Ideal ATM
Ideal ATM (legal: Non Fishermen's Club) operates CarpKeeper, a mobile logbook app that lets individual carp fishing enthusiasts record sessions, catches, and bait used, distributed direct-to-consumer via a self-serve website.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Ideal ATM does
Ideal ATM operates as a private entity under the legal name Non Fishermen's Club and is DBA CarpKeeper. The company is a small, independently operated consumer software business built around a single mobile product, CarpKeeper — a dark-themed digital logbook designed specifically for recreational carp anglers to record individual fishing sessions, catches, and bait used. The product is positioned as a purpose-built alternative to generic note-taking for a narrow vertical (carp fishing) rather than general sport fishing, and is wrapped in a branded identity ("Non Fishermen's Club") that emphasizes precision and recall of session details.
The technical footprint is intentionally lean. CarpKeeper is delivered as a mobile application accessed directly through the company website (no app-store or marketplace listing is documented), with a self-serve, product-led growth motion — a "Start Logging" call-to-action is the primary conversion mechanism on the homepage. No public APIs, SDKs, integrations, or AI/ML capabilities are disclosed; the product is a manual logging tool with a dark-themed UI. Distribution is direct-to-consumer and global, with no geographic restrictions noted, and marketing is anchored on a single community channel, the @nonfishermensclub YouTube channel linked from the site.
The business model is consumer-facing and freemium by inference, though no pricing tiers, plans, or price points are publicly disclosed and no revenue figures are available. Headcount is reported at approximately 6, the contact email is a personal Gmail address ([email protected]), no institutional funding, partnerships, M&A, or leadership hires are recorded, and the most recent operational signal is a privacy policy effective April 15, 2025. The company appears to be founder-led and bootstrapped, with all observable activity concentrated on maintaining a single niche product and its associated community brand.
Ideal ATM firmographics
Firmographics- Name
- Ideal ATM
- Legal name
- Non Fishermen's Club
- Website
- https://idealatm.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ideal ATM (legal: Non Fishermen's Club) operates CarpKeeper, a mobile logbook app that lets individual carp fishing enthusiasts record sessions, catches, and bait used, distributed direct-to-consumer via a self-serve website.
- Ownership category
- akta.pro rank
Ideal ATM business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- App-based service (unspecified monetization): The app is presented as a consumer mobile product. The specific monetization model is not disclosed in the available source material — it may operate on a free, freemium, or subscription basis.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Ideal ATM product offering
Product offeringCore offering
Ideal ATM (legal entity: Non Fishermen's Club) operates CarpKeeper, a mobile application that serves as a dark-themed digital logbook for carp fishing enthusiasts. The app enables users to record every fishing session, every catch, and every bait used across carp fishing trips. Distribution is direct-to-consumer via the company website, with no adjacent product lines.
Product overview
Ideal ATM offers a single unified product called CarpKeeper, a mobile app developed by Non Fishermen's Club. The app is designed as a stylish, dark-themed logbook specifically for carp fishing adventures, enabling users to record every session, catch, and bait detail. The company appears to be focused entirely on this one product offering.
Differentiator
Problem solved
Functional benefit
Products and services
- CarpKeeper
Companies that use Ideal ATM
Customer profileSegments1 record
Ideal customer profiles1 record
Ideal ATM technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Ideal ATM partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
Ideal ATM competitors and assessment
Company assessmentBroad incumbents
- Navionics: A marine charting and boating app with integrated logging, sonar charts, and trip tracking. Comparable to CarpKeeper as a broad incumbent with overlapping session and trip recording capabilities, though serving a wider boating audience.
- Garmin: A major marine electronics manufacturer whose fishfinders and chartplotters include catch logging via the ActiveCaptain app ecosystem. Comparable to CarpKeeper as a broader incumbent whose hardware-and-software stack captures fishing session data, though it serves a much wider portfolio.
Direct peers
- Fishbrain: A leading consumer fishing app offering catch logging, location mapping, and a social fishing community. It is directly comparable because it serves the same recreational angler use case — recording catches and sessions — but at a broader species and market level.
- ANGLR: A fishing app focused on trip logging, catch recording, and gear tracking for serious anglers. Directly comparable to CarpKeeper in its emphasis on detailed session logging and analytics for dedicated anglers.
- BassForecast: A fishing forecast and logging app aimed at bass anglers, combining catch records with predictive insights. Comparable to CarpKeeper as a species-specialized consumer fishing logging application.
- FishAngler: A fishing social network and catch-logging app that lets anglers record catches, share spots, and connect with other fishermen. Comparable to CarpKeeper as a directly competing consumer logging tool for recreational fishing enthusiasts.
- Fishidy: A fishing app combining catch logging, location-based fishing intelligence, and community features. It is comparable to CarpKeeper as a consumer-facing catch and session recording platform for recreational anglers.
Emerging players
- FishTrack: An angler app providing saltwater fishing forecasts, charts, and catch logging. Comparable to CarpKeeper as a consumer-facing fishing logging app, with partial overlap focused on saltwater rather than carp-specific use cases.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Ideal ATM social profiles
Digital presenceIdeal ATM financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ideal ATM leadership team
Management profileNumber of profiles
Ideal ATM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ideal ATM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ideal ATM
What does Ideal ATM do?
Ideal ATM (legal entity: Non Fishermen's Club) operates CarpKeeper, a mobile application that serves as a dark-themed digital logbook for carp fishing enthusiasts. The app enables users to record every fishing session, every catch, and every bait used across carp fishing trips. Distribution is direct-to-consumer via the company website, with no adjacent product lines.
Is Ideal ATM a public or private company?
Ideal ATM is a private company. It is classified as unknown and is currently operating.
When was Ideal ATM founded?
Ideal ATM was founded in -1. It employs 1 to 10 people.
How does Ideal ATM make money?
One revenue line is on record: app-based service (unspecified monetization).
Who are Ideal ATM's main competitors?
Broad incumbents on record are Navionics and Garmin. Direct peers are Fishbrain, ANGLR, BassForecast, FishAngler and Fishidy. FishTrack is listed as an emerging player.
Does Ideal ATM have an API?
No public API is recorded for Ideal ATM.