GOURMANDISE ET TRADITION

What GOURMANDISE ET TRADITION does

Gourmandises & Traditions (legal name: Gourmandises & Traditions) is a privately-held French artisanal fine food e-commerce retailer headquartered in Thorigné-Fouillard near Rennes in Brittany, France. The company operates a direct-to-consumer business selling a curated assortment of teas, infusions, jams, chocolates, biscuits, preserves, seafood products, condiments, and seasonal gourmet specialties sourced from approximately 20+ artisanal French producers. Core suppliers include Baronny's, Comptoir Français du Thé, Francis Miot, Bonnat Chocolatier, Les Délices de Camille, Chocolaterie Guisabel, Monbana, La Compagnie Bretonne, and La Paimpolaise. The customer base consists of individual French consumers purchasing for personal consumption and gifting, served through a PrestaShop-powered e-commerce storefront with home delivery (48-72H) and relay-point pickup, alongside a single physical boutique in the Rennes metropolitan area.

The business model is B2C retail on a pay-as-you-go basis with per-unit and per-kilogram pricing in EUR inclusive of French VAT. Unit prices range from approximately €1.50 to €25.00 per item, with bulk/loose products priced at €47–€65 per kilogram. The catalog is organized into four core categories — Thés et Infusions (89+ tea/infusion SKUs dominated by Comptoir Français du Thé), Épicerie Sucrée (jams, chocolates, confectionery, biscuits), Épicerie Salée (seafood preserves, terrines, condiments, foie gras), and Spécial Noël (seasonal Christmas collections) — plus a smaller non-food section covering household maintenance and cosmetics. Customer service is delivered via WhatsApp and phone during business hours, and secure checkout uses 3D Secure authentication.

The company has no disclosed funding, no parent organization, no subsidiaries, and operates with approximately 6 employees. The underlying technology is a standard PrestaShop e-commerce platform with PHP-based session management and PrestaShop cookies; there is no mobile application, no API, and no proprietary technology stack. Distribution is explicitly domestic-only, claiming a single-country (France) geographic footprint. Notable product heritage includes the Confiture 'Coeur d'amour' by Francis Miot, which won the Ruban Bleu (Blue Ribbon) at Intersuc Paris in 2000 and is retailed through the platform, providing the operation with a recognized award-winning SKU.

Name

GOURMANDISE ET TRADITION

Legal name

Gourmandises & Traditions

Website

https://gourmandises-et-traditions.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Gourmandises & Traditions is a privately-held French artisanal fine food e-commerce retailer based in Brittany, selling curated teas, jams, chocolates, and gourmet specialties from approximately 20+ French artisanal producers to individual consumers through a PrestaShop website and a single physical boutique.

Ownership category

akta.pro rank

Product category

Specialty Food Retail

NAICS

Specialty Food Retailers (4452)

akta.pro primary industry

Gourmet & Fine Food Stores (CRAHAGAG)

Keywords

• Artisan fine foods
• Specialty food retail
• French gourmet products
• Artisanal tea blends
• Regional French products

Headquarters

HQ city

Thorigné-Fouillard

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales (B2C Retail): Direct-to-consumer retail of artisanal fine food products including teas, infusions, jams, chocolates, chocolates, biscuits, preserves, deli items, and seasonal specialty products. Revenue is generated through one-time per-transaction sales with no subscription component. The company acts as a curated marketplace/reseller of multiple artisanal French food brands.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Gourmandises & Traditions is a Brittany-based artisanal fine food retailer operating an e-commerce storefront and a physical boutique in Thorigné-Fouillard near Rennes. It curates and resells gourmet products sourced from numerous French artisanal producers, including teas, infusions, jams, chocolates, biscuits, confectioneries, savoury preserves, deli items, mustards, and seasonal Christmas specialties. The platform aggregates multiple regional and national French brands (e.g., Baronny's, Comptoir Français du Thé, Francis Miot, Bonnat Chocolatier) and ships orders across France within 48–72 hours.

Product overview

Gourmandises & Traditions is an artisanal fine food e-commerce platform based in Brittany, France. The offering is organized into four main product categories: Thés et Infusions (teas and infusions with 89+ varieties from brands like Comptoir Français du Thé and Baronny's), Epicerie Sucrée (sweet groceries featuring artisanal jams, chocolates, and biscuits from suppliers like Francis Miot, Bonnat Chocolatier, and Les Délices de Camille), Epicerie Salée (savory fine foods including seafood preserves, terrines, and condiments from regional producers), and Spécial Noël (seasonal Christmas specialty products). The platform operates as a multi-vendor marketplace aggregating products from numerous artisanal French food producers, featuring both store pickup in Thorigné-Fouillard near Rennes and home delivery within 48-72 hours.

Differentiator

Problem solved

Functional benefit

Products and services

• Thés et Infusions (Teas and Infusions) Core product category offering fine teas and infusions including green teas, black teas, Oolong, Rooibos, and specialty blends from brands such as Comptoir Français du Thé and Baronny's. Targeted at individual consumers seeking high-quality loose-leaf and bagged teas.
• Épicerie Sucrée (Sweet Grocery) Artisanal sweet grocery category featuring jams, chocolates, caramels, spreads, confectioneries, biscuits, and cakes sourced from multiple French artisanal producers including Francis Miot, Bonnat Chocolatier, and Les Délices de Camille. Targeted at individual consumers seeking gourmet sweets and gift items.
• Épicerie Salée (Savoury Fine Grocery) Savoury fine grocery category featuring fish preserves, rillettes, terrines, foie gras, vegetable spreads, condiments (mustards, chutneys), and appetiser biscuits from regional French producers such as La Compagnie Bretonne and La Paimpolaise. Targeted at individual consumers seeking regional terroir products.
• Spécial Noël (Christmas Specialties) Seasonal category aggregating Christmas-themed artisanal products including biscuits, Advent calendars, chocolates, jams, festive teas and infusions. Targeted at individual consumers seeking holiday gifts and seasonal gourmet items.
• Accessoires pour le Thé (Tea Accessories) Complementary product category offering tea accessories such as Tisaniere, Japanese paper filters, tea spoons, tea balls, and tea strainers. Targeted at individual consumers purchasing tea-related serving items.
• Entretien et Cosmétique (Household and Cosmetic) Ancillary category offering household cleaning and cosmetic products from brands such as Fer à Cheval (Savon de Marseille) and Le Trait d'Humour. Targeted at individual consumers seeking traditional French-made household and personal-care items.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

20 partnerships are on record, tiered core and minor.

• Baronny'scoreOthersMajor tea and infusion brand supplying the majority of the company's tea catalog. Products include region-specific teas inspired by Breton localities (Pays de Saint-Malo, Pays Bigouden, Pays Vannetais, etc.), seasonal blends, and wellness tisanes. The partnership covers multiple product lines across the website.
• Comptoir Français du ThécoreOthersPremium tea brand supplying a wide variety of teas including green, black, oolong, and rooibos, as well as infusions and tea accessories (infusers, tea spoons, Japanese paper sachets). One of the most featured brands on the platform with approximately 89 products listed.
• Francis MiotcoreOthersArtisanal jam and preserve maker (artisan confiturier et confiseur) whose Confiture 'Coeur d'amour' won the Blue Ribbon at Intersuc Paris 2000. Supplies multiple jam products including rose jelly, Christmas jams, and fruit preserves.
• Bonnat ChocolatiercoreOthersRenowned French chocolatier supplying dark chocolate tablets and cooking chocolate. Featured as a top-selling brand on the platform with origin-specific chocolates (Madagascar, Côte d'Ivoire, Puerto Cabello, Hacienda El Rosario Venezuela).
• Les délices de CamilleminorOthersArtisanal jam producer supplying seasonal and specialty jams including Christmas jams and the 'Confiture des Lutins du Père Noël'. Products feature artisanal manufacturing (Fabrication artisanale) with regional fruit varieties.
• Chocolaterie GuisabelminorOthersArtisanal chocolate maker supplying assorted chocolate ballotins. Products are handcrafted (élaborés à la main) following French chocolate-making traditions. Featured in the specialty chocolate universe section.
• MonbanaminorOthersChocolate brand supplying specialty chocolate products including 'Croquants de Noël' (white chocolate Christmas crunch with caramelized almonds and hazelnuts). Products feature high-quality ingredients including A.O.P. butter from Isigny.
• La Compagnie BretonneminorOthersRegional specialty food brand supplying fish and seafood products (rillettes de poisson, including Rillettes de Saint Jacques au vinaigre de Xérès). Supports the company's Breton terroir positioning.
• La PaimpolaiseminorOthersBrittany-based seafood brand supplying fish rillettes and émietés (mackerel with yellow peppers and olives). Part of the salted deli/terroir product range.
• Domaine des Terres RougesminorOthersSpecialty condiments producer supplying mustards including Moutarde à l'estragon and Moutarde à l'ail des ours (wild garlic mustard). Part of the condiment product category.
• Le Hangar (Biscuiterie Le Hangar)minorOthersBrittany-based biscuit manufacturer supplying traditional Palets Breton (butter cookies) in nature and chocolate variants. Products are 100% artisanal (Fabrication 100% artisanales).
• Secret de FamilleminorOthersArtisanal deli/trio producer supplying pork rillettes with confited tomatoes and Sauternes. Products emphasize traditional recipes without colorants or preservatives.
• Diane de PoytiersminorOthersConfectionery brand supplying traditional French sweets including Calissons de Provence. Featured in the confectionery product category.
• Maison BrielleminorOthersArtisanal food brand included in the salted deli product range under the 'Par Marques' section.
• Maison ArgaudminorOthersRegional food brand featured in the salted deli product catalog under the 'Par Marques' section.
• Christian BlondminorOthersJam producer supplying classic jams, featured in the preserves product catalog under the 'Par Marques' section.
• Les ruchers du ColibriminorOthersHoney producer supplying jams and honey blends, featured in the preserves catalog under 'Par Marques'.
• Maison Alsacienne BiscuiterieminorOthersAlsatian biscuit manufacturer included in the sweet deli catalog under the 'Par Marques' section.
• Le Comptoir de MathildeminorOthersArtisanal specialty food brand featured in both sweet and salted deli sections under 'Par Marques'.
• Les délices de JoséphineminorOthersCaramel and confectionery brand (Les délices de Joséphine) supplying caramel products including 'Carré Caramel beurre salé'. Featured in the sweet deli catalog.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Emerging players

• Maison Fossier: Historic French biscuit and confectionery maker with online DTC sales alongside its Reims boutique. Partial overlap on the biscuit/confectionery categories and similar boutique-plus-online hybrid model, but produces its own branded products rather than curating third-party brands.

Direct peers

• Bien Manger: Leading French online specialty food retailer (pure-play e-commerce) curating thousands of artisanal and regional gourmet products from French producers. Most directly comparable in business model (curated multi-brand gourmet marketplace) and target customer (French individual consumers), differing mainly by being e-commerce-only and at a much larger scale.
• Le Comptoir des Tendances: French online retailer curating artisanal gourmet products including teas, chocolates, jams, and regional specialties for home delivery. Closely comparable as a small-scale curated e-commerce specialty food marketplace.
• L'Épicerie Fine: French online gourmet food retailer offering curated artisanal products (oils, vinegars, foie gras, jams, sweets) with home delivery. Comparable curated-marketplace business model serving individual French consumers with artisanal specialty foods.

Broad incumbents

• Galeries Lafayette Gourmet: Premium gourmet food hall within Galeries Lafayette department stores, plus online sales, offering curated French and international specialty foods including teas, chocolates, jams, and confectionery. Comparable gourmet product categories and gift-hampers positioning, operating at department-store scale with both physical and digital presence.
• Comtesse du Barry: French gourmet specialty retailer with a network of boutiques and e-commerce focused on foie gras, preserved foods, and gift hampers. Comparable in gifting-driven assortment (notably seasonal) and French artisanal positioning, though stronger in savory/foie gras and operating at scale.
• Fauchon: Historic French luxury gourmet brand with both physical boutiques and a growing e-commerce presence selling teas, jams, chocolates, and specialty foods. Comparable product categories (tea, jam, chocolate, biscuits) and gift-oriented assortment, but at a much larger, internationally recognized luxury brand scale.
• Hédiard: Long-established Parisian gourmet specialty retailer with physical stores and online sales of teas, jams, chocolates, condiments, and fine foods. Directly comparable product categories and premium French positioning, though operating as a heritage brand rather than a multi-brand curator.
• La Grande Épicerie de Paris: Iconic Parisian gourmet food hall operated by Le Bon Marché, offering a curated selection of premium French and international specialty foods, wines, and teas. Comparable in product breadth and gourmet/artisanal positioning, but operating at luxury-department-store scale in physical retail rather than as a small e-commerce curator.

Others

• L'Atelier des Chefs: French culinary brand combining cooking classes with an online shop selling artisanal ingredients, utensils, and gift boxes. Thematically adjacent — French gourmet, gifting, food curation — though its core business is culinary education rather than specialty food retail.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/gourmandise-et-tradition

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GOURMANDISE ET TRADITION