Digitally Driven LLC

What Digitally Driven LLC does

Digitally Driven LLC is a Sacramento, California-based, privately held digital marketing agency founded in 2011 by Lauren Razzano. The firm operates with a team of approximately 6 employees and serves small and mid-sized local businesses across diverse verticals including hospitality, tourism, e-commerce, beverage, sports, arts/culture, and non-profit. Its service portfolio comprises four primary lines — social media management, website design and development, email marketing, and paid social advertising — supplemented by digital strategy consulting. The company does not market bundled packages but instead assembles bespoke engagements priced on a quote basis, with disclosed tiers ranging from $250/month for basic social posting up to $5,000-$25,000/month for a full-service digital marketing suite.

The firm's underlying technology is a curated stack of third-party SaaS platforms rather than proprietary infrastructure. It is certified across Squarespace (Circle Member), Facebook/Meta (Certified Buying Professional), HubSpot (Certified Partner), Shopify (Certified Partner), and Mailchimp. Website delivery is built on Squarespace templated approaches that allow clients to self-edit minor changes. The firm operates primarily through direct sales via website consultation booking and contact form, supported by content marketing through its blog and published case studies. Its go-to-market is sales-led and regionally anchored in Sacramento, though it explicitly markets virtual delivery to clients beyond the immediate area.

Digitally Driven is founder-owned and bootstrapped, with no disclosed institutional investors, funding rounds, or parent company. It has received regional third-party recognition including Expertise.com's 2022 Top Digital Marketing Agency in Sacramento, UpCity's 2021 Top B2B Service Providers, and the 2021 Premier Squarespace Designer award. Reported 2024 operational scale — 14,825 social media posts, 6.38 million client impressions, and 1.08 million client engagements — indicates a steady, active client book but not enterprise scale. The business model is recurring retainer subscription combined with project-based professional services for website builds and strategy work.

Name

Digitally Driven LLC

Legal name

Digitally Driven LLC

Website

https://digitallydriven.biz

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Digitally Driven LLC is a Sacramento-based digital marketing agency founded in 2011, serving local small and mid-sized businesses with bespoke social media management, website design, email marketing, and paid social services priced at $250 to $25,000 per month.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

Keywords

• Digital marketing agency
• Social media management
• Website design services
• Email marketing services
• Small business marketing

Headquarters

HQ city

Sacramento

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Social Media Management Services: Full-service social media management including content creation, posting, engagement, and KPI monitoring. Pricing ranges from $250-$1,500/month for basic posting to $2,500-$10,000/month for comprehensive management.
2. Website Design & Development: Website design and redesign services using Squarespace platform with templated approach for easy client management of small edits
3. Email Marketing Services: Email marketing campaigns for e-commerce and service-based businesses. Pricing ranges from $250-$1,000/month for weekly emails to $2,500-$10,000/month for daily multi-funnel campaigns
4. Digital Strategy Consulting: Strategy sessions and comprehensive digital marketing strategy development for clients who need direction but may handle execution in-house
5. Paid Social Advertising: Social media advertising services including PPC ads, sponsored content, and influencer marketing campaign management

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Digitally Driven LLC is a full-service digital marketing agency that creates bespoke digital marketing strategies and campaigns for local businesses. The company delivers four core services—digital marketing strategy, social media management, website design and development (using Squarespace), and email marketing—typically packaged and contracted as recurring monthly retainers or project-based engagements tailored to each client's goals.

Product overview

Digitally Driven LLC is a full-service digital marketing agency offering a suite of services including Strategy, Social Media Management, Website Design & Development, and Email Marketing. The company creates bespoke digital marketing packages tailored to each client's specific needs rather than offering pre-configured products. Services can be contracted individually or as a comprehensive digital marketing solution.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy Digital marketing strategy development covering email marketing, PPC, and social media planning. The agency creates bespoke packages tailored to each client's needs and helps identify priorities, goals, and customer online behavior.
• Social Media Management Full management of client social media accounts including content creation and graphics, posting, engagement, and KPI/metrics monitoring, offered as a monthly subscription service.
• Website Design & Development Website redesign and development using a Squarespace-templated approach, focusing on visual appeal, navigation, sales generation, and quick loading times so clients can make small changes themselves without incurring designer fees.
• Email Marketing Email marketing services for e-commerce and service-based businesses providing a direct owned channel to reach bought-in audiences, offered as a monthly subscription with tiered pricing from basic weekly emails to advanced multi-funnel campaigns.

Quantifiable outcome

• 6.38 million+ impressions generated for clients in 2024
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• SquarespacecoreTechnology or IntegrationSquarespace Circle Member - A program supporting designers and developers who build websites on the Squarespace platform. Provides access to longer trial periods, optimized customer support, and exclusive content for both the agency and their clients.
• Facebook/MetacoreTechnology or IntegrationFacebook Certified Buying Professional - Official certification for managing Facebook advertising campaigns and ad buys
• HubSpotcoreTechnology or IntegrationHubSpot Certified Partner - Certification in inbound marketing, marketing automation, and HubSpot platform implementation
• ShopifycoreTechnology or IntegrationShopify Certified Partner - Certification for building and managing Shopify e-commerce stores and integrations

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• SmartSites: Digital marketing agency providing web design, SEO, PPC, and social media services to SMB clients. Comparable service mix and SMB customer base, with similar subscription-style engagements.
• Disruptive Advertising: Digital marketing agency specializing in paid media (PPC, paid social), SEO, and website design. Comparable to Digitally Driven in its paid social and web design focus, with a similar mid-market agency structure.
• Main Street ROI: Digital marketing agency providing social media management, paid advertising, SEO, and web design to small businesses. Closely comparable SMB focus and bespoke service-delivery model.
• WebiMax: Full-service digital marketing agency offering SEO, paid media, social media, and web design. Comparable to Digitally Driven as a multi-service digital agency serving SMB and mid-market clients.
• SocialSEO: Digital marketing agency offering SEO, paid media, social media marketing, and web design. Comparable multi-service agency model targeting growth-oriented SMBs and mid-market clients.
• LYFE Marketing: A digital marketing agency specializing in social media management, paid social advertising, and email marketing for small and mid-sized businesses. Closely comparable to Digitally Driven in SMB focus, service mix, and subscription-based engagement model.
• Ignite Social Media: Social media marketing agency providing strategy, content creation, community management, and paid social. Comparable to Digitally Driven in its social-first service stack and brand-style client work.
• Sculpt: Social media agency focused on content creation, community management, and influencer marketing for ambitious consumer brands. Comparable in social media management and content-led service delivery.
• Thrive Internet Marketing Agency: Full-service digital marketing agency offering social media management, web design, SEO, and paid advertising to SMB and mid-market clients. Comparable in service breadth and SMB-to-mid-market client positioning.

Broad incumbents

• LocaliQ (Gannett): Gannett's SMB digital marketing arm offering paid media, web design, and marketing automation to local businesses. Overlaps with Digitally Driven's service mix but operates at significantly greater scale with a broader portfolio.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/digitallydriven-biz

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digitally Driven LLC