Dinamic Company
Dinamic Company is a Mexico-based software vendor that runs a Spanish-language digital anthropology and social-listening platform, analyzing public conversations across 14 Latin American countries for enterprise brands, governments, electoral campaigns, and advertising agencies.
- Company typePrivate
- Founded-
- HeadquartersMexico City, Mexico
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Dinamic Company does
Dinamic Company is a Mexico-headquartered software vendor that operates a digital anthropology and social-listening platform focused on Spanish-language public conversations across Latin America. The platform ingests public posts, comments, and digital media from major networks (Meta, TikTok, YouTube, X, Instagram, LinkedIn, Reddit, Google Reviews) without volume or mention limits, then applies a combination of artificial intelligence and qualitative research models to identify narratives, interpret sarcasm and regional idioms, and classify promoters, detractors, and bot activity. Its product surface comprises six core analytical modules (Crisis Monitoring, Reputation Analysis, Digital Audience Analysis, Consumer Trends, Advertising Optimization, and Real-Time Alerts), three vertical solutions for elections, government, and agencies, and a proprietary Voting Intention Model published as an alternative to traditional polling.
The company serves four primary customer segments — enterprise brands (550+ claimed clients), government and public institutions, political/electoral campaigns (35+ campaigns), and advertising/communication agencies — through a sales-led and inside-sales GTM with demo-request onboarding, 24-hour inquiry response SLAs, content-marketing (public investigations and reports), and event presence such as the 89th Mexican Banking Convention. Pricing is custom and non-public, consistent with an enterprise subscription model where recurring software access is bundled with bespoke reporting and recommendations. Operational footprint includes five named offices across Mexico, Panama, Ecuador, Peru, and Colombia, with claimed activity in 14 Latin American countries. Ownership is private and founder/management-controlled under CEO Augusto del Río, with no disclosed institutional investors, funding rounds, M&A, or parent-company relationships in the source data.
Dinamic Company firmographics
Firmographics- Name
- Dinamic Company
- Legal name
- Dinamic Company
- Website
- https://dinamic.agency
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Dinamic Company is a Mexico-based software vendor that runs a Spanish-language digital anthropology and social-listening platform, analyzing public conversations across 14 Latin American countries for enterprise brands, governments, electoral campaigns, and advertising agencies.
- Ownership category
- akta.pro rank
Dinamic Company industry classification
Industry- Product category
- Social Listening Software
- NAICS
- Software Publishers (5132), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Customer Data Platforms (CDP) & Identity Resolution (BPAFAFAD)
- akta.pro secondary industry
- Social, Community & Creator Platform Feeds (HDAAAGAD)
Keywords
Where Dinamic Company is headquartered
LocationHeadquarters
- HQ city
- Mexico City
- HQ country
- Mexico
- HQ region
- Latin America
Offices5 records
Markets served
Dinamic Company business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Subscription and Reports: DINAMIC provides a software platform that transforms public conversations into strategic intelligence. Clients receive customized reports and actionable insights for decision-making. The software is described as a data intelligence platform with no mention of free tiers or freemium models.
Go-to-market motion4 records
Distribution channels2 records
Marketing channels6 records
Dinamic Company product offering
Product offeringCore offering
Dinamic Company develops and licenses the DINAMIC Platform, a Spanish-language social listening and digital intelligence software that transforms millions of public social media, community, and digital media conversations into actionable narratives, emerging signals, and strategic insights. The platform combines AI with a proprietary "Digital Anthropology" qualitative methodology to interpret context, sarcasm, idioms, and slang without mention limits, and is offered with vertical solutions tailored for electoral campaigns, government institutions, brands, and communication agencies.
Product overview
DINAMIC Company offers a unified digital intelligence platform centered on its core DINAMIC Platform product, which is a social listening and conversation intelligence solution. The platform operates through six integrated analytical modules: Crisis Monitoring, Reputation Analysis, Audience Analysis, Consumer Trends, Advertising Optimization, and Real-Time Alerts. Additionally, the company provides three vertical solutions—DINAMIC for Elections, DINAMIC for Government, and DINAMIC for Agencies—that adapt the platform's capabilities to specific sector needs. All offerings are powered by the company's proprietary Digital Anthropology Methodology. The platform positions itself as the largest digital monitoring center in Latin America, operating across 14 countries with clients in Mexico, Panama, Ecuador, Peru, and Colombia.
Differentiator
Problem solved
Functional benefit
Products and services
- DINAMIC Platform A social listening and digital intelligence software platform that transforms millions of public social media, community, and digital media conversations into clear narratives, emerging signals, and strategic decisions. It uses AI plus a Digital Anthropology qualitative methodology to interpret context, sarcasm, idioms, and Spanish-language slang across Meta, TikTok, Google Reviews, LinkedIn, Reddit, Facebook, X, Instagram, and YouTube without mention or volume limits. Sold to enterprise brands, governments, electoral campaigns, and agencies in Latin America.
- DINAMIC for Elections Vertical solution transforming digital conversation into strategic intelligence for electoral campaigns. Identifies dominant narratives, segments audiences by interest, and detects topics influencing public opinion for political parties, candidates, and campaign strategists across Latin America.
- DINAMIC for Government Vertical solution enabling governments and public institutions to understand how public perception evolves in real time. Analyzes digital conversations to identify citizen concerns, detect changes in public opinion, and anticipate narratives that may impact public management.
- DINAMIC for Agencies Vertical solution enabling advertising and communication agencies to follow the impact of campaigns in real time, tracing ad links, influencer content, and conversations generated by each communication action.
- Voting Intention Model A computational model for measuring voting intention in Latin America, presented as an alternative to traditional surveys that have shown biases. Analyzes comments from Facebook, Instagram, YouTube, TikTok, and X to classify vote intent. Applied to studies such as the Peru 2026 voting intention research analyzing 321,000+ comments.
Quantifiable outcome
- 35+ successful electoral campaigns have used DINAMIC data for voter segmentation
- +3 more outcomes
Companies that use Dinamic Company
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Dinamic Company technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature11 records
Dinamic Company partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights5 records
Dinamic Company competitors and assessment
Company assessmentDirect peers
- NetBase Quid: NetBase Quid delivers AI-driven consumer and market intelligence, combining social listening with advanced analytics. It competes directly with Dinamic in narrative analysis, brand health, and consumer insights for enterprise customers.
- Brandwatch: Brandwatch (now part of Cision) is a leading enterprise social media intelligence suite providing conversation analytics, audience insights, and trend detection. It is explicitly cited by Dinamic as a competitor and targets the same enterprise marketing and consumer insights use cases.
- Talkwalker: Talkwalker is a global social listening and analytics platform offering consumer intelligence, sentiment analysis, and trend detection across social media and the web. It is named directly by Dinamic as a comparable platform and competes for the same enterprise brand and agency buyers in Latin America.
- Emplifi: Emplifi is a customer engagement and social media management platform with social listening capabilities aimed at enterprise brands. Cited by Dinamic as a comparable platform, it competes for brand-side social analytics and reputation management budgets.
- Meltwater: Meltwater offers media intelligence and social listening solutions for enterprise PR, marketing, and communications teams. It is named by Dinamic as a direct competitor and competes globally and in emerging markets for the same corporate communications budgets.
- Digimind: Digimind is a social listening and competitive intelligence platform focused on consumer insights and brand monitoring. It serves a similar mix of enterprise brands and agencies and overlaps with Dinamic's narrative identification and trend analysis capabilities.
- Sprout Social: Sprout Social provides social media management, analytics, and listening tools primarily to mid-market and enterprise brands. It is referenced by Dinamic as a competitor and overlaps in social analytics, reporting, and conversation monitoring.
- Pulsar (by Brandwatch/Cision): Pulsar is an audience intelligence and social listening platform specialized in narrative and community analysis. Its emphasis on identifying narratives and audience segments closely parallels Dinamic's Digital Anthropology approach.
- Quintly: Quintly is a social media analytics platform offering benchmarking, reporting, and listening for brands and agencies. It is comparable to Dinamic in multi-platform social analytics and competitive benchmarking use cases.
Broad incumbents
- Sprinklr: Sprinklr is a large enterprise customer experience management platform offering social listening, analytics, and engagement as part of a broader suite. It serves many of the same global enterprise brands and government-adjacent clients that Dinamic targets.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Dinamic Company social profiles
Digital presenceDinamic Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dinamic Company leadership team
Management profileNumber of profiles
Profiles1 record
Dinamic Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dinamic Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dinamic Company
What does Dinamic Company do?
Dinamic Company develops and licenses the DINAMIC Platform, a Spanish-language social listening and digital intelligence software that transforms millions of public social media, community, and digital media conversations into actionable narratives, emerging signals, and strategic insights. The platform combines AI with a proprietary "Digital Anthropology" qualitative methodology to interpret context, sarcasm, idioms, and slang without mention limits, and is offered with vertical solutions tailored for electoral campaigns, government institutions, brands, and communication agencies.
Is Dinamic Company a public or private company?
Dinamic Company is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dinamic Company founded?
Dinamic Company was founded in -1. It employs 11 to 50 people.
Where is Dinamic Company based?
Dinamic Company is headquartered in Mexico City, Mexico, in the Latin America region.
How does Dinamic Company make money?
One revenue line is on record: software Subscription and Reports.
Who are Dinamic Company's main competitors?
Direct peers on record are NetBase Quid, Brandwatch, Talkwalker, Emplifi, Meltwater, Digimind, Sprout Social, Pulsar (by Brandwatch/Cision) and Quintly. Sprinklr is listed as a broad incumbent.
Does Dinamic Company have an API?
No public API is recorded for Dinamic Company.
What industry is Dinamic Company in?
Dinamic Company's product category is Social Listening Software. Its primary akta.pro industry code is BPAFAFAD, Customer Data Platforms (CDP) & Identity Resolution, with a secondary code of HDAAAGAD, Social, Community & Creator Platform Feeds. Its NAICS code is 5132 and its SIC code is 7372.