What Kron IT - Circular Hardware Lifecycle Solutions does

Kron IT, d.o.o. (operating as KRON Servis) is a Slovenian electronic device repair and aftersales service company founded in 1993, headquartered in Maribor with a secondary service center in Ljubljana. The company operates a dual-track business model: a direct-to-consumer repair service for individual customers (walk-in at two locations plus mail-in via GLS courier across Slovenia), and a B2B enterprise aftersales platform serving insurance companies, telecom operators, and retailers across 12 European countries. The technical core combines 40+ certified technicians (each specializing in specific device categories) with OEM parts, professional repair tools, and an infrastructure of compliance certifications including InfoSec 5 military-standard data erasure, HDI-certified multilingual helpdesk (24/7/365 in German, English, Slovenian, Croatian, Serbian), ESD/EPA workspace certification, and WEEE-compliant destruction.

The B2C service covers phones, tablets, laptops, gaming consoles (PlayStation, Xbox, Nintendo Switch), TVs, power tools, white goods, small appliances, and e-mobility devices. The B2B service offering is more comprehensive, including insurance claims handling, an 8-tier proprietary grading/regrading system (A++ to D) with IMEI/SN tracking, bespoke refurbishment, secure data erasure, device configuration/unlock, warehousing and 3PL fulfillment, buyback/trade-in processing, fraud detection, and business continuity support. Authorized service partnerships span 30+ global brands including Apple, Samsung, Sony, Xiaomi, Nintendo, Microsoft, and Milwaukee.

Revenue is generated through per-device repair fees (e.g., screen replacements €43-€320 depending on device), a €25 diagnostics fee, courier shipping fees (€5-€20), data preservation add-ons (€30), and B2B managed service contracts with insurance and enterprise partners. Operational scale is evidenced by 3,284+ devices repaired monthly with under 1% repeat repairs, 50,000+ cumulative repairs by 2024, and a 4.9/5 average rating across 487 Google reviews. The company offers a 12-month warranty on labor, four times the 90-day market norm. KRON IT is privately held with no disclosed external funding, M&A activity, or institutional investors.

Name

Kron IT - Circular Hardware Lifecycle Solutions

Legal name

KRON IT, d.o.o.

Website

https://kron.si

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Kron IT is a Slovenian electronic device repair and B2B aftersales service company operating from Maribor and Ljubljana. It serves individual consumers via walk-in and mail-in repair plus enterprise clients (insurers, telecoms, retailers) across 12 EU countries with 40+ certified technicians and 30+ brand authorizations.

Ownership category

akta.pro rank

Headquarters

HQ city

Maribor

HQ country

Slovenia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Device Repair Services: Professional repair of electronic devices (phones, laptops, consoles, TVs, power tools, white goods, e-mobility). Revenue generated through repair fees charged per device/service. Diagnostics fee of €25 including VAT charged before repair. Screen and component replacement prices vary by device model and brand.
2. B2B Aftersales Services: End-to-end aftersales services for insurance companies, telecom operators, and retailers including claims handling, grading and inspection, refurbishment, data erasure, configuration/unlock, warehousing/3PL, buyback/trade-in, fraud detection, helpdesk, and logistics. Revenue generated through service contracts and per-device processing fees.
3. Courier/Shipping Services: GLS courier pickup and delivery services for mail-in repairs. Approximate one-way shipping costs: phones/tablets ~1 kg at €5, laptops ~3 kg at €8, consoles ~4 kg at €8, e-scooters ~14 kg at €20, power tools ~4 kg at €8. Return shipping included in GLS send-in service.
4. Data Preservation Services: Data preservation option during repair to ensure customer data is not lost. Costs €30 including VAT and may extend repair time.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

KRON IT provides professional electronic device repair services for consumers (phones, tablets, laptops, gaming consoles, TVs, power tools, white goods, e-mobility, and other electronics) via walk-in service centers in Maribor and Ljubljana and GLS mail-in courier service, using OEM parts and 12-month warranty. For business partners, it offers end-to-end aftersales services including insurance claims handling, grading/refurbishment, InfoSec 5 military-standard data erasure, device configuration/unlock, warehousing/3PL, buyback/trade-in, fraud detection, and an HDI-certified 24/7 helpdesk with EU-wide logistics.

Product overview

Kron IT operates a comprehensive electronics repair and aftersales service platform across two main divisions: Consumer B2C Repair Services and Enterprise B2B Aftersales Solutions. The B2C division offers repair services for phones, tablets, laptops, gaming consoles (PlayStation, Xbox, Nintendo Switch), TVs, power tools, white goods, e-mobility devices, and other electronics through physical service centers in Maribor and Ljubljana, plus mail-in options via GLS courier. All repairs use OEM parts with 12-month warranty. The B2B division provides end-to-end aftersales services including claims handling, grading/regrading, refurbishment, data erasure (up to InfoSec 5 military standard), device configuration/unlock, warehousing/3PL, buyback/trade-in, fraud detection, HDI-certified 24/7 helpdesk, and business continuity support. B2B services span EU-wide coverage with logistics partners GLS, DPD, UPS, and DHL Express, and include dedicated partner portals for insurance companies like Triglav, Assurant, and SquareTrade.

Differentiator

Problem solved

Functional benefit

Products and services

• Phones & Tablets Repair Service Expert repair service for smartphones and tablets covering screen replacement, battery replacement, camera repair, housing replacement, charging port repair, speaker repair, WiFi/antenna repair, and motherboard repair, using OEM parts with a 12-month warranty. Targeted at individual consumers in Slovenia via walk-in and mail-in channels.
• Laptops & Computers Repair Service Professional laptop and computer repair including screen replacement, motherboard repair, and SSD/RAM upgrades, using OEM parts with a 12-month warranty. Targeted at individual consumers and corporate clients with device fleet needs.
• Gaming Consoles Repair Service Repair service for PlayStation, Xbox, Nintendo Switch, Steam Deck, and other gaming consoles covering disk replacement, HDMI repair, and screen repair. Targeted at individual consumers via walk-in and mail-in channels.
• TVs & Audio/Video Repair Service Repair of LED, OLED, QLED TVs and audio-video devices including panel replacement, power supply repair, and sound repair. Targeted at individual consumers in Slovenia.
• Power Tools Repair Service Authorized service for Milwaukee, Ryobi, and other power tool brands covering electronics repair, motor repair, and warranty service. Targeted at individual consumers and authorized warranty channels.
• White Goods Repair Service Repair of washing machines, dryers, dishwashers, refrigerators, and other household appliances. Targeted at individual consumers in Slovenia.
• Small Appliances Repair Service Repair of microwave ovens, coffee machines, vacuum cleaners, heaters, fans, AC units, and other small appliances. Targeted at individual consumers in Slovenia.
• E-Mobility Repair Service E-bike and e-scooter service including battery replacement and controller repairs for brands like Xiaomi and Ninebot. Targeted at individual consumers and fleet operators.
• Other Devices Repair Service Repair of drones, smartwatches, tablets, robot vacuums, Bluetooth speakers, and other electronic devices. Targeted at individual consumers in Slovenia.
• Mail-in Repair Service Send-in repair service via GLS courier with home pickup and parcel point drop-off, and return shipping included. Available for customers in Slovenia who cannot visit the Maribor or Ljubljana service centers in person.
• Claims Handling Service Full aftersales handling of insurance and warranty cases for insurers, telecom operators, and retailers, with all paperwork in partner's local language and real-time case tracking via partner portal. Targeted at insurance companies, telecom operators, and retailers across the EU.
• Grading & Regrading Service Independent 8-tier grading and regrading system (A++ to D) for device condition assessment with IMEI/SN logging, full certificate of device history, and the Kron IT Stamp of Approval to boost resale value. Targeted at insurance, telecom, retail, and resale partners.
• Refurbishment Service Bespoke refurbishment extending device lifetime with configurable standards (B2B, B2C, OEM), automated processing, and retail-ready device preparation. Targeted at insurers, telecom operators, retailers, and resale channels.
• Data Erasure & Destruction Service Secure data wiping from factory reset to InfoSec 5 military standard with certificate on request, device re-imaging, and WEEE-compliant physical destruction service for non-repairable devices. Targeted at insurers, telecom operators, retailers, and corporate clients.
• Device Configuration & Unlock Service Non-invasive software changes including reflash to stock, network unlock, de-demo, and software customization without opening the device. Targeted at telecom operators, retailers, and refurbishment channels.
• Warehousing & 3PL Fulfillment Discreet warehousing and full third-party logistics fulfillment from secure premises including stock neutralization, inventory management, and pick-pack-dispatch. Targeted at insurance, telecom, retail, and resale partners across the EU.
• BuyBack & Trade-In Service Complete buyback package from end-user intake to swift payout with QC within one working day and findings uploaded for payout authorization. Targeted at insurers, telecom operators, retailers, and resale partners.
• Fraud Detection Service Device and documentation checks including IMEI/SN verification, device condition verification, mismatch detection, and transparent reporting to partners. Targeted at insurance companies and trade-in/buyback partners.
• Business Continuity Support Official support for disaster recovery and business continuity plans including process alignment, staff training, and standby readiness. Targeted at enterprise and corporate clients with critical device dependencies.

Quantifiable outcome

• 3,284+ devices repaired per month
• +7 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

Ten partnerships are on record, tiered core.

• ApplecoreChannel Partner/ Reseller/ DistributorAuthorized service center performing in-warranty and out-of-warranty repairs for Apple devices. Certified technicians with access to Apple-specific repair resources and genuine parts.
• SamsungcoreChannel Partner/ Reseller/ DistributorAuthorized service center for Samsung devices. Performs warranty and out-of-warranty repairs using OEM parts.
• SonycoreChannel Partner/ Reseller/ DistributorAuthorized service for Sony products including Xperia smartphones and PlayStation consoles. Certified repair technicians for Sony device categories.
• XiaomicoreChannel Partner/ Reseller/ DistributorAuthorized service center for Xiaomi devices including Mi, Redmi, and Poco smartphone lines.
• NintendocoreChannel Partner/ Reseller/ DistributorAuthorized service for Nintendo devices including Switch gaming consoles. Repair of all faults for Nintendo products.
• MilwaukeecoreChannel Partner/ Reseller/ DistributorAuthorized service and warranty repair provider for Milwaukee power tools since 2022. E-Service capabilities for Milwaukee M18 series.
• HuaweicoreChannel Partner/ Reseller/ DistributorAuthorized service center for Huawei devices performing warranty and out-of-warranty repairs.
• MicrosoftcoreChannel Partner/ Reseller/ DistributorAuthorized service provider for Microsoft devices including Surface products and Xbox gaming consoles.
• RyobicoreChannel Partner/ Reseller/ DistributorAuthorized service center for Ryobi power tools. Warranty service and out-of-warranty repairs.
• GLScoreTechnology or IntegrationPrimary logistics partner for mail-in repairs. GLS home pickup and GLS parcel point drop-off. Courier collects parcel at customer's address with return shipping included. Available for customers in Slovenia.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Asurion: Global device-protection, repair, and tech-support company operating uBreakiFix, Total Tech, and Soluto. Comparable to Kron IT at the enterprise/insurance level (Asurion is itself a Kron IT insurance partner) but broader in scope including insurance products, in-home support, and software.
• Likewize: Global provider of device protection, insurance administration, trade-in, and repair services for carriers, retailers, and financial institutions. Comparable to Kron IT's enterprise-side offerings (claims handling, trade-in, refurbishment) but with a much broader geographic and product footprint.

Direct peers

• uBreakiFix (Asurion): Largest consumer-electronics repair chain in the US, owned by Asurion, offering walk-in and mail-in repair for phones, tablets, consoles, and computers. Most directly comparable to Kron IT on business model, mix of device categories, and authorized-service positioning with major OEMs.
• Simply Fixable: UK-based electronics repair marketplace aggregating vetted repair partners for phones, tablets, laptops, and consoles. Comparable to Kron IT on multi-category consumer electronics repair and postal/mail-in delivery model.
• Foxway: Sweden-based circular electronics company providing device refurbishment, grading, remarketing, and end-to-end lifecycle services to enterprises across Europe. Most directly comparable to Kron IT's B2B refurbishment / grading / data-erasure stack.
• Reconext: Global provider of device lifecycle services including repair, refurbishment, grading, and reverse logistics for carriers, retailers, and OEMs. Comparable to Kron IT on enterprise-grade grading, refurbishment, and aftersales infrastructure.
• iSmash: UK-based chain specializing in same-day smartphone, tablet, and laptop repair with walk-in stores and mail-in service. Closest European structural peer to Kron IT given similar device-category mix, B2C focus, and same-day turnaround positioning.
• Tier1: European device lifecycle management provider offering refurbishment, grading, trade-in, and reverse logistics for mobile devices. Comparable to Kron IT's B2B aftersales stack (grading, data erasure, buyback) and EU-wide logistics model.
• Mend (Mendit): UK consumer-electronics repair chain offering smartphone, tablet, laptop, and console repair via walk-in and postal service. Comparable to Kron IT in device scope and direct-to-consumer delivery model.

Others

• iFixit: Global repair community and parts retailer with the world's largest open-source repair manual library. Directly integrated into Kron IT's repair guides section; adjacent rather than directly competitive — iFixit enables DIY repair, while Kron IT delivers professional service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kronitdoo

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kron IT - Circular Hardware Lifecycle Solutions