product photos without traditional studio photography, priced at $0.10 per image versus $300+ for traditional photography.
Quantifiable outcome
- Reduces physical sample counts by 30-50%
- +2 more outcomes
Companies that use The New Black AI
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
The New Black AI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature3 records
The New Black AI partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
The New Black AI competitors and assessment
Company assessmentEmerging players
- Heuritech: AI-powered fashion trend forecasting platform analyzing social media and runway imagery. Adjacent peer offering AI-driven fashion intelligence to brands, partially overlapping with The New Black's trend/forecasting positioning.
- Vue.ai: AI platform for fashion retailers covering product tagging, visual search, and styling. Comparable as an AI-for-fashion vendor serving enterprise retailers, with overlapping e-commerce merchandising use cases.
Direct peers
- Cala: AI-powered fashion design and production platform enabling brands to design, sample, and manufacture apparel. Directly comparable as an end-to-end AI design tool targeting fashion brands with similar design-from-prompt capabilities.
- NewArc: AI-powered fashion design platform that turns sketches into realistic product visualizations. Directly comparable to The New Black's sketch-to-render design generation feature.
- Raspberry AI: Generative AI platform for fashion designers that produces moodboards, sketches, and photorealistic renders. Competes head-to-head with The New Black in the AI fashion design category.
- Resleeve: AI fashion design platform generating designs from text and sketches for fashion brands. Explicitly listed alongside The New Black in industry comparisons of AI clothing design tools.
- Fashable: AI fashion design generator producing visual designs and product imagery for fashion brands and sellers. Listed alongside The New Black in AI fashion tool roundups.
- Onbrand AI Design: AI design assistant for fashion brands producing visual concepts from prompts. Explicitly named in industry comparisons as one of six leading AI fashion design tools alongside The New Black.
- Refabric: AI fashion design tool focused on apparel and textile pattern generation. Listed as a peer in third-party AI fashion design tool comparisons alongside The New Black.
Broad incumbents
- Midjourney: General-purpose generative AI image model widely used by fashion designers for moodboards and concept art. A broader incumbent whose fashion use cases overlap with The New Black's design generation capability.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
The New Black AI social profiles
Digital presenceThe New Black AI financial estimates
Financial estimateRevenue estimate
Valuation estimate
The New Black AI leadership team
Management profileNumber of profiles
The New Black AI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The New Black AI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The New Black AI
What does The New Black AI do?
The New Black AI is an AI-powered fashion design platform that generates photorealistic visual concepts from text prompts or sketches for fashion brands and designers. It also offers an AI ghost mannequin tool that produces professional e-commerce product photos without traditional studio photography, reducing physical sample counts by 30-50% and lowering product photography costs from $300+ per session to $0.10 per image.
Is The New Black AI a public or private company?
The New Black AI is a private company. It is classified as unknown and is currently operating.
When was The New Black AI founded?
The New Black AI was founded in 2023. It employs 1 to 10 people.
Where is The New Black AI based?
The New Black AI is headquartered in Paris, France, in the Europe region.
How does The New Black AI make money?
Two revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are usage-based Credits.
Who are The New Black AI's main competitors?
Emerging players on record are Heuritech and Vue.ai. Direct peers are Cala, NewArc, Raspberry AI, Resleeve, Fashable, Onbrand AI Design and Refabric. Midjourney is listed as a broad incumbent.
Does The New Black AI have an API?
No public API is recorded for The New Black AI.
What industry is The New Black AI in?
The New Black AI's product category is AI Fashion Design Software. Its primary akta.pro industry code is BPAEAHAF, AI/ML Engineering & Model Development Services, with a secondary code of HDAEANAA, End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management). Its NAICS code is 54142 and its SIC code is 7330.