TUTTI PIZZA
Tutti Pizza is a French family-owned pizza franchise network founded in 1989 in Toulouse, operating 60+ traditional takeaway and delivery pizzerias plus 20+ automated Tutti Matic vending units across France, selling franchise rights and brand support to independent operators and serving end consumers in rural and peri-urban areas.
- Company typePrivate
- Founded1989
- HeadquartersToulouse, France
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What TUTTI PIZZA does
Tutti Pizza is a privately held, family-owned French pizza franchise operator founded in 1989 in Toulouse, operating from Aucamville, Occitanie. The company runs two complementary franchise formats across France: a traditional pizzeria concept (Tutti Pizza) focused on takeaway and delivery using local, seasonal ingredients under a "Frais Maison" promise, and an automated pizza-vending concept (Tutti Matic, launched in 2014) providing 24/7 self-service pizza dispensing. The network spans 60+ traditional franchise locations and 20+ Tutti Matic machines, with a publicly stated target of 100 points of sale by 2030 and a deliberate focus on rural and peri-urban French territories. Menu innovation runs at approximately 10 new recipes per year, including limited editions and themed ranges.
TUTTI PIZZA firmographics
Firmographics- Name
- TUTTI PIZZA
- Legal name
- Tutti Pizza
- Website
- https://devenir-franchise.tutti-pizza.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Tutti Pizza is a French family-owned pizza franchise network founded in 1989 in Toulouse, operating 60+ traditional takeaway and delivery pizzerias plus 20+ automated Tutti Matic vending units across France, selling franchise rights and brand support to independent operators and serving end consumers in rural and peri-urban areas.
- Ownership category
- akta.pro rank
TUTTI PIZZA industry classification
Industry- Product category
- Pizza Restaurant Franchises
- akta.pro primary industry
- Pizza QSR (THAFAAAB)
Keywords
Where TUTTI PIZZA is headquartered
LocationHeadquarters
- HQ city
- Toulouse
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
TUTTI PIZZA business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Franchise Fees and Royalties: Tutti Pizza generates revenue through franchise fees from new franchisees (entry fee of 15K€ HT), ongoing royalties, and the expansion of its franchise network. Franchisees operate the pizzerias and pay for the right to use the Tutti Pizza brand, concept, and support services.
- Pizza Sales (Franchisee Revenue Share): Revenue generated from pizza sales at franchise locations. The company states projected annual CA HT of 250K-450K€ after 2 years of operation for franchisees.
- Tutti Matic Franchise: Revenue from Tutti Matic automated pizza vending machine franchises, representing an additional business vertical for the franchise network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Personal contribution required to start a Tutti Pizza franchise |
| One time/ perpetual license | Multi-year contract | Initial franchise entry fee |
| Other | Multi-year contract | Total investment to open a Tutti Pizza franchise |
| Transaction based/ take rate | Annual | Projected annual revenue for franchisees |
Distribution channels2 records
Marketing channels4 records
TUTTI PIZZA product offering
Product offeringCore offering
Tutti Pizza is a French pizza franchise company that sells and licenses two distinct franchise concepts: the Tutti Pizza traditional pizzeria franchise (takeaway, delivery, and on-site dining using local and seasonal ingredients under the "Frais Maison" commitment) and the Tutti Matic automated pizza vending machine franchise launched in 2014 for 24/7 on-the-go pizza consumption. The company provides franchisees with comprehensive training in manufacturing, hygiene and safety, customer service, point-of-sale management, and team leadership, supported by continuous menu innovation of approximately 10 new recipes per year.
Product overview
TUTTI PIZZA is a family-owned pizza franchise company founded in 1989 in Toulouse, France, operating over 60 traditional pizzeria locations and 20 Tutti Matic automated vending machines. The company offers two distinct franchise concepts: the core Tutti Pizza pizzeria franchise (offering pizza to-go and delivery with traditional recipes using local, fresh products) and Tutti Matic (automated pizza vending machines launched in 2014 for 24-hour pizza purchasing). The portfolio includes approximately 10 new pizza recipes launched annually, along with limited editions and specific product ranges.
Differentiator
Problem solved
Functional benefit
Brands
- Tutti Matic: Automatic pizza vending machines launched in 2014, allowing customers to order pizza on-the-go at any hour of the day or night.
Products and services
- Tutti Pizza Franchise (Pizzeria Concept) Turnkey pizzeria franchise concept specializing in pizza takeaway, delivery, and on-site dining, featuring traditional recipes made with local and fresh seasonal products under the "Frais Maison" commitment. Includes approximately 10 new recipes per year, limited editions, and specific product ranges. Targeted at franchisees (entrepreneurs, career changers, salaried workers seeking independence) and serves individual end consumers through 60+ franchise locations in France.
- Tutti Matic Franchise (Automated Pizza Vending) Automated pizza vending machine franchise launched in 2014, enabling 24/7 self-service pizza purchasing for convenience-driven consumers. Operates as a separate franchise concept from the traditional Tutti Pizza pizzeria model and is currently deployed at 20+ locations in France. Targets franchisees looking to operate unattended automated retail units and consumers seeking pizza outside normal restaurant hours.
Quantifiable outcome
- 60+ franchise locations + 20+ Tutti Matic units
- +3 more outcomes
Companies that use TUTTI PIZZA
Customer profileSegments3 records
Ideal customer profiles3 records
TUTTI PIZZA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
TUTTI PIZZA partnerships and signals
Strategic signalScale indicators6 records
Recent moves4 records
Expansion highlights5 records
TUTTI PIZZA competitors and assessment
Company assessmentDirect peers
- Domino's Pizza: Global pizza QSR leader with a major French franchise/market operation; competes head-to-head with Tutti Pizza for delivery and takeaway customers and, increasingly, for franchisee candidates in secondary French cities.
- Pizza Cosy: French premium-positioned pizza franchise emphasizing fresh/quality ingredients, an almost identical value proposition to Tutti's 'Frais Maison' positioning, with a comparable franchise-fee structure.
- Papa John's: International pizza QSR franchise active in France; competes on delivery/takeaway pizza and franchise investment opportunity similar in size to Tutti's model.
- Five Pizza Original: French pizza franchise emphasizing traditional recipes and fresh ingredients with a delivery/takeaway focus; competes with Tutti for similar secondary-market franchisees and end customers.
- Speed Rabbit Pizza: French pizza franchise network historically concentrated in the South of France, with a very similar takeaway/delivery focus and franchise-led growth model to Tutti Pizza.
- La Boîte à Pizza: Established French pizza takeaway/delivery chain and franchise network with similar product offering and franchise model to Tutti Pizza, particularly comparable for the takeaway-led unit.
- Pizza Hut: Long-established international pizza QSR brand with significant French franchise presence; directly overlaps Tutti's pizza delivery and takeaway proposition in similar geographies.
Regional players
- Class'croute: French franchise network delivering pizzas, salads and other prepared meals — directly overlaps Tutti's corporate-office-catering-adjacent delivery use case and shares the franchise business model.
Emerging players
- Basilic & Co: French pizza franchise built on a fresh, organic/quality positioning ('producteurs'), conceptually the closest local analogue to Tutti's Frais Maison promise and a direct rival for franchisees targeting premium-leaning customers.
Broad incumbents
- Little Caesars: Global pizza QSR leader positioning primarily on low-cost convenience; comparable to Tutti as a franchise-driven pizza takeaway business even if its French footprint is more limited.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
TUTTI PIZZA social profiles
Digital presenceTUTTI PIZZA financial estimates
Financial estimateRevenue estimate
Valuation estimate
TUTTI PIZZA leadership team
Management profileNumber of profiles
TUTTI PIZZA subsidiaries and ownership
Company hierarchySubsidiaries1 record
TUTTI PIZZA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TUTTI PIZZA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TUTTI PIZZA
What does TUTTI PIZZA do?
Tutti Pizza is a French pizza franchise company that sells and licenses two distinct franchise concepts: the Tutti Pizza traditional pizzeria franchise (takeaway, delivery, and on-site dining using local and seasonal ingredients under the "Frais Maison" commitment) and the Tutti Matic automated pizza vending machine franchise launched in 2014 for 24/7 on-the-go pizza consumption. The company provides franchisees with comprehensive training in manufacturing, hygiene and safety, customer service, point-of-sale management, and team leadership, supported by continuous menu innovation of approximately 10 new recipes per year.
Is TUTTI PIZZA a public or private company?
TUTTI PIZZA is a private company. It is classified as family owned and is currently operating.
When was TUTTI PIZZA founded?
TUTTI PIZZA was founded in 1989. It employs 101 to 250 people.
Where is TUTTI PIZZA based?
TUTTI PIZZA is headquartered in Toulouse, France, in the Europe region.
How does TUTTI PIZZA make money?
Three revenue lines are on record. Franchise Fees and Royalties are the primary driver. The others are pizza Sales (Franchisee Revenue Share) and tutti Matic Franchise.
Who are TUTTI PIZZA's main competitors?
Direct peers on record are Domino's Pizza, Pizza Cosy, Papa John's, Five Pizza Original, Speed Rabbit Pizza, La Boîte à Pizza and Pizza Hut. Class'croute is listed as a regional player. Basilic & Co is listed as an emerging player. Little Caesars is listed as a broad incumbent.
Does TUTTI PIZZA have an API?
No public API is recorded for TUTTI PIZZA.
What industry is TUTTI PIZZA in?
TUTTI PIZZA's product category is Pizza Restaurant Franchises. Its primary akta.pro industry code is THAFAAAB, Pizza QSR.