What eat SUSHI does

eat SUSHI is a privately held French Japanese-cuisine restaurant chain founded in 2006, operating a franchise network of four distinct concepts — Pick & Go, Restaurant, Rolling Bar, and Drive — engineered for different zone types and franchisee investment levels. Its core offering spans traditional sushi, sashimi, maki, chirashi, poke bowls, hot dishes (sobas, donburi, ramen, Jap'Curry), yakitori, children's menus, signature plateaux/boxes, beverages, and desserts, priced individually and via bundled menus ranging roughly €2.10 to €69.00.

The company runs a multi-channel go-to-market: dine-in at franchised locations, home and office delivery via 100% electric scooters operating seven days a week, click-and-collect takeaway, and direct ordering through a corporate website plus native iOS and Android applications. A digital loyalty card managed through Captain Wallet provides a €5 activation discount, and promotional campaigns are executed via joint marketing efforts (e.g., a Sushi Cup gamification with Coca-Cola hosted on Dokaa.fr). The registered eat SUSHI® trademark supports a brand built around made-to-order preparation and accessible price tiers, with no proprietary technology, AI/ML systems, or disclosed financial, ownership, or headcount data in the public input set.

Revenue mechanics combine consumer-facing unit sales (dine-in, delivery, takeaway) at the franchise location level with franchise fees and royalties flowing to eat SUSHI from its franchise partners. Customers are predominantly horizontal — general French consumers, families with children, and corporate catering clients — served through both physical and digital channels. The company operates exclusively in France with stated international franchise development intent, though specific international footprint, revenue, funding history, and management details are not disclosed in the provided sources.

Name

eat SUSHI

Legal name

eat SUSHI

Website

https://eatsushi.fr

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

101–250 employees

Short description

eat SUSHI is a privately held French Japanese-cuisine restaurant chain, founded in 2006, that operates a franchise network of four concepts (Pick & Go, Restaurant, Rolling Bar, Drive) across France via dine-in, electric-scooter delivery, click-and-collect, and mobile-app ordering.

Ownership category

akta.pro rank

Product category

Japanese Restaurant Chain

NAICS

Restaurants and Other Eating Places (72251), Limited-Service Restaurants (722513), Caterers (722320)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

In-Store Sushi & Asian Prepared Foods (CRAHAKAD)

Keywords

• Japanese restaurant chain
• Sushi restaurant franchise
• Food delivery service
• Japanese cuisine takeaway
• Casual dining restaurant

Headquarters

HQ city

France (national operations)

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Restaurant dine-in sales: Revenue generated from customers dining in at eat SUSHI restaurant locations across France. Customers order from the extensive Japanese cuisine menu including sushi, sashimi, maki, chirashi, poke bowls, hot dishes (sobas, donburi, ramen), and beverages.
2. Delivery and takeaway sales: Revenue from food delivery orders and click 'n collect takeaway orders. The company uses 100% electric scooters for delivery in France, operating 7 days a week for lunch and dinner service.
3. Franchise fees and royalties: Revenue from franchise partners who open eat SUSHI locations under the brand. The company has been developing its franchise network since 2006, offering multiple franchise formats (Pick & Go, Restaurant, Rolling Bar, Drive) to suit different investment levels and locations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

eat SUSHI is a French Japanese restaurant chain that prepares and sells a wide range of Japanese cuisine — sushi, maki, sashimi, chirashi, poke bowls, hot dishes (ramen, sobas, donburi, Jap'Curry), yakitori, signature boxes, children's menus, desserts and beverages — through franchised dine-in restaurants, click-and-collect takeaway, and home/office delivery using 100% electric scooters across France.

Product overview

eat SUSHI is a French Japanese restaurant chain offering a comprehensive portfolio of Japanese cuisine products and services. The core offering consists of various sushi types (Maki varieties including California, Green, Fresh, Black, Couleurs, and Roll Signature), traditional Sushi and Sashimi, Chirashi bowls, Poke bowls, and hot dishes including Sobas, Donburi, Ramen, and Jap'Curry. The company also offers Yakitori, appetizers, desserts, and beverages including Japanese beers, wines, and sakés. Menus are available in several formats (Mix, Classiques, Midi) plus specialized Eat Kid's menus. Meal boxes range from individual portions to shared boxes (Box Création, Box Classique, Box Party, Box Premium). Services include delivery via electric scooters and Click and Collect, along with a loyalty program through Captain Wallet. The company operates on a franchise model with four concepts (PICK & GO, RESTAURANT, ROLLING BAR, DRIVE) since 2006.

Differentiator

Problem solved

Functional benefit

Products and services

• Menus (Mix, Classiques, Midi) Bundled meal options combining multiple Japanese dishes at set prices for lunch and dinner, including Menus Mix, Menus Classiques, and Menus Midi. Priced €10.90–€22.90. Targeted at individual French diners seeking value meal combinations.
• Maki (California, Green, Fresh, Black, Couleurs, Roll Signature) Rolled sushi varieties including Maki California, Maki Green, Maki Fresh, Maki Black, Maki Couleurs, and signature Roll Signature items sold as 6-piece rolls. Priced €5.10–€7.50 per 6-piece roll. Targeted at consumers seeking traditional Japanese maki rolls.
• Sushi Traditional Japanese nigiri sushi pieces including salmon, tuna, daurade, and specialty toppings. Individual pieces priced €2.10–€2.60. Targeted at consumers seeking traditional nigiri-style sushi.
• Chirashi Japanese rice bowls topped with sliced raw fish and vegetables, including Chirashi Saumon, Chirashi Thai, and Chirashi Tartare. Targeted at consumers seeking Japanese rice bowl dishes.
• Poke Bowls Hawaiian-style poke bowls with fish, rice, and toppings, including Poke Veggie, Poke Saumon, and Poke Poulet Katsu. Targeted at consumers seeking modern poke bowl options.
• Hot Dishes (Sobas, Donburi, Ramen, Jap'Curry) Hot Japanese dishes including Sobas (buckwheat noodles), Donburi (rice bowls), Ramen (noodle soup), and Jap'Curry. Targeted at consumers seeking cooked Japanese main courses beyond raw sushi.
• Sashimi Fresh sliced raw fish dishes including Sashimi Saumon, Sashimi Thon, and Sashimi Daurade. Targeted at consumers seeking pure sliced raw fish without rice.
• Yakitori Grilled Japanese skewers including Yakitori Poulet, Yakitori Saumon, and Yakitori Boeuf Gouda. Targeted at consumers seeking grilled Japanese skewer items.
• Plateaux / Signature Boxes (Box Classique, Box Création, Box Party, Box Premium) Assorted sushi and Japanese food boxes for sharing, ranging from Box Classique to Box Premium for larger groups. Priced €17.90–€69.00. Targeted at groups, parties, and consumers seeking bundled variety platters.
• Eat Kid's Menus Child-friendly menu options including Menu Dora, Menu Pika, and Menu Toto with appropriate portion sizes and lower price points. Targeted at families with children dining together.
• Beverages (Softs, Beers, Wines, Sakés) Drinks including soft drinks, Japanese beers (Asahi, Coedo), wines, and Japanese sakés. Targeted at consumers dining in or ordering takeaway who want beverage pairings.
• Desserts Japanese-inspired desserts including Mochi, Japanese Cheesecake Takumi, Moelleux Tout Chocolat, and Perles du Japon. Targeted at consumers seeking Japanese-style dessert finishes.
• Delivery Service Home and office delivery using 100% electric scooters, available 7 days a week for lunch and dinner across France. Targeted at consumers seeking eco-friendly, convenient Japanese food delivery.
• Click and Collect Online ordering with in-store pickup at the customer's nearest eat SUSHI restaurant. Targeted at consumers seeking fast, pre-paid takeaway pickup.
• Loyalty Program (Fidelity Card) Digital loyalty card program rewarding new members with €5 immediate discount upon activation, managed via Captain Wallet platform. Targeted at repeat French consumers seeking ongoing rewards.
• Franchise Concepts (PICK & GO, RESTAURANT, ROLLING BAR, DRIVE) Four franchise restaurant formats adapted to different zone types and investment capacities — Pick & Go, Restaurant, Rolling Bar, Drive — operational since 2006 in France and internationally. Targeted at prospective independent franchise operators and investors.
• Catering / Traiteur Service Catering service for corporate events, office lunches, and private gatherings, offering variety to please diverse preferences with reliable delivery. Targeted at French businesses ordering for group events and meetings.

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor and core.

• Coca-ColaminorGTM or Marketing PartnerJoint promotional campaign where eat SUSHI and Coca-Cola offer customers the chance to win over €500 in gifts through a Sushi Cup contest. The promotion guarantees that 100% of participants win prizes. The contest is hosted on a third-party platform (Dokaa.fr).
• Captain WalletcoreTechnology or IntegrationCaptain Wallet provides the digital loyalty card infrastructure for eat SUSHI's fidelity program. New customers activate their loyalty card through Captain Wallet's platform (eatsushi.captainwallet.com) to receive €5 immediate discount. The integration enables digital wallet-based loyalty management.
• Api and YouminorImplementation/ SI/ Consulting PartnerApi and You is credited for the design and SEO (referencement) of the eat SUSHI website (www.eatsushi.fr). This is a standard agency relationship for web development and search engine optimization services.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Poke House: Poke House is a fast-growing poke bowl chain with European locations, overlapping with eat SUSHI in the modern poke-bowl category and delivery-led growth model, though not a pure sushi peer.
• Sushi Daily: Sushi Daily operates in-store sushi counters inside French and European grocery stores, partial overlap with eat SUSHI in sushi category and customer base, but different distribution model (retail counter vs. restaurant).

Direct peers

• KYO Sushi: KYO is a French Japanese restaurant chain offering sushi, sashimi, and Asian dishes across multiple French locations, overlapping with eat SUSHI in both menu and franchise/distribution structure.
• Maison du Sushi: Maison du Sushi operates French sushi restaurants and delivery service with a similar accessibility positioning, serving as another direct competitor in the French sushi restaurant category.
• Genji Sushi: Genji Sushi is a French sushi takeaway and delivery chain serving consumers through retail locations and home delivery, comparable in its focus on sushi convenience meals in France.
• Planet Sushi: Planet Sushi is one of the largest French sushi restaurant chains, offering dine-in, delivery, and takeaway across France. Directly comparable to eat SUSHI in menu (sushi, maki, poke, hot dishes), price tier, and franchise-led multi-location model.
• O-Sushi: O-Sushi is a French sushi restaurant brand with dine-in, takeaway, and delivery service, competing in the same mid-market Japanese cuisine segment in France with comparable menu breadth and pricing.
• Sushi Shop: Sushi Shop is a major French sushi chain with dine-in and delivery, operating across multiple French cities with a similar broad-menu and accessibility positioning. Closest direct competitor within the French sushi QSR segment.

Others

• Captain Wallet: Captain Wallet is the digital loyalty platform partner powering eat SUSHI's fidelity program, comparable as an ecosystem/technology participant enabling the loyalty and CRM layer of the restaurant's customer engagement.

Broad incumbents

• Wasabi Sushi: Wasabi is an established UK-based sushi and Asian food chain with takeaway and delivery, comparable product mix and accessibility positioning, offering a benchmark for international replication of the eat SUSHI model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/eatsushi
• LinkedInlinkedin.com/company/eat-sushi
• Instagraminstagram.com/eatsushi_france
• TikToktiktok.com/@eatsushi_france

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about eat SUSHI