IAMCP SPAIN | Microsoft Partner Association

What IAMCP SPAIN | Microsoft Partner Association does

IAMCP Spain (International Association of Microsoft Channel Partners España) is a non-profit association (entidad sin ánimo de lucro) founded in 2008 and headquartered in Madrid, serving as the official Spanish chapter of the global IAMCP organization. The association brings together individual technology professionals and Microsoft partner companies — system integrators, ISVs, and consultancies that resell, implement, and support Microsoft technologies in Spain — to facilitate alliances, collaborative workspaces, networking events, and Partner-to-Peer (P2P) business opportunities. Core service lines include annual membership, the IAMCP Illuminate annual congress (XVI edition in Valencia, October 2025, drawing 200+ professionals from 16 countries), the IAMCP Spain Awards program, regional roundtables with Microsoft executives, the Academia IAMCP training platform, the Partner Business University executive program, and social initiatives such as Crea Futuro, Ali@2 (with Adecco), and Diversity & Inclusion. The organization is governed by an elected Junta Directiva and a Business Manager, supported by volunteer committees covering Membership, Regional Directors, Sponsorships, Marketing & Communication, the Microsoft Strategy Team (MIST), and Diversity.

The underlying technology focus is the Microsoft ecosystem: Azure cloud, Dynamics 365, Microsoft 365, Power Platform, and AI/Generative Intelligence including Microsoft Copilot solutions — the association does not build proprietary technology but operates as a neutral convening and capability-development layer on top of the Microsoft partner stack. Its technology-related differentiators are domain specialization and interoperability across the Microsoft portfolio rather than owned IP. Revenue is generated through three streams: recurring annual membership fees from individual professionals and corporate partners, a multi-tier Platinum/Gold/Silver sponsorship program (anchored in 2025 by global distributors ALSO, Arrow, TD-SYNNEX, V-VALLEY, and Ingram Micro), and transaction-based event registration and awards fees. Membership pricing is not publicly disclosed; the Microsoft Partner Day event was previously referenced at 500 EUR per attendee. Customer base spans enterprise Microsoft partners such as TIPSA, Gadesoft (a founding member), and DQS, with strategic alliances including Microsoft (bidirectional proximity relationship), IAMCP International and IAMCP Latam (cross-border P2P), and Adecco (talent program).

Name

IAMCP SPAIN | Microsoft Partner Association

Legal name

International Association of Microsoft Channel Partners España

Website

https://iamcp.es

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

IAMCP Spain is a Madrid-based non-profit association and the Spanish chapter of the International Association of Microsoft Channel Partners, providing membership, networking, P2P collaboration, annual events, and training for Microsoft channel partners in Spain.

Ownership category

akta.pro rank

Product category

Industry Association Services

NAICS

Business Associations (813910), Professional Organizations (81392), Professional Organizations (813920), Convention and Trade Show Organizers (561920), Convention and Trade Show Organizers (56192)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)

Keywords

• Microsoft partner association
• Channel partner networking
• IT community events
• Technology training programs
• Partner-to-partner collaboration

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Membership Fees: Annual membership fees from individual professionals and corporate partners affiliated with Microsoft technology ecosystem. The association provides a membership enrollment process for interested partners.
2. Sponsorship Programs: Multi-tiered sponsorship program with Platinum, Gold, and Silver levels providing sponsors visibility, speaking opportunities, private rooms at events, and brand exposure to the Microsoft partner ecosystem in Spain. Major sponsors include distributors (ALSO, Arrow, TD-SYNNEX, V-VALLEY) and technology vendors.
3. Event Revenue: Registration fees for annual congresses, general assemblies, and specialized events. The Microsoft Partner Day event was priced at 500 euros including attendance. The annual event attracts over 200 professionals from 16 countries.
4. IAMCP Spain Awards Entry Fees: Awards program where partners submit nominations across five categories: Best Collaboration between Partners, Partner with Greatest Innovation, Revelation Partner, Partner with Greatest Commitment to IAMCP, and Partner with Greatest Member Recruitment.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

IAMCP Spain is the Spanish chapter of the International Association of Microsoft Channel Partners (IAMCP), operating as a non-profit association (entidad sin ánimo de lucro). It aggregates individual technology professionals and Microsoft partner companies in Spain, offering membership-based networking, Partner-to-Partner (P2P) business facilitation, annual congresses, educational programs, talent development initiatives, and awards. The association maintains a bidirectional proximity relationship with Microsoft business units to provide members with strategic insights and collaboration opportunities.

Product overview

IAMCP Spain operates as a non-profit association serving as the Spanish chapter of the International Association of Microsoft Channel Partners. Rather than a unified software product, the association offers a portfolio of member services including networking and P2P business facilitation, annual events and general assemblies, educational programs through Academia IAMCP and Partner Business University, talent development via the Ali@2 Microsoft Talent program, and social initiatives focused on digital society development, diversity, and inclusion. The organization also runs the IAMCP Spain Awards recognition program and organizes quarterly roundtable discussions between members and Microsoft representatives.

Differentiator

Problem solved

Functional benefit

Products and services

• IAMCP Spain Membership
• Evento Anual IAMCP (Annual Event)
• Asamblea General (General Assembly)
• Academia IAMCP
• IAMCP Spain Awards
• Programa Ali@2 Microsoft Talent
• Crea Futuro
• Programa Diversidad e Inclusión
• Partner Business University
• Mesa Redonda (Roundtable Discussions)
• P2P (Partner-to-Partner) Networking

Quantifiable outcome

• 80+ partners attended Assembly General 2025
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

25 partnerships are on record, tiered flagship, core and minor.

• ALSO Holding AGflagshipGTM or Marketing Partner · 4 September 2025ALSO is a Platinum EMEA sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a leading global technology distributor, ALSO helps companies adopt and optimize innovative tools. At the event, ALSO will host a private room on October 30 to share vision on technologies redefining the sector and demonstrate how their solutions can transform processes and improve efficiency.
• Arrow ElectronicsflagshipGTM or Marketing Partner · 4 September 2025Arrow is a Platinum sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a global technology solutions provider, Arrow helps enterprises implement innovative and effective solutions. Arrow will host a private room on October 29 to share expertise in emerging technologies and how they can be integrated into daily operations to improve efficiency and productivity.
• TD-SYNNEXflagshipGTM or Marketing Partner · 4 September 2025TD-SYNNEX is a Platinum sponsor of the XVI Evento Anual IAMCP Illuminate 2025 and sponsor of the Azure roundtable. As one of the most important technology products and services distributors, TD-SYNNEX focuses on helping partners grow. They will present how their solutions can optimize operations and customer services through cutting-edge technology.
• V-VALLEYflagshipGTM or Marketing Partner · 4 September 2025V-VALLEY is a Platinum sponsor of the XVI Evento Anual IAMCP Illuminate 2025 and sponsor of the Security roundtable. As a leading technology solutions distributor, V-VALLEY specializes in offering customized IT solutions. Attendees can learn how their innovative solutions can improve enterprise technology infrastructure.
• ELO (ELO Digital Office)coreGTM or Marketing Partner · 4 September 2025ELO is a Gold sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As an international reference in digital document management and intelligent business process solutions, ELO combines AI, low-code, and flexible implementation models to optimize workflows, automate processes, and ensure regulatory compliance.
• EMBATcoreGTM or Marketing Partner · 4 September 2025EMBAT is a Gold sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a fintech specializing in treasury automation and financial management, EMBAT helps medium and large enterprises optimize processes, increase efficiency, and improve decision-making with real-time data. They will present on October 30 in a private room.
• GammacoreGTM or Marketing Partner · 4 September 2025Gamma is a Gold sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a leading communications operator in the telephony sector, Gamma designs and offers innovative solutions characterized by quality and excellence, helping businesses improve productivity through advanced cloud telephony and collaboration solutions.
• Ingram MicrocoreGTM or Marketing Partner · 4 September 2025Ingram Micro is a Gold sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a global technology distributor, Ingram Micro offers value-added solutions and services for businesses and Microsoft ecosystem partners, helping optimize operations, boost productivity, and connect partners with market opportunities.
• LenovocoreGTM or Marketing Partner · 4 September 2025Lenovo is a Gold sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a global leader in hardware technology solutions, Lenovo provides innovative devices that improve enterprise productivity. Lenovo will open the October 30 agenda with a presentation in a private room on their latest workplace equipment and technology solutions.
• PleominorGTM or Marketing Partner · 4 September 2025Pleo is a Gold sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a business expense management platform, Pleo simplifies expense control and financial administration, helping businesses optimize cash flow, improve financial transparency, and facilitate decision-making with intuitive tools.
• PraxedominorGTM or Marketing Partner · 4 September 2025Praxedo is a Gold sponsor of the XVI Evento Anual IAMCP Illuminate 2025. Offering field service management solutions that enable businesses to optimize operations of their field teams. Praxedo improves productivity and operational efficiency through their platform.
• TemplusminorGTM or Marketing Partner · 4 September 2025Templus is a Gold sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As an advanced technology solutions provider and consulting services firm, Templus helps businesses optimize processes through innovative and personalized tools that improve efficiency and competitiveness.
• AdeccocoreStrategic or Co-development Partner · 4 September 2025Adecco partners with IAMCP Spain on the Ali@2 Microsoft Talent program, supporting the recruitment and training of young technology talent in Microsoft solutions. Adecco provides workforce solutions to help member companies acquire skilled professionals for Microsoft technology roles.
• Aleson ITCminorGTM or Marketing Partner · 4 September 2025Aleson ITC is a Silver sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a technology consulting firm specializing in solutions and systems, Aleson ITC has experience in monitoring services and implementing solutions to improve enterprise efficiency and ensure optimal performance.
• AtechneaminorGTM or Marketing Partner · 4 September 2025Atechnea is a Silver sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a technology consultancy offering advanced software solutions focused on process automation and optimization, their technology tools help businesses reduce operational costs and improve productivity.
• FactorialminorGTM or Marketing Partner · 4 September 2025Factorial is a Silver sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As an integral human resources management platform, Factorial facilitates employee management from attendance control to payroll administration, simplifying HR processes and helping businesses improve personnel management efficiency.
• IM ProjectsminorGTM or Marketing Partner · 4 September 2025IM Projects is a Silver sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a reference ISV for Business Central, IM Projects has developed 360-degree ecosystems that guarantee agile and successful implementations across various sectors. Their POS project division enables partners to lead fully integrated implementations with Business Central.
• NanforminorGTM or Marketing Partner · 4 September 2025Nanfor is a Silver sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a company specializing in technology training and digitization, Nanfor offers courses and training programs designed to help professionals stay current with the latest technologies, focusing on Microsoft and Azure solutions.
• Partner ExpertsminorGTM or Marketing Partner · 4 September 2025Partner Experts is a Silver sponsor of the XVI Evento Anual IAMCP Illuminate 2025. Providing IT consulting services, Partner Experts helps businesses digitally transform their operations and optimize systems to improve business performance, competitiveness, and efficiency.
• Quest SoftwareminorGTM or Marketing Partner · 4 September 2025Quest is a Silver sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a leading software solutions company for data management and IT infrastructure protection, Quest will share solutions to optimize Microsoft environment management and improve security, performance, and data migration on hybrid and cloud platforms.
• Redcom CiberneticominorGTM or Marketing Partner · 4 September 2025Redcom Cibernetico is a Silver sponsor of the XVI Evento Anual IAMCP Illuminate 2025. Specializing in IT infrastructure and communications solutions, Redcom facilitates digital transformation for businesses through personalized services that can transform the enterprise environment.
• Unikal Tech PartnerminorGTM or Marketing Partner · 4 September 2025Unikal Tech Partner is a Silver sponsor of the XVI Evento Anual IAMCP Illuminate 2025. As a company specializing in driving technological evolution of businesses, Unikal combines specialization, quality, and innovation to develop strong relationships, improve people's lives, and add value to society.
• Microsoft CorporationcoreStrategic or Co-development PartnerMicrosoft is the parent technology company and primary ecosystem partner of IAMCP Spain. The association maintains a bidirectional proximity and trust relationship with Microsoft business units. Microsoft provides the technology platform (Azure, Dynamics 365, Microsoft 365, Power Platform) that member partners sell and implement. IAMCP serves as a key channel partner association for Microsoft in Spain, facilitating communication, collaboration, and business development within the Microsoft ecosystem.
• IAMCP InternationalcoreStrategic or Co-development PartnerIAMCP Spain is the Spanish chapter of the International Association of Microsoft Channel Partners (IAMCP). IAMCP International provides the global framework, brand identity, and network connections for cross-border collaboration including LATAM forums and EMEA-level events. Michiel van Vliet serves as President of IAMCP EMEA and Spain.
• IAMCP LatamcoreStrategic or Co-development PartnerIAMCP Latam collaboration enables partner-to-partner business opportunities across Latin America. IAMCP Spain organized a Partner to Partner forum with IAMCP Latam to expand business opportunities from Spain and LATAM to Central America and Caribbean. Cross-border collaboration forums facilitate international expansion for member partners.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AMETIC: The Spanish multisector digital and technology industry association representing the broader ICT ecosystem. Comparable to IAMCP Spain as a Spanish-based tech industry membership association, but AMETIC covers the entire digital sector rather than specializing in Microsoft partners.
• CompTIA: A global non-profit IT industry trade association offering vendor-neutral certifications, communities, and advocacy for IT professionals and channel partners. Comparable to IAMCP Spain as a member-based IT trade association, but vendor-neutral rather than Microsoft-focused.
• ISACA: A global professional association for IT governance, security, risk, and audit professionals. Comparable to IAMCP Spain as a global non-profit technology professional association, but with a different specialization (governance/security) rather than channel partnerships.
• ETIS: A European non-profit association of telecom operators and IT service providers for benchmarking and collaboration. Comparable to IAMCP Spain as a European technology industry association, but serves telecom operators rather than Microsoft channel partners.
• Adigital: The Spanish association for the digital economy representing digital businesses and ecosystem players. It is a peer in the Spanish digital-association space, though broader in scope than Microsoft channel partners.
• DigitalES: The Spanish association of the digital economy representing large technology companies and partners. It is a peer in the Spanish tech-association landscape but addresses the broader digital economy rather than Microsoft-specific channel partners.

Emerging players

• EuroCloud Europe: A European non-profit cloud computing industry association promoting cloud providers and partners. Comparable to IAMCP Spain as a non-profit cloud-focused partner association, but cloud-agnostic rather than tied to a single hyperscaler.

Direct peers

• IAMCP LATAM: The Latin American regional chapter of IAMCP International, with which IAMCP Spain runs joint Partner-to-Partner forums. It serves the same Microsoft partner community model in a different geography, making it a sister organization with directly comparable structure and offerings.
• IAMCP International: The global parent organization of IAMCP Spain, IAMCP International is the worldwide association of Microsoft channel partners. IAMCP Spain is its Spanish chapter, making the parent a direct peer in offering the same Microsoft partner community model globally.

Others

• CEPYME: The Spanish Confederation of Small and Medium-Sized Enterprises, representing SME interests in Spain. Comparable as a Spanish business membership association, though it spans the full SME economy rather than Microsoft technology partners.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/IAMCP_Spain
• YouTubeyoutube.com/channel/UCAkvQXmtLlrzsSxtBhr037g
• LinkedInlinkedin.com/company/iamcp-spain

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IAMCP SPAIN | Microsoft Partner Association