Kaantera

What Kaantera does

Kaantera, operating through its Spanish legal entity SOPHIASPORTS LAB, S.L., is a digital coaching platform purpose-built for football (soccer) coaches and clubs. The web and mobile application provides an AI-powered assistant that generates training sessions, recommends drills from a proprietary methodology library, transcribes voice match notes into structured reports, and tracks individual player development across centralized profiles. The platform is configurable to a club's playing philosophy (possession, direct, counter-attacking), and the Coach Plan includes a catalog of 500+ exercises while the Club Plan adds custom methodology configuration, API access, and premium support.

Kaantera operates a two-tier SaaS model. The Coach Plan is a self-serve subscription at €14.99/month per team (or €149.90/year) targeting individual coaches, with a 30-day free trial and no credit card requirement. The Club Plan is quote-based, targeting amateur and professional clubs with multiple locations and categories, adding integrated own methodology, premium support with under-4-hour response, and API integrations. Additional professional services include Configuration and Implementation at €45/hour and Methodology Creation at €155. Go-to-market is dual: product-led growth for individual coaches via self-serve registration, and consultative sales for clubs, with dedicated sales contacts in Spain and Mexico.

The company is headquartered in Vigo, Spain, with an additional office at Google Campus in Madrid, and was founded in 2020 (some sources cite 2021). It is privately held and bootstrapped, with 8 employees and a 7-person leadership team led by CEO Yago Cousiño (formerly a youth coach in Campeche, Mexico). The platform is used by 300+ clubs and academies across 5+ countries, including RC Celta de Vigo, Club América, Atlas FC, Mazatlán FC, Club Puebla, Santos Laguna, Sporting Cristal, and Club Atlético Independiente. Operations span Spain, Mexico, and Peru, with stated expansion into broader Spanish-speaking markets.

Name

Kaantera

Legal name

SOPHIASPORTS LAB, S.L.

Website

https://kaantera.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Kaantera is an AI-powered digital coaching platform for football coaches and clubs, offering training session planning, voice-based match analysis, and player development tracking on a two-tier subscription (Coach Plan and Club Plan), serving 300+ clubs across 5+ Spanish-speaking countries.

Ownership category

akta.pro rank

Product category

Football Coaching Software

NAICS

Sports and Recreation Instruction (61162), Educational Support Services (61171)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200)

akta.pro industry

PRIMARYHSADAEAO

Coach Education, Certification & Clinics

Home & Personal Services/Fitness, Wellness & Personal Training/Sports Coaching & Athletic Performance

Keywords

• Football coaching software
• Sports training platform
• AI training planner
• Player development tracking
• Match analysis software

Headquarters

HQ city

Vigo

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Coach Plan Subscription: Monthly or annual subscription at €14.99/month per team or €149.90/year per team. Includes training calendar, exercise library, AI planner, player evaluation, statistics, voice recording, and up to 25 players per team. Additional teams cost €10/month.
2. Club Plan Subscription: Custom pricing for clubs and academies. Includes everything in Coach Plan plus own methodology integration, premium support, multiple locations/categories, complete performance analysis, API access, and internal staff training. Pricing is quote-based.
3. Configuration and Implementation: One-hour consulting service at €45/hour to set up the platform with advice to improve practices. Directly contracted through sales service.
4. Methodology Creation: Professional methodology development service for clubs. Includes meetings with Kaantera specialists, practice improvement advice, and creation of a methodology plan. Price is €155.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Kaantera is an AI-powered digital coaching platform for football coaches, available on web and mobile. It generates training sessions automatically from coach inputs, transcribes voice match notes into reports, evaluates player development, and centralizes team, player, and competition data. The product is delivered through two subscription tiers: a self-serve Coach Plan for individual coaches and a Club Plan for clubs and academies with custom methodology, API access, and premium consulting.

Product overview

Kaantera is a digital coaching platform for football coaches and clubs, available via web and mobile applications. The product portfolio consists of two subscription tiers: the Coach Plan (€14.99/month per team) for individual coaches, and the Club Plan (custom pricing) for clubs managing multiple teams. Both plans include the core AI Training Planner that generates sessions automatically, the Kaantera Exercise Library with 500+ exercises, voice-based match recording, player evaluation, and match analysis. The Club Plan adds API access for ecosystem integrations, custom methodology configuration, and premium consulting support. Additional paid services include Configuration & Implementation (€45/hour) and Methodology Creation (€155).

Differentiator

Problem solved

Functional benefit

Products and services

• Kaantera Coach Plan Self-serve subscription for individual football coaches at €14.99/month per team or €149.90/year per team. Includes training and match calendar, exercise library with 50+ trainings and 500+ exercises, AI Training Planner, player evaluation, statistics and performance tracking, voice match recording, unlimited staff, and support for up to 25 players per team. Additional teams cost €10/month. Includes a 30-day free trial with no credit card.
• Kaantera Club Plan Custom-priced subscription for football clubs and academies. Includes all Coach Plan features plus custom methodology integration, premium support with consulting (guaranteed response under 4 hours, direct phone support, video conference), management of multiple locations and categories, complete performance analysis, API and ecosystem integrations, and internal staff training. Sold via consultative sales with multi-year contract options.
• Configuration and Implementation Service One-hour consulting service priced at €45/hour where a Kaantera specialist meets with the customer to set up the platform and provide practice improvement advice. Contracted directly through the sales team.
• Methodology Creation Service Professional methodology development service for clubs priced at €155. Includes meetings with Kaantera methodology specialists, practice improvement advice, and creation of a complete methodology plan adapted to the club's philosophy.

Quantifiable outcome

• From 25 to 250 children in four years, achieving local and regional titles with one team reaching national top-4 and another top-20

Named customers9 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature7 records

Partnerships

One partnership is on record.

• RC Celta de VigocoreStrategic or Co-development PartnerKaantera was founded by adapting the RC Celta de Vigo methodology and built a competency-based development model. The platform incorporates this professional football methodology into its training system and exercise library.

Scale indicators5 records

Recent moves6 records

Expansion highlights7 records

Broad incumbents

• Catapult Sports: Catapult is the leading athlete monitoring and performance analytics provider for elite sports teams. While focused on wearable tracking and load management rather than coaching workflow, it overlaps with Kaantera's player development tracking at the professional tier and represents a competitor as it expands downmarket.
• STATSports: STATSports provides GPS player tracking and performance analysis hardware and software for football clubs and academies. It competes in the player monitoring segment of the professional coaching stack, adjacent to Kaantera's player development tracking features.
• TeamSnap: TeamSnap is a widely-used team management platform for amateur sports covering scheduling, communication, and registration. It serves overlapping coaching and club administrative workflows to Kaantera's Club Plan features and acquired coaching-focused Coachbetter to extend into the same segment.
• StatsBomb: StatsBomb provides advanced football data and analytics, including event data and video analysis tools used by professional clubs and media. It competes with Kaantera's analytics and player evaluation capabilities at the professional level and represents a well-capitalized adjacent player.
• BeSoccer: BeSoccer is a large football statistics, live-scores, and data platform with a coaching app (BeSoccer Coach) that provides match analysis and tactical tools for amateur football coaches. It overlaps with Kaantera's coaching workflow and has significant Spanish market presence.
• InStat Football: InStat is a football scouting, analysis, and video platform used by professional clubs, federations, and media. It overlaps with Kaantera in match analysis and player evaluation, particularly at the professional and semi-professional level.

Direct peers

• LongoMatch: LongoMatch is a sports video analysis platform widely used by football coaches for match tagging, statistics, and tactical review. It addresses similar workflow needs to Kaantera's match recording and analysis tools at the amateur and semi-professional level.
• Nacsport: Nacsport is sports analysis software used by coaches to tag match events and produce tactical reports. It competes directly with Kaantera's match analysis and player evaluation features for coaching staff at amateur and professional clubs.
• Veo Technologies: Veo provides AI-powered sports cameras and analysis for amateur clubs, automatically capturing and tagging match footage. It targets a similar grassroots football coaching customer base as Kaantera's Coach Plan and emphasizes AI-driven insights, making it one of the closest direct comparisons.
• Hudl: Hudl is the dominant sports video analysis and coaching platform used by amateur and professional teams globally. It directly competes with Kaantera in serving football coaches with match analysis, training tools, and team management, though at much greater scale and with broader sport coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks2 records

Key highlights3 records

Customer concentration

• Xx.com/get_kaantera
• YouTubeyoutube.com/channel/UCSwnw0WDnPFYnSsLt5lI3sg
• Facebookfacebook.com/Kaantera1
• LinkedInlinkedin.com/company/kaantera

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kaantera